The NASDAQ OMX Group, Inc. (Nasdaq:NDAQ) announced today that the trading of Synacor Inc, (Nasdaq:SYNC) commenced on the NASDAQ Global Select Market on February 10, 2012.

Synacor is the integration, authentication and engagement platform enabling the digital lifestyle across multiple devices and reaching more than 21 million high-speed Internet subscribers worldwide. Synacor's customer-branded platform enables cable, satellite, telecom and consumer electronics companies to deliver TV Everywhere, digital entertainment, services and apps to their end-consumers, strengthening those relationships while monetizing the engagement. Synacor has more than 45 customers, over 81 million average monthly search queries, 2.8 billion average monthly advertising impressions, and more than 75 content partnerships.

"Synacor offers a unique platform solution that allows customers to develop or expand their engagement with end-consumers through online video or other online content offerings in an increasingly competitive environment," said Bob McCooey, Senior Vice President, NASDAQ OMX Corporate Client Group. "With a number of the nation's major high-speed Internet service providers as their customers, Synacor is well-positioned in a large and growing market. We are thrilled to partner with them as they continue their journey as a NASDAQ-listed company."

Since its inception, NASDAQ OMX has consistently been the exchange of choice for the world's most progressive and innovative companies. Synacor joins some of the world's largest technology companies by listing on The NASDAQ Stock Market, including Apple, Microsoft, Oracle, Google, Intel, Cisco, eBay, Baidu, Adobe, Dell, Yandex and Zynga. NASDAQ is currently home to 73% of all info tech and telecom companies that list their shares on U.S. markets, and was home to the two largest tech IPOs of 2011, Yandex (Nasdaq:YNDX) and Zynga (Nasdaq:ZNGA).

About NASDAQ OMX

The NASDAQ OMX Group, Inc. is the world's largest exchange company. It delivers trading, exchange technology and public company services across six continents, with more than 3,500 listed companies. NASDAQ OMX offers multiple capital raising solutions to companies around the globe, including its U.S. listings market, NASDAQ OMX Nordic, NASDAQ OMX Baltic, NASDAQ OMX First North, and the U.S. 144A sector. The company offers trading across multiple asset classes including equities, derivatives, debt, commodities, structured products and exchange-traded funds. NASDAQ OMX technology supports the operations of over 70 exchanges, clearing organizations and central securities depositories in more than 50 countries. NASDAQ OMX Nordic and NASDAQ OMX Baltic are not legal entities but describe the common offering from NASDAQ OMX exchanges in Helsinki, Copenhagen, Stockholm, Iceland, Tallinn, Riga, and Vilnius. For more information about NASDAQ OMX, visit http://www.nasdaqomx.com. *Please follow NASDAQ OMX on Facebook (http://www.facebook.com/nasdaqomx) and Twitter (http://www.twitter.com/nasdaqomx).

The information contained above is provided for informational and educational purposes only, and nothing contained herein should be construed as investment advice, either on behalf of a particular security or an overall investment strategy. Neither The NASDAQ OMX Group, Inc. nor any of its affiliates makes any recommendation to buy or sell any security or any representation about the financial condition of any company. Statements regarding NASDAQ-listed companies are not guarantees of future performance. Actual results may differ materially from those expressed or implied. Past performance is not indicative of future results. Investors should undertake their own due diligence and carefully evaluate companies before investing. ADVICE FROM A SECURITIES PROFESSIONAL IS STRONGLY ADVISED.

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CONTACT: Jennifer Knapp
         +1 212 401 8916
         Jennifer.Knapp@nasdaqomx.com
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