DineWise Signs Three-Year Email Campaign With ExactTarget
August 16 2011 - 9:00AM
DineWise, Inc. (Pink Sheets:DWIS) (the "Company"), a national
leader in the home meal delivery industry, announced today that it
as entered into a three-year service agreement with ExactTarget, a
leading global interactive marketing provider, to deliver 30+
million permission-based emails to DineWise subscribers.
Mr. Thomas McNeill, Vice President and CFO of the Company, said,
"We are pleased to announce the signing of this three-year contract
with ExactTarget, as they have provided us with their expanded
interactive marketing service, tools and expertise since 2004.
Email marketing is one of the most cost effective ways for DineWise
to provide our subscribers with relevant emails twice weekly with
information helpful for them and their families or loved ones, via
our ezines, as well as providing product information and latest
offerings across all three of our brands. In addition, prospective
customers can go to our website and sign up, free of charge, to
join our newsletters and learn more about our nutritious and
convenient meal solutions, as well as ezines that can be helpful
for their daily living."
About DineWise, Inc.
Headquartered in Farmingdale, New York, Dinewise, Inc. is a
national distributor of nutritional, fully prepared meals assisting
time-impaired, temporarily or permanently homebound consumers and
their caregivers via its DineWise® brand. Its branded product
lines Home Bistro® and Colorado Prime® cater to the growing demand
for gourmet products and services that address prevailing consumer
trends for convenience. To learn more, visit www.DineWise.com
and find a complete menu of nutritious and convenient dining
solutions.
About ExactTarget
ExactTarget is a leading global provider of on-demand email
marketing and interactive marketing solutions. The company's
Interactive Marketing Hub technology provides organizations a
single solution to connect with customers via email, integrated
text messaging, landing pages and social media. Supported by
collaborative global services teams, ExactTarget's technology
integrates with more sales and marketing information systems than
any other in the industry, including Salesforce.com, Microsoft
Dynamics CRM, Omniture and Webtrends among many others. ExactTarget
powers permission-based multichannel communications for thousands
of organizations around the world including Expedia.com, Best Buy,
Papa John's, CareerBuilder.com, Gannett Co., Inc., The Leukemia
& Lymphoma Society, The Home Depot and Wellpoint, Inc. For more
information, visit www.exacttarget.com.
Safe Harbor Statement
This document contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as
amended. Such statements are subject to risks and
uncertainties that could cause actual results to vary materially
from those projected in the forward-looking statements. The
company may experience significant fluctuations in future operating
results due to a number of economic, competitive, and other
factors. These factors and others could cause operating
results to vary significantly from those in prior periods, and
those projected in forward-looking statements. Additional
information with respect to these and other factors, which could
materially affect the Company and its operations are included in
certain forms DineWise has filed with the Securities and Exchange
Commission.
CONTACT: Thomas McNeill, Vice President, Chief Financial Officer
800-749-1170
ir@dinewise.com
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