Snipp’s Cannabis Marketing Resource Center (CMRC), a One of a Kind Resource for Cannabis Marketing Featured on the Wise Mar...
March 26 2018 - 7:00AM
TORONTO, March 26, 2018 (GLOBE NEWSWIRE) --
Snipp Interactive Inc. ("Snipp" or the “Company”) (OTCQB:SNIPF)
(TSX-V:SPN), a global provider of digital marketing promotions,
rebates and loyalty solutions, shared their perspective with The
Wise Marketer (www.thewisemarketer.com) on industry regulations and
their impact on marketing in the Cannabis sector along with the use
of technology for marketing in this industry.
The Wise Marketer bills itself as the only
objective voice serving the $200 billion global loyalty industry.
It has 20,000 plus web visitors per month who are high-level
marketing executives, senior directors and managers with day-to-
day accountability for customer strategy and loyalty. It has more
than 15 years of experience covering, commenting on, and educating
loyalty practitioners with more than 11,000 active, engaged email
subscribers from 50 countries around the world. It launched the
Loyalty Academy in 2015 and is the only forum dedicated to
educating loyalty professionals in existence. It also publishes The
Loyalty Guide – one of the most respected digests for loyalty
best-practices and case studies and holds the Loyalty Academy
Conference each year, as the only live forum dedicated to
exchanging high quality thought among loyalty practitioners.
The article titled “More than Buzz to Cannabis
Marketing Resource” touches on the complications arising from an
evolving regulatory framework and on the need to leverage
experiences that companies like Snipp have had in the alcohol and
pharma space to effectively use technology to meet marketing
objectives given the challenges of staying compliant across
jurisdictions with different regulations. Read the article
here:
http://www.thewisemarketer.com/channels/loyalty-strategy/more-than-buzz-new-marketing-resource/
“The Wise Marketer is one of the most respected
and followed resources for loyalty professionals worldwide. The
fact that they are interested in covering what companies like Snipp
are now doing to drive customer retention in the cannabis industry,
points to the fact that the Cannabis industry has come of age and
ready to contribute to the overall knowledge base for marketers,”
commented Atul Sabharwal, CEO and Founder of Snipp. “Our proven
technology solutions in regulated industries will help transform
the way cannabis marketers connect with their consumers as well as
with their supply chain. With our recently launched Cannabis
Marketing Resource Center and hope to not only contribute to this
discussion but also become a focal point for industry discussions
and coordination to influence regulation for responsible
marketing.”
Visit the Snipp CMRC www.snipp.com/CMRC to
sign up and the Snipp website at http://www.snipp.com/ for Snipp’s
full suite of solutions and examples of Snipp programs.
About Snipp:
Snipp is a global loyalty and promotions company
with a singular focus: to develop disruptive engagement platforms
that generate insights and drive sales. Our solutions include
shopper marketing promotions, loyalty, rewards, rebates and data
analytics, all of which are seamlessly integrated to provide a
one-stop marketing technology platform. We also provide the
services and expertise to design, execute and promote client
programs. SnippCheck, our receipt processing engine, is the market
leader for receipt-based purchase validation; SnippLoyalty is the
only unified loyalty solution in the market for CPG brands. Snipp
has powered hundreds of programs for Fortune 1000 brands and
world-class agencies and partners.
Snipp is headquartered in Toronto, Canada with
offices across the United States, Canada, Ireland, Europe, and
India. The company is publicly listed on the OTCQB, of the OTC
market in the United States of America, and on the Toronto Stock
Venture Exchange (TSX) in Canada. Snipp was selected to the TSX
Venture 50®, an annual ranking of the strongest performing
companies on the TSX Venture Exchange, in 2015 and 2016. SNIPP IS
RANKED AMONGST THE TOP 500 FASTEST GROWING COMPANIES IN NORTH
AMERICA On Deloitte’s 2017 Technology Fast 500™ List, for the
second year in a row.
FOR FURTHER INFORMATION PLEASE CONTACT:
MKR Group, Inc.
Todd Kehrli / Mark Forney
snipp@mkr-group.com
Snipp Interactive Inc.
Jaisun Garcha
Chief Financial Officer
investors@snipp.com
Cautionary Note Regarding Forward-Looking
Statements
This press release contains forward-looking
statements that involve risks and uncertainties, which may cause
actual results to differ materially from the statements made. When
used in this document, the words "may", "would", "could", "will",
"intend", "plan", "anticipate", "believe", "estimate", "expect" and
similar expressions are intended to identify forward-looking
statements. Such statements reflect our current views with respect
to future events and are subject to such risks and uncertainties.
Many factors could cause our actual results to differ materially
from the statements made, including those factors discussed in
filings made by us with the Canadian securities regulatory
authorities. Should one or more of these risks and uncertainties,
such as changes in demand for and prices for the products of the
company or the materials required to produce those products, labour
relations problems, currency and interest rate fluctuations,
increased competition and general economic and market factors,
occur or should assumptions underlying the forward looking
statements prove incorrect, actual results may vary materially from
those described herein as intended, planned, anticipated, or
expected. We do not intend and do not assume any obligation to
update these forward-looking statements, except as required by law.
The reader is cautioned not to put undue reliance on such
forward-looking statements.
Neither the TSX Venture Exchange nor its
Regulation Services Provider (as that term is defined in the
policies of the TSX Venture Exchange) accepts responsibility for
the adequacy or accuracy of this release.
Copyright Snipp Interactive Inc. All rights
reserved. All other trademarks and trade names are the property of
their respective owners.
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