CAMBRIDGE, Mass., April 20,
2022 /PRNewswire/ -- In celebration of Earth
Day, Forrester (Nasdaq: FORR) today announced its plan to
reduce its carbon footprint by cutting its carbon emissions by more
than half compared to 2019 levels by 2025. Environmental
responsibility and sustainability impact the survival and growth of
every organization, especially as the risks from climate change
mount rapidly.
According to Forrester, all firms must mature towards being
future-generation-safe. To help business and technology leaders
embrace sustainability as a business practice, Forrester has been
leading research on key topics including green buying trends;
environmental, social, and governance (ESG) reporting; ROI of
sustainable technology; green marketing; sustainable finance. In
addition, Forrester has built a roadmap to mature its own
sustainability practices to lower its carbon footprint,
including:
- Shifting to anywhere work. In December 2021, Forrester announced its anywhere
work policy, allowing employees to choose when they will come into
the office. This shift has helped cut down on employee commuting
significantly, lower Forrester's energy consumption, and optimize
its office spaces more efficiently.
- Assessing travel policies. Forrester has revisited its
companywide travel policies to optimize internal and external
travel.
- Investing in sustainable IT. Forrester is on track to
eliminate emissions from its data center by 2023 by continuing to
accelerate the migration of more of its technology platforms and
services to the cloud. Additional sustainable IT solutions include
the use of energy-efficient computer equipment including laptops,
screens and devices, server virtualization, data lifecycle
management, IP telephony, videoconferencing, and recycling.
"We firmly believe that advancing our sustainability efforts at
Forrester will make us a better partner to our clients and a more
responsible corporate citizen," said George
F. Colony, chairman and chief executive officer, Forrester.
"We also believe it strengthens our culture and instills a sense of
pride and purpose for our employees, which is why we have formed an
ESG steering committee to accelerate this important work. Forrester
will also continue to develop sustainability research that will
guide our clients on their journey to becoming
future-generation-safe."
Since its founding in 1983, Forrester's global facilities and
operations have had a small ecological footprint. The company
continues to be proactive in its environmental sustainability
practices, reducing the environmental impact of its business
through various waste reduction practices, LEED-certified and/or
eco-friendly buildings, recycling, and battery disposal.
Resources
- Explore insights from Forrester on how to navigate the
business risks posed by climate change.
- Discover more about Forrester's ESG journey.
About Forrester
Forrester (Nasdaq: FORR) is one of the most influential research
and advisory firms in the world. We help leaders across technology,
marketing, customer experience, product, and sales functions use
customer obsession to accelerate growth. Through Forrester's
proprietary research, consulting, and events, leaders from around
the globe are empowered to be bold at work — to navigate change and
put their customers at the center of their leadership, strategy,
and operations. Our unique insights are grounded in annual surveys
of more than 700,000 consumers, business leaders, and technology
leaders worldwide; rigorous and objective research methodologies,
including Forrester Wave™ evaluations; 70 million real-time
feedback votes; and the shared wisdom of our clients. To learn
more, visit Forrester.com.
Contact: Iris
Leong, press@forrester.com
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SOURCE Forrester