ICTY Eyecity Com Inc (PK)

Eyecity.com, Inc. (Pink Sheets:ICTY) announced today that is has filed with Pink Sheets its financial statements for the quarter ended June 30, 2010. It has also updated all Company Information required by Pink Sheets. Within the next few days, Eyecity.com, Inc.'s SEC counsel will submit the independent legal opinion also required by Pink Sheets to confirm the accuracy of all information to be true and correct. Once this legal opinion has been filed, Eyecity.com, Inc. will be fully compliant with all Pink Sheets rules, with no more "yield sign" or "limited information" warnings.

Eyecity.com, Inc. also wants to clarify to its shareholders the current Capital Structure of all outstanding common stock as of June 30, 2010.

TOTAL ISSUED AND OUTSTANDING:	2,552,965,438 (100%)
BREAKDOWN of Shareholdings:
MANAGEMENT (Affiliate RESTRICTED):	1,000,000,000 (39.2%)
OTHER RESTRICTED:	676,460,415 (26.5%)
DTC:	876,505,023  (34.3%)

Bradley Wilson, CEO of Eyecity.com, Inc., stated, "We have gone to significant lengths to bring our company up to full compliance with Pink Sheets information disclosure rules and to engage new accountants and SEC lawyers. The total market "float" of our shares is just 34% of all outstanding common stock.

"We are excited about the ongoing production of our pilot for a reality-based television program about a new 12-step addiction treatment program. We will also be launching a companion Web Site and educational tools to support our mission of aiding those with debilitating addictions to alcohol, drugs, food, and other substances. Our Board of Directors is also actively considering a number of possible acquisition candidates to further Eyecity.com, Inc.'s growth plans. At such time that agreements have been reached, we will make more detailed announcements."

Eyecity.com, Inc., based in Toronto, Canada, and with a film production office in Orlando, Florida, is a multi-media company in current production of a reality-based television program centered on a new 12-step addiction treatment program, along with educational tools and a companion website.

Safe Harbor Act Notice:

Certain information included in this press release, may contain forward-looking statements about our current and expected performance trends, growth plans, business goals and other matters. These statements may be contained in our filings with the Securities and Exchange Commission, in our press releases, in other written communications, and in oral statements made by or with the approval of one of our authorized officers. Information set forth in this press release contains various "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. The Private Securities Litigation Reform Act of 1995 (the "Act") provides certain "safe harbor" provisions for forward-looking statements. The reader is cautioned that such forward-looking statements are based on information available at the time and/or management's good faith belief with respect to future events, and are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in the statements. Forward-looking statements speak only as of the date the statement was made. We assume no obligation to update forward-looking information to reflect actual results, changes in assumptions or changes in other factors affecting forward-looking information. Forward-looking statements are typically identified by the use of terms such as "anticipate," "believe," "could," "estimate," "expect," "intend," "may," "might," "plan," "predict," "project," "should," "will," and similar words, although some forward-looking statements are expressed differently. Although we believe that the expectations reflected in such forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct.

CONTACT:  Eyecity.com, Inc.
          Bradley Wilson, CEO
          407.575.0026
          Fax: 416.489.3013
          merbankcapitalus@aol.com
          228 Merton St. Suite 202
          Toronto, ONT M4S1A1
          Canada