LOS ANGELES, March 16, 2017 /PRNewswire/ -- IMAX Corporation
(NYSE: IMAX) today announced that Arka Mediaworks' much-anticipated
fantasy film—Baahubali 2: The Conclusion—will be digitally
re-mastered in the immersive IMAX format and released in
IMAX® theatres in India, beginning April
28, to be followed by additional select international
markets.
Directed by S.S. Rajamouli, Baahubali 2: The Conclusion
is the thrilling continuation of the 2015 local box-office hit
Baahubali: The Beginning, reuniting Rajamouli with star
Prabhas, along with Rana Daggubati,
Anushka Shetty and Tamannaah
Bhatia.
"A major factor for the wide appeal of the Baahubali
films is the scale and immersive nature with which we designed and
filmed them. So it is very exciting that Baahubali 2: The
Conclusion will be released in the IMAX format, which best
showcases this and gives the viewer a great experience," said
Rajamouli.
Baahubali 2: The Conclusion marks the third Indian
local-language production to be released in IMAX, including the
record-breaking 2013 local-language release DHOOM:3.
"With Baahubali 2: The Conclusion, we are excited to
continue our commitment to playing local-language blockbusters in
India by offering IMAX fans this
thrilling finale to the epic and highly successful Indian franchise
from Arka Mediaworks and director S.S. Rajamouli," said
Greg Foster, CEO of IMAX
Entertainment and Senior Executive Vice President, IMAX Corp. "The
film is an ideal fit for The IMAX Experience® and to
we're happy to respond to fan demand by offering Baahubali 2
in the best possible format—in IMAX."
The long-awaited second part to Baahubali: The
Beginning—one of the top-grossing Indian epic historical
fantasy films of all time—Baahubali 2: The Conclusion picks
up again with our hero Shivudu (Prabhas) as he comes to terms with
his legacy and the responsibility placed on him by this knowledge.
Shivudu's quest aims to find the answer to the question that's been
plaguing fans of the franchise for years: Why did Kattappa kill
Baahubali?
The IMAX release of Baahubali 2: The
Conclusion will be digitally re-mastered into the image and
sound quality of The IMAX Experience® with
proprietary IMAX DMR® (Digital Re-mastering)
technology. The crystal-clear images, coupled with
IMAX's customized theatre geometry and powerful digital audio,
create a unique environment that will make audiences feel as if
they are in the movie.
About Arka Mediaworks
Arka Mediaworks, a Production
House based out of Hyderabad, is a
leading name in motion picture production, television programming
and syndication and digital content distribution. Since its
inception in 2001, Arka Mediaworks has produced several television
shows across various languages and channels. It has produced
numerous commercially successful and critically acclaimed Indian
films.
Arka Mediaworks produced Baahubali, a two-film Indian
epic and India's first tentpole
franchise conceptualized and created by acclaimed director S.S.
Rajamouli. As part of this franchise, Arka Mediaworks is also
working on creating a state of the art Virtual Reality experience,
novel, graphic novels and an animated series.
The first film—Baahubali: The Beginning—is the
highest-grossing film in India and
the third-highest grossing Indian film globally, winning the
National Award for Best Feature Film in 2015. The second
part—Baahubali 2: The Conclusion—is slated for an
April 2017 release.
About IMAX Corporation
IMAX, an innovator in
entertainment technology, combines proprietary software,
architecture and equipment to create experiences that take you
beyond the edge of your seat to a world you've never imagined. Top
filmmakers and studios are utilizing IMAX theatres to connect with
audiences in extraordinary ways, and, as such, IMAX's network is
among the most important and successful theatrical distribution
platforms for major event films around the globe.
IMAX is headquartered in New
York, Toronto and
Los Angeles, with offices in
London, Tokyo, Shanghai and Beijing. As of Dec. 31,
2016, there were 1,215 IMAX theatres (1,107 commercial
multiplexes, 16 commercial destinations and 92 institutions) in 75
countries. On Oct. 8, 2015,
shares of IMAX China, a subsidiary of IMAX Corp., began trading on
the Hong Kong Stock Exchange under the stock code "HK.1970."
IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D
Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX
nXos®are trademarks of IMAX Corporation. More information about the
Company can be found at www.imax.com. You may also connect with
IMAX on Facebook (www.facebook.com/imax), Twitter
(www.twitter.com/imax) and YouTube
(www.youtube.com/imaxmovies).
This press release contains forward looking statements that
are based on IMAX management's assumptions and existing information
and involve certain risks and uncertainties which could cause
actual results to differ materially from future results expressed
or implied by such forward looking statements. These risks and
uncertainties are discussed in IMAX's most recent Annual Report on
Form 10-K and most recent Quarterly Reports on Form 10-Q.
For additional information please contact:
Business
Media:
|
Investors:
|
IMAX
Corporation – New
York
|
IMAX
Corporation – New York
|
Ann
Sommerlath
|
Jessica
Kourakos
|
212-821-0155
|
212-821-0110
|
asommerlath@imax.com
|
jkourakos@imax.com
|
|
|
Sloane &
Company– New
York
|
Entertainment
Media:
|
Whit
Clay
|
Principal
Communications Group – Los
|
212-446-1864
|
Angeles
|
wclay@sloanepr.com
|
Melissa
Zuckerman/Paul Pflug
|
|
323-658-1555
|
|
melissa@pcommgroup.com
|
|
paul@pcommgroup.com
|
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/arka-mediaworks-highly-anticipated-epic-baahubali-2-the-conclusion-to-be-released-in-imax-theatres-in-india-and-select-international-markets-300424204.html
SOURCE IMAX Corporation