SEATTLE, June 13, 2014 /PRNewswire/ -- More than
two-thirds (68 percent) of remodelers are planning outdoor home
improvement projects this season, a 70 percent increase compared to
last summer (40 percent), according to the summer Zillow® Digs®
Home Design Trend Reporti. Open-air living rooms,
featuring wood arbors, fully upholstered seating and muted colors,
will be popular with homeowners this season.
This one-of-a-kind trend report depends on a survey of members
of the Zillow Digs Board of Designers, a group of design experts
from across the country, and the most popular outdoor photos on
Zillow Digs, a hub for home improvement and design inspiration.
Summer remodel budgets increased since the beginning of the
year, up 100 percent to $1000 on
median. With a larger budget, many homeowners are considering more
extensive outdoor remodels such as open-air living rooms to expand
useable square footage for year-round use, adding value to their
home.
Top three trends for open-air living rooms:
Wood arbors: Wood arbors will be all the rage this summer
with homeowners wanting a clearly defined outdoor space that
functions as a second living room. Expect to see "arbors featuring
lots of greenery" to create the illusion of an "open-air ceiling,"
says Melissa Klebanoff of Melissa
Klebanoff Interior Design in Seattle. Wood arbors with white curtains and
outdoor twinkle lights also will be popular this season.
Fully upholstered couches: Zillow design experts
identified fully upholstered couches as a growing open-air living
room trend as homeowners want to invest in "comfortable seating and
lounging pieces for a real indoor/outdoor feel," says Mara Miller of Carrier and Company in
New York City. In addition to
indoor-style seating, other typically interior accessories such as
rugs, lamps and wood coffee tables also will gain popularity among
remodelers.
Muted colors: Homeowners and designers identify soft,
muted hues as the most popular colors for open-air living rooms.
Outdoor colors this season are about "subtly not saturation," says
Marc Thee of Marc-Michaels Interior
Design in Winter Park, Florida.
Expect to see homeowners "dialing back" those louder accent colors
from last summer such as "turquoise to sea glass, watermelon to a
greyed shrimp and bright orange to a beautiful sherbet," Thee
says.
Zillow Digs is a hub for home improvement and design
inspiration, where users can browse more than one million photos of
interiors and exteriors of real homes, organized by space, style,
cost and color. Patent-pending Digs Estimates help people
understand what it would cost in their geographic location to
recreate the actual bathrooms and kitchens they are viewing. In
addition, Zillow Digs users can collect images, share favorites and
follow others for inspiration, from the Zillow Digs App for iPhone®
and iPad® or on the Web.
About Zillow, Inc.
Zillow, Inc. (NASDAQ:Z) operates the leading real estate and
home-related information marketplaces on mobile and the Web, with a
complementary portfolio of brands and products that help people
find vital information about homes, and connect with the best local
professionals. Zillow's brands serve the full lifecycle of owning
and living in a home: buying, selling, renting, financing,
remodeling and more. In addition, Zillow offers a suite of tools
and services to help local real estate, mortgage, rental and home
improvement professionals manage and market their businesses.
Welcoming nearly 81.5 million unique users during its peak month in
2014, the Zillow, Inc. portfolio includes Zillow.com®, Zillow
Mobile, Zillow Mortgage Marketplace, Zillow Rentals, Zillow Digs®,
Postlets®, Diverse Solutions®, Agentfolio®, Mortech®, HotPads™ and
StreetEasy®. The company is headquartered in Seattle.
Zillow.com, Zillow, Postlets, Mortech, Diverse Solutions,
StreetEasy, Agentfolio and Digs are registered trademarks of
Zillow, Inc.
HotPads is a trademark of Zillow, Inc.
iPhone and iPad are registered trademarks of Apple, Inc.
i These are some of the findings of an Ipsos poll
conducted May 19-20, 2014. For
the survey, a nationally representative sample of 2,023 randomly
selected adults aged 18 and older residing in the United States was interviewed via Ipsos'
U.S. online omnibus. With a sample of this size, the results are
considered accurate within +/-2.2 percentage points 19 times out of
20, of what they would have been had the entire population of
adults in the United States been
polled. The margin of error will be larger within sub-groupings of
the survey population. The sub-group of homeowners in the
sample is 1,364, which has a margin of error of +/-2.7 percentage
points. These data were weighted to ensure the sample's regional
and age/gender composition reflects that of the actual U.S.
population according to data from the U.S. Census Bureau. All
sample surveys and polls may be subject to other sources of error,
including, but not limited to coverage error, and measurement
error.
Photo - http://photos.prnewswire.com/prnh/20140613/117725
SOURCE Zillow, Inc.