ExxonMobil Launches New Exxon Mobil Rewards+ Loyalty Program
July 11 2018 - 10:00AM
Business Wire
- Unique new program replaces
ExxonMobil’s participation in the Plenti program; unused Plenti
points to be matched with new card registration
- Points may be earned on fuel,
convenience store and car wash purchases
- New program integrates with
ExxonMobil’s Speedpass+™ app
ExxonMobil today launched Exxon Mobil Rewards+™, a new loyalty
program that will enable customers to earn and redeem points on
fuel, car washes and convenience store purchases at participating
Exxon and Mobil stations across the United States. The Exxon Mobil
Rewards+ program is unique because it includes convenience store
purchases, further enhancing customers’ benefits and experiences
beyond the offerings of competing programs.
“Exxon Mobil Rewards+ is designed to be flexible to meet the
evolving needs and expectations of our customers,” said Eric
Carmichael, fuels marketing manager, ExxonMobil Fuels &
Lubricants Company. “By managing our own proprietary loyalty
program, we have the ability to make enhancements and add partners
as we continue to grow the program.”
Exxon and Mobil customers who participated in the previous
Plenti program and meet the eligibility criteria will receive a new
Exxon Mobil Rewards+ card in the mail. Unused Plenti points will be
matched by the new program after registration. To be eligible,
Exxon and Mobil customers must be fully enrolled Plenti members who
have not opted out of data sharing with partners and enrolled in
Plenti through Exxon or Mobil or shopped at an Exxon or Mobil
branded station between June 2017 and July 2018.
In addition to earning 100 bonus points for registering their
new Exxon Mobil Rewards+ cards, program members will receive
additional savings for the first 30 days by earning 15 points per
gallon. This special promotion will end Dec. 31, 2018. After the
first 30 days, members will earn 3 points per gallon on fuel and 2
points for every $1 they spend on convenience store items and car
washes. Members will continue to receive special bonus point offers
throughout the year. Every 100 points earned translates to $1 in
savings that members may redeem at participating Exxon and Mobil
stations.
ExxonMobil has also integrated its popular Speedpass+ app with
the new loyalty program. Speedpass+ customers can continue to pay
for fuel and manage their rewards from their mobile device.
Customers can pick up a card at any participating station,
register online at www.exxonmobilrewardsplus.com, or register
through the Speedpass+ app. Speedpass+ is available for iPhone® and
Android™ devices as a free download. Consumers will be able to
redeem points once the card has been registered. The new card must
be registered to take full advantage of the program’s benefits.
About ExxonMobil
ExxonMobil, the largest publicly traded international oil and
gas company, uses technology and innovation to help meet the
world’s growing energy needs. ExxonMobil holds an industry-leading
inventory of resources, is one of the largest refiners and
marketers of petroleum products, and its chemical company is one of
the largest in the world. For more information, visit
www.exxonmobil.com or follow us on Twitter at
www.twitter.com/exxonmobil.
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