This announcement contains inside
information for the purposes of Article 7 of Regulation (EU) No
596/2014. Upon the publication of this announcement, this
information is now considered to be in the public
domain.
17 May 2024
XLMedia PLC
("XLMedia" or the "Group" or the "Company" or the
"Business")
Results for the Year Ended 31
December 2023
XLMedia (AIM: XLM), a sports and
gaming digital media company, announces audited results for the
year ended 31 December 2023 ("FY 2023").
Key
Highlights
·
Delivered revenue from continuing operations
1
of $50.3 million.
·
Adjusted EBITDA2 from
continuing operations of $12.1 million.
·
Loan free with cash balances (including short-term deposits)
of $4.8 million as at 31 Dec 2023.
·
$2.05 million sale of XLMedia's Personal Finance business in
H1 2023, and $4.0 million sale in July 2023 of three Europe gaming
domains and associated websites.
In addition, $37.5 million proceeds (and
potential earnout of up to $5.0 million) following sale of the
Group's Europe and Canada assets to Gambling.com Group Limited
("GAMB") on 1 April 2024.
Continuing operations
1
|
2023
|
2022
|
Change 2023 vs 2022
|
Revenue ($'m)
|
50.3
|
70.9
|
(29)%
|
Gross profit ($'m)
|
26.6
|
36.0
|
(26)%
|
Operating (loss) / profit
before impairment ($'m)
|
(0.3)
|
6.2
|
-
|
Adjusted EBITDA ($'m)
2
|
12.1
|
18.9
|
(36)%
|
Adjusted EBITDA margin (%)
|
24%
|
27%
|
(3)% pts
|
Non-cash net impairment
charge ($'m)
|
(44.6)
|
-
|
-
|
Statutory (loss) / profit for the
period ($'m)
|
(45.5)
|
3.4
|
-
|
Basic (loss) / earnings per share
($)
|
(0.173)
|
0.009
|
-
|
1 Defined as total Group financial performance less discontinued
operations. For 2023, the Group classified the Personal Finance and
Blueclaw verticals as discontinued.
2 Adjusted EBITDA is defined as the operating profit after
adding back depreciation, amortisation, impairment, share based
payments, exceptional minimum guarantee cost, restructuring costs
and aborted deal related costs.
· The
Group paid $7.4 million of deferred and earnout acquisition
payments in FY 2023, using approx. $6.0 million of gross proceeds
from asset sales to support the payments.
·
Operating loss of $44.9 million driven mainly by a non-cash
net impairment charge of $44.6 million for the US Sports and Europe
Sports net of a write back on Europe Gaming (2022: $6.2
million).
· At
the year end, the Group had cash at bank of $4.8 million including
short-term deposits and had no borrowings.
Revenue split by
geography
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
North America (Sport)
|
26.9
|
46.4
|
(42)%
|
North America (Gaming)
|
0.6
|
1.3
|
(54)%
|
North America
|
27.5
|
47.7
|
(42)%
|
Europe (Sport)
|
9.7
|
8.9
|
9%
|
Europe (Gaming)
|
13.1
|
14.3
|
(8)%
|
Europe
|
22.8
|
23.2
|
(2)%
|
Total
|
50.3
|
70.9
|
(29)%
|
·
In the period, revenues from North America
represented 55% of Group revenues (FY 2022: 67%).
·
The Group's core
operations are defined as its sport and gaming
activities.
Operating
summary
· The
Group continued to expand its presence in the US, now operating
across 21 regulated states which have legalised online sports
betting, including North Carolina from March 2024.
· Key
initiatives in the period included:
o Further
expansion of the Media Partnership Business including entering
agreements with Atlanta
Journal-Constitution and WRAL. After the period end,
contracts were also signed with Star Tribune and NOLA.com.
o The Group's
Media Partner minimum guarantee contracts end in summer
2024.
o Supporting PENN
Entertainment's re-entry into the market with the launch of ESPN
BET in Q4; and
o Further
rationalisation of the US structure and cost base.
· The
Group re-platformed its Europe Sports websites alongside investing
in its Europe Gaming websites, this delivered 9% year-on-year
growth in Europe Sports, led by Freebets.com. Premium gaming
marketing sites, Nettikasinot.com and WhichBingo, also returned to
growth.
·
Further progress was made across FY 2023 in streamlining
business operations through the sale or closure of non-core
activities, delivering cost savings of over $8 million.
Post Balance
Sheet Event
· On
21 March 2024, the Group announced the sale of its Europe and
Canada assets ("Assets") to GAMB for a fixed sum of $37.5 million
and a potential earnout of up to $5.0 million.
· The
transaction completed on 1 April 2024, with the first instalment of
$20.0 million received on 2 April 2024. A further fixed instalment
of $10.0 million is due on the six-month anniversary, with a final
instalment of $7.5 million and up to $5.0 million in earnout,
payable on the first anniversary.
·
Following the sale of Assets, the Group will continue to
provide Assets transition support for a period of six
months.
Outlook
· In
North America, working with all the large operators, the year
started well, albeit the absence of a January state launch will
impact period on period comparisons. The launch of online
sports betting in North Carolina on 11 March 2024, after the end of
the NFL season, saw good growth in customer registrations and
offers the prospect of a further revenue uplift when the new season
launches in September.
· The
North America business is now in the off season and will see the
normal seasonal dip in sports revenues. During this period,
the team continue to prepare the portfolio to maximise revenues
from the new NFL season, including working with new and existing
partners.
·
Following the sale of the Group's Europe and Canada assets,
Adjusted EBITDA for continuing operations is estimated to be around
$5.0 million for full year 2024, with 2025 benefiting from the full
year effect of cost savings made in 2024.
· The
Group anticipates an initial return of capital to shareholders from
the sale proceeds of the Europe and Canada assets in Q4
2024.
David King,
Chief Executive Officer of XLMedia, commented:
"Following
the announcement of the sale of the Europe Sports and Gaming
business on 1 April 2024, we are focused on driving organic
revenues in the North America market, while continuing both to
expand our footprint in preparation for new state launches when
they happen, while also right sizing the Group's cost base for
2025."
Marcus Rich,
Chair of XLMedia, commented:
"We are
delighted to have realised value for shareholders from the sale of
the Group's Europe and Canada assets whilst also providing cash to
clear legacy liabilities and working capital for the North America
business. We anticipate an initial return of capital to
shareholders from sale proceeds in quarter four
2024".
Financial
Statements and Notes to the Accounts
For access to the Financial Statements and
Notes to the Accounts for the year ended 31 December 2023, please
click on the following link:
http://www.rns-pdf.londonstockexchange.com/rns/8187O_1-2024-5-16.pdf
Analyst and Institutional investor webcast
A live presentation and Q&A conference call
for analysts and institutional investors will be held on Friday, 17
May 2024 at 9.00 a.m. BST. To register for this event, please go
to:
https://secure.emincote.com/client/xlmedia/2023-full-year-results
A webcast of the presentation will be available
shortly afterwards on the Company's website at: https://www.xlmedia.com/investors/webcasts/
For
further information, please contact:
XLMedia
plc
David King, Chief Executive Officer
www.xlmedia.com
|
ir@xlmedia.com
via Vigo Consulting
|
Vigo
Consulting
Jeremy Garcia / Fiona Hetherington / Kendall
Hill
www.vigoconsulting.com
|
Tel: 020 7390 0233
|
Cavendish
Capital Markets Limited (Nomad and Broker)
Giles Balleny / Callum Davidson (Corporate
Finance)
Charlie Combe (Corporate Broking)
www.cavendish.com
|
Tel: 020 7220 0500
|
About
XLMedia
XLMedia (AIM: XLM) is a sports and gaming
digital media company that creates compelling content for highly
engaged audiences and connects them to relevant
advertisers.
The Group manages a portfolio of premium brands
in regulated markets which are designed to reach passionate people
with the right content at the right time.
Chief
Executive Review
Introduction
2023 saw the Business make further strategic
progress, growing its premium Europe assets, continuing to
rationalise its cost base and selling non-core assets.
In the US, there was a strong start to the year
with the legalisation of online sports betting in Ohio in January.
However, over the year the US market dynamics continued to evolve
at a rapid pace, putting pressure on North America revenues. In
particular, the market saw increased competition from large
publishers, average customer acquisition payment ("CPA") rates
gradually falling and rates varying in different states.
The Group ended the year with continuing
revenues of $50.3 million (FY 2022: $70.9 million) delivering a
gross profit margin of 53%. Adjusted EBITDA from continuing
operations was $12.1 million (FY 2022: $18.9 million). Revenues
from North America activities were $27.6 million, while revenues
from our Europe Sports and Gaming assets were $22.8 million. The
Europe business was sold after the balance sheet date on 1 April
2024 for a fixed price of $37.5 million plus an earnout of up to
$5.0 million.
The Group paid $7.4 million of deferred and
earnout acquisition payments in FY 2023, using approximately $6.0
million of gross proceeds from asset sales to support the
payments. At the year end, the Group had cash at bank of $4.8
million and no borrowings.
Sale of Europe
and Canada Gaming Assets
On 21 March 2024, the Group announced the
divestment of its Europe and Canada assets for a fixed sum of $37.5
million and a potential earnout of up to $5.0 million. The
transaction completed on 1 April 2024, with the first instalment of
$20.0 million received on 2 April 2024. A further fixed instalment
of $10.0 million is due six-months after completion, with a final
instalment of $7.5 million and up to $5.0 million in earnout,
payable on the first anniversary. The Group will provide transition
support for a period of six months to GAMB, the acquirer of these
assets.
Following the sale of the Europe Sports and
Gaming business, the Group is now focused on driving organic
revenues in the North America market, while continuing to expand
its footprint in preparation for new state launches.
Having delivered cost savings of some $8.0
million in FY 2023, and following the sale in April 2024,
management remains focused on right sizing the Group's remaining
cost base commensurate with the requirements of our North America
business, with the objective of completing this process by the end
of 2024.
Delivering
Shareholder Value
In December 2023, the Board
confirmed it had been in discussions with potential acquirors
regarding the possibility of a sale of the whole Company. At that
time, it became clear that while there was demand for the Group's
assets, given the prevailing share price, a sale of the whole
Company was unlikely to create maximum value for shareholders. In
parallel, the Board began exploring alternative opportunities to
create shareholder value through separate asset sales and had some
early discussions with potential purchasers.
As announced at the time of the sale
of the Group's Europe and Canada assets, the Board intends to use
the Net Cash Proceeds to pay the final deferred acquisition payment
of $4.0 million due in
2024, provide working capital for the North
America business, settle outstanding tax
provisions while returning cash to shareholders and anticipates
making an initial return of capital from proceeds to shareholders
in Q4 2024.
Strategy
Having previously focused the
Group's strategy towards becoming sports-led with a strong gaming
presence, we have now refined this to focus the Group's activities
in the North America sports market, while seeking to build the
gaming side of the business. The market offers the opportunity for
organic growth over the longer term as new operators enter the
existing markets and new states legalise online sports betting and
online gaming.
The core elements of the Group's
strategy remain unchanged. We will seek to expand our footprint,
deepen audience relationships and diversify revenue streams with
the goal of developing more predictable income for the longer term.
This will take time as the market currently remains a predominantly
CPA-led market with a relatively small number of
operators.
In preparation for growth in online
gaming, the Business will continue building its US Gaming vertical
and in 2023 it soft launched a new website, Honey Monkey Pineapple,
which will take time to build its rankings and attract
audiences.
North America
Sports Opportunity
The Group is one of the leading affiliates in
the US online sports betting market. As new US states legalise
online sports betting, the Group is well placed to grow new
revenues through its portfolio of Owned and Operated ("O&O")
sites and its Media Partner Business ("MPB"). The Group's North
America business only operates in legalised states.
The Group currently operates in 21
states with legalised online sports betting. There are 20 states
yet to legalise online sports betting, including California and
Texas, the two most populous states.
Update on US regulated online sports
betting as at 16 May 2024:
· 30
states are live, legal (North Carolina launched post-period
March 2024). The Group does not participate in nine of these states
due to limited affiliate opportunity e.g., single operator monopoly
(Florida) or in-person registration requirements.
· 20
states are not yet live, legal for online sports betting including
California, Texas, Georgia. Four of these states are in active
ballot discussions (Minnesota, Missouri, Hawaii and
Oklahoma).
· One
Canadian Province, Ontario is live and permits legal online sports
betting.
In Sports, our O&O websites aim to combine
analysis, opinion, information and unique insights to engage with
sports fans and where appropriate, introduce them to opening a new
'book' or to place a bet with an operator. Similarly, our Media
Partners create high quality, engaging content that attracts
audiences and we support them with excellent sports betting and
gaming commercial content. Across the portfolio, our content
and promotions find ranking in Google news, an important source for
new customer acquisition, particularly around a state
launch.
North America
Gaming Opportunity
In Gaming, informative content, how to play
explanations, best apps lists, best offers, and help with operator
enquiries are all ways of providing value-added services to
audiences, rather than simply listing games and offers.
The Group operates in four legal
online gaming states. There are 44 states yet to legalise online
gaming.
Update on US regulated online gaming
as at 16 May 2024:
· Six
states are live, legal: Connecticut, Delaware, Michigan, New
Jersey, Pennsylvania, West Virginia. Nevada only allows online
poker. Delaware and Connecticut are states in which XLMedia does
not participate due to limited affiliate opportunity.
· 44
states are not yet live, legal including eight out of the 10 most
populous states (California, Texas, Florida, New York, Illinois,
Ohio, Georgia and North Carolina). Rhode Island is now regulated
with a launch date is subject to confirmation.
· No
states are confirmed to launch or in active ballot discussions at
present.
Online casino engagement is typically less
seasonal than sports betting and over time can offer a more
predictable revenue stream, albeit in the US, this too is currently
a CPA-led market.
The Group is significantly underweight in
gaming, with modest revenues, largely earned from gaming pages on
sports sites. Critical to growth is expanding the Group's reach
through increased SEO rankings, working with Media Partners and
developing our O&O sites, including Honey Monkey
Pineapple.
2023 Business
Mix
The following FY 2023 analysis presents the
business as a whole in 2023 prior to sale of the Europe
assets.
In 2023, 55% of revenues came from
North America, with the balance from Europe. Of the North
America revenue, 26% came from spikes following new states
launching in the year. Sports represented 98% of North America
revenues, and 93% of total North America revenues came from CPA
income.
The North America business was
created through a series of acquisitions in 2020 and 2021, and the
development of a Media Partnership Business.
Having delivered significant revenues since
acquisition, the annual impairment review concluded that it was
necessary to write down the carrying value of US assets by some
$57.3 million. This reflects the uncertainty over the timing and
level of future revenues, particularly from state launches, and in
particular the requirement to discount future cashflows at
25%. This impairment charge is a non-cash charge to the
profit and loss account.
Organisation
and Operations Update
Sustainable cost savings of approximately
$8.0 million delivered in the period including a reduction in
technology, expenditure, content creation costs and
headcount.
In January 2024, Caroline Ackroyd resigned from
the Group to pursue other interests. Her final day with the Company
was 31 March 2024.
Karen Tyrrell, our Chief People and Operations
Officer who is a qualified accountant, was appointed Interim Chief
Operating Officer in March 2024. In 2023, Karen was responsible for
leading Europe Sports and Gaming, as well as our People Team. Karen
is now responsible for Finance, People and overseeing the
transition following the sale of the Europe and Canada
assets.
The Group has also seen changes in staff
numbers during the period. Having started 2023 with 193 staff, we
continued our restructuring programme and ended the year with 146
staff. The sale of the Europe and Canada assets saw 28 staff
transferred to the GAMB on 1 April 2024. The current employee base
for the Company at 3 April 2024 was 100 staff.
Financial
Performance
In Europe, we saw good growth from our premium
brands offsetting decline in the long tail of revenue share, ending
the year with revenue of $22.8 million (FY 2022: $23.2 million). In
the US, we delivered a strong performance in January 2023 following
the legalisation of sports betting in Ohio, however, this was not
of the scale of New York's launch in January 2022, resulting in
revenues for FY 2023 of $27.5 million, significantly lower than the
prior year (FY 2022: $47.7 million).
In the Europe Gaming market, success
in developing our data tracking, enhanced testing and the launch of
our 'auto exposure' tool for online casino game listings
contributed to a significant growth in new real money players
("RMPs"), particularly in Nettikasinot.com, with the same tools
being rolled out across other gaming sites. Furthermore, WhichBingo
recorded a record month in H1 2023.The
Group's Freebets brand grew revenue 107% year-on-year,
led by Freebets.com. The Group's Europe Gaming premium
brands Nettikasinot.com and WhichBingo both returned
to growth, up 38% and 23% year-on-year respectively.
Europe Sports, particularly
Freebets.com benefited from a new, stable platform, and enjoyed
considerable success across the year, with strong performance at
Cheltenham, the Grand National, Ascot and across the Premier league
season, as well as the Champions League, despite some unfavourable
sport results.
Across the year, Google algorithm
updates were regularly rolled out, often with no impact, on
occasion benefiting our websites, and similarly on occasion slowing
progress, latterly slowing down the success we delivered in H1 from
WhichBingo. The team continue to enhance content across all our
websites with the objective of ensuring we are well positioned when
algorithm changes take place.
The US market saw considerable change including
the reduction of average customer acquisition payment rates. The
Barstool Sportsbook brand exited the sport betting market and was
replaced in mid-November by ESPN BET. Fanatics Sportsbook acquired
PointsBet, while some smaller operators withdrew from selected
states. bet365 continued its US rollout state by state and, in May
2023, we were able to enter revenue share arrangements with them
having previously worked on a CPA only basis.
The US business enjoyed considerable
success in Ohio following the launch of online sports betting,
working with our partners, Advance Local, and their premium site,
Cleveland.com. The launch
of online sports betting in Massachusetts in March 2023, after the
NFL season, proved disappointing. Legislation enabling
affiliate marketing companies to work with operators was approved
only days before launch, providing no time for pre-registration
marketing.
The start of the new season saw a pick-up in
activity, and the launch of online sports betting in Kentucky in
late September 2023. The absence of PENN Entertainment's Barstool
Sportsbook in the market impacted revenues in the period to
mid-November, but these then benefited from the launch of ESPN BET,
delivering a strong close to the year.
During the year we were pleased with the
progress made working with Daily Fantasy Sport operators and have
now developed this as a new revenue stream.
The successful partnership with Schneps Media
for amNY was extended for
a further three years. New Media Partnerships were signed
with Atlanta
Journal-Constitution based in Georgia
and WRAL the latter
in preparation for the launch of online sports betting
in North Carolina in 2024.
In July 2023, we announced the disposal of
three of the Group's Europe Gaming domains and associated
websites, Casino.se, Casino.gr and Casino.pt,
for a total upfront cash consideration of $4.0 million. This
followed the disposal of the Group's Personal Finance asset
portfolio for a total cash consideration of $2.05 million in
May 2023.
Operating
Risk
Following the sale of Europe and Canada assets,
the Group operates affiliate marketing services in legalised online
sport and legalised online gaming states in North America.
Period-on-period performance is impacted by the scale and timing of
state launches, and level of investment by operators in new and
existing states.
From 5 May 2024, Google applied manual actions
to a number of media organisation's websites judged to feature
third-party content that promotes coupons and offers, including in
some instances online casino and sports betting offers, that are
not consistent with the Brand's authority. These manual
actions may impact the visibility of this content in Google search.
XLMedia's O&O websites have not been affected and a number of
pages have seen ranking improvements.
Outlook
The Group saw a solid start to the
year in Europe and North America. North Carolina launched online
sports betting on 11 March 2024, after the NFL season had finished
and, while we delivered a strong performance, revenues in the
quarter were below 2023 which saw the launch of online sports
betting in Ohio in January 2023 during the NFL
season.
Following the sale of the Europe
assets at the start of April 2024, the Group is focussed on right
sizing the cost base allowing it to enter 2025 with an
infrastructure commensurate with the requirements of North America
business.
Looking forward, XLMedia will retain
its focus on revenue diversification. With no further state
launches confirmed for 2024, the Group will continue its focus on
optimising existing legalised sports betting states and monetising
its audiences. This will include daily fantasy sport advertising
and sponsorship as well as new customer acquisition. In the period
to date we have signed two new media partners, Star Tribune, a highly respected
publisher in Minnesota, and NOLA.com in
Louisiana.
Growing the Media Partner business
remains a key element of the strategy. Having added five new
partners in H2 2023 through Q1 2024, including securing partners in
preparation for new state launches, we will seek to further expand
our partner footprint. No new minimum guarantee arrangements have
been entered into.
The Group is working closely with
all its Media Partners following the Google update, the majority of
which have been unaffected by the changes to date, while continuing
to focus on its O&O websites which have seen some early
improvements in rankings. We continue to monitor the situation very
closely.
2024 will be a year of considerable
change as we transfer our Europe assets, consolidate our position
in North America and prepare for 2025 and beyond.
David King
Chief Executive Officer
17 May 2024
Financial
Review
Financial
Highlights
The Business has delivered revenue from
continuing operations of $50.3 million, with adjusted EBITDA from
continuing operations of $12.1 million. Operating profit has
declined to a reported loss of $44.9 million driven mainly by a net
impairment charge of $44.6 million for the US Sports and EU Sports
verticals, reflecting uncertainty over the timing and level of
future revenues.
Cash balances (including short-term deposits)
reduced from $10.8 million in the prior year to $4.8 million at the
year end. Cash generated from continuing operations of the Group,
together with receipts from assets disposed of, were offset by
capital expenditure, payments in respect of acquisitions in prior
periods, and tax payments for the period 2016 to 2020.
Continuing operations
1
|
2023
|
2022
|
Change 2023 vs 2022
|
Revenue ($'m)
|
50.3
|
70.9
|
(29)%
|
Gross profit ($'m)
|
26.6
|
36.0
|
(26)%
|
Gross profit margin (%)
|
53%
|
51%
|
2%
pts
|
Operating (loss) / profit
before impairment ($'m)
|
(0.3)
|
6.2
|
-
|
Net impairment charge
($'m)
|
(44.6)
|
-
|
-
|
Operating (loss) / profit
($'m)
|
(44.9)
|
6.2
|
-
|
Adjusted EBITDA ($'m)
2
|
12.1
|
18.9
|
(36)%
|
Adjusted EBITDA margin (%)
|
24%
|
27%
|
(3)% pts
|
Statutory (loss) / profit for the
period ($'m)
|
(45.5)
|
3.4
|
-
|
Basic (loss) / earnings per share
($)
|
(0.173)
|
0.009
|
-
|
1 Defined as total Group financial performance less discontinued
operations. For 2023, the Group classified the Personal Finance and
Blueclaw verticals as discontinued.
2 Adjusted EBITDA is defined as the operating profit after
adding back depreciation, amortisation, impairment, share based
payments, exceptional minimum guarantee cost, restructuring costs
and aborted deal related costs.
Continuing
Operations Revenue
Revenue from continuing operations for 2023 was
$50.3 million (FY 2022: $70.9 million), a 29% decline compared to
the previous financial year. The decline in revenues was driven
primarily by the North America Sports vertical, and particularly
the smaller scale of new state launches during 2023, compared to
those launched in 2022. H1 2022 saw launches in New York,
Louisiana and Ontario. In H1 2023, Ohio launched in January
and performed well. The launch of Massachusetts in March 2023 after
the end of the NFL season was disappointing. Both our owned sites
and our Media Partners declined primarily as a result of the
relative scale of new state launches, and changing CPA rates in
some states. In Europe, we continued to rebuild our sites, driving
new customer acquisition, and creating new tail revenues. Total
Europe revenues declined by 2% as a result of decline in historical
tail revenue shares.
The decline can be seen in customer volumes
with Real Money Players ("RMPs") from core websites (including
Media Partners) of c.160,000 in 2023 (FY 2022: c.180,000), a
decrease of 11% year-on-year, reflecting the relative size of state
launches and demonstrating the impact of reducing average CPA
levels on total revenues.
The Group's operations are reported on the
basis of two core operating verticals, Sports and Gaming (Casino
and Bingo), and two geographies, North America and
Europe.
Revenue and Estimated Adjusted EBITDA by
vertical 2023
|
Revenue
($m)
|
Estimated Adjusted EBITDA
($m)
|
North America
|
27.5
|
5.5
|
Europe
|
22.8
|
6.6
|
Total
|
50.3
|
12.1
|
The Group runs its operations on an integrated
basis, sharing cost and resource where possible. The Adjusted
EBITDA estimates are after the allocation of all shared group
costs, including XLMedia plc costs. Europe includes sub-affiliate
partner revenues and costs.
Revenue split by
geography
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
North America (Sport)
|
26.9
|
46.4
|
(42)%
|
North America (Gaming)
|
0.6
|
1.3
|
(54)%
|
North America
|
27.5
|
47.7
|
(42)%
|
Europe (Sport)
|
9.7
|
8.9
|
9%
|
Europe (Gaming)
|
13.1
|
14.3
|
(8)%
|
Europe
|
22.8
|
23.2
|
(2)%
|
Total
|
50.3
|
70.9
|
(29)%
|
Revenue from the North America region decreased
42% to $27.5 million (FY 2022: $47.7 million) due primarily to the
relative scale of new state launches and accounted for 55% of the
Group continuing operations revenues (FY 2022: 67%).
Revenue from the Europe region decreased by 2%
to $22.8 million (FY 2022: $23.2 million). Old tail revenues in
online casino declined year-on-year offset by growth in new RMPs
revenues in both sports and gaming.
Revenue split by type
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
CPA
|
26.2
|
48.3
|
(46)%
|
Revenue share / hybrid and other
2
|
24.1
|
22.6
|
7%
|
Total
|
50.3
|
70.9
|
(29)%
|
2 Other defined as Fixed Deals, Sponsorship Deals, Display
Advertising
The US market has continued largely as a cost per
acquisition ("CPA") led market whereas the Europe market continues
to operate with a mixture of fixed, hybrid and revenue share deals.
As a result, CPA revenues accounted for 52% of continuing revenues,
declining from 68% in the prior year. Revenue share has increased
to 48% of total revenue due to the overall decline in US revenues
as a percentage of total revenues. As the US market continues to
develop, we have started to see some hybrid and revenue share deals
offered and expect to see modest growth in revenue shares deals in
the near to medium term in North America.
Revenue
split by category
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
Sport 3
|
36.6
|
55.3
|
(34)%
|
Gaming
|
13.7
|
15.6
|
(12)%
|
Total
|
50.3
|
70.9
|
(29)%
|
3
Includes the North America Sports, Media
Partnerships and Europe Sports verticals.
In 2023, 73% of revenues came from Sport in
line with the Group's focus on being sports led in the US, while
also rebuilding its Europe casino assets and launching a new casino
brand in the US.
Revenue split by
Operation
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
North America (Sport)
|
26.9
|
46.4
|
(42)%
|
Europe (Sport)
|
9.7
|
8.9
|
9%
|
Sport
|
36.6
|
55.3
|
(34)%
|
North America (Gaming)
|
0.6
|
1.3
|
(54)%
|
Europe (Gaming)
|
13.1
|
14.3
|
(8)%
|
Gaming
|
13.7
|
15.6
|
(12)%
|
Sport revenues decreased by 34% year-on-year to
$36.6 million (FY 2022: $55.3 million) driven primarily by the
relative scale of state launches in North America, partially offset
by a strong performance from Freebets.com, which returned to growth
in the period.
Europe Sports revenues grew to $9.7 million in
2023 (FY 2022: $8.9 million). In Europe, Freebets, our primary
brand, grew revenue by 107% year-on-year.
Gaming revenues declined by 12% to $13.7
million (FY 2022: $15.6 million) as tail revenues declined in
Europe gaming markets against the prior year. Our marquee brands
Nettikasinot and WhichBingo grew by 38% and 23% respectively in
2023, year-on-year. Europe remains the main Gaming region for the
Group, with revenues of $13.1 million (FY 2022: $14.3 million),
accounting for more than 90% of Gaming revenue in both 2023 and
2022.
Our US Gaming revenues are driven by gaming
pages provided on our sports websites, in particular Crossing Broad
which had previously enjoyed a large Barstool Sportsbook audience.
US Gaming revenues declined year-on-year to $0.6 million (FY 2022:
$1.3 million).
Revenue
split by Partnership and owned and operated ("O&O")
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
North America Partnership
Europe Partnership
|
18.5
1.2
|
28.4
1.3
|
(35)%
(8)%
|
Total Partnership
|
19.7
|
29.7
|
(34)%
|
North America O&O
|
9.0
|
19.3
|
(53)%
|
Europe O&O
|
21.6
|
21.9
|
(1)%
|
Total O&O
|
30.6
|
41.2
|
(26)%
|
Total revenue
|
50.3
|
70.9
|
(29)%
|
Revenue from Partnerships decreased by 34% to
$19.7 million (FY 2022: $29.7 million) again reflecting the
relative scale in state launches.
Partnership revenues represented 39% of Group
revenues (FY 2022: 42%).
Revenue from O&O decreased by 26% to $30.6
million (FY 2022: $41.2 million). In Europe, O&O Casino sites
were impacted by ongoing reduction in tail revenue from closed
sites, but this was offset by growth in new RMPs revenues in both
sports and casino, in particular Freebets.com and
Nettikasinot.
North America O&O sites were impacted by
the relative size of their footprint in new state launches and
changing CPA rates in some states.
Gross profit 4 and
gross margin
|
2023
|
2022
|
Change 2023 vs 2022 (%)
|
Gross profit from continuing
operations ($'m)
|
26.6
|
36.0
|
(26)%
|
Gross profit margin (%)
|
53%
|
51%
|
2%
pts
|
4 Gross profit is calculated as revenue less the costs
associated with generating revenue. Cost of revenue includes direct
costs, marketing costs, Media Partnership revenue share costs, and
staff costs, and excludes exceptional minimum guarantee costs.
Note, these costs are part of operating, and sales and marketing
expenses as defined in the consolidated financial
statements.
The Group's gross profit from continuing
operations for 2023 was down 26% to $26.6 million, with a gross
margin of 53% (FY 2022: $36.0
million, 51% gross margin). Europe Sports and Europe Gaming margin
improved to 55% and 78% respectively offsetting the decline in
North America margin to 40%. Revenue share payments to Media
Partners, which form part of the reported sales and marketing
expenses, were $10.9 million in 2023 (FY 2022: $16.3
million).
Earnings
The Group recognised an operating loss from
continuing operations of $44.9 million (FY 2022: $6.2 million
profit).
EBITDA from continuing operations included
items which affect comparability. The Group excludes these items in
calculating Adjusted EBITDA metrics. These are detailed
below:
Reconciliation of operating profit for
continuing operations to Adjusted EBITDA
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
Operating (loss) / profit from
continuing operations
|
(44.9)
|
6.2
|
-
|
Depreciation and Amortisation
|
6.5
|
7.3
|
(11)%
|
Net impairment charge
|
44.6
|
-
|
100%
|
Share-based payments
|
0.2
|
0.9
|
(78)%
|
Reorganisation
costs
|
2.6
|
4.5
|
(42)%
|
Minimum guarantees shortfall
|
3.1
|
-
|
100%
|
Adjusted EBITDA from continuing
operations ($'m)
|
12.1
|
18.9
|
(36)%
|
Adjusted EBITDA margin from continuing
operations
|
24%
|
27%
|
(3) % pts
|
|
|
|
|
Adjustments to
earnings
From the annual impairment review of
non-financial assets, the Group recognised a net impairment charge
of $44.6 million for continuing operations in 2023. This consists
of an impairment charge of $58.5 million for US Sports and EU
Sports assets, offset by an impairment reversal of $13.9 million
for Casino assets. Note 11 of the Financial Statements provides a
further breakdown of the impairment.
The impairment of EU Sports and the reversal of
previous impairments for Casino were both impacted by the sale of
the Europe and Canada assets in April 2024 as the sales price was
deemed to be an indicator of the recoverable amount of those assets
at the balance sheet date.
The Group incurred $0.2 million of share-based
payment charges (FY 2022: $0.9 million), with the reduction
year-on-year due to senior management leavers from the schemes in
2023.
In addition, the Group incurred $2.6 million of
reorganisation costs in 2023 (FY 2022: $4.5 million) relating to
the continuation of the Group's restructuring plan and integration,
and deal-related costs.
In 2023, the Group classified $3.1 million of
costs from the minimum guarantees in the contract with one media
partner as an adjusting item to EBITDA due to the size and
short-term nature of this agreement. The agreement expires in
summer 2024. Further minimum guarantees have not been offered
to extend this contract.
Adjusting for these one-off items:
·
Adjusted EBITDA from continuing operations was $12.1 million
(FY 2022: $18.9 million), with a margin of 24% (FY 2022:
27%).
·
Group adjusted EBITDA including Personal Finance and Blueclaw
was $11.7 million (FY 2022: $16.8 million).
The Group completed the sale of Personal
Finance assets and the restructuring of non-core activities in H1
2023 removing marginal and loss-making activity, while allowing
resources to be focused on the continuing business.
Sales and
marketing costs
Direct costs associated with our revenue
streams decreased to $18.6 million from $22.8 million. This
includes the revenue shares payments to our Media Partners in the
US amounting to $14.0 million (FY 2022: $16.3 million) including
$3.1 million of minimum guarantee top ups. Excluding revenue shares
payments to Media Partners, sales and marketing costs were $4.6
million (FY 2022: $6.5 million), a reduction of 29%. These costs
relate largely to content and SEO expenses.
Operating
costs
Operating costs of $25.6 million include $2.6
million of reorganisation costs and $0.2 million of share-based
payment charges (FY 2022: $34.6 million including $4.5 million of
reorganisation costs and $0.9 million of share-based payment
charges).
Operating costs include staff costs, technology
investment and other operating costs.
Staff
costs
Staff costs from continuing operations was
$16.7 million (FY 2022: $19.9 million). The reduction year-on-year
was partly due to refining operations in the US and Canada, as well
as the closure of the UK Blueclaw operation in 2023. This has also
been reflected in the reduction in total Group employee numbers
(including Personal Finance) to 146 from 193.
As a result of the sale of the Europe and
Canada assets in April 2024, the total Group employee numbers have
fallen to 100 at 3 April 2024, including 28 employees transferring
to the Gambling.com Group Limited upon completion of the
transaction.
Technology
investment
The Group has continued to invest in its
technology in 2023, including replacing legacy technology for data
platforms and implementing a new finance billing system. Cost was
reduced to $2.7 million of operating costs (FY 2022: $5.2
million).
Other
operating costs
Other operating costs were $6.2 million (FY
2022: $9.5 million). These include all other operating costs such
as administrative expenses, professional service costs and one-off
reorganisation costs of $2.6 million (FY 2022: $4.5
million).
Earnings per
share (EPS)
|
2023
|
2022
|
Change 2023 vs 2022 (%)
|
Basic and diluted EPS from
continuing operations ($)
|
(0.173)
|
0.009
|
-
|
Basic and diluted EPS ($)
|
(0.179)
|
(0.036)
|
(397)%
|
Basic and diluted EPS remained the same (FY
2022: same) due to the number of weighted average number of shares.
In 2023, the Group recognised a basic and diluted loss per share
from continuing operations of $0.173 (FY 2022: EPS of
$0.009).
Including the discontinued operations of
Personal Finance (before it was sold) and Blueclaw, the Group
recognised a loss per share of $0.179 (FY 2022: loss per share of
$0.036).
Finance
costs
Net financial costs amounted to $0.2 million
(FY 2022: $1.7 million). The prior year comparative includes a $1.5
million foreign exchange loss due to re-translation of monetary
balances held in GBP and EUR to USD, the presentational currency of
the Group, which was not replicated in 2023.
Excluding this forex impact, net financial
costs were consistent year on year at $0.2 million relating to bank
charges and lease finance costs.
The Group does not hold any external debt
financing as at 31 December 2023.
Tax
The Group has a tax-presence in the regions
where the Group is incorporated, which are Jersey (where the parent
company is incorporated), UK, US, Cyprus, Canada and Israel. The
Group structure consists of a UK parent company with a shared
service centre in Cyprus, both of which support the intellectual
property based in Israel and Cyprus and the growing operations in
the US.
The Group recognised a total tax charge of $0.6
million in 2023 for its continuing operations (FY 2022: $1.6
million charge). A deferred tax charge of $3.2 million was
recognised upon sale of the Personal Finance business in
discontinued operations to reverse a previous deferred tax asset
recognised in 2022.
The Group recognised an income tax provision of
$5.7 million (FY 2022: $4.5 million). The increase in the income
tax liability relates to an increase in specific tax provisions to
mitigate tax risks across jurisdictions. In 2023, the Group paid
$3.5 million to tax authorities in Israel in respect of the tax
years 2016 to 2020 and a further $1.6 million in the jurisdictions
it operates (FY 2022: $0.9 million).
The Group understands the importance of the tax
contribution it makes, and we have a tax strategy which supports
this commitment. The Group is committed to paying all of its taxes
in full and on time, in all the jurisdictions in which the Group
operates.
Summary
balance sheet and cash flow metrics
|
2023
($m)
|
2022
($m)
|
Change 2023 vs 2022 (%)
|
Free cash flow
5
|
4.0
|
7.6
|
(47)%
|
Cash from operations
6
|
4.6
|
15.8
|
(71)%
|
Normalised Capital expenditure
7
|
5.7
|
6.8
|
(16)%
|
Acquisition-related
payments
|
7.4
|
18.4
|
(60)%
|
5 Defined as cash from operations excluding tax payments or
refunds, less capital expenditure.
6 Includes working capital and trading from discontinued
operations.
7 Defined as reported capex less acquisition-related capital
expenditure.
Cash and
working capital
Group cash balance (including short-term
deposits) at 31 December 2023 was $4.8 million (FY 2022: $10.8
million). After adjustment for forex movements, overall cash
balances decreased due to acquisition-related payments, historical
tax payments and lower trading performance, offsetting
consideration received from the sale of assets.
The Group recognised free cash inflows of $4.0
million in 2023 after adjusting for one-off cash items compared to
an inflow of $7.6 million in 2022. The main driver of the reduction
in free cash outflows was the decline in underlying
trading.
Whilst the Group did not acquire any businesses
in 2023, it continued to invest in its assets, mainly in its
domains and enhanced websites, spending $5.7 million on capital
expenditure (FY 2022: $6.8 million).
The Group received $6.05 million for the
disposal of three of the Europe Gaming domains and associated
websites, Casino.se, Casino.gr and Casino.pt, and domains and
websites relating to the Personal Finance business.
The Group's acquisition programme between Q4
2020 and Q4 2021 resulted in it committing to future acquisition
and earn out payments as part of the acquisition consideration, to
be substantially funded from the Group's free cashflow.
During 2023, the Group paid out $7.4 million of
deferred acquisition and earnout payments (FY 2022: $18.4 million).
Post period, the Group has paid a further $3.5 million on earnout
payments with a final payment of $4.0 million of deferred
consideration expected in H2 2024. Included in the 2023 cash
outflow was a one-off settlement for all existing obligations with
the previous owners of Blueclaw Media Ltd. This final settlement
was paid in January 2023 and the Group has no further obligations
in this matter.
The cash flows above included the cash flow
from operations and working capital balances for the Personal
Finance and Blueclaw businesses.