THQ Inc. (NASDAQ: THQI) and the Ultimate Fighting Championship®
organization today announced that UFC® Undisputed® 3, the latest
installment in the critically acclaimed mixed martial arts (MMA)
videogame franchise based on the UFC®, is available now at North
American retailers for the Xbox 360® video game and entertainment
system from Microsoft, as well as the PlayStation®3 computer
entertainment system. With focus on intense toe-to-toe combat,
increased player accessibility and impressive visual presentation
of more than 150 prolific UFC fighters, along with the
much-anticipated debut of PRIDE® Mode, UFC Undisputed 3 is
available for the suggested purchase cost of $59.99 USD on either
videogame platform.
“UFC Undisputed 3 delivers a best of class experience certain to
resonate with MMA fans, sports enthusiasts and fighting gamers
around the world,” said Danny Bilson, Executive Vice President,
Core Games, THQ. “The game also demonstrates THQ’s commitment to
quality and digital ecosystem development, including a robust
downloadable content offering, attractive Season Pass Program and
popular Facebook initiative featuring UFC heavyweight fighter
Alistair Overeem.”
UFC Undisputed 3 has already received high praise globally for
its offerings, including the following press accolades:
- “The deepest and most realistic MMA
experience.” – IGN.com, 9.0 Rating, Editors’ Choice
- “Welcome to the pinnacle of simulated
sports entertainment.” – Official PlayStation Magazine (Australia),
9 out of 10
- “A dream for every MMA fan.” – play3
(Germany), 90% Rating, Gold Award
- “The best MMA game yet.” – GamesMaster
(UK), 87% Rating
Consumers are invited to celebrate and share the launch of UFC
Undisputed 3 with others at www.ufcundisputed.com/yourmove. Site
visitors will be asked, “What is your move?” in response to images
depicting various gameplay scenarios. Visitors are encouraged to
respond via Twitter by including the hashtag #YourMoveUFC3. In
addition, the site will include an active stream of tweets using
the official hashtag, as well as offer daily prizing opportunities
for participants.
About UFC Undisputed 3UFC Undisputed 3 will take
players inside the virtual Octagon with focus on intense toe-to-toe
combat, impressive visual presentation and significantly increased
accessibility, including the debut of PRIDE® Mode, two new weight
classes and an impressive playable roster of more than 150 UFC
fighters. PRIDE Mode will enable players to fight for the first
time in the renowned Japanese MMA organization and include official
commentators Bas Rutten and Stephen Quadros, authentic environments
and notorious MMA rules, including the ability to execute
soccer-style kicks, head stomps and ground knees to the head.
Finishing an opponent will be more important than ever through
devastating new moves, responsive striking controls, refined visual
presentation and the introduction of a brand new, graphics-based
submission system. In addition, players will now enter the Octagon
with a choice between traditional and simplified gameplay control
options, enabling them, regardless of skill level, to experience
the intensity of UFC and nuances of MMA combat while executing
simple standing strikes or more complex ground and transition
mechanics.
Players will also experience the excitement of a live UFC event
through significant visual improvements, including the introduction
of much-anticipated fighter entrances, new camera positions,
improved facial animations and a gritty, high contrast appearance.
They will enter into battle with an unparalleled choice of more
than 150 playable UFC fighters, including talent from the newly
added featherweight and bantamweight divisions. Rounding out the
virtual UFC experience with a revamped online experience, an
extensive downloadable content program and a variety of new and
returning gameplay modes, UFC Undisputed 3 lets players have their
fights – their way – to deliver the most intense, competitive and
engaging experience to date for the franchise.
For more information on UFC Undisputed 3, please visit
www.ufcundisputed.com, facebook.com/UFCUndisputed and
twitter.com/UFC_Undisputed.
About Ultimate Fighting
Championship®Owned
and operated by Zuffa, LLC, and headquartered in Las Vegas, Nev.,
UFC® is the world’s premier MMA organization and produces over 12
UFC live Pay-Per-View events annually around the globe. In 2012,
FOX will broadcast four fights annually. In spring 2012, The
Ultimate Fighter®, UFC’s signature weekly reality TV show, debuts
on FX. UFC content is also distributed commercially to bars and
restaurants through Joe Hand Promotions in the U.S. Globally, UFC
programming is broadcast in over 149 countries and territories,
reaching a half a billion homes worldwide, in 20 different
languages.
UFC® also boasts a powerful presence online, with UFC.com
attracting over seven million unique visitors per month, while also
possessing one of the most powerful social media followings in all
of professional sports. To date, UFC has over six million fans on
Facebook and over 400,000 followers on Twitter. In addition, UFC
President Dana White is one of the most accessible and most
followed executives in sports with more than 1.7 million followers
on Twitter. On January 22, 2011, UFC continued to set trends in
social media, becoming the first major sports league to stream
live, broadcast quality action on Facebook.
Ancillary businesses include best-selling DVDs, a magazine, the
best-selling UFC “Undisputed” videogame franchise distributed by
THQ, UFC GYM®, UFC Fight Club affinity program, UFC Fan Expo®
festivals, branded apparel, trading cards, and articulated action
figures.
About THQ Inc.
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and
publisher of interactive entertainment software. The company
develops its products for all popular game systems, personal
computers, wireless devices and the Internet. Headquartered in Los
Angeles County, California, THQ sells product through its global
network of offices located throughout North America, Europe and
Asia Pacific. More information about THQ and its products may be
found at www.thq.com. THQ and the THQ logo are trademarks and/or
registered trademarks of THQ Inc.
Microsoft, Xbox, Xbox 360, Xbox LIVE, and all logos are either
registered trademarks or trademarks of the Microsoft group of
companies in the U.S. and/or other countries.
“PlayStation” is a registered trademark of Sony Computer
Entertainment Inc.
Ultimate Fighting Championship®, Ultimate Fighting®, UFC®, The
Ultimate Fighter®, Submission®, As Real As It Gets®, Zuffa®, The
Octagon™ and the eight-sided competition mat and cage design are
registered trademarks, registered service marks, trademarks, trade
dress and/or service marks owned exclusively by Zuffa, LLC and
licensed to its affiliated entities and other licensees in the
United States and other jurisdictions. PRIDE®, PRIDE
FC™, PRIDE FIGHTING CHAMPIONSHIPS® and BUSHIDO® are trademarks
of Pride FC Worldwide Holdings, LLC registered in the United States
and other countries. All other marks referenced herein may be the
property of Zuffa, LLC, its affiliates or other respective owners.
All other marks referenced herein may be the property of Zuffa,
LLC, its affiliates or other respective owners.
All other trademarks are property of their respective
owners.
THQ Forward-Looking Statements: The
statements contained in this press release that are not historical
facts may be “forward-looking statements” within the meaning of the
Private Securities Litigation Reform Act of 1995. These
forward-looking statements are based on current expectations,
estimates and projections about the business of THQ Inc. and its
subsidiaries (collectively referred to as “THQ”), including, but
not limited to, expectations and projections related to the release
of UFC Undisputed 3 and are based upon management’s current beliefs
and certain assumptions made by management. Such forward-looking
statements are subject to risks and uncertainties that could cause
actual results to differ materially from those expressed or implied
by such forward-looking statements, including, but not limited to,
business, competitive, economic, legal, political and technological
factors affecting our industry, operations, markets, products or
pricing. Readers should carefully review the risk factors and the
information that could materially affect THQ’s financial results,
described in other documents that THQ files from time to time with
the Securities and Exchange Commission, including its Annual Report
on Form 10-K for the fiscal period ended March 31, 2011 and
subsequent Quarterly Reports on Form 10-Q, and particularly the
discussion of trends and risk factors set forth therein. Unless
otherwise required by law, THQ disclaims any obligation to update
its view on any such risks or uncertainties or to revise or
publicly release the results of any revision to these
forward-looking statements. Readers are cautioned not to place
undue reliance on these forward-looking statements, which speak
only as of the date of this press release.
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