Beloved bite-sized snack rolls out its first
new flavor in nearly a decade, offering up a mouthwatering blend of
spicy and cheesy in each crunchy bite
EAST HANOVER, N.J.,
Dec. 12,
2024 /PRNewswire/ -- For the first time in
nearly a decade, RITZ Bits Cracker Sandwiches are introducing a
brand-new flavor to heat things up: Spicy Queso.
Offering a savory, flavorful taste, RITZ Bits Spicy Queso
Cracker Sandwiches are a delicious addition to spice up your
snack collection – whether you're munching at home or snacking on
the go.
"With Spicy Queso, we're answering consumers' demands for
exciting, bold flavors and turning up the heat on the RITZ Bits you
know and love," said Steven Saenen,
RITZ Vice President of Marketing. "It's a bold twist on your
childhood favorite, with a kick in each mini bite."
The RITZ brand is tapping into consumer trends with its latest
flavor innovation: a layered experience that combines rich, creamy
cheese flavor with a bold, spicy kick. Spicy Queso is the latest
addition to the RITZ brand flavor lineup, following the successful
launch of RITZ Toasted Chips' Sweet Habanero flavor earlier this
year.
RITZ Bits Cracker Sandwiches are known for their tiny,
bite-sized proportions and rich flavors that make for a delectable
and mouthwatering bite. The new addition to the RITZ Bits portfolio
will be available in snack-sized bags (3oz) at convenience store
locations starting this month. Larger boxes (8.8oz) will be
available at major food retailers starting in February 2025.
Stay tuned for more innovative and exciting updates from the
RITZ brand later in 2025. Fans can follow @ritzcrackers on
Instagram and X.
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to
snack right in over 150 countries around the world. With 2023 net
revenues of approximately $36
billion, MDLZ is leading the future of snacking with iconic
global and local brands such as Oreo, Ritz, LU, Clif Bar and Tate's Bake Shop
biscuits and baked snacks, as well as Cadbury Dairy Milk,
Milka and Toblerone chocolate. Mondelēz International is
a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow
Jones Sustainability Index. Visit www.mondelezinternational.com or
follow the company on X at www.x.com/MDLZ.
Contact
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SOURCE Mondelēz International