MusclePharm Expands Canadian Retail Distribution
October 26 2010 - 4:51PM
MusclePharm® Corporation (OTCBB:MSLP), one of the fastest growing
nutritional supplement companies in the United States, announced
today that Canada's fastest growing sports and wellness retailer,
REFLEX, has recently began to carry MusclePharm products in all 21
of their locations with 4 more under construction.
"We are excited to have the opportunity to expand MusclePharm's
retail presence in Canada with REFLEX," commented Brad Pyatt,
MusclePharm's Chief Executive Officer. "Our products continue
to resonate well with consumers and we look forward to working with
REFLEX in our future targeted healthy living and wellness marketing
campaigns to further increase MusclePharm's brand awareness and
product sales."
MusclePharm products are currently carried in over 150 GNC
Canada Locations and will now be available in all 21 REFLEX
locations.
"We are extremely happy about our partnership with MusclePharm
and are looking forward to big things for both ourselves and
MusclePharm this year," commented Derek Carey, President of REFLEX.
"We are a very big supporter of the UFC and will be doing large
advertising and promotional campaigns in conjunction with
MusclePharm during the upcoming UFC events in Canada."
About MusclePharm
Headquartered in Denver, Colorado, MusclePharm is a rapidly
expanding healthy life-style company that develops and manufactures
a full line of NSF and scientifically approved, nutritional
supplements that are 100% free of any banned substances. Based on
years of research, MusclePharm products are created through an
advanced six-stage research protocol involving the expertise of top
nutritional scientists and field tested by more than 100 elite
professional athletes from various sports including the NFL, MMA,
and MLB. The Company's propriety and award winning products address
all categories of an active lifestyle including muscle building,
weight loss, and maintaining general fitness through a daily
nutritional supplement regimen. MusclePharm is sold in over 120
countries and available in over 5,000 U.S. retail outlets that
include GNC, and Vitamin Shoppe, as well as over 100 online stores,
including bodybuilding.com, Amazon and Vitacost.com. For more
information, please visit www.musclepharm.com.
Forward-looking Statements MusclePharm
Corporation believes the information set forth in this Press
Release may include "forward-looking statements" within the meaning
of the Private Securities Litigation Reform Act of 1995, Section
27A of the Securities Act of 1933 and Section 21E of the Securities
Act of 1934. Certain factors that could cause results to differ
materially from those projected in the forward-looking statements
are set forth in "Risk Factors" in Item 2.02 of the Company's Form
8-K dated February 18, 2010, which has been filed with the
Securities and Exchange Commission.
CONTACT: ICR
Investor Contact:
John Mills, Senior Managing Director
310.954.1105
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