Penny Roger$
13 years ago
First Financial Corporation is a financial holding company. The Company offers a range of financial services, including commercial, mortgage and consumer lending, lease financing, trust account services and depositor services through its four subsidiaries. The Company’s primary source of revenue is derived from loans to customers, primarily middle-income individuals, and investment activities. The Company operates through its wholly owned subsidiaries, First Financial Bank, N.A. (the Bank) of Vigo County, Indiana, The Morris Plan Company of Terre Haute (Morris Plan) and Forrest Sherer Inc., a full-line insurance agency headquartered in Terre Haute, Indiana. As of December 31, 2010, the Company operated 54 branches in west-central Indiana and east-central Illinois.
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