Big Fish Games Acquires Leading Multi-player Casual Game Site, Ion Thunder Casual Games Market Continues to see Explosive Growth SEATTLE, April 19 /PRNewswire/ -- Big Fish Games, Inc., (http://www.bigfishgames.com/) a top 5 casual games Website(1), today announced they have acquired the multi-player community based games site IonThunder.com. Ion Thunder (considered one of the "stickiest" game sites in the world with average visitor time spent eclipsing the 40 hours per month mark(2)), offers free games, chat, lotteries, prizes and more. Ion Thunder will expand Big Fish Games' current downloadable games sales business with an advertisement and subscription supported offering. The customer demographic of both Big Fish Games and Ion Thunder are at the heart of the rapidly growing segment of casual game players. Unlike traditional "(hard) core" game players, this segment is primarily over age 40 and predominantly female. The casual game market is expected to grow to over $760 million by 2007(3) and Big Fish Games recently announced a 400% increase in sales over the 2004 period in their downloadable games business. "Big Fish Games' acquisition of Ion Thunder is a smart move," said Andrew Wright, CEO of Muskoka Media, and former Vice President of RealNetworks' RealArcade Business. "It brings together a leading downloadable games destination with an undiscovered but compelling community gaming destination and firmly positions Big Fish Games as a significant player in the broader casual games market." Ion Thunder's community based, multi-player games will offer Big Fish Games users a new type of game playing experience beyond their current online, downloadable, and tournament game offerings. Ion Thunder games include over 40 bingo, card, puzzle, and casino games that are all free to play and supported by a wide range of advertising placements. Players win tokens that can be used to buy lottery tickets to win real cash and prizes. Ion Thunder will be integrated into the Big Fish Games' network under the brand Atlantis Games and will be found at atlantis.bigfishgames.com. "Ion Thunder is a truly remarkable phenomenon where its players practically live on the site," said Paul Thelen, CEO of Big Fish Games. "When our marketing expertise and existing customer base of over 15 million users are spread to this incredibly addictive offering, we believe this site will rapidly become a top game site in the world." About Big Fish Games Big Fish Games, Inc., a developer and distributor of casual, family friendly games, offers consumers a "New Game Every Day" and one of the best game catalogs on the Internet. BigFishGames.com makes acquiring downloadable games and playing games online a safe, easy and reliable experience. Big Fish Games, Inc. is a Washington State corporation that can be visited at http://www.bigfishgames.com/. (1) Source: Alexa Internet, an Amazon.com Company (2) Source: Comscore Media Metrics, Deutsche Bank Security estimates -- 5/03 (3) Source: IDC, an Company of the International Data Group DATASOURCE: Big Fish Games, Inc. CONTACT: Paul Thelen of Big Fish Games, Inc., +1-206-213-5753, ext. 127 Web site: http://www.bigfishgames.com/

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