Apple® and IBM (NYSE: IBM) today announced an exclusive
partnership that teams the market-leading strengths of each company
to transform enterprise mobility through a new class of
business apps—bringing IBM’s big data and analytics
capabilities to iPhone® and iPad®.
Tim Cook, Apple CEO and Ginni Rometty,
IBM CEO today announced a global partnership to transform
enterprise mobility through a new class of business apps--bringing
IBM's big data and analytics capabilities to iPhone and iPad.
Courtesy of Apple/Paul Sakuma
The landmark partnership aims to redefine the way work will get
done, address key industry mobility challenges and spark
true mobile-led business change—grounded in four core
capabilities:
• a new class of more than 100 industry-specific enterprise
solutions including native apps, developed exclusively from the
ground up, for iPhone and iPad;
• unique IBM cloud services optimized for iOS, including device
management, security, analytics and mobile integration;
• new AppleCare® service and support offering tailored to the
needs of the enterprise; and
• new packaged offerings from IBM for device activation, supply
and management.
The new IBM MobileFirst for iOS solutions will be built in an
exclusive collaboration that draws on the distinct strengths of
each company: IBM’s big data and analytics capabilities, with the
power of more than 100,000 IBM industry and domain consultants and
software developers behind it, fused with Apple’s legendary
consumer experience, hardware and software integration and
developer platform. The combination will create apps that can
transform specific aspects of how businesses and employees work
using iPhone and iPad, allowing companies to achieve new levels of
efficiency, effectiveness and customer satisfaction—faster and
easier than ever before.
As part of the exclusive IBM MobileFirst for iOS agreement, IBM
will also sell iPhones and iPads with the industry-specific
solutions to business clients worldwide.
“iPhone and iPad are the best mobile devices in the world and
have transformed the way people work with over 98 percent of the
Fortune 500 and over 92 percent of the Global 500 using iOS devices
in their business today,” said Tim Cook, Apple’s CEO. “For the
first time ever we’re putting IBM’s renowned big data analytics at
iOS users’ fingertips, which opens up a large market opportunity
for Apple. This is a radical step for enterprise and something that
only Apple and IBM can deliver.”
“Mobility—combined with the phenomena of data and cloud—is
transforming business and our industry in historic ways, allowing
people to re-imagine work, industries and professions,” said Ginni
Rometty, IBM Chairman, President and CEO. “This alliance with Apple
will build on our momentum in bringing these innovations to our
clients globally, and leverages IBM’s leadership in analytics,
cloud, software and services. We are delighted to be teaming with
Apple, whose innovations have transformed our lives in ways we take
for granted, but can’t imagine living without. Our alliance will
bring the same kind of transformation to the way people work,
industries operate and companies perform.”
Apple and IBM’s shared vision for this partnership is
to put in the hands of business professionals everywhere the
unique capabilities of iPads and iPhones with a company’s
knowledge, data, analytics and workflows. Specifically, the two
companies are working together to deliver the essential elements of
enterprise mobile solutions:
- Mobile solutions that transform business: The companies will
collaborate to build IBM MobileFirst for iOS Solutions—a new class
of “made-for-business apps” targeting specific industry issues or
opportunities in retail, healthcare, banking, travel and
transportation, telecommunications and insurance, among
others, that will become available starting this fall and into
2015.
- Mobile platform: The IBM MobileFirst Platform for iOS will
deliver the services required for an end-to-end enterprise
capability, from analytics, workflow and cloud storage, to
fleet-scale device management, security and integration. Enhanced
mobile management includes a private app catalog, data and
transaction security services, and productivity suite for all IBM
MobileFirst for iOS solutions. In addition to on-premise software
solutions, all these services will be available on Bluemix—IBM’s
development platform on the IBM Cloud Marketplace.
- Mobile service and support: AppleCare for Enterprise will
provide IT departments and end users with 24/7 assistance from
Apple’s award-winning customer support group, with on-site service
delivered by IBM.
- Packaged service offerings: IBM is introducing IBM MobileFirst
Supply and Management for device supply, activation and management
services for iPhone and iPad, with leasing options.
Announced at Apple’s Worldwide Developer Conference in June and
available later this year, Apple’s iOS 8 is the biggest release
since the launch of the App Store℠, giving users incredible new
features and developers the tools to create amazing new apps. For
enterprise, iOS 8 builds on the new IT model for a mobilized
workforce by improving the way users are informed of how their
devices are configured, managed or restricted, with expanded
security, management and productivity features.
Apple designs Macs, along with OS X, iLife, iWork and
professional software. Apple leads the digital music revolution
with its iPods and iTunes online store. Apple has reinvented the
mobile phone with its revolutionary iPhone and App Store, and is
defining the future of mobile media and computing devices with
iPad.
IBM’s 5,000 mobile experts have been at the forefront of mobile
enterprise innovation. IBM has secured more than 4,300 patents in
mobile, social and security, that have been incorporated into IBM
MobileFirst solutions that enable enterprise clients to radically
streamline and accelerate mobile adoption, help organizations
engage more people and capture new markets.
IBM has made a dozen acquisitions in security in the past
decade, has more than 6,000 security researchers and developers in
its 25 security labs worldwide that work on developing
enterprise-class solutions.
IBM has also established the world’s deepest portfolio in Big
Data and Analytics consulting and technology expertise based on
experiences drawn from more than 40,000 data and analytics client
engagements. This analytics portfolio spans research and
development, solutions, software and hardware, and includes more
than 15,000 analytics consultants, 4,000 analytics patents, 6,000
industry solution business partners, and 400 IBM mathematicians who
are helping clients use big data to transform their
organizations.
For more information regarding the new Apple and IBM solutions,
please visit www.ibm.com/MobileFirstForiOS or
www.apple.com/ipad/business.
NOTE TO EDITORS: For additional information visit Apple’s PR
website (www.apple.com/pr), or call Apple’s Media Helpline at (408)
974-2042. For IBM, visit www.ibm.com/press or call (914)
499-6435.
© 2014 Apple Inc. All rights reserved. Apple, the Apple logo,
Mac, Mac OS, Macintosh, iPhone, iPad, AppleCare and App Store are
trademarks of Apple. Other company and product names may be
trademarks of their respective owners.
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IBMEdward Barbini, 914-499-6565barbini@us.ibm.comorAppleNatalie
Kerris, 408-974-6877nat@apple.com
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