Bright HealthCare Grows New York Medicare Footprint with Culturally Focused Care Partners to Serve Seniors and Those with Special Needs
October 19 2021 - 1:07PM
Business Wire
- Bright HealthCare announces new partnerships to deepen
relationships with patients in diverse communities and broaden
access to high-quality care
- The company offers a wide variety of specialized Medicare
Advantage plans tailored to meet the needs of diverse and
vulnerable populations
- Medicare-eligible seniors can purchase coverage during the
Annual Enrollment Period (AEP) which began on October 15, 2021, and
closes December 7, 20211
- The company also announced plans to invest in local
neighborhoods through the addition of the Bright Health Ambassador
Program which provides part-time job opportunities for
seniors
Bright HealthCare announced today an expanded care network for
New York Medicare beneficiaries through partnerships with the
Coalition of Asian-American IPA (CAIPA) and CHW Cares, Inc. (CHW
Cares). Bright HealthCare2 has offered Medicare Advantage plans in
New York since 2019. The addition of CAIPA and CHW Cares to its
care network, which already includes Mount Sinai Health System and
other health care providers, builds on Bright HealthCare’s record
of success serving diverse, vulnerable and chronically ill
communities in the state.
“It is paramount that seniors have access to the care they need.
One important way to make that happen is by offering affordable
plans that are easy to understand and easy to use,” said Rondi
Rabuse, Bright HealthCare New York President. “We are proud to
partner with CAIPA and CHW Cares to expand the number of in-network
providers who deeply understand the specific and diverse needs of
consumers in these communities.”
CAIPA is an independent practice association with over 1,200
private practice providers, covering over 70 specialties, that
provides medical services and care to approximately half a million
people in the Asian community in New York. CAIPA has a strong track
record of delivering culturally sensitive and quality care to
patients.
CHW Cares is a neighborhood-focused multi-specialty clinic that
serves 25,000 patients annually and provides comprehensive primary,
specialty and dental care to seniors in the Washington Heights and
Inwood neighborhoods of Manhattan. The company is focused on
serving older minority and immigrant adults with teams of
community-based health coaches who are supported by clinicians to
create an excellent patient experience, deliver outstanding
results, and manage medical costs.
Bright HealthCare’s plans help people access the care they need
while keeping healthcare costs low. They are designed to improve
the healthcare experience through building durable, trusting
two-way relationships between consumers and primary care providers
in a culturally responsive way including in English, Spanish, and
Chinese.
Plan highlights include:
- Low or no-cost premiums
- Low or no-cost deductibles
- Low or no-cost primary care visits
- Transportation coverage
- Prescription coverage
- Rewards program
In addition, Bright HealthCare will be hiring 50 local senior
citizens to be Bright HealthCare Ambassadors during the annual
enrollment period (AEP). The project provides seniors part-time
employment and the opportunity to engage with the community. The
ambassadors will attend community events and seminars, answer
questions, and guide community members to health plan
resources.
Bright HealthCare offers a wide variety of specialized plans in
New York, including Chronic Condition Special Needs Plans (C-SNPs),
a type of Medicare Advantage health plan that exclusively serves
individuals with severe or disabling chronic conditions. These
products are built around Integrated Systems of Care in each market
and leverage Bright Health Group’s proprietary DocSquad™ technology
which together have consistently shown to produce better
outcomes.
ABOUT BRIGHT HEALTHCARE
Bright HealthCare delivers healthcare benefits to over 663,000
consumers across 14 states and 99 markets through its various lines
of business which include Individual and Family, Medicare
Advantage, and Employer health plans. Bright HealthCare also
participates in a number of specialized plans, including Medicare
Advantage Chronic Condition Special Needs Plans which are designed
to exclusively serve individuals with severe or disabling chronic
conditions. Bright HealthCare leverages its intelligent operating
system and proprietary DocSquad™ solutions to produce better
outcomes and reduce costs. Bright HealthCare is part of Bright
Health Group (NYSE: BHG). For more details about Bright HealthCare
plans, visit www.brighthealthcare.com.
1 Coverage purchased during this time period will start on
January 1, 2022
2 Bright HealthCare is the health plan division of Bright Health
Group, Inc. and operates in the State of New York under the
corporate name Bright Health Insurance Company of New York,
Inc.
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version on businesswire.com: https://www.businesswire.com/news/home/20211019006041/en/
Investor IR@brighthealthgroup.com
Media Kris Patrow 651.492.1556
Kris.Patrow@padillaco.com
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