Oatly Continues Expansion Into Food Service; Coffee Fellows to Bring Oatly Barista to All Locations Across Europe
October 30 2023 - 8:30AM
Oatly Group AB (Nasdaq: OTLY)(“Oatly” or the “Company”), the
world’s original and largest oat drink company, today announced
that one of Germany’s largest coffee chains, Coffee Fellows, will
make Oatly Barista available in 275 of its locations across
Germany, Austria, Belgium, Luxembourg and the Netherlands. Coffee
Fellows’ customers can now enjoy all its coffee specialties
dairy-free at no extra charge.
“Our guests can help make a meaningful
contribution to reducing their impact on the climate by choosing
oat drink over cow’s milk. We process around 1.3 million liters of
cow's milk into coffee specialties every year. Through our
cooperation with Oatly, we would like to change that and are aiming
to double our sales of oat drink by the end of 2024,” says Sybille
Stauch, Director of Marketing & Sustainability at Coffee
Fellows.
Oatly Barista Edition is the most popular
plant-based milk alternative in Germany1. It delivers a delicious,
allergen-friendly milk alternative that has the same creamy taste,
frothy feel, and functionality as traditional dairy, and in
general, is better for the climate compared to cow’s milk2.
“We’re excited to be working with one of
Germany’s largest coffee shop chains to offer Oatly Barista to
their customers across Europe,” says Isabel Groß, Oatly’s Head of
Out of Home & New Business for DACH & Poland. “Coffee
Fellows shares our love for coffee culture and our commitment to
sustainability and will help support our efforts to make consumers’
switch to a more sustainable, plant-focused diet as easy as
possible by offering it at no extra charge.”
1 Source: NielsenIQ; Avg. Selling Stores, Num.
ROS; MAT & L12 & last months; w/e 35 2023 DE2 Poore, J.,
& Nemecek, T. (2018). Reducing food’s environmental impacts
through producers and consumers. Science, 360(6392), 987-992.
About OatlyWe are the world’s original and
largest oat drink company. For over 25 years, we have exclusively
focused on developing expertise around oats: a global power crop
with inherent properties suited for sustainability and human
health. Our commitment to oats has resulted in core technical
advancements that enabled us to unlock the breadth of the dairy
portfolio, including alternatives to milks, ice cream, yogurt,
cooking creams, spreads and on-the-go drinks. Headquartered in
Malmö, Sweden, the Oatly brand is available in more than 20
countries globally.
Forward Looking StatementsThis press release
contains forward-looking statements within the meaning of the
Private Securities Litigation Reform Act of 1995. Any express or
implied statements contained in this press release that are not
statements of historical fact may be deemed to be forward-looking
statements, including, without limitation, the distribution
expansion with Coffee Fellows, as well as statements that include
the words “expect,” “intend,” “plan,” “believe,” “project,”
“forecast,” “estimate,” “may,” “should,” “anticipate,” “will,”
“aim,” “potential,” “continue,” “is/are likely to” and similar
statements of a future or forward-looking nature. Forward-looking
statements are neither promises nor guarantees, but involve known
and unknown risks and uncertainties that could cause actual results
to differ materially from those projected, including, without
limitation: general economic conditions including high inflationary
cost pressures; our history of losses and inability to achieve or
sustain profitability; the impact of the COVID-19 pandemic,
including the spread of variants of the virus, on our business and
the international economy; any failure to obtain necessary capital
when needed on acceptable terms; a cybersecurity incident or other
technology disruptions; changing consumer preferences and our
ability to adapt to new or changing preferences; and the other
important factors discussed under the caption “Risk Factors” in
Oatly’s Annual Report on Form 20-F for the year ended December 31,
2022 filed with the SEC on April 19, 2023 and other filings with
the SEC as such factors may be updated from time to time. Any
forward-looking statements contained in this press release speak
only as of the date hereof and accordingly undue reliance should
not be placed on such statements. Oatly disclaims any obligation or
undertaking to update or revise any forward-looking statements
contained in this press release, whether as a result of new
information, future events or otherwise, other than to the extent
required by applicable law.
Contact
Oatly Group AB
+1 866-704-0391
investors@oatly.com
press.us@oatly.com
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