Rocky Brands, Inc. (Nasdaq: RCKY) today announced that the Company’s conference call to review second quarter fiscal 2010 financial results will be broadcast live over the Internet on Tuesday, July 27, 2010 at 4:30 pm Eastern Time and may be accessed through Rocky’s website, www.rockybrands.com. To listen to the webcast, please go to the website at least 15 minutes prior to the start time to register and download any necessary software.

About Rocky Brands, Inc.

Rocky Brands, Inc. is a leading designer, manufacturer and marketer of premium quality footwear and apparel marketed under a portfolio of well recognized brand names including Rocky Outdoor Gear®, Georgia Boot®, Durango®, Lehigh®, and the licensed brands Dickies®, Michelin® and Mossy Oak®.

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