Featuring a 10.2-Inch Retina Display, Apple Pencil and Smart
Keyboard Support, and iPadOS for Powerful Multitasking and Creative
Capabilities
Apple® today introduced the new seventh-generation iPad®,
bringing more screen area and support for the full-sized Smart
Keyboard™1 to its most popular and most affordable iPad. Starting
at just $329, the upgraded iPad features a stunning 10.2-inch
Retina® display and the latest innovations including Apple Pencil®2
support, the fast A10 Fusion chip, advanced cameras and sensors,
unmatched portability and connectivity, ease of use and great
all-day battery life.3 The new iPad is available to order starting
today and in stores starting Monday, September 30.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20190910005975/en/
The new seventh-generation iPad packs
even more value into the most popular, most affordable iPad model.
(Photo: Business Wire)
“The new iPad packs even more value into our most popular and
affordable iPad model featuring a bigger 10.2-inch Retina display,
support for Apple Pencil and for the first time, the full-size
Smart Keyboard,” said Greg Joswiak, Apple’s vice president of
Product Marketing. “The new iPad was built to run iPadOS, which
introduces powerful new ways to multitask, manage and mark up
documents, use Apple Pencil and view more information at a glance
on a redesigned Home screen. This new iPad with iPadOS takes
everything people love about our most popular iPad and makes it
even better for creating, learning, working and playing.”
Bigger Display in a Powerful and Portable Design
The new 10.2-inch Retina display iPad has nearly 3.5 million
pixels and a wide viewing angle making it a vivid canvas for
creative expression and perfect for immersive augmented reality
(AR) experiences that take advantage of its enhanced cameras and
advanced sensors. Featuring the powerful A10 Fusion chip, the new
seventh-generation iPad brings up to two times faster performance
over the top-selling Windows PC4 for powerful multitasking and
smooth gameplay in Apple Arcade℠.
Designed to be ultra-portable and durable, iPad weighs about one
pound and for the first time features an enclosure made from 100
percent recycled aluminum with the same strength, durability and
beautiful finish as the aluminum in all Apple products.5 Staying
connected is easy on iPad with ultra-fast wireless performance and
support for Gigabit-class LTE connectivity — delivering three times
faster6 cellular data connections.7 With Touch ID®, unlocking iPad
is simple and secure using just a finger, to keep important
information safe.
A New iPad Experience with iPadOS
iPadOS™ brings powerful new capabilities and intuitive features
designed for the unique experience of iPad. A redesigned Home
screen shows more apps on each page and the Today View can now be
added, allowing quick access to widgets for at-a-glance information
including news headlines, weather and calendar events. Working with
multiple files and documents from the same app is now easier on
iPad with updates to Split View, as well as switching between
multiple apps using Slide Over.
The must-have Apple Pencil opens up new ways to be creative and
more productive and is even more integrated into the iPad
experience. Customers can now mark up and send entire webpages or
documents by simply swiping Apple Pencil from the bottom corner of
the screen, and a redesigned tool palette gives easier access to
useful tools, colors and shapes.
Managing documents in the Files app with iPadOS gets even more
powerful with support for external USB drives and file servers.
Safari® brings desktop-class browsing to iPad so users always get
the website best optimized for iPad, as well as support for popular
web apps like Squarespace and Google Docs. For additional
information on iPadOS features, including Dark Mode, custom fonts
and working with Photos, visit apple.com/ipados/.
The Most Complete iPad Family Ever
The newest, most affordable iPad joins iPad mini®, iPad Air® and
the most advanced iPad Pro® models, offering the best, most
versatile iPad lineup ever. The complete lineup includes Apple
Pencil support, best-in-class performance, advanced displays and
all-day battery life for an experience unmatched by any other
tablet. Whether customers prioritize portability, screen size,
power or price, there’s an iPad for everyone. Learn more about the
iPad family at apple.com/ipad/compare.
Pricing and Availability
- The new seventh-generation iPad comes in silver, space gray and
gold finishes in 32GB and 128GB configurations. iPad starts at $329
(US) for the Wi-Fi model and $459 (US) for the Wi-Fi + Cellular
model from apple.com, in the Apple Store® app and Apple Stores, and
is also available through Apple Authorized Resellers and select
carriers (prices may vary).
- The new iPad is available to order starting today from
apple.com and in the Apple Store app in the US and more than 25
other countries and regions. iPad will be available in stores in
those countries and more beginning September 30.
- iPadOS ships for free with the new seventh-generation iPad and
will be available as a free software update on September 30 for
iPad Air 2 and later, all iPad Pro models, iPad 5th generation and
later, and iPad mini 4 and later.
- Apple Pencil (1st generation) is available for purchase
separately for $99 (US).
- The Smart Keyboard is a full-size keyboard that connects to the
10.2-inch iPad with the Smart Connector®. It is available for
purchase separately for $159 (US) with layouts for over 30
languages, including simplified Chinese, French, German, Japanese
and Spanish.
- Schools can purchase iPad starting at $299 (US) and Apple
Pencil for $89 (US).
- Polyurethane Smart Covers are available for $39 (US) for iPad
in charcoal gray, white, pink sand and a new Alaskan blue.
- Customers in the US can trade in their eligible device for an
Apple Store Gift Card or a refund on their purchase. If their
device isn’t eligible for credit, Apple will recycle it for
free.8
- When customers buy online from Apple they can make their new
iPad their own with free engraving.
- Customers get 3 percent Daily Cash™ when they buy iPad from
Apple with Apple Card™.
- Customers can extend their limited warranty with AppleCare+ and
get 24/7 priority access to technical support.
- Every customer who buys iPad from Apple can enjoy free Personal
Setup in-store or online, and receive guidance on how to customize
their iPad, set up email, find new apps from the App Store® and
more.
- Apple Arcade on the App Store will be available with iOS 13 as
a subscription for $4.99 per month and is launching with a
one-month free trial.9 Users get unlimited access to the entire
catalog of over 100 new, exclusive games, all playable across
iPhone®, iPad, iPod touch®, Mac® and Apple TV®.
- Apple TV+ will be available on the Apple TV app on iPhone,
iPad, Apple TV, iPod touch, Mac and other platforms, including
online (https://tv.apple.com), for $4.99 per month
with a seven-day free trial. Starting today, customers who purchase
any iPad can enjoy one year of Apple TV+ for free.10
- Apple Arcade on the App Store and Apple TV+ on the Apple TV app
join Apple’s breakthrough services that include Apple Music®, Apple
News+, Apple Pay® and iCloud®.
- Anyone who wants to learn more or go further with iPad or
iPadOS can sign up for free Today at Apple® sessions at
apple.com/today.
1 Smart Keyboard sold separately.
2 The first-generation Apple Pencil sold separately.
3 Battery life depends on device settings, usage and other
factors. Actual results may vary.
4 When compared to the top-selling Windows PC laptop in the US
for the first half of 2019.
5 Recycled material claim applies to the enclosure and is based
on auditing done by UL LLC.
6 When compared to the previous 9.7-inch iPad.
7 Network speeds are dependent on carrier networks.
8 Trade-in values vary based on the condition, year and
configuration of your trade-in device, and may also vary between
online and in-store trade-in. You must be at least 18 years old.
Offer may not be available in all countries. In-store trade-in
requires presentation of a valid, government-issued photo ID (local
law may require saving this information). Additional terms from
Apple or Apple’s trade-in partners may apply.
9 $4.99 per month after free trial. No commitment. Plan
automatically renews after trial until cancelled.
10 $4.99 per month after free trial. One subscription per Family
Sharing group. Offer good for three months after eligible device
activation, starting November 1, 2019. Plan automatically renews
until cancelled. Restrictions and other terms apply.
Apple revolutionized personal technology with the introduction
of the Macintosh in 1984. Today, Apple leads the world in
innovation with iPhone, iPad, Mac, Apple Watch and Apple TV.
Apple’s four software platforms — iOS, macOS, watchOS and tvOS —
provide seamless experiences across all Apple devices and empower
people with breakthrough services including the App Store, Apple
Music, Apple Pay and iCloud. Apple’s more than 100,000 employees
are dedicated to making the best products on earth, and to leaving
the world better than we found it.
NOTE TO EDITORS: For additional information visit Apple Newsroom
(www.apple.com/newsroom), or call Apple’s Media Helpline at (408)
974-2042.
© 2019 Apple Inc. All rights reserved. Apple, the Apple logo,
iPad, Smart Keyboard, Retina, Apple Pencil, Apple Arcade, Touch ID,
iPadOS, Safari, iPad mini, iPad Air, iPad Pro, Apple Store, Smart
Connector, Smart Cover, Daily Cash, Apple Card, App Store, iPhone,
iPod touch, Mac, Apple TV, Apple Music, Apple Pay, iCloud and Today
at Apple are trademarks of Apple Inc. Other company and product
names may be trademarks of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20190910005975/en/
Apple Cat Franklin, (669) 276 1209 cfranklin3@apple.com Andy
Bowman, (408) 783-0619 abowman@apple.com
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