LEHIGH VALLEY, Pa.,
Jan. 27, 2021 /PRNewswire-PRWeb/ --
Discover Lehigh Valley® and Joanne
Dennison of The MeetGuide announced today the inaugural
PEEPS® Meet Diorama Contest, a creative art competition for
meetings professionals to express their love of the industry and
one of America's favorite brands while staying safe at home. The
competition invites meeting planners, tourism suppliers, and travel
professionals to construct three-dimensional models related to the
meetings and events industry using local Lehigh Valley products – PEEPS® marshmallow
candies and Crayola® art supplies.
"We're thrilled to partner with Joanne
Dennison and offer a creative outlet to our fellow meetings,
events, and tourism industry professionals while so many are still
social distancing at home," says Bree
Nidds, vice president of sales for Discover Lehigh Valley.
"Lehigh Valley is home to iconic
brands including PEEPS & COMPANY and Crayola®, so it was a no
brainer to include these products as the art supplies for the
PEEPS® Meet Diorama Contest. We know that our colleagues will love
to flex their creative muscles while learning about our region and
our venues from the comfort of their homes."
Registration is open through March
8 and meetings professionals can find the entry form and
more information on the Discover Lehigh Valley website. The first
40 registrants will receive a complementary starter kit, which
includes:
- Two packs of PEEPS® yellow chicks
- One Crayola® modeling clay
- One set of Crayola® markers
- Two complimentary tickets to Crayola Experience™ in
Easton
Registrants will build their PEEPS® Meet Diorama based on one of
four categories – Holiday, I Miss Sports, Meetings & Events, or
Traveling PEEPS – and incorporate at least one PEEPS® brand candy.
Up to five bonus points will be awarded to Lehigh Valley related scenes. Once completed,
registrants will submit one photo of the diorama by March 20. The public will then vote on Discover
Lehigh Valley's Facebook page from
March 22-26 and winners will be
announced April 2.
"Everyone needs bright spots in their lives right now, and
people in the meetings and events industry are craving creating an
event. A #PeepsMeet Contest certainly provides both! I know meeting
and event professionals, even outside of the US, are going to be
jumping in to show their creativity and planning skills. This will
spotlight Lehigh Valley, connect
event professionals, and bring a smile to everyone's face,"
Joanne Dennison shared.
Visit DiscoverLehighValley.com to learn about Pennsylvania's Lehigh and Northampton counties and follow
@LehighValleyPa on Facebook, Instagram, and Twitter.
About Discover Lehigh Valley
Discover Lehigh Valley®, the official destination marketing
organization of Pennsylvania's
Lehigh and Northampton counties, is dedicated to driving
economic growth and strengthening local pride through tourism to
the region. Just 60 minutes north of Philadelphia and 90 minutes west of
New York City, Lehigh Valley is home to must-see attractions
and festivals, world-class sporting events, thrilling outdoor
recreation, renowned colleges and universities, and historic sites
including Bethlehem, a National
Historic Landmark District and nominee on the U.S. Tentative List
for World Heritage Designation. Many of America's favorite brands
such as Crayola®, Peeps®, Mike & Ike®, Martin Guitars,
Mack Trucks and Olympus reign from
Lehigh Valley. Visit
DiscoverLehighValley.com and follow @LehighValleyPa.
Media Contact
Benjamin Guell, Discover Lehigh
Valley®, (304) 582-0544, bguell@vaultcommunications.com
SOURCE Discover Lehigh Valley®