Philadelphia Unveils First-Ever Refrigerated Cream Cheese Frosting in the U.S.
September 17 2024 - 8:01AM
Business Wire
With fresh milk and real cream as the main
ingredients, the new Philadelphia Frosting delivers its signature
smooth texture and creamy taste to baking lovers everywhere
Today, PhiladelphiaⓇ, the brand that has set
the cream cheese standard for more than 150 years, is bringing its
signature creamy taste to the baking category with the launch of
Philadelphia Cream Cheese Flavored Frosting. Made with fresh milk
and real cream, Philadelphia Frosting is the first refrigerated
cream cheese frosting from a mainstream brand in the U.S. and
delivers on the same taste, quality and freshness fans already know
and love.
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A recipe a year and a half in the making,
made with real milk and cream, the new Philadelphia Frosting
delivers a homemade taste blending the perfect balance of sweet and
tangy in a convenient, refrigerated format with zero preparation or
clean-up needed. (Photo: Business Wire)
Whether reaching for a shelf-stable frosting or opting to whip
up a homemade recipe, bakers are yearning for a frosting free from
artificial flavors and dyes or one that doesn’t require multiple
steps, ingredients or clean up. With cream cheese frosting in the
top three of America’s favorite frosting flavors1, Philadelphia,
the leader in cream cheese, is suited to trailblaze the category
and deliver on the taste, texture and convenience cream cheese
frosting lovers are craving. Philadelphia Frosting marries its
creamy texture and trusted quality in an easy-to-use format people
can enjoy straight from the refrigerator with no preparation or
cleanup required.
“Bringing the creamy deliciousness of Philadelphia to the
frosting category just makes sense and it’s a great example of how
we’re giving our fans new ways they can enjoy Philly in the
kitchen,” said Becca Dunphey, President, Taste, Meals and Snacking
at The Kraft Heinz Company. “Our team has worked tirelessly to
perfect a frosting recipe worthy of the Philadelphia name, and we
are excited to bring this game changing innovation to market. With
Philadelphia Frosting, consumers don’t need to compromise on taste
or convenience, they can be confident that they’re getting the
delicious Philadelphia experience every time.”
The culinary team at Philadelphia spent a year and a half
carefully crafting a recipe that lives up to The Philadelphia
Standard and mirrors the taste of homemade frosting to uplevel any
treat. The result combines the brand’s signature rich creaminess
with a sweet and tangy balanced taste to satisfy cravings no matter
the occasion. Whether on cakes, cookies, cinnamon rolls, fresh
fruit or whatever else you please, Philadelphia Frosting brings you
that delicious Philly flavor every time. You can even enjoy it by
the spoonful…we won’t judge!
Beginning in October, Philadelphia Frosting will be available in
16 oz. tubs in the iconic original cream cheese flavor for $4.99 at
select retailers nationwide. For more information on the newest
Philadelphia product and where to purchase, visit creamcheese.com
and follow along on Philadelphia's Instagram and TikTok.
About The Kraft Heinz Company
We are driving transformation at The Kraft Heinz Company
(Nasdaq: KHC), inspired by our Purpose, Let’s Make Life Delicious.
Consumers are at the center of everything we do. With 2023 net
sales of approximately $27 billion, we are committed to growing our
iconic and emerging food and beverage brands on a global scale. We
leverage our scale and agility to unleash the full power of Kraft
Heinz across a portfolio of eight consumer-driven product
platforms. As global citizens, we’re dedicated to making a
sustainable, ethical impact while helping feed the world in
healthy, responsible ways. Learn more about our journey by visiting
www.kraftheinzcompany.com or following us on LinkedIn.
1 Philadelphia cream cheese 2024 IRI Data
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version on businesswire.com: https://www.businesswire.com/news/home/20240917975448/en/
Jordyn Comitor Zeno Group for Philadelphia
Jordyn.Comitor@zenogroup.com
Kate Mitchell The Kraft Heinz Company
kate.mitchell@kraftheinz.com
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