Exhibit 99.1
VF Corporation Appoints Paul Vogel Chief Financial Officer
DENVER May 22, 2024VF Corporation (NYSE: VFC), a global leader in branded lifestyle apparel, footwear and accessories, today announced the
appointment of Paul Vogel as Chief Financial Officer, effective July 8, 2024. He will succeed Matt Puckett, who as previously announced, will be stepping down.
Vogel is an experienced finance executive with significant operational, financial planning and capital markets experience. He most recently served as Chief
Financial Officer of Spotify Technology S.A., the worlds most popular audio streaming subscription service, where he dramatically improved the financial health of the company. During his tenure as CFO, Spotifys revenue nearly doubled,
users more than doubled, and the company achieved expanded operating margins and free cash flow.
Were excited to welcome Paul to VF and look
forward to his contributions to our leadership team as we reset the VF business and ignite growth across our brand portfolio, said Bracken Darrell, VFs President and Chief Executive Officer. Pauls extensive operational and
financial expertise at a global, consumer-oriented company, and his deep knowledge of finance and the capital markets, will be valuable as we continue to strengthen VFs financial positioning and drive the Companys return to profitable
growth.
Its an honor to join VF at such an important time in the Companys history, said Vogel. VF has all the right
ingredients to return to growth with a portfolio of globally renowned brands with loyal consumer bases in expanding markets, a talented team, and an innovative, purpose-driven culture. I look forward to working with the world-class team
Bracken has assembled to enhance growth and value creation for shareholders.
We thank Matt for his contributions to VF during his over 23
years with the Company, Darrell added. He has been a great partner to me as Ive settled into the CEO role, and demonstrated impressive leadership and dedication to the VF team. We wish him all the best.
About Paul Vogel
Paul Vogel most recently served as
Chief Financial Officer at Spotify Technology S.A., from January 2020 to December 2023, overseeing FP&A, M&A and Corporate Development, Investor Relations, Accounting, Treasury, Tax and Internal Audit. During his tenure as CFO, Spotify
transformed into an EBIT profitable business, expanded to 180 markets from 80 markets, and grew its user base from 270 million users to over 600 million. Before serving as CFO, he was Spotifys Head of Financial Planning &
Analysis, Treasury and Investor Relations from 2016 to 2020, where he helped lead the companys direct listing and build its investor base. Prior to joining Spotify, Vogel spent 20 years in the investment community as both an equity investor
and publishing research analyst, most recently as Managing Director and Head of the Internet and Media Equity Research team at Barclays from 2013 to 2016. Previously, Vogel spent 10 years at AllianceBernstein as Global Sector Head for Consumer,
Media and Internet Investing. He started his career as a Research Analyst at Morgan Stanley and DLJ. He is a CFA Charterholder and holds a Bachelor of Arts in Economics from the University of Pennsylvania.