Cutting-edge, Multi-sensory Experience Offered
at Scotiabank Theatre Chinook
Showtimes and Tickets Available Now at Theatre
Box Office,
Cineplex.com and Cineplex Mobile App
LOS ANGELES and TORONTO, Aug. 12,
2019 /CNW/ - CJ 4DPLEX, a leading cinema technology
company, in partnership with Cineplex, a leading
entertainment and media company, today announced that Canada's second 4DX auditorium is now open in
Calgary, Alberta. The exciting,
multi-sensory experience has debuted at Scotiabank Theatre
Chinook with Universal Pictures' action-packed film, Fast
& Furious Presents: Hobbs & Shaw.
4DX's advanced theatre technology enhances the on-screen visuals
of action-packed blockbusters, transcending the traditional cinema
experience through special effects including motion-synchronized
seats, wind, fog, rain, lightning, snow, bubbles, vibration and
scents. The result is one of the most innovative cinema formats in
the industry, drawing fans into the action on the big screen.
"CJ 4DPLEX's partnership with Cineplex has been instrumental in
introducing our innovative 4DX and ScreenX technology to
Canada and we are thrilled to
continue our expansion with the opening of a second 4DX location at
Scotiabank Theatre Chinook," said JongRyul Kim, CEO of CJ
4DPLEX. "Cineplex guests will love watching the latest in the Fast
& Furious franchise in 4DX, where the driving and action
sequences will be perfectly amplified by motion-synchronized seats
and vibration."
"Our 4DX auditorium in Toronto
has been a hugely popular option for guests and we are so excited
to introduce the experience to Calgary movie-lovers," said Kevin Watts, Senior Vice President, Exhibition
and Theatre Operations. "We operate one of the most innovative
theatre circuits in the world and 4DX is a perfect example of our
commitment to providing Canadians with access to the latest cinema
technologies from around the globe."
CJ 4DPLEX and Cineplex partnered in 2016 to open Canada's first 4DX auditorium at Cineplex
Cinemas Yonge-Dundas and VIP. Following a successful pilot, the
Companies announced an expanded agreement in September 2018 that will bring the 4DX experience
to as many as 13 additional Cineplex locations across the country
over the coming years.
In addition to the 4DX experience, CJ 4DPLEX and Cineplex opened
Canada's first ScreenX auditorium
at Cineplex Cinemas Queensway and VIP in Toronto, Ontario in December 2018. ScreenX is the world's first
multi-projection theatre technology that enables a 270-degree,
panoramic movie-watching experience.
About CJ 4DPLEX
CJ 4DPLEX is a leading,
next-generation cinema technology company, headquartered in
Seoul with international offices
in Los Angeles and Beijing. The company has created immersive
film technologies for theaters worldwide that include '4DX',
'ScreenX' and '4DX with ScreenX' for consumers to experience films
in ways that were never before possible.
4DX provides moviegoers with an immersive, multi-sensory
experience, allowing the audience to connect with movies through
motion, vibration, water, wind, snow, lightning, scents, and other
special effects that enhance the visuals on-screen. Each 4DX
auditorium incorporates motion-based seating synchronized with more
than 20 different effects and optimized by a team of skilled
editors, maximizing the feeling of immersion within the movie,
beyond the limits of audio and video. More than 660 Hollywood and
local titles have been screened in 4DX. To date, more than 77,400
4DX seats operate in 664 auditoriums, spanning 65 countries.
ScreenX is the world's first multi-projection theater technology
used within a theatre setting, marking it as the most visually
immersive theater experience of CJ 4DPLEX. ScreenX allows
moviegoers to go beyond the frame of the movie screen by utilizing
a proprietary system that expands images of feature films and
pre-show advertising to the left and right walls of the theatre,
creating an immersive, panoramic, 270-degree viewing experience. To
date, ScreenX has been installed in 235 screens in over 20
countries.
About Cineplex
Cineplex (TSX:CGX) is a top-tier
Canadian brand that operates in the Film Entertainment and Content,
Amusement and Leisure, and Media sectors. A leading entertainment
and media company, Cineplex welcomes over 70 million guests
annually through its circuit of theatres and location based
entertainment venues across the country. In addition to being
Canada's largest and most
innovative film exhibitor, Cineplex also operates successful
businesses in digital commerce (CineplexStore.com), food service,
alternative programming (Cineplex Events), cinema media (Cineplex
Media), digital place-based media (Cineplex Digital Media),
amusement solutions (Player One Amusement Group) and an online
esports platform for competitive and passionate gamers (WorldGaming
Network). Additionally, Cineplex operates a location based
entertainment business through Canada's newest destination for 'Eats &
Entertainment' (The Rec Room), and will also be opening new
complexes specially designed for teens and families (Playdium) as
well as exciting new sports and entertainment venues across
Canada (Topgolf). Cineplex is a
joint venture partner in SCENE, Canada's largest entertainment loyalty
program.
Proudly recognized as having one of the country's Most Admired
Corporate Cultures, Cineplex employs approximately 13,000 people in
its offices across Canada and
the United States. To learn more,
visit Cineplex.com or download the Cineplex App.
SOURCE Cineplex