Champs Sports Homefield Closes the Gap Between
Sport Performance, Wellness and Sportswear
NEW
YORK, April 18, 2022 /PRNewswire/ -- Champs
Sports, part of Foot Locker, Inc. (NYSE:FL), today
unveiled the brand's new retail concept – Champs Sports Homefield
in Pembroke Pines, Florida – with
the official grand opening taking place this weekend, April 22-24. Created as a true home for the
modern athlete, the location is the brand's first iteration
of its new Homefield concept and the largest of any Foot Locker,
Inc. subsidiary in the world at 35,000+ square feet.
The first of its kind – Champs Sports Homefield builds on the
brand's history of always listening to the consumer. As the modern
athlete evolves beyond simply on and off the field, and active
individuals take on various forms of training, health, and
wellness, Homefield offers a range of performance and lifestyle
products, services and experiences to cater to the dynamic and
versatile athletes' life.
"At Champs Sports, we are committed to listening to our
consumers. We've been a part of athletes' lives since inception and
this new Homefield concept directly caters to their total needs,"
said Guy Harkless, Senior Vice
President and General Manager of Champs Sports and Eastbay. "We
know those needs are constantly changing and therefore, we are
evolving with our consumers across all categories. Our new store in
Pembroke Pines represents our own
growth and intentional support of all athletes while representing
the Champs Sports of the future."
Champs Sports Homefield will offer specialized services to
customers through various experiences, including a full-sized
basketball and multi-sport court and a Champs Sports Combine
digital VR system. Homefield will feature a wide assortment
of apparel, sneakers and equipment for all athletic endeavors from
running, training and yoga, to a wide array of team sports like
basketball, football, and baseball, along with nutritional and
recovery products to serve modern needs. The store will
also serve as a destination for local running enthusiasts,
offering over 65 different performance running styles and a try-on
treadmill to aid in finding the perfect pair of running shoes.
Consumers can find the brands they trust, such as adidas, New
Balance, Nike, Puma and Under Armour, as well as new brands and
product categories including Brooks, HOKA, Gaiam Yoga, Hyperice,
and GNC Health & Nutrition. Foot Locker, Inc. owned brands,
Eastbay Performance, CSG and COZI, will also be available.
During Champs Sports Homefield's grand opening weekend, guests
will have the opportunity to partake in workout classes such as
Band Training, HIIT, yoga and basketball skills as well as
activities like performance footwear customization art station with
local artist, ABSTRK, a gaming lounge, and photo moments, with
music provided by local DJs. Homefield will also offer ongoing
programming like events and workshops aimed at bringing the
community together in celebration of all sports and athletes.
In continuing with Champs Sports' community-driven
mission, the store will feature a "Wall of Game,"
honoring those in the community who make and have made
a positive contribution to local sports. An induction ceremony will
be held on April 23rd
unveiling five honorees: Mark
Montimurro, Briana Williams,
Roderick Rocky Gills, Tamara James, and posthumously, Jason Stein.
- Mark Montimurro, Head
Coach - Coral Springs Charter School Softball
- Briana
Williams, Olympic Gold Medalist -
Track + Field
- Roderick "Rocky" Gillis, Athletic
Director - Broward County
Schools
- Tamara
James, Former WNBA Player and Mayor of
Dania Beach
- Jason Stein,
Athletic Director/Baseball Coach/Teacher - JP Taravella High
School
Champs Sports Homefield in Pembroke
Pines is located at 12151 Pines Blvd, Pembroke Pines, FL 33026. To stay up to
date on the latest events and activities, please visit
ChampsSports.com and follow @Homefield.
About Foot Locker, Inc.
Foot Locker, Inc. leads the
celebration of sneaker and youth culture around the globe through a
portfolio of brands including Foot Locker, Kids Foot Locker, Champs
Sports, Eastbay, atmos, WSS, Footaction, and Sidestep. With
approximately 3,000 retail stores in 28 countries across
North America, Europe, Asia,
Australia, and New Zealand as well as websites and mobile
apps, the Company's purpose is to inspire and empower youth culture
around the world, by fueling a shared passion for self-expression
and creating unrivaled experiences at the heart of the global
sneaker community. Foot Locker, Inc. has its corporate headquarters
in New York. For additional
information please visit
https://www.footlocker-inc.com.
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SOURCE Champs Sports