CHICAGO, Sept. 28, 2011 /PRNewswire/ -- Cars.com, a
leading online resource for buying and selling new and used cars,
announced today a new Cars.com app for iPad designed to make new
car shopping entertaining and engaging. The app features high
resolution video and photo catalogues, giving users access to
information on hundreds of new vehicle models. Starting today
the app is available for free download from the App Store(SM).
(Photo:
http://photos.prnewswire.com/prnh/20110928/CG76829)
"We set out to create an experience that customizes new car
information for the unique ways iPad users interact with Cars.com –
and not simply adapting our popular Cars.com app for iPhone®," said
Sharon Knitter, Cars.com senior director of mobile technology.
"On a dealer lot or even at work, most of our mobile users
shop with our app for iPhone or Android™ to gather
information on price, availability and inventory – elements which
are more commonly suited for 'on-the-go' shopping. iPad
users, on the other hand, tend to concentrate more on photos,
videos and new car content like reviews and specs, which is why our
new Cars.com app for iPad specifically focuses on those
features."
The new Cars.com app for iPad includes:
- Unbiased car reviews from the Cars.com team of expert
editors
- "My Showroom" feature, enabling users to save vehicles for
later review and comparisons
- Facebook and Twitter integration, allowing users to post
vehicles to social networks
- Side by side comparison of up to three vehicles
- Users who wish to browse the site's vast inventory of new and
used vehicles can do so through a link within the Cars.com app for
iPad or via their Web browser.
More than one million users have downloaded the site's popular
Cars.com app for iPhone since its launch in 2010. The site
expects similar downloads of the new Cars.com app for iPad.
Lexus has signed on as the inaugural sponsor of the Cars.com app
for iPad. "Lexus has been a long-time supporter of our mobile
platforms, having also sponsored our Cars.com apps for iPhone and
Android," said Knitter.
ABOUT CARS.COM
Cars.com was recently named the "Best Overall Customer
Experience" by Keynote Systems, the leader in Internet and mobile
cloud monitoring. Cars.com is an online destination for car
shoppers that offers information from consumers and experts to help
buyers formulate opinions on what to buy, where to buy and how much
to pay for a car. With price listings, side-by-side
comparison tools, photo galleries, videos, unbiased editorial
content and a large selection of new- and used-car inventory,
Cars.com puts millions of car buyers in control of their shopping
process with the information they need to make confident buying
decisions.
Launched in June 1998, Cars.com is
a division of Classified Ventures, LLC., which is owned by leading
media companies, including Belo (NYSE: BLC), Gannett Co., Inc.
(NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and
the Washington Post Company (NYSE: WPO).
Apple, iPad and iPhone are trademarks of Apple Inc., registered
in the U.S. and other countries.
Android is a trademark of Google Inc.
SOURCE Cars.com