Comcast Promotes Ed Brassel to Executive Vice President of Enterprise Business Intelligence for Comcast Cable and NBCUniversal
January 10 2017 - 3:16PM
Business Wire
Comcast (Nasdaq: CMCSA) announced today that Ed Brassel has been
promoted to Executive Vice President of Enterprise Business
Intelligence for Comcast Cable and NBCUniversal. In this expanded
role, he will continue to lead business intelligence and analytics
efforts at Comcast Cable that provide insight, inform decision
making and drive strategic planning while also incorporating that
same focus across NBCUniversal’s television, film and theme park
properties.
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Ed Brassel, EVP, Enterprise Business
Intelligence, Comcast Cable and NBCUniversal (Photo: Business
Wire)
Mr. Brassel, who joined Comcast Cable in 2013, will report to
Neil Smit, Chief Executive Officer of Comcast Cable, and to Steve
Burke, Chief Executive Officer of NBCUniversal.
“Ed has built a world-class team that is reimagining how we
think about data and how we can use it to help build more
customer-centric products and services,” said Mr. Smit. “His deep
analytical background, understanding of consumer dynamics and his
holistic approach make him the right leader to assume this new
role.”
With this expanded enterprise-wide focus on business
intelligence, Mr. Brassel will have responsibility for one of the
largest and most sophisticated data analytics functions in media
and technology.
Mr. Brassel has more than 30 years of experience in marketing,
strategy and business analytics. Prior to joining Comcast, he
served as Senior Vice President, Marketing and Business Analytics
at DirecTV and also held various leadership roles with two
marketing services agencies in Dallas. Mr. Brassel began his career
in consumer packaged goods marketing with H.J. Heinz Company and
R.J. Reynolds Tobacco Company.
Mr. Brassel is a graduate of Duke University, where he earned
both an MBA and B.A. in Psychology. He and his husband, Joe, will
continue to reside in Philadelphia.
About Comcast Corporation:
Comcast Corporation (Nasdaq: CMCSA) is a global media and
technology company with two primary businesses, Comcast Cable and
NBCUniversal. Comcast Cable is one of the nation's largest video,
high-speed Internet and phone providers to residential customers
under the XFINITY brand and also provides these services to
businesses. NBCUniversal operates news, entertainment and sports
cable networks, the NBC and Telemundo broadcast networks,
television production operations, television station groups,
Universal Pictures and Universal Parks and Resorts. Visit
www.comcastcorporation.com for more information.
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ComcastJenni Moyer, 215-286-3311
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