"The Hall of Fame: Dustin's Edition" is a
testament to the brand's mission to infuse joy and personalization
into eyewear as well as its commitment to listening to
customers
NEW
YORK, July 26, 2024 /PRNewswire/ --
Pair Eyewear, the first direct-to-consumer and now leading
customizable eyewear brand in the world, is thrilled to announce
the official launch of the The Hall of Fame: Dustin's Edition, a
vibrant and eclectic line inspired by a superfan, Dustin Gregory. The collection features 11 new
top frames that embody Dustin's signature style and infectious
positivity, demonstrating Pair Eyewear's dedication to listening to
and celebrating its loyal community – its customers.
Dustin Gregory joined the Pair
Eyewear family in December 2021 with
his first purchase of "The Confetti," "The White Hearts," and "The
Black & White Splatter" top frames. Since then, he has
collected over 1,000 top frames. To celebrate this impressive
milestone, Pair Eyewear invited Dustin to collaborate on a capsule
collection inspired by his personal mantra: "treat yourself".
Known for his playful selfies, which he shares with the Pair
Eyewear community on Facebook (a growing, weekly-engaged group of
46,000 members), showcasing the latest top frames paired with
matching suspenders, Gregory has inspired Pair's design team to
create a collection that celebrates life's simple joys—from
enjoying a cup of coffee to stepping out in a new pair of heels.
Each frame in the "Dustin's Edition" is a testament to the fun and
individuality that Pair Eyewear stands for.
"This collection is a celebration of our community and a
testament to how deeply we value and listen to our customers. By
involving Dustin in the design process, we have created a
collection that truly resonates with the joy and personalization
that our brand strives to offer," said Sophia Edelstein, Co-Founder and Co-CEO of Pair
Eyewear. "Dustin's enthusiasm and unique style have been a
source of inspiration for all of us at Pair Eyewear," added
Nathan Kondamuri, Pair Eyewear
Co-CEO and Co-Founder.
The launch of The Hall of Fame: Dustin's Edition
underscores Pair Eyewear's commitment to make eyewear more personal
and joyful. With this new collection, Pair Eyewear continues to
innovate and expand its offerings, making it easier than ever for
customers to express their individuality through their eyewear
choices.
For more information please visit paireyewear.com and to
shop the collection please visit
paireyewear.com/top-frames/dustins-edition.
About Pair Eyewear:
Pair Eyewear, the first
direct-to-consumer customizable eyewear brand reimagining the
consumer experience for individuals with glasses, allows adults and
children alike to quickly and easily change the look of their
glasses– anytime, anywhere. Pair Eyewear provides the world's first
patented customizable glasses with an engaging digital experience
for just $60 per pair, including
prescription lenses. Pair Eyewear was the first company to invent
fashionable "switchable" top frames that attach to a base pair of
glasses and is recognized for its technology to bring affordable
personalization and creativity to the market. For more information
please visit www.paireyewear.com or @PairEyewear on Instagram
and TikTok.
Contact
WLDFLWR PR
Carly Wienner
carly@wildflowerpr.co
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SOURCE Pair Eyewear