TIDMATG

RNS Number : 3035C

Auction Technology Group PLC

17 June 2021

THIS ANNOUNCEMENT (INCLUDING THE APPIX) AND THE INFORMATION CONTAINED HEREIN ARE RESTRICTED AND ARE NOT FOR PUBLICATION, RELEASE, DISTRIBUTION OR FORWARDING, DIRECTLY OR INDIRECTLY, IN WHOLE OR IN PART, IN OR INTO THE UNITED STATES, AUSTRALIA, CANADA, THE REPUBLIC OF SOUTH AFRICA, JAPAN OR ANY OTHER JURISDICTION IN WHICH SUCH PUBLICATION, RELEASE OR DISTRIBUTION WOULD BE UNLAWFUL.

FURTHER, THIS ANNOUNCEMENT IS FOR INFORMATION PURPOSES ONLY AND DOES NOT CONSTITUTE AN OFFER OF SECURITIES IN ANY JURISDICTION. PLEASE SEE THE IMPORTANT NOTICES AT THE OF THIS ANNOUNCEMENT.

THIS ANNOUNCEMENT CONTAINS INSIDE INFORMATION.

Auction Technology Group plc Press Release

17 June 2021

Auction Technology Group plc

("ATG", the "Company", or the "Group")

Proposed placing of Ordinary Shares

ATG, the operator of world-leading online auction marketplaces ("Marketplaces") and proprietary global auction platform technology for curated online auctions, today announces its intention to conduct a non-pre-emptive placing of 19,999,990 new ordinary shares of 0.01 pence each in the capital of the Company (the "Placing Shares"), at the Placing Price (as defined below) representing just less than 20.0% of the current issued ordinary share capital of the Company (the "Placing"). Certain directors and executive management of the Company intend to participate in the Placing.

ATG proposes to use the net proceeds of the Placing to partly fund the acquisition of Platinum Parent, Inc., the holding company of LiveAuctioneers (the "Acquisition"), a leading curated online North American Arts & Antiques ("A&A") Marketplace, as separately announced today.

The Placing will be conducted through an accelerated bookbuilding process (the "Bookbuilding Process") which will be launched immediately following this announcement. The Placing is subject to the terms and conditions set out in Appendix 1 to this announcement (which forms part of this Announcement, such announcement and its Appendices together being this "Announcement").

Reasons for the placing

The net proceeds of the Placing will be predominantly used to fund the acquisition of LiveAuctioneers for a total consideration of approximately $525 million, as separately announced today.

Details of the Placing

J.P. Morgan Securities plc, which conducts its UK investment banking activities as J.P. Morgan Cazenove ("J.P. Morgan Cazenove"), and Numis Securities Limited ("Numis") are acting as Joint Global Coordinators and Joint Bookrunners (the "Joint Global Coordinators" or the "Banks") in connection with the Placing.

The Placing is subject to the terms and conditions set out in the Appendix 1 to this Announcement.

The Banks will commence the Bookbuilding Process immediately following the release of this Announcement in respect of the Placing. The price at which the Placing Shares are to be placed (the "Placing Price") will be determined at the close of the Bookbuilding Process by agreement between the Company and the Banks.

The book will open with immediate effect following this Announcement. The timing of the closing of the book, pricing and allocations are at the absolute discretion of the Banks and the Company. Details of the Placing Price and the number of Placing Shares to be allotted and issued will be announced as soon as reasonably practicable after the close of the Bookbuilding Process.

The Placing Shares, when issued, will be fully paid and will rank pari passu in all respects with each other and with the existing ordinary shares of the Company, including, without limitation, the right to receive all dividends and other distributions declared, made or paid after the date of issue.

Applications will be made to (i) the Financial Conduct Authority (the "FCA") for admission of the Placing Shares to listing on the premium listing segment of the Official List; and (ii) London Stock Exchange plc for admission of the Placing Shares to trading on its main market for listed securities (together, "Admission").

Settlement for, and Admission of, the Placing Shares is expected to take place on or before 8.00 a.m. on 22 June 2021. The Placing is conditional upon, among other things, Admission becoming effective. The Placing is also conditional upon the placing agreement between the Company and the Banks (the "Placing Agreement") becoming unconditional and not being terminated in accordance with its terms. Appendix 1 to this Announcement sets out further information relating to the terms and conditions of the Placing.

ATG acknowledges that it is seeking to issue Placing Shares amounting to up to just less than 20.0 per cent. of its existing issued ordinary share capital on a non-pre-emptive basis and therefore members of its Board of Directors and senior management have consulted with the Company's major institutional shareholders ahead of the release of this Announcement. Given the expected revenue accretion of the Acquisition to be funded in part with proceeds from the Placing, the Company believes the structure of the Placing, including its issue of shares on a non-pre-emptive basis, is very much aligned with shareholder and other stakeholder interests. The Placing structure has been chosen as it minimises time to signing of the Acquisition reducing both the complexity and time required to provide certainty of funds to the Company in the context of the Acquisition. The consultation has confirmed the Board's view that the Placing is in the best interests of shareholders, as well as wider stakeholders in the Company and will promote the success of the Company.

To permit the Placing, J.P. Morgan Cazenove and Numis have waived the 180 day lock-up arrangement put in place at the time of the ATG IPO. Following the placing, the Company shall be subject to a new lock-up for a period of 180 days following the date of the Placing Agreement, subject to certain customary carve-outs agreed between the Joint Global Coordinators and the Company.

This Announcement should be read in its entirety. In particular, you should read and understand the information provided in the "Important Notices" section of this Announcement. The Appendix to this Announcement sets out further information relating to the terms and conditions of the Placing. Unless otherwise stated, capitalised terms in this Announcement have the meanings ascribed to them in the Appendix (which forms part of this Announcement).

Investors who have chosen to participate in the Placing, by making an oral or written offer to acquire Placing Shares, will be deemed to have read and understood this Announcement in its entirety (including the Appendices) and to be making such offer on the terms and subject to the conditions herein, and to be providing the representations, warranties, agreements, acknowledgements and undertakings contained in Appendix 1.

Background, strategy and reasons for the Acquisition

ATG operates world-leading Marketplaces and a proprietary auction Platform for curated online auctions, connecting bidders with auctioneers. The Group was founded approximately 50 years ago and is headquartered in London, UK, with offices across three countries (UK, US and Germany). As a key partner to and advocate for auctioneers, the Company creates value by providing them with access to robust online marketplace capabilities, a global bidder base and a range of value-added tools and services that enable them to maximise value on lots sold. The Group's pro forma revenue for FY20 was GBP52.3 million. In February 2021, the Company completed its successful listing on the premium listing segment of the Official List and on the London Stock Exchange's main market for listed securities at a market capitalisation of GBP600 million. In the IPO Prospectus, the Company clearly conveyed its strategic direction to its Shareholders and the key pillars for its future growth, including its overall M&A strategy. The Company has a strong track record of M&A following on from the notable acquisition of Proxibid in February 2020 as well other smaller acquisitions such as Auction Mobility, BidSpotter US and Lot-tissimo.

LiveAuctioneers is an operator of a leading North American A&A Marketplace, connecting bidders with more than 6,000 auctioneers since inception (including approximately 1,600 auctioneers as at 31 March 2021) via its online platform, helping auctioneers to realise operational efficiencies and bidders to access a wide range of exceptional items through secure online auctions. LiveAuctioneers is headquartered in New York City. The Directors believe there is a strong strategic rationale for the Acquisition of the LiveAuctioneers Group.

Following Completion, LiveAuctioneers' Chief Executive Officer, Phil Michaelson and Chief Technology Officer, Rob Cummings, will remain involved in the business and will continue to run LiveAuctioneers in North America. Under the terms of the Acquisition, Phil Michaelson, Rob Cummings and certain other Management Sellers have agreed to retain an ongoing Share ownership in ATG in order to support the delivery of the full strategic, operational and financial benefits of the Acquisition. This includes agreeing to lock-up arrangements relating to the Consideration Shares receivable by them.

The acquisition of LiveAuctioneers is in line with the M&A and growth strategies laid out at IPO

As set out in the IPO Prospectus, the Directors believe future growth is important to the ongoing success of the Group and that expanding the Group's geographical and industry footprint is important to allow it to efficiently invest in key elements of the online buying experience (payments, delivery, improved buyer experience) that will enable its Marketplaces to remain competitive with the many other forms of online buying. The Directors believe that the acquisition of LiveAuctioneers is directly in line with this strategy, developing the Group's footprint in the North American A&A vertical / geography. ATG expects the Combined Group to benefit from similar operational and technical benefits that have been realised from the acquisitions of Proxibid, BidSpotter US and Lot-tissimo such as through the Group's 'hub and spoke' model and, in due course, technological redundancy of legacy systems.

The Acquisition also demonstrates ATG's commitment to the growth strategy laid out at the IPO addressing all of the key pillars, including:

   --          Increasing total addressable market 
   --          Expansion into a market in the early stages of online adoption 
   --          Increased auctioneer and bidder client base 

-- Efficient investment in value enhancing end-to-end UX, features, and functionality for auctioneers and bidders

   --          Adding highly accretive businesses to the group via M&A 
   --          Enhancing and accelerating the value-add proposition for auctioneers and customers 

Increasing total addressable market ("TAM")

The Acquisition adds a significant incremental piece to the Group's total addressable market with the addition of one of the leading curated online A&A marketplaces in North America.

The Directors believe that the US A&A segment (the LiveAuctioneers Group's US TAM) was worth $21.0 billion in 2020 and the value of goods sold through the auction channel overall in the US A&A segment (excluding Christie's and Sotheby's) will be worth $6.6 billion in 2023 (Source: Company estimates based on internal data). The Directors estimate that the US A&A online auction segment (excluding Christie's and Sotheby's) was worth $1.8 billion in 2019 and believe this will grow to an estimated $4.0 billion by 2023, with an estimated CAGR of approximately 22 per cent. per annum between 2021-23 (Source: Company estimates based on internal data). The differential between the current size of the US A&A online auction segment and the US A&A TAM represents a significant growth opportunity for the Group.

The LiveAuctioneers Marketplace is a leading US A&A online auction marketplace with more than 50 million website visits (growing at a CAGR of 23.5 per cent. since FY18), more than one million registered bidders (growing 18.9 per cent. since FY18) and almost 120,000 active bidders (growing 34.8 per cent. since FY18) in FY20 and the Directors believe that these factors mean that the LiveAuctioneers Group is well-positioned to capture an increasing portion of the US A&A TAM.

LiveAuctioneers is well positioned in North American A&A and has carved out a differentiated proposition from its competitors, most notably:

   --          LiveAuctioneers has c.1,600 auctioneers 
   --          LiveAuctioneers charges a transparent headline commission 
   --          LiveAuctioneers has a highly engaging website with strong functionality (e.g. payments, personalisation and item categorisation) 

-- LiveAuctioneers has a highly competitive service offering, with further scope to expand into other adjacencies, e.g. shipping, financing, insurance, restoration/repair

-- LiveAuctioneers has a wide ranging category focus and covers all key A&A categories, whilst also having one of the highest number of lots on its site vs key peers

Expansion into a market in the early stages of online adoption

The Acquisition brings greater access to a market with relatively low online penetration and with a considerable scope to grow online share in the market as more bidders move online. By way of illustration, as of its FY20, online share (i.e. gross merchandise value (GMV) of goods sold online via the LiveAuctioneers Marketplace as a percentage of total hammer value (THV) for the auctions listed by LiveAuctioneers) was 15.4 per cent., up from 12.0 per cent. in its FY18. In the auctions listed on ATG's European-focused A&A Marketplaces (The Saleroom and Lot-tissimo), online share was 17 per cent. in ATG's FY20, highlighting the clear headroom available. The Directors believe that these A&A Marketplaces have a similar capacity for growth as that experienced by the online segment for I&C, where online share for the auctions listed on ATG's I&C Marketplaces (Proxibid, BidSpotter US and BidSpotter UK) was 39 per cent. in ATG's FY20. A&A auctions have traditionally been carried out in an offline, in-person setting where there is less accessibility for bidders whilst also incurring higher costs to the auctioneers and thus the shift to online has significant benefits for both auctioneers and bidders. There are also a significant number of North American A&A auctioneers that do not have a meaningful online presence and thus there is a further growth opportunity due to the number of auctioneers that could be added to the Combined Group's current auctioneer base. LiveAuctioneers have seen strong growth both from auctioneers moving online but also from revenue retained from historic cohorts. LiveAuctioneers auctioneer net revenue retention was 108% in its FY18, 104% in FY19 and 119% in FY20.

Increasing the auctioneer and bidder client base

The Acquisition will add approximately 1,600 new auctioneer clients (as at 31 March 2021) who operate approximately 27,000 auctions per year (for the 12 months ending 31 December 2020) and collectively deliver winning bidders on approximately 1.3 million lots (for the 12 months ending 31 December 2020). It also expands the bidder base by more than 120,000 (as at 31 March 2021) in the North American A&A vertical / geography who conducted over 56 million sessions (for the 12 months ending 31 December 2020), further expanding the footprint currently provided by Proxibid and Auction Mobility. The Acquisition will have significant benefits for both the Existing Group's and the LiveAuctioneers Group's auctioneers, providing them with a more integrated service, whilst also saving them time and reducing their costs, enabling them to compete more effectively and efficiently, particularly against other online channels for secondary, unique, and specialised items, such as eBay and Etsy. The Directors believe that the LiveAuctioneers Group's auctioneers will also benefit from the ability of the Combined Group to offer Auction Mobility's capabilities, which will enable auctioneers to further build out their white label offering, giving auctioneers the ability to build their brands alongside the Existing Group's brands, and thus enhancing the overall auctioneer value-add proposition.

The incremental inventory from the combination of the Existing Group's premium white label offering plus Marketplace sales with that of the LiveAuctioneers Marketplace will increase the appeal and value for bidders at auction. The incremental bidder base will also help to increase competition in auctions, providing greater revenue to the consignors and auctioneers as well as enabling auctions on those Marketplaces to provide a truer reflection of the market price for those goods. This translates into higher benefits to consignors of the goods to the auctioneers, which should in turn lead to more items being sold at auction.

Bidders will have access to a far wider range of items from a wider universe of auctioneers and can benefit from the enhanced customer service auctioneers will be able to provide as a result of efficiencies realised through the Combined Group's expanded service offering. The Acquisition will enable bidders around the world to gain access to approximately 1.3 million lots in a secure, easy, and engaging online environment. The Directors also believe that bidders will buy with more confidence and believe they are playing a role in sustainable buying and a greener planet.

Fully integrated payments solution

The Acquisition adds the ability to provide a fully integrated payments solution to the Combined Group, helping to simplify the fragmented payments process for auctioneers and bidders. LiveAuctioneers provides bidders the functionality to pay auctioneers through: (i) third-party payment processors, (ii) LiveAuctioneers invoicing; (iii) credit and debit card payments and pre-authorisation; and (iv) Automated Clearing House payments. For successful bidders, payments can be taken automatically from card details saved to the LiveAuctioneers Group's system via an "autopay" functionality. This helps to ensure quicker remittance of funds to auctioneers and consignors, as payment is deducted automatically 72 hours after the issue of an invoice following an auction. The Directors believe that the addition of LiveAuctioneers' payments processing functionality will significantly accelerate the Existing Group's payments functionality. This adds significant value-add functionality for the auctioneer helping to mitigate compliance risk whilst also helping auctioneers to comply with their obligations to collect taxes. Historically, bidders would have to make payments via less efficient methods, which would increase the likelihood of defaults in payment and increase the time-period between the auction and a consignor receiving the proceeds of the sale. The addition of a fully integrated payments solution will also add functionality for the bidder, helping to enhance the wider bidder end-to-end experience and provide a buying experience more in line with bidder expectations and wider e-commerce transactions. The Directors believe that LiveAuctioneers payments solution, which has been developed on a modular basis, will be integrated into the Combined Group's North American Marketplaces (Proxibid and BidSpotter US) within six to twelve months of Completion,

enabling quick availability across the North American Marketplaces, with integration across the UK and DACH region Marketplaces within twelve to fifteen months of Completion. Additional investment would be required to extend the solution to the UK and Europe. LiveAuctioneers' payments function has experienced notable increase in volumes over the three months ended 31 March 2021, following initial launch in December 2020, due to its enhanced focus on communicating the benefits of the same to auctioneers, with more than 450 auction houses using the service.

The Acquisition enhances ATG's shared success value proposition with real value delivered to all participants in the marketplace

Management believe that the Acquisition will deliver real value to the three core participants in their marketplace.

For auctioneers, the Acquisition will bring an incremental bidder base that increases competition for each lot, driving higher asset sale prices for auctioneers; a fully integrated payments solution that improves security, reduces chargeback risk, improves bidder confidence; and gets consignors their money faster and simpler payments that reduces hassle and increases collection efficiency for auctioneers leading lowering operating costs.

For consignors, the Acquisition will bring an incremental bidder base that increases competition for each lot, driving higher asset sale prices for consignors; higher values for assets sold that increases the number of items consignors will choose to sell online at auction; incremental geography for A&A that justifies more rapid investment in value-added services, further enhancing value for consignors; and proven value of online auctions that means more consignors will use it as a channel for disposal of assets, reducing waste, and further enhancing ATG's role in the circular/sustainable economy.

For bidders, the Acquisition will bring access to 1.3 million lots in a secure, easy, and engaging online environment that responds to bidder desire for sustainable shopping; investment efficiencies that give ATG the ability to invest in more ecommerce basics, providing a more familiar end-to-end user experience; and buildout of the auction ecosystem that increases the appeal of auctions, opening up new revenue streams for the service providers in the auction ecosystem and making it easier for bidders to find them.

Compelling financial benefits

The Acquisition adds a significant bidder and auctioneer base to the Combined Group. The Acquisition will add approximately 1,600 new auctioneers, taking the total number between the Existing Group and the LiveAuctioneers Group to approximately 3,600. In light of LiveAuctioneers' North American A&A focus, ATG and LiveAuctioneers have a very limited shared auctioneer base and the Directors believe them to be highly complementary. The Acquisition also adds a notable bidder base, with LiveAuctioneers having more than one million registered bidder accounts, taking the total number of registered bidder accounts for the Combined Group to approximately six million as at 31 March 2021 and the Directors believe them to also be highly complementary.

The Directors believe the Acquisition will enhance the growth and profitability profile of the Combined Group and will support and accelerate the Company's strategy laid out in the IPO Prospectus. The Existing Group's unaudited pro forma revenue for FY20 was GBP52.3 million having grown from GBP37.0 million in FY18 at a CAGR of 19%. LiveAuctioneers' revenue as at FY20 was $30.7 million, having grown at a CAGR of 23% since FY18. LiveAuctioneers also brings a strong track record of profitability with Adjusted EBITDA of $16.5 million in their FY20, at an Adjusted EBITDA margin of 54%. LiveAuctioneers' operating cash flow (adjusted EBITDA-Capex) in FY20 was $14.8 million with cash generation of 89% (operating cash flow / adjusted EBITDA).

The Acquisition is expected to be very materially earnings per Share accretive immediately post Completion, before the realisation of any synergies. The Directors expect the Combined Group will be highly cash generative with low capital intensity and significant operating leverage, given the largely fixed costs base.

Overview of Acquisition terms, financing and approvals

-- Acquisition of LiveAuctioneers for an enterprise value of up to $525 million, with $500m consideration due on Completion and Earn Out consideration of up to $25 million

   --          The acquisition will be financed by way of: 

o Cash consideration:

-- An equity financing by way of a cashbox placing via accelerated bookbuild for just less than 20.0% of the issued share capital of ATG (the "Capital Raising")

-- New debt financing of approximately $204 million resulting in pro-forma leverage of up to c.3.0x

o Key LiveAuctioneers management will be rolling not less than 35% of their existing holding into ATG Shares. Based on current estimates this represents approximately $19 million which is subject to change based on the timing of completion and closing mechanics

o Any remaining consideration to be funded via cash or additional vendor equity issuance at Completion

-- The Acquisition is a Class 1 transaction for ATG under the Listing Rules of the FCA. A Circular and Prospectus containing further details on the Acquisition, the recommendation of ATG's board of directors and the notice of the general meeting of the Company (to be held to approve, amongst other matters, the Acquisition, agreement to pay the Reverse Termination Fee of $25m if triggered and to authorise the Directors to allot shares in connection with the Acquisition) will be issued in due course

-- TA Associates, ECI Partners, the Directors, Senior Management and Jupiter Investment Management Limited, who collectively hold 46% of the Enlarged Share Capital of ATG, have irrevocably committed to vote in favour of the resolutions

-- Completion is also conditional, amongst other things, upon approval of the Acquisition by relevant antitrust authorities, including approval in the UK and US

Summary key performance indicators and historical financial information on LiveAuctioneers

 
                            FY18 (for twelve    FY19 (for twelve          FY20 (for twelve 
                                months to 31        months to 31     months to 31 December 
$ million                     December 2018)      December 2019)                     2020) 
------------------------  ------------------  ------------------  ------------------------ 
THV                                    1,844               2,087                     2,438 
------------------------  ------------------  ------------------  ------------------------ 
THV growth (%)                           n.a                 13%                       17% 
------------------------  ------------------  ------------------  ------------------------ 
Online share 
 (%)                                     12%                 13%                       15% 
------------------------  ------------------  ------------------  ------------------------ 
GMV                                      221                 261                       375 
------------------------  ------------------  ------------------  ------------------------ 
  GMV growth (%)                        n.a.                 18%                       44% 
------------------------  ------------------  ------------------  ------------------------ 
  Take-rate (%)                         8.4%                8.3%                      7.5% 
------------------------  ------------------  ------------------  ------------------------ 
                            FY18 (for twelve    FY19 (for twelve          FY20 (for twelve 
                                months to 31        months to 31     months to 31 December 
  $ million                   December 2018)      December 2019)                     2020) 
------------------------  ------------------  ------------------  ------------------------ 
Revenue                                 21.1                23.7                      30.7 
------------------------  ------------------  ------------------  ------------------------ 
% growth                                 n.a                 13%                       30% 
------------------------  ------------------  ------------------  ------------------------ 
Adjusted EBITDA                         12.2                12.1                      16.5 
------------------------  ------------------  ------------------  ------------------------ 
% margin                                 58%                 51%                       54% 
------------------------  ------------------  ------------------  ------------------------ 
  Capex (including 
   capitalized software 
   costs)                                0.2                 0.0                       1.8 
------------------------  ------------------  ------------------  ------------------------ 
  % of sales                              1%                  0%                        6% 
------------------------  ------------------  ------------------  ------------------------ 
  OpFCF                                 12.0                12.1                      14.8 
------------------------  ------------------  ------------------  ------------------------ 
  % cash conversion                      98%                100%                       89% 
------------------------  ------------------  ------------------  ------------------------ 
 

LiveAuctioneers, LLC is the trading entity of the LiveAuctioneers Group. Prior to 21st May 2019, LiveAuctioneers, Inc was the majority owner of LiveAuctioneers, LLC. On 21st May 2019, Platinum Parent, Inc., through its subsidiary Platinum Intermediate, Inc., purchased LiveAuctioneers, Inc and its subsidiaries, including LiveAuctioneers, LLC (the "2019 LiveAuctioneers Acquisition").

The financial information included within this announcement has been extracted from the LiveAuctioneers Group's available historical audited financial statements for the three years ended 31 December 2018, 2019 and 2020, which have been prepared in accordance with accounting principles generally accepted in the United States ("US GAAP") (the "Historical Audited US GAAP Financial Statements").

The Historical Audited US GAAP Financial Statements have been prepared at the LiveAuctioneers, LLP level for the year ended 31 December 2018, and at the Platinum Intermediate, Inc level for the two years ended 31 December 2019, and 2020. In the case of the year ended 31 December 2019, which included the 2019 LiveAuctioneers Acquisition, the period prior to the 2019 LiveAuctioneers Acquisition reflects the results of operations and cash flows of LiveAuctioneers, LLC, and the period subsequent to the 2019 LiveAuctioneers Acquisition reflects the Platinum Intermediate, Inc operations, including LiveAuctioneers, Inc and LiveAuctioneers, LLC.

In accordance with the Listing Rules, the Circular when published will include full historical financial information on the LiveAuctioneers Group for the three years ended 31 December 2018, 2019 and 2020, prepared in accordance with International Financial Reporting Standards as adopted by the European Union ("IFRS"), in a form consistent with the accounting policies adopted by ATG in its latest annual consolidated accounts (the "Historical IFRS Financial Statements"). The basis for the Historical IFRS Financial Statements will differ from the Historical Audited US GAAP Financial Statements as prior to the 2019 LiveAuctioneers Acquisition the Historical IFRS Financial Statements will be consolidated at the LiveAuctioneers, Inc level, and subsequent to the 2019 LiveAuctioneers Acquisition the Historical IFRS Financial Statements will be consolidated at the Platinum Parent, Inc level. Whilst not acting as trading entities, consolidating at the LiveAuctioneers, Inc and Platinum Parent Inc level in the Historical IFRS Financial Statements will lead to the additional recognition of certain cash, working capital, tax and professional expenses amounts in the periods presented.

US GAAP differs in several respects from IFRS. The IFRS transition exercise remains incomplete at the date of this presentation.

ATG has identified what it believes to be the material difference between ATG's IFRS policies and LiveAuctioneers' accounting policies below. As the IFRS transition exercise is incomplete there may be additional differences not noted below:

   a)     Income Statement, Balance Sheet and Cashflow Statement Presentation 

The presentation of certain income statement, balance sheet and cashflow financial statement items may be realigned to conform to ATG presentation.

   b)     IFRS first-time adoption (IFRS 1) 

For first-time adopters of IFRS, full retrospective application is subject to certain optional exemptions, designed to reduce the burden where the cost of retrospective application might exceed the benefits. Certain exemptions are applicable and may be applied to the ATG historical financial information under IFRS, including electing to use a previous valuation of property, plant, and equipment as the deemed cost for IFRS.

   c)     Share-based payments 

Differences can occur between the US GAAP and IFRS treatment of share-based payments, including valuation methodology at each balance sheet date and the option of recognising share-based payment expense over the vesting period using a straight-line method rather than using a graded-vesting schedule as required by IFRS.

   d)     Income taxes 

There are differences that exist between US GAAP and IFRS in the accounting for income taxes, including the presentation of deferred taxes.

   e)     Purchase price accounting and goodwill 

There are differences that exist between US GAAP and IFRS in the accounting for business combinations, including the identification of intangible assets. Further, under US GAAP goodwill arising from business combinations can be amortised annually whereas at least annual impairment reviews are required under IFRS.

   f)     Capitalised development costs 

There are differences that exist between US GAAP and IFRS in the criteria for capitalising development costs.

   g)     Lease accounting 

There are differences that exist between US GAAP and IFRS in accounting for leases, in particular IFRS requires the recognition of a lease liability and right of use asset for all leases and no longer permits the recognition of lease expenses in the income statement on an annual basis.

   h)     Accounting for debt 

There are differences that exist between US GAAP and IFRS in accounting for debt, specifically debt modifications

IMPORTANT INFORMATION

Sources, Bases and Important Notes

   1.     Unless otherwise stated: 

a. Financial information relating to ATG has been extracted from the audited results for the twelve months ended 31 September 2020

b. Financial information relation to LiveAuctioneers have been extracted or derived from the audited results for the twelve months ended 31 December 2020

   c.     References to FY18, FY19, FY20 and FY21 mean: 

i. In the case of ATG, the financial years ended 31 September 2018, 2019, 2020 and 2021, and H1 FY21 means the 6-month period ended 31 March 2021.

ii. In the case of LiveAuctioneers, the financial years ended 31 December 2018, 2019, 2020 and 2021.

2. All LiveAuctioneers financial information in this announcement is presented in accordance with US GAAP and may differ from the financial information to be included in due course in the Circular and Prospectus, as further detailed above under the heading "Summary key performance indicators and historical financial information on LiveAuctioneers".

3. The economic effect of the Management RSUs is that the Rollover Management Sellers will, following the expiry of the Acquisition Lock-Up Period, receive Shares at an effective price of 750p per Share.

4. The maximum number of new Shares required will only be known on Completion depending on, amongst other things, (i) how many options over Platinum Parent, Inc. shares are exchanged at Completion pursuant to the terms of the Rollover, (ii) the per share Acquisition value of a Platinum Parent, Inc. share, (iii) the closing share price of the Shares on the date of Completion and (iv) the US $ to pound sterling exchange rate at Completion.

   5.     Certain figures in this announcement have been subject to rounding adjustments. 

Enquiries

 
  ATG 
             For investor enquiries                              investorrelations@auctiontechnologygroup.com 
              For media enquiries                                press@auctiontechnologygroup.com 
  Tulchan Communications                                         +44 207 353 4200 
   (Public relations advisor to                                   ATG@tulchangroup.com 
   ATG) 
            Tom Murray, Sunni Chauhan, Matt 
             Low 
  Numis Securities Limited 
   (Sponsor, Joint Global Co-ordinator, 
   Joint Financial Adviser and Debt 
   Adviser)                                                      +44 207 260 1205 
          Nick Westlake, Matt Lewis, William 
           Baunton 
  J.P. Morgan Securities plc 
   (Joint Global Co-ordinator and 
   Joint Financial Adviser)                                      +44 207 134 8765 
           Bill Hutchings, Barry Meyers, 
            Beau Freker 
 
 

The preceding summary should be read in conjunction with the full text of the following announcement and its appendices, together with the Circular and Prospectus which will be published in due course.

IMPORTANT NOTICES

THIS ANNOUNCEMENT (INCLUDING THE APPIX) AND THE TERMS AND CONDITIONS SET OUT HEREIN (TOGETHER, THIS "ANNOUNCEMENT") IS FOR INFORMATION PURPOSES ONLY AND DOES NOT CONSTITUTE OR FORM ANY PART OF AN OFFER TO SELL OR ISSUE, OR A SOLICITATION OF AN OFFER TO BUY, SUBSCRIBE FOR OR OTHERWISE ACQUIRE ANY SECURITIES IN THE UNITED STATES (INCLUDING ITS TERRITORIES AND POSSESSIONS, ANY STATE OF THE UNITED STATES AND THE DISTRICT OF COLUMBIA (COLLECTIVELY, THE "UNITED STATES")), AUSTRALIA, CANADA, THE REPUBLIC OF SOUTH AFRICA, JAPAN OR ANY OTHER JURISDICTION IN WHICH SUCH OFFER OR SOLICITATION WOULD BE UNLAWFUL OR TO ANY PERSON TO WHOM IT IS UNLAWFUL TO MAKE SUCH OFFER OR SOLICITATION. NO PUBLIC OFFERING OF THE PLACING SHARES IS BEING MADE IN ANY SUCH JURISDICTION. ANY FAILURE TO COMPLY WITH THESE RESTRICTIONS MAY CONSTITUTE A VIOLATION OF THE SECURITIES LAWS OF SUCH JURISDICTIONS.

This Announcement is not for public release, publication, distribution or forwarding, in whole or in part, directly or indirectly, in or into the United States, Australia, Canada, the Republic of South Africa, Japan or any other jurisdiction in which such release, publication, distribution or forwarding would be unlawful. No public offering of the securities referred to herein is being made in any such jurisdiction or elsewhere.

The securities referred to herein have not been and will not be registered under the US Securities Act of 1933, as amended (the "Securities Act"), or under the securities laws of any state or other jurisdiction of the United States, and may not be offered or sold in the United States, except pursuant to an exemption from the registration requirements of the Securities Act and in compliance with any applicable securities laws of any state or other jurisdiction of the United States. No public offering of the Placing Shares is being made in the United States.

No action has been taken by the Company, J.P. Morgan Securities plc ("JPM") or Numis Securities Limited ("Numis") or any of their respective affiliates, or any of its or their respective directors, officers, partners, employees, advisers or agents (collectively, "Representatives") that would, or is intended to, permit an offer of the Placing Shares or possession or distribution of this Announcement or any other publicity material relating to such Placing Shares in any jurisdiction where action for that purpose is required. Persons receiving this Announcement are required to inform themselves about and to observe any restrictions contained in this Announcement. The distribution of this Announcement, and the Placing and/or the offer or sale of the Placing Shares, may be restricted by law in certain jurisdictions. Persons (including, without limitation, nominees and trustees) who have a contractual or other legal obligation to forward a copy of this Announcement should seek appropriate advice before taking any action. Persons distributing any part of this Announcement must satisfy themselves that it is lawful to do so.

This Announcement has not been approved by the Financial Conduct Authority or the London Stock Exchange.

Members of the public are not eligible to take part in the Placing. This Announcement is directed at and is only being distributed to persons: (a) if in member states of the European Economic Area, "qualified investors" within the meaning of Article 2(e) of Regulation (EU) 2017/1129 (the "Prospectus Regulation") ("Qualified Investors"); or (b) if in the United Kingdom, Qualified Investors within the meaning of Article 2(e) of the UK version of Regulation (EU) 2017/1129 as it forms part of UK law by virtue of the European Union (Withdrawal) Act 2018 (the "UK Prospectus Regulation") who are (i) persons who fall within the definition of "investment professionals" in Article 19(5) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005, as amended (the "Order"), or (ii) persons who fall within Article 49(2)(a) to (d) of the Order; or (c) persons to whom they may otherwise lawfully be communicated (each such person above, a "Relevant Person"). No other person should act or rely on this Announcement and persons distributing this Announcement must satisfy themselves that it is lawful to do so. By accepting the terms of this Announcement, you represent and agree that you are a Relevant Person, if in the United Kingdom, or a Qualified Investor, if in a member state of the EEA. This Announcement must not be acted on or relied on by persons who are not Relevant Persons, if in the United Kingdom, or Qualified Investors, if in a member state of the EEA. Any investment or investment activity to which this Announcement or the Placing relates is available only to Relevant Persons, if in the United Kingdom, and Qualified Investors, if in a member state of the EEA, and will be engaged in only with Relevant Persons, if in the United Kingdom, and Qualified Investors, if in a member state of the EEA.

No offering document or prospectus will be made available in any jurisdiction in connection with the matters contained or referred to in this Announcement or the Placing and no such offering document or prospectus is required (in accordance with the Prospectus Regulation or UK Prospectus Regulation) to be published.

This Announcement does not constitute, or purport to include the information required of, a disclosure document under Chapter 6D of the Australian Corporations Act 2001 (Cth) ("Corporations Act") and will not be lodged with the Australian Securities and Investments Commission. No offer of Placing Shares is or will be made to persons in Australia pursuant to this Announcement, except to a person who is a "sophisticated investor" within the meaning of section 708(8) of the Corporations Act or a "professional investor" within the meaning of section 708(11) of the Corporations Act and a wholesale client under section 761G(7) of the Corporations Act . If any Placing Shares are issued, they may not be offered for sale (or transferred, assigned or otherwise alienated) to investors in Australia for at least 12 months after their issue, except in circumstances where disclosure to investors is not required under Part 6D.2 of the Corporations Act.

Certain statements in this Announcement are forward-looking statements with respect to the Company's expectations, intentions and projections regarding its future performance, strategic initiatives, anticipated events or trends and other matters that are not historical facts and which are, by their nature, inherently predictive, speculative and involve risks and uncertainty because they relate to events and depend on circumstances that may or may not occur in the future. All statements that address expectations or projections about the future, including statements about operating performance, strategic initiatives, objectives, market position, industry trends, general economic conditions, expected expenditures, expected cost savings and financial results are forward -- looking statements. Any statements contained in this Announcement that are not statements of historical fact are, or may be deemed to be, forward -- looking statements. These forward-looking statements, which may use words such as "aim", "anticipate", "believe", "could", "intend", "estimate", "expect", "may", "plan", "project" or words or terms of similar meaning or the negative thereof, are not guarantees of future performance and are subject to known and unknown risks and uncertainties. There are a number of factors including, but not limited to, commercial, operational, economic and financial factors, that could cause actual results, financial condition, performance or achievements to differ materially from those expressed or implied by these forward -- looking statements. Many of these risks and uncertainties relate to factors that are beyond the Company's ability to control or estimate precisely, such as changes in taxation or fiscal policy, future market conditions, currency fluctuations, the behaviour of other market participants, the actions of governments or governmental regulators, or other risk factors, such as changes in the political, social and regulatory framework in which the Company operates or in economic or technological trends or conditions, including inflation, recession and consumer confidence, on a global, regional or national basis. Given those risks and uncertainties, readers are cautioned not to place undue reliance on forward-looking statements. Forward-looking statements speak only as of the date of this Announcement. Each of the Company, JPM and Numis expressly disclaims any obligation or undertaking to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise unless required to do so by applicable law or regulation.

In particular, no statement in this Announcement is intended to be a profit forecast or profit estimate and no statement of a financial metric (including estimates of adjusted EBITDA, profit before tax, free cash flow or net debt) should be interpreted to mean that any financial metric for the current or future financial years would necessarily match or exceed the historical published position of the Company and its subsidiaries. Certain statements in this Announcement may contain estimates. The estimates set out in this Announcement have been prepared based on numerous assumptions and forecasts, some of which are outside of the Company's influence and/or control, and is therefore inherently uncertain and there can be no guarantee or assurance that it will be correct. The estimates have not been audited, reviewed, verified or subject to any procedures by the Company's auditors. Undue reliance should not be placed on them and there can be no guarantee or assurance that they will be correct.

JPM is authorised by the Prudential Regulation Authority ("PRA") and regulated in the United Kingdom by the PRA and the Financial Conduct Authority ("FCA"). Numis is authorised and regulated in the United Kingdom by the FCA. Each of JPM and Numis is acting exclusively for the Company and for no one else in connection with the Placing and will not regard any other person (whether or not a recipient of this Announcement) as a client in relation to the Placing or any other matter referred to in this Announcement and will not be responsible to anyone other than the Company for providing the protections afforded to its clients or for giving advice in relation to the Placing or any other matter referred to in this Announcement.

This Announcement is being issued by and is the sole responsibility of the Company. No representation or warranty, express or implied, is or will be made as to, or in relation to, and no responsibility or liability is or will be accepted by or on behalf of JPM or Numis (apart from the responsibilities or liabilities that may be imposed by the Financial Services and Markets Act 2000, as amended ("FSMA") or the regulatory regime established thereunder) or by their respective affiliates or any of their respective Representatives as to, or in relation to, the accuracy, adequacy, fairness or completeness of this Announcement or any other written or oral information made available to or publicly available to any interested party or its advisers or any other statement made or purported to be made by or on behalf of JPM or Numis or any of their respective affiliates or any of their respective Representatives in connection with the Company, the Placing Shares or the Placing and any responsibility and liability whether arising in tort, contract or otherwise therefor is expressly disclaimed. No representation or warranty, express or implied, is made by JPM or Numis or any of their respective affiliates or any of their respective Representatives as to the accuracy, fairness, verification, completeness or sufficiency of the information or opinions contained in this Announcement or any other written or oral information made available to or publicly available

to any interested party or its advisers, and any liability therefor is expressly disclaimed.

The information in this Announcement may not be forwarded or distributed to any other person and may not be reproduced in any manner whatsoever. Any forwarding, distribution, reproduction or disclosure of this Announcement, in whole or in part, is unauthorised. Failure to comply with this directive may result in a violation of the Securities Act or the applicable laws of other jurisdictions.

This Announcement does not constitute a recommendation concerning any investor's options with respect to the Placing. Recipients of this Announcement should conduct their own investigation, evaluation and analysis of the business, data and other information described in this Announcement. This Announcement does not identify or suggest, or purport to identify or suggest, the risks (direct or indirect) that may be associated with an investment in the Placing Shares. The price and value of securities can go down as well as up and investors may not get back the full amount invested upon the disposal of the shares. Past performance is not a guide to future performance. The contents of this Announcement are not to be construed as legal, business, financial or tax advice. Each investor or prospective investor should consult with his or her or its own legal adviser, business adviser, financial adviser or tax adviser for legal, business, financial or tax advice.

Any indication in this Announcement of the price at which the Company's shares have been bought or sold in the past cannot be relied upon as a guide to future performance. Persons needing advice should consult an independent financial adviser. No statement in this Announcement is intended to be a profit forecast or profit estimate for any period and no statement in this Announcement should be interpreted to mean that earnings, earnings per share or income, cash flow from operations or free cash flow for the Company for the current or future financial periods would necessarily match or exceed the historical published earnings, earnings per share or income, cash flow from operations or free cash flow for the Company.

All offers of the Placing Shares will be made pursuant to an exemption under the UK Prospectus Regulation from the requirement to produce a prospectus. This Announcement is being distributed and communicated to persons in the United Kingdom only in circumstances in which section 21(1) of FSMA does not apply.

The Placing Shares to be issued pursuant to the Placing will not be admitted to trading on any stock exchange other than the main market for listed securities of the London Stock Exchange.

In connection with the Placing, JPM and Numis and any of their respective affiliates or any of their respective Representatives, acting as investors for their own account, may take up a portion of the Placing Shares in the Placing as a principal position and in that capacity may retain, purchase, sell, offer to sell for the own accounts or otherwise deal for their own account in such Placing Shares and other securities of the Company or related investments in connection with the Placing or otherwise. Accordingly, references to Placing Shares being offered, acquired, placed or otherwise dealt in should be read as including any issue or offer to, or acquisition, placing or dealing by, JPM and Numis and any of their respective affiliates and their respective Representatives acting in such capacity. In addition, JPM and Numis and any of their respective affiliates or their respective Representatives may enter into financing arrangements (including swaps, warrants or contracts for difference) with investors in connection with which JPM and Numis and any of their respective affiliates may from time to time acquire, hold or dispose of shares. JPM and Numis do not intend to disclose the extent of any such investment or transactions otherwise than in accordance with any legal or regulatory obligations to do so.

The Appendix to this Announcement sets out the terms and conditions of the Placing. By participating in the Placing, each Placee will be deemed to have read and understood this Announcement (including the Appendix) in its entirety, to be participating in the Placing and making an offer to acquire and acquiring Placing Shares on the terms and subject to the conditions set out in the Appendix to this Announcement and to be providing the representations, warranties, undertakings and acknowledgements contained in the Appendix to this Announcement.

Neither the content of the Company's website (or any other website) nor the content of any website accessible from hyperlinks on the Company's website (or any other website) is incorporated into, or forms part of, this Announcement.

This Announcement has been prepared for the purposes of complying with applicable law and regulation in the United Kingdom and the information disclosed may not be the same as that which would have been disclosed if this Announcement had been prepared in accordance with the laws and regulations of any jurisdiction outside the United Kingdom.

UK Product Governance Requirements

Solely for the purposes of the product governance requirements contained within the FCA Handbook Product Intervention and Product Governance Sourcebook (the "UK Product Governance Rules"), and disclaiming all and any liability, whether arising in tort, contract or otherwise, which any 'manufacturer' (for the purposes of the UK Product Governance Rules) may otherwise have with respect thereto, the Placing Shares have been subject to a product approval process, which has determined that such Placing Shares are: (a) compatible with an end target market of retail investors and investors who meet the criteria of professional clients and eligible counterparties, each as defined in Chapter 3 of the FCA Handbook Conduct of Business Sourcebook ("COBS"); and (b) eligible for distribution through all permitted distribution channels (the "UK target market assessment"). Notwithstanding the UK target market assessment, distributors should note that: the price of the Placing Shares may decline and investors could lose all or part of their investment; the Placing Shares offer no guaranteed income and no capital protection; and an investment in the Placing Shares is compatible only with investors who do not need a guaranteed income or capital protection, who (either alone or in conjunction with an appropriate financial or other adviser) are capable of evaluating the merits and risks of such an investment and who have sufficient resources to be able to bear any losses that may result therefrom. The UK target market assessment is without prejudice to the requirements of any contractual, legal or regulatory selling restrictions in relation to the Placing. Furthermore, it is noted that, notwithstanding the UK target market assessment, the JPM and Numis will only procure investors who meet the criteria of professional clients and eligible counterparties.

For the avoidance of doubt, the UK target market assessment does not constitute: (a) an assessment of suitability or appropriateness for the purposes of COBS 9A and COBS 10A, respectively; or (b) a recommendation to any investor or group of investors to invest in, or purchase or take any other action whatsoever with respect to the Placing Shares. Each distributor is responsible for undertaking its own UK target market assessment in respect of the Placing Shares and determining appropriate distribution channels.

EU Product Governance Requirements

Solely for the purposes of the product governance requirements contained within: (a) EU Directive 2014/65/EU on markets in financial instruments, as amended ("MiFID II"); (b) Articles 9 and 10 of Commission Delegated Directive (EU) 2017/593 supplementing MiFID II; and (c) local implementing measures (together, the "MiFID II Product Governance Requirements"), and disclaiming all and any liability, whether arising in tort, contract or otherwise, which any 'manufacturer' (for the purposes of the MiFID II Product Governance Requirements) may otherwise have with respect thereto, the Placing Shares have been subject to a product approval process, which has determined that such Placing Shares are: (i) compatible with an end target market of retail investors and investors who meet the criteria of professional clients and eligible counterparties, each as defined in MiFID II; and (ii) eligible for distribution through all distribution channels as are permitted by MiFID II (the "Target Market Assessment"). Notwithstanding the Target Market Assessment, distributors should note that: the price of the Placing Shares may decline and investors could lose all or part of their investment; the Placing Shares offer no guaranteed income and no capital protection; and an investment in the Placing Shares is compatible only with investors who do not need a guaranteed income or capital protection, who (either alone or in conjunction with an appropriate financial or other adviser) are capable of evaluating the merits and risks of such an investment and who have sufficient resources to be able to bear any losses that may result therefrom. The Target Market Assessment is without prejudice to the requirements of any contractual, legal or regulatory selling restrictions in relation to the Placing. Furthermore, it is noted that, notwithstanding the Target Market Assessment, JPM and Numis will only procure investors who meet the criteria of professional clients and eligible counterparties.

For the avoidance of doubt, the Target Market Assessment does not constitute: (a) an assessment of suitability or appropriateness for the purposes of MiFID II; or (b) a recommendation to any investor or group of investors to invest in, or purchase, or take any other action whatsoever with respect to the Placing Shares. Each distributor is responsible for undertaking its own target market assessment in respect of the Placing Shares and determining appropriate distribution channels.

APPIX I: TERMS AND CONDITIONS OF THE PLACING

IMPORTANT INFORMATION FOR INVITED PLACEES ONLY REGARDING THE PLACING

MEMBERS OF THE PUBLIC ARE NOT ELIGIBLE TO TAKE PART IN THE PLACING. THIS ANNOUNCEMENT (INCLUDING APPIX 1 ) AND THE TERMS AND CONDITIONS SET OUT HEREIN (TOGETHER, THIS "ANNOUNCEMENT") ARE FOR INFORMATION PURPOSES ONLY AND ARE DIRECTED ONLY AT PERSONS WHOSE ORDINARY ACTIVITIES INVOLVE THEM IN ACQUIRING, HOLDING, MANAGING AND DISPOSING OF INVESTMENTS (AS PRINCIPAL OR AGENT) FOR THE PURPOSES OF THEIR BUSINESS AND WHO HAVE PROFESSIONAL EXPERIENCE IN MATTERS RELATING TO INVESTMENTS AND ARE : (A) IF IN MEMBER STATES OF THE EUROPEAN ECONOMIC AREA (THE "EEA"), PERSONS WHO ARE QUALIFIED INVESTORS WITHIN THE MEANING OF ARTICLE 2(E) OF REGULATION (EU) 2017/1129 (THE "PROSPECTUS REGULATION") ("QUALIFIED INVESTORS"); OR (B) IF IN THE UNITED KINGDOM, QUALIFIED INVESTORS WITHIN THE MEANING OF ARTICLE 2(E) OF THE UK VERSION OF REGULATION (EU) 2017/1129 AS IT FORMS PART OF UK LAW BY VIRTUE OF THE EUROPEAN UNION (WITHDRAWAL) ACT 2018 (THE "UK PROSPECTUS REGULATION") WHO ARE (I) PERSONS WHO FALL WITHIN THE DEFINITION OF "INVESTMENT PROFESSIONALS" IN ARTICLE 19(5) OF THE FINANCIAL SERVICES AND MARKETS ACT 2000 (FINANCIAL PROMOTION) ORDER 2005, AS AMED (THE "ORDER"), OR (II) PERSONS WHO ARE HIGH NET WORTH COMPANIES, UNINCORPORATED ASSOCIATIONS OR PARTNERSHIPS OR TRUSTEES OF HIGH VALUE TRUSTS AS DESCRIBED IN ARTICLE 49(2)(A) TO (D) OF THE ORDER; OR (c) OTHERWISE, PERSONS TO WHOM IT MAY OTHERWISE BE LAWFUL TO COMMUNICATE IT TO (EACH SUCH PERSONS IN (B) REFERRED TO AS "RELEVANT PERSONS"). NO OTHER PERSON SHOULD ACT OR RELY ON THIS ANNOUNCEMENT. BY ACCEPTING THE TERMS OF THIS ANNOUNCEMENT YOU REPRESENT AND AGREE THAT YOU ARE EITHER A QUALIFIED INVESTOR OR A RELEVANT PERSON. THIS APPIX AND THE TERMS AND CONDITIONS SET OUT HEREIN MUST NOT BE ACTED ON OR RELIED ON BY PERSONS WHO ARE NOT QUALIFIED INVESTORS IN THE EEA AND RELEVANT PERSONS IN THE UNITED KINGDOM. PERSONS DISTRIBUTING THIS ANNOUNCEMENT MUST SATISFY THEMSELVES THAT IT IS LAWFUL TO DO SO. ANY INVESTMENT OR INVESTMENT ACTIVITY TO WHICH THIS ANNOUNCEMENT AND THE TERMS AND CONDITIONS SET OUT HEREIN RELATE IS AVAILABLE ONLY IN MEMBER STATES OF THE EEA TO QUALIFIED INVESTORS AND IN THE UNITED KINGDOM TO RELEVANT PERSONS AND WILL BE ENGAGED IN ONLY WITH QUALIFIED INVESTORS IN MEMBER STATES OF THE EEA AND RELEVANT PERSONS IN THE UNITED KINGDOM. THE INFORMATION CONTAINED HEREIN IS NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN WHOLE OR IN PART, IN OR INTO THE UNITED STATES (INCLUDING ITS TERRITORIES AND POSSESSIONS, ANY STATE OF THE UNITED STATES AND THE DISTRICT OF COLUMBIA (COLLECTIVELY, THE "UNITED STATES")), AUSTRALIA, CANADA, THE REPUBLIC OF SOUTH AFRICA OR JAPAN OR ANY OTHER JURISDICTION IN WHICH SUCH RELEASE, PUBLICATION OR DISTRIBUTION WOULD BE UNLAWFUL OR REQUIRE A PROSPECTUS OR SIMILAR DOCUMENT TO BE FILED. THIS ANNOUNCEMENT AND THE INFORMATION CONTAINED HEREIN DO NOT CONSTITUTE AN OFFER OF SECURITIES FOR SALE IN THE UNITED STATES, AUSTRALIA, CANADA, THE REPUBLIC OF SOUTH AFRICA, JAPAN OR IN ANY OTHER JURISDICTION IN WHICH THE SAME WOULD BE UNLAWFUL.

THIS ANNOUNCEMENT (INCLUDING APPIX) DOES NOT ITSELF CONSTITUTE AN OFFER FOR SALE OR SUBSCRIPTION OF ANY SECURITIES IN THE COMPANY.

THE PLACING SHARES HAVE NOT BEEN AND WILL NOT BE REGISTERED UNDER THE US SECURITIES ACT OF 1933, AS AMED (THE "SECURITIES ACT"), OR UNDER THE APPLICABLE SECURITIES LAWS OF ANY STATE OR OTHER JURISDICTION OF THE UNITED STATES, AND MAY NOT BE OFFERED OR SOLD, DIRECTLY OR INDIRECTLY WITHIN, INTO OR IN THE UNITED STATES, EXCEPT PURSUANT TO AN EXEMPTION FROM THE REGISTRATION REQUIREMENTS OF THE SECURITIES ACT AND IN COMPLIANCE WITH THE SECURITIES LAWS OF ANY STATE OR OTHER JURISDICTION OF THE UNITED STATES. THERE WILL BE NO PUBLIC OFFER OF THE PLACING SHARES IN THE UNITED STATES, THE UNITED KINGDOM OR ELSEWHERE.

EACH PLACEE SHOULD CONSULT ITS OWN ADVISERS AS TO LEGAL, BUSINESS, FINANCIAL, TAX AND RELATED ASPECTS OF ACQUIRING THE PLACING SHARES.

All offers of the Placing Shares will be made pursuant to an exemption under the Prospectus Regulation and the UK Prospectus Regulation from the requirement to produce a prospectus. This Announcement is being distributed and communicated to persons in the UK only in circumstances to which section 21(1) of the Financial Services and Markets Act 2000, as amended ("FSMA") does not apply.

Persons who are invited to and who choose to participate in the placing (the "Placing") of the Placing Shares (as defined below) by making an oral or written offer to acquire Placing Shares (including any individuals, funds or others on whose behalf a commitment to acquire Placing Shares is given) ("Placees") will be deemed to have read and understood this Announcement in its entirety and to be making such offer on the terms and conditions, and to be providing (and shall only be permitted to participate in the Placing on the basis that they have provided) the representations, warranties, indemnities, acknowledgements, undertakings and agreements, contained in this Appendix. In particular, each such Placee represents, warrants, acknowledges and agrees to each of Auction Technology Group plc (the "Company"), J.P. Morgan Securities plc ("JPM") and Numis Securities Limited ("Numis" and, together with JPM, the "Joint Bookrunners") that:

1. If it is in the United Kingdom it is a Relevant Person and if it is in the member state of the EEA it is a Qualified Investor, and undertakes that it will acquire, hold, manage or dispose of any Placing Shares that are allocated to it for the purposes of its business;

2. If it is in Australia, it is a "sophisticated investor" within the meaning of section 708(8) of the Corporations Act or a "professional investor" within the meaning of section 708(11) of the Corporations Act and a wholesale client under section 761G(7) of the Corporations Act;

3. it is acquiring the Placing Shares for its own account or is acquiring the Placing Shares for an account with respect to which it exercises sole investment discretion and has the authority to make and does make the representations, warranties, indemnities, acknowledgments, undertakings and agreements contained in this Announcement;

4. it understands (or if acting for the account of another person, such person has confirmed that such person understands) the resale and transfer restrictions set out in this Announcement (including this Appendix);

5. if it is a financial intermediary, as that term is used in Article 5(1) of the Prospectus Regulation and the UK Prospectus Regulation, that it understands that any Placing Shares subscribed for by it in the Placing will not be acquired on a non-discretionary basis on behalf of, nor will they be acquired with a view to their offer or resale to, persons in circumstances which may give rise to an offer of securities to the public other than an offer or resale in a member state of the EEA to Qualified Investors or in the United Kingdom to Relevant Persons, or in circumstances in which the prior consent of the Joint Bookrunners has been given to each such proposed offer or resale;

6. it understands that the Placing Shares have not been and will not be registered under the Securities Act or with any securities regulatory authority of any state or other jurisdiction of the United States and may not be offered or sold, directly or indirectly, within the United States except pursuant to an exemption from the registration requirements of the Securities Act and in compliance with any applicable securities laws of any state or other jurisdiction of the United States;

7. it and the person(s), if any, for whose account or benefit it is acquiring the Placing Shares are either (a)(i) outside the United States and will be outside the United States at the time the Placing Shares are acquired by it and (ii) acquiring the Placing Shares in an "offshore transaction" within the meaning of Regulation S; or (b) a "qualified institutional buyer" as defined in Rule 144A under the Securities Act (a "QIB") who has executed and delivered to the Company and the Joint Bookrunners a US investor letter substantially in the form provided to it;

8. if it is resident in Canada, it is resident in either the province of Ontario, Quebec, Alberta or British Columbia; is purchasing as principal, or is deemed to be purchasing as principal in accordance with applicable Canadian securities laws, for investment only and not with a view to resale or redistribution; is not an individual; is an "accredited investor" as such term is defined in section 1.1 of National Instrument 45-106 - Prospectus Exemptions ("NI 45-106") or, in Ontario, as such term is defined in section 73.3(1) of the Securities Act (Ontario); and is a "permitted client" as such term is defined in section 1.1 of National Instrument 31-103 Registration Requirements, Exemptions and Ongoing Registrant Obligations ("NI 31-103"); and

   9.     the Company and the Joint Bookrunners will rely upon the truth and accuracy of the foregoing representations, warranties, acknowledgements and agreements. 

The Placing Shares have not been approved or disapproved by the US Securities and Exchange Commission, any state securities commission or other regulatory authority in the United States, nor have any of the foregoing authorities passed upon or endorsed the merits of the Placing or the accuracy or adequacy of this Announcement. Any representation to the contrary is a criminal offence in the United States.

No representation is made by either of the Joint Bookrunners or their respective affiliates to any Placees regarding an investment in the Placing Shares.

IMPORTANT INFORMATION FOR PLACEES ONLY REGARDING THE PLACING

Bookbuild

Following this Announcement, the Joint Bookrunners will today commence the bookbuilding process in respect of the Placing (the "Bookbuild") to determine demand for participation in the Placing by Placees. This Appendix gives details of the terms and conditions of, and the mechanics of participation in, the Placing. No commissions will be paid to Placees or by Placees in respect of any Placing Shares. Members of the public are not entitled to participate.

The Joint Bookrunners and the Company shall be entitled to effect the Placing by such alternative method to the Bookbuild as they may, in their absolute discretion, determine.

Details of the Placing Agreement and of the Placing Shares

The Company has today entered into an agreement (the "Placing Agreement") with the Joint Bookrunners under which, subject to the terms and conditions set out therein, each of the Joint Bookrunners has agreed, severally and not jointly or jointly and severally, as agent for and on behalf of the Company, to use its reasonable endeavours to procure Placees for up to 19,999,990 ordinary shares of 0.01 pence each in the capital of the Company (the "Placing Shares") representing up to just less than 20.0 per cent. of the Company's existing issued share capital, at a price to be determined following completion of the Bookbuild and, to the extent that any Placee defaults in paying the Placing Price (as defined below) in respect of any of the Placing Shares allocated to it, each of the Joint Bookrunners has agreed, severally and not jointly or jointly and severally, to subscribe for such Placing Shares at the Placing Price. JPM and Numis are acting as joint global co-ordinators and joint bookrunners in connection with the Placing.

The Placing Shares will, when issued, be credited as fully paid and will rank pari passu in all respects with the existing ordinary shares of 0.01 pence each in the capital of the Company (the "Ordinary Shares"), including the right to receive all dividends and other distributions declared, made or paid in respect of such Ordinary Shares after the date of issue of the Placing Shares.

The allotment and issue of the Placing Shares will be effected by way of a placing of new Ordinary Shares in the Company for non-cash consideration. JPM will subscribe for ordinary shares and redeemable preference shares in Project Haka Limited ("JerseyCo"), a Jersey incorporated wholly owned subsidiary of the Company, for an amount approximately equal to the net proceeds of the Placing. The Company will allot and issue the Placing Shares on a non-pre-emptive basis to Placees in consideration for the transfer to the Company by JPM of the ordinary shares and redeemable preference shares in JerseyCo that will be issued to JPM.

Applications for listing and admission to trading

Applications will be made to the Financial Conduct Authority (the "FCA") for admission of the Placing Shares to listing on the premium listing segment of the Official List of the FCA (the "Official List") and to London Stock Exchange plc (the "London Stock Exchange") for admission of the Placing Shares to trading on its main market for listed securities (together, "Admission").

It is expected that Admission will become effective at or around 8.00 a.m. on 22 June 2021 and that dealings in the Placing Shares will commence at that time. The Placing is conditional upon, among other things, Admission becoming effective and the Placing Agreement not being terminated in accordance with its terms.

Participation in, and principal terms of, the Placing

1. Each of JPM and Numis is acting as a joint global co-ordinator, joint bookrunner and agent of the Company in connection with the Placing.

2. Participation in the Placing will only be available to persons who may lawfully be, and are, invited to participate by the Joint Bookrunners. Each of the Joint Bookrunners and their respective agents and affiliates are each entitled to enter bids in the Bookbuild as principal.

3. The Bookbuild will establish a single price per Placing Share payable to the Joint Bookrunners by all Placees whose bids are successful (the "Placing Price"). The final number of Placing Shares and the Placing Price will be determined by the Company (in consultation with the Joint Bookrunners) following completion of the Bookbuild. Any discount to the market price of the existing Ordinary Shares will be determined in accordance with the FCA's Listing Rules. The Placing Price and the final number of Placing Shares to be issued will be announced on a FCA-listed regulatory information service (a "Regulatory Information Service") following the completion of the Bookbuild.

4. To bid in the Bookbuild, prospective Placees should communicate their bid by telephone or in writing to their usual sales contact at either of the Joint Bookrunners. Each bid should state the number of Placing Shares which the prospective Placee wishes to subscribe for at either the Placing Price which is ultimately established by the Company and the Joint Bookrunners or at prices up to a price limit specified in its bid. Bids may be scaled down by the Joint Bookrunners on the basis referred to in paragraph 11 below.

5. A bid in the Bookbuild will be made on the terms and subject to the conditions in this Appendix and will be legally binding on the Placee on behalf of which it is made and, except with the Joint Bookrunners' consent, will not be capable of variation or revocation after the time at which it is submitted. Each Placee's obligations will be owed to the Company and the Joint Bookrunners. Each Placee will also have an immediate, separate, irrevocable and binding obligation, owed to each of the Joint Bookrunners as agent of the Company, to pay in cleared funds immediately on the settlement date, in accordance with the registration and settlement requirements set out below, an amount equal to the product of the Placing Price and the number of Placing Shares such Placee has agreed to subscribe for and the Company has agreed to allot to them.

6. The Bookbuild is expected to close no later than 5.00 p.m. (London time) on 18 June 2021, but may be closed earlier or later at the absolute discretion of the Joint Bookrunners. The Joint Bookrunners may, in agreement with the Company, accept bids that are received after the Bookbuild has closed.

7. Each prospective Placee's allocation will be agreed between the Joint Bookrunners and the Company and will be confirmed orally or in writing by either of the Joint Bookrunners (each as agent of the Company) following the close of the Bookbuild. This confirmation to such Placee will constitute an irrevocable legally binding commitment upon that person (who will at that point become a Placee) in favour of the Joint Bookrunners and the Company to subscribe for the number of Placing Shares allocated to it at the Placing Price on the terms and conditions set out in this Appendix and in accordance with the Company's articles of association and each Placee will be deemed to have read and understood this Announcement (including this Appendix) in its entirety.

8. All obligations under the Bookbuild and Placing will be subject to fulfilment or, where applicable, waiver of the conditions referred to below under "Conditions of the Placing" and to the Placing not being terminated on the basis referred to below under "Right to terminate under the Placing Agreement".

9. By participating in the Bookbuild, each Placee will agree that its rights and obligations in respect of the Placing will terminate only in the circumstances described below and will not be capable of rescission or termination by the Placee after confirmation (oral or otherwise) by a Joint Bookrunner.

10. Each prospective Placee's allocation and commitment will be evidenced by a contract note or trade confirmation issued to such Placee by either of the Joint Bookrunners. The terms of this Appendix will be deemed incorporated by reference therein.

11. Subject to paragraphs 4 and 5 above, the Joint Bookrunners may choose to accept bids, either in whole or in part, on the basis of allocations determined in agreement with the Company and may scale down any bids for this purpose on such basis as they may determine. The Joint Bookrunners may also, notwithstanding paragraphs 4 and 5 above, subject to the prior consent of the Company (i) allocate Placing Shares after the time of any initial allocation to any person submitting a bid after that time; and (ii) allocate Placing Shares after the Bookbuild has closed to any person submitting a bid after that time. The Company reserves the right (upon agreement with the Joint Bookrunners) to reduce or seek to increase the amount to be raised pursuant to the Placing.

12. Except as required by law or regulation, no press release or other announcement will be made by the Joint Bookrunners or the Company using the name of any Placee (or its agent), in its capacity as Placee (or agent), other than with such Placee's prior written consent.

13. Irrespective of the time at which a Placee's allocation pursuant to the Placing is confirmed, settlement for all Placing Shares to be subscribed for pursuant to the Placing will be required to be made at the same time, on the basis explained below under "Registration and settlement".

14. To the fullest extent permissible by law, none of the Joint Bookrunners or the Company or any of their respective affiliates or any of their respective directors, officers, partners, employees, advisers or agents (collectively, "Representatives") shall have any responsibility or liability to Placees (or to any other person whether acting on behalf of a Placee or otherwise). In particular, none of the Joint Bookrunners or the Company or any of their respective affiliates or any of their respective Representatives shall have any responsibility or liability (including to the fullest extent permissible by law, any fiduciary duties) in respect of the conduct of the Bookbuild or of such alternative method of effecting the Placing as the Joint Bookrunners and the Company may agree.

Conditions of the Placing

The Placing is conditional upon the Placing Agreement becoming unconditional and not having been terminated in accordance with its terms. The obligations of the Joint Bookrunners under the Placing Agreement in respect of the Placing Shares are conditional on, inter alia:

1. the acquisition agreement dated 17 June 2021 between, amongst others, the Company and Platinum Parent Inc. (the "Acquisition Agreement") not having been amended in any material respect or terminated or lapsed, in each case prior to Admission;

2. the Company complying in all material respects with all of its obligations and having satisfied all conditions to be satisfied under the Placing Agreement or under the terms and conditions of the Placing which fall to be performed or satisfied on or prior to Admission, save to an extent which the Joint Bookrunners, following consultation with the Company, do not consider (acting in good faith) to be material in the context of the Placing and Admission;

3. certain of the representations and warranties of the Company contained in the Placing Agreement being untrue or inaccurate or misleading at the date of the Placing Agreement or immediately prior to Admission,

by   reference to the facts and circumstances then subsisting ; and 
   4.              Admission occurring not later than 8.00 a.m. (London time) on 22 June 2021 . 

The Joint Bookrunners have discretion to waive compliance with certain of the conditions and/or agree an extension in time for their satisfaction. Any such extension or waiver will not affect Placees' commitments as set out in this Announcement.

If (a) any of the conditions contained in the Placing Agreement, including those described above, are not fulfilled (or, where permitted, waived or extended in writing by the Joint Bookrunners) or become incapable of fulfilment on or before the date or time specified for the fulfilment thereof (or such later date and/or time as the Joint Bookrunners may agree); or (b) the Placing Agreement is terminated in the circumstances specified below, the Placing will not proceed and the Placees' rights and obligations hereunder in relation to the Placing Shares shall cease and terminate at such time and each Placee agrees that no claim can be made by the Placee in respect thereof. Any such extension or waiver will not affect Placees' commitments as set out in this Announcement.

Neither the Joint Bookrunners nor any of their respective affiliates nor any of their respective Representatives shall have any responsibility or liability to any Placee (or to any other person whether acting on behalf of a Placee or otherwise) in respect of any decision they may make as to whether or not to waive or to extend the time and/or the date for the satisfaction of any condition to the Placing nor for any decision they may make as to the satisfaction of any condition or in respect of the Placing generally, and by participating in the Placing each Placee agrees that any such decision is in the absolute discretion of the Joint Bookrunners.

Lock-up ([1])

The Company has undertaken that it will not, and will procure that none of its subsidiaries will, at any time between the date of the Placing Agreement and the date which is 180 days after the date of the Placing Agreement without the prior written consent of the Joint Bookrunners enter into certain transactions involving or relating to the Ordinary Shares, subject to certain customary carve-outs agreed between the Joint Bookrunners and the Company.

By participating in the Placing, Placees agree that the exercise by the Joint Bookrunners of any power to consent to waive the undertaking by the Company of a transaction which would otherwise be subject to the lock-up under the Placing Agreement shall be within the absolute discretion of the Joint Bookrunners, and that they do not need to make any reference to, consult with, or seek consent from, Placees and that the Joint Bookrunners shall have no liability to Placees whatsoever in connection with any such exercise of the power to grant consent or failure so to exercise.

Right to terminate under the Placing Agreement

Each of the Joint Bookrunners, for itself in its capacity as joint global co-ordinator and joint bookrunner, is entitled, in its absolute discretion acting in good faith and after consultation with the Company, at any time before Admission, to terminate the Placing Agreement by giving notice to the Company if, amongst other things, (a) there has been a material adverse change in any major financial market in the United Kingdom or the United States ; (b) there has been a ny material adverse change in the international financial markets; (c) there has been any outbreak or escalation of hostilities, war, act of terrorism, declaration of emergency or martial law or other calamity or crisis or event in the United Kingdom or the United States; or (d) there has been any change or development involving a prospective change in national or international political, financial, economic, monetary or market conditions or currency exchange rates or controls, in each case the effect of which the Joint Bookrunners consider (acting in good faith), following consultation with the Company, to be so material in the context of the Placing and Admission as to make it impractical or inadvisable to proceed with the Placing.

If any of the termination conditions as specified in the Placing Agreement shall occur, then the Joint Bookrunners may, in their absolute discretion acting in good faith and after such consultation with the Company by reference to the then existing facts and circumstances as may be reasonably practicable in the circumstances: (i) allow the Placing to proceed on the basis of this Announcement; or (ii) give notice to the Company to terminate the Placing Agreement. Upon notice being given by the Joint Bookrunners to the Company, the parties to the Placing Agreement shall be released and discharged (except for any liability arising before or in relation to such termination) from their respective obligations under or pursuant to the Placing Agreement, subject to certain exceptions.

By participating in the Placing, Placees agree that the exercise or non-exercise by the Joint Bookrunners of any right of termination or other discretion under the Placing Agreement shall be within the absolute discretion of the Joint Bookrunners, and that they do not need to make any reference to, consult with, or seek consent from, Placees and that the Joint Bookrunners shall have no liability to Placees whatsoever in connection with any such exercise or failure so to exercise.

No prospectus

No offering document, admission document or prospectus has been or will be prepared or submitted to be approved by the FCA (or any other authority) or submitted to the London Stock Exchange or in any other jurisdiction in relation to the Placing or Admission and no such prospectus is required (in accordance with the UK Prospectus Regulation) to be published in the United Kingdom or any equivalent document in any other jurisdiction .

Placees' commitments will be made solely on the basis of their own assessment of the Company, the Placing and the Placing Shares based on information contained in this Announcement (including Appendix 1) and any information publicly announced to a Regulatory Information Service by or on behalf of the Company on or prior to the date of this Announcement and subject to the further terms set forth in the trade confirmation to be provided to individual prospective Placees.

Each Placee, by accepting a participation in the Placing, agrees that the content of this Announcement (including this Appendix) and all other publicly available information previously and simultaneously published by or on behalf of the Company by notification to a Regulatory Information Service is exclusively the responsibility of the Company and has not been independently verified by the Joint Bookrunners. Each Placee, by accepting participation in the Placing, further confirms that it has neither received nor relied on any other information, representation, warranty, or statement made by or on behalf of the Company or the Joint Bookrunners or any other person and none of the Company or Joint Bookrunners or any of their respective affiliates or any of their respective Representatives will be liable for any Placee's decision to participate in the Placing based on any other information, representation, warranty or statement which the Placee may have obtained or received. Each Placee acknowledges and agrees that it has relied on its own investigation of the business, financial or other position of the Company in accepting a participation in the Placing. Nothing in this paragraph shall exclude or limit the liability of any person for fraudulent misrepresentation by that person.

Registration and settlement

Settlement of transactions in the Placing Shares (ISIN: GB00BMVQDZ64) following Admission will take place within the CREST system, subject to certain exceptions. In the event of any difficulties or delays in the admission of the Placing Shares to CREST or the use of CREST in relation to the Placing, the Company and the Joint Bookrunners may agree that the Placing Shares should be issued in certificated form. The Joint Bookrunners and the Company reserve the right to require settlement for and delivery of the Placing Shares (or a portion thereof) to Placees in certificated form or by such other means as they deem necessary if delivery or settlement is not possible or practicable within the CREST system or would not be consistent with the regulatory requirements in the Placee's jurisdiction.

Each Placee agrees that it will do all things necessary to ensure that delivery and payment is completed in accordance with the standing CREST or certificated settlement instructions that it has in place with the relevant Joint Bookrunner.

The Company will deliver the Placing Shares to a CREST account operated by the Joint Bookrunners (or either one of them) as agent for the Company and the relevant Joint Bookrunner will enter its delivery (DEL) instruction into the CREST system. The Joint Bookrunners (or either one of them) will hold any Placing Shares delivered to this account as nominee for the Placees until settlement. The input to CREST by a Placee of a matching or acceptance instruction will then allow delivery of the relevant Placing Shares to that Placee against payment.

It is expected that settlement will be on 22 June 2021 on a T+2 basis and on a delivery versus payment basis in accordance with the instructions given to the Joint Bookrunners.

Interest is chargeable daily on payments not received from Placees on the due date in accordance with the arrangements set out above at the rate of two percentage points above LIBOR as determined by the Joint Bookrunners.

Each Placee is deemed to agree that, if it does not comply with these obligations, the Joint Bookrunners may sell any or all of the Placing Shares allocated to that Placee on such Placee's behalf and retain from the proceeds, for the account and benefit of each of the Joint Bookrunners, an amount equal to the aggregate amount owed by the Placee plus any interest due. The relevant Placee will, however, remain liable for any shortfall below the aggregate amount owed by it and may be required to bear any stamp duty or stamp duty reserve tax or other similar taxes (together with any interest or penalties thereon) imposed in any jurisdiction which may arise upon the sale of such Placing Shares on such Placee's behalf. By communicating a bid for Placing Shares, each Placee confers on each of the Joint Bookrunners all such authorities and powers necessary to carry out any such transaction and agrees to ratify and confirm all actions which each of the Joint Bookrunners lawfully takes on such Placee's behalf.

If Placing Shares are to be delivered to a custodian or settlement agent, Placees should ensure that the contract note or trade confirmation is copied and delivered immediately to the relevant person within that organisation.

Insofar as Placing Shares are registered in a Placee's name or that of its nominee or in the name of any person for whom a Placee is contracting as agent or that of a nominee for such person, such Placing Shares should, subject as provided below, be so registered free from any liability to UK stamp duty or stamp duty reserve tax. If there are any other circumstances in which any stamp duty or stamp duty reserve tax or other similar taxes (and/or any interest, fines or penalties relating thereto) is payable in respect of the allocation, allotment, issue or delivery of the Placing Shares (or for the avoidance of doubt if any stamp duty or stamp duty reserve tax is payable in connection with any subsequent transfer of or agreement to transfer Placing Shares), none of the Joint Bookrunners or the Company shall be responsible for the payment thereof.

Placees (or any nominee or other agent acting on behalf of a Placee) will not be entitled to receive any fee or commission in connection with the Placing.

Representations and warranties

By submitting a bid and/or participating in the Placing, each prospective Placee (and any person acting on such Placee's behalf) irrevocably acknowledges, confirms, undertakes, represents, warrants and agrees (as the case may be) with each Joint Bookrunner and the Company, in each case as a fundamental term of its application for Placing Shares, that:

1. it has read and understood this Announcement (including this Appendix) in its entirety and that its participation in the Bookbuild and the Placing and its acquisition of Placing Shares is subject to and based upon all the terms, conditions, representations, warranties, indemnities, acknowledgements, agreements and undertakings and other information contained herein and it undertakes not to redistribute or duplicate this Announcement and that it has not relied on, and will not rely on, any information given or any representations, warranties or statements made at any time by any person in connection with Admission, the Bookbuild, the Placing, the Company, the Placing Shares or otherwise;

2. that no offering document, admission document or prospectus has been or will be prepared in connection with the Placing or is required under the Prospectus Regulation or UK Prospectus Regulation and it has not received and will not receive a prospectus, admission document or other offering document in connection with the Bookbuild, the Placing or the Placing Shares;

3. the Placing does not constitute a recommendation or financial product advice and the Joint Bookrunners have not had regard to its particular objectives, financial situation and needs;

4. ((i) it has made its own assessment of the Company, the Placing Shares and the terms of the Placing based on this Announcement (including Appendix 1) and any information publicly announced to a Regulatory Information Service by or on behalf of the Company prior to the date of this Announcement (the "Publicly Available Information"); (ii) the Ordinary Shares are admitted to the premium listing segment of the Official List of the FCA and to trading on the London Stock Exchange's main market for listed securitiesand the Company is therefore required to publish certain business and financial information in accordance with the Market Abuse Regulation (EU) No.596/2014 ("MAR"), in the period up to and including 31 December 2020, and from 1 January 2021 in accordance with the UK version of the Market Abuse Regulation (EU) No.596/2014, which forms part of UK law by virtue of the European Union (Withdrawal) Act 2018) ("UK MAR") and the rules and practices of the London Stock Exchange (the "Exchange Information"), which includes a description of the nature of the Company's business, most recent balance sheet and profit and loss account, and similar statements for preceding years, and it has reviewed such Exchange Information as it has deemed necessary or that it is able to obtain or access the Exchange Information without undue difficulty; and (iii) it has had access to such financial and other information (including the business, financial condition, prospects, creditworthiness, status and affairs of the Company, the Placing and the Placing Shares, as well as the opportunity to ask questions) concerning the Company, the Placing and the Placing Shares as it has deemed necessary in connection with its own investment decision to acquire any of the Placing Shares and has satisfied itself that the information is still current and relied on that investigation for the purposes of its decision to participate in the Placing. Each Placee further acknowledges and agrees that it has relied on its own investigation of the business, financial or other position of the Company in deciding to participate in the Placing;

5. if it received any "inside information" as defined in the UK MAR concerning the Company or its shares or other securities or related financial instruments in advance of the Placing, it has not (i) dealt in the securities of the Company; (ii) encouraged or required another person to deal in the securities of the Company; or (iii) disclosed such information to any person except as permitted by UK MAR, prior to the information being made publicly available;

6. it has the power and authority to carry on the activities in which it is engaged, to subscribe and/or acquire Placing Shares and to execute and deliver all documents necessary for such subscription and/or acquisition;

7. none of the Joint Bookrunners or the Company or any of their respective affiliates or any of their respective Representatives or any person acting on behalf of any of them has provided, and none of them will provide, it with any material or information regarding the Placing Shares or the Company or any other person other than this Announcement, nor has it requested any of the Joint Bookrunners, the Company or any of their respective affiliates or any of their respective Representatives or any person acting on behalf of any of them to provide it with any such material or information;

8. (i) none of the Company or the Joint Bookrunners or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf has made any warranties or representations to it, express or implied, with respect to the Company, the Placing and the Placing Shares or the accuracy, fairness, completeness or adequacy of the Publicly Available Information or the Exchange Information, and each of them expressly disclaims any liability in respect thereof; and (ii) it will not hold the Joint Bookrunners or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf responsible for any misstatements in or omissions from any Publicly Available Information or any Exchange Information. Nothing in this paragraph or otherwise in this Announcement excludes the liability of any person for fraudulent misrepresentation made by that person;

9. the content of this Announcement is exclusively the responsibility of the Company and that neither the Joint Bookrunners nor any of their respective affiliates nor any of their respective Representatives nor any person acting on their behalf has or shall have any responsibility or liability for any information, representation or statement contained in this Announcement or any information previously or subsequently published by or on behalf of the Company, including, without limitation, any Publicly Available Information or Exchange Information, and will not be liable for any Placee's decision to participate in the Placing based on any information, representation or statement contained in this Announcement or any information previously or simultaneously published by or on behalf of the Company or otherwise. Each Placee further represents, warrants and agrees that the only information on which it is entitled to rely and on which such Placee has relied in committing itself to acquire the Placing Shares is contained in this Announcement and any Publicly Available Information including (without limitation) the Exchange Information, such information being all that it deems necessary and/or appropriate to make an investment decision in respect of the Placing Shares and that it has neither received nor relied on any other information given, investigation made or representations, warranties or statements made by either of the Joint Bookrunners or the Company or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf and neither the Joint Bookrunners nor the Company nor any of their respective affiliates nor any of their respective Representatives nor any person acting on its or their behalf will be liable for any Placee's decision to accept an invitation to participate in the Placing based on any other information, representation, warranty or statement;

10. it has not relied on any information relating to the Company contained in any research reports prepared by the Joint Bookrunners or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf and understands that (i) none of the Joint Bookrunners or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf has or shall have any liability for public information or any representation; (ii) none of the Joint Bookrunners or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf has or shall have any liability for any additional information that has otherwise been made available to such Placee, whether at the date of publication, the date of this Announcement or otherwise; and (iii) none of the Joint Bookrunners or any of their respective affiliates or any of their respective Representatives or any person acting on their behalf makes any representation or warranty, express or implied, as to the truth, accuracy or completeness of such information, whether at the date of publication, the date of this Announcement or otherwise;

11. in making any decision to acquire Placing Shares, (i) it has such knowledge and experience in financial, business and international investment matters as is required to evaluate the merits and risks of taking up the Placing Shares; (ii) it is experienced in investing in securities of a similar nature to the Ordinary Shares and in the sector in which the Company operates and is aware that it may be required to bear, and is able to bear, the economic risk of participating in, and is able to sustain a complete loss in connection with, the Placing; (iii) it has relied on its own examination, due diligence and analysis of the Company and its affiliates taken as a whole, including the markets in which the Company and its affiliates operate, and the terms of the Placing, including the merits and risks involved, and not upon any view expressed or information provided by or on behalf of either of the Joint Bookrunners; (iv) it has had sufficient time and access to information to consider and conduct its own investigation with respect to the offer and purchase of the Placing Shares, including the legal, regulatory, tax, business, currency and other economic and financial considerations relevant to such investment and has so conducted its own investigation to the extent it deems necessary for the purposes of its investigation, and (v) it will not look to the Company, the Joint Bookrunners, any of their respective affiliates, any of their respective Representatives or any person acting on their behalf for all or part of any such loss or losses it or they may suffer;

12. it satisfies any and all standards for investors in the Placing Shares imposed by the jurisdiction of its residence or otherwise;

13. (i) unless otherwise specifically agreed with the Joint Bookrunners, it and each account it represents is not and, at the time the Placing Shares are acquired, will not be, a resident of Australia (unless it is (i) a "sophisticated investor" within the meaning of section 708(8) of the Corporations Act or a "professional investor" within the meaning of section 708(11) of the Corporations Act and a wholesale client under section 761G(7) of the Corporations Act), Canada, the Republic of South Africa, Japan or any other jurisdiction in which it is unlawful to make or accept an offer to acquire the Placing Shares; (ii) it and each account it represents is either (1)(a) outside the United States and will be outside the United States at the time the Placing Shares are acquired by it and (b) acquiring the Placing Shares in an "offshore transaction" within the meaning of Regulation S; or (2) a QIB who has executed and delivered to the Company and the Joint Bookrunners a US investor letter substantially in the form provided to it; and (iii) it is not acquiring any of the Placing Shares as a result of any form of "directed selling efforts" within the meaning of Regulation S or as a result of any form of "general solicitation" or "general advertising" within the meaning of Rule 502(c) under the Securities Act;

14. (i) it and each account it represents is acquiring the Placing Shares for investment purposes, and is not acquiring the Placing Shares with a view to the offer, sale, resale, transfer, delivery or distribution, directly or indirectly of any such Placing Shares in or into the United States, Australia, Canada, the Republic of South Africa, Japan or any other jurisdiction in which the same would be unlawful; and (ii) it understands, and each account it represents has been advised, that the Placing Shares have not been and will not be registered or qualified for distribution by way of a prospectus under the securities legislation of the United States, Australia, Canada, the Republic of South Africa, Japan and, subject to certain exceptions, may not be offered, sold, acquired, renounced, distributed or delivered or transferred, directly or indirectly, within or into those jurisdictions or in any country or jurisdiction where any such action for that purpose is required;

15. it understands, and each account it represents has been advised that, (i) the Placing Shares have not been and will not be registered under the Securities Act or with any regulatory authority of any state or other jurisdiction of the United States; (ii) the Placing Shares are being offered and sold only (a) to persons reasonably believed to be QIBs in transactions exempt from, or not subject to, the registration requirements of the Securities Act or (b) in an "offshore transaction" within the meaning of and pursuant to Regulation S under the Securities Act; and (iii) the Placing Shares may only be reoffered or resold in transactions exempt from, or not subject to, the registration requirements of the Securities Act and no representation has been made as to the availability of any exemption under the Securities Act or any relevant state or other jurisdiction's securities laws for the reoffer, resale, pledge or transfer of the Placing Shares;

16. it will not distribute, forward, transfer or otherwise transmit this Announcement or any other materials concerning the Placing (including any electronic copies thereof), directly or indirectly, whether in whole or in part, in or into the United States, Australia, Canada, the Republic of South Africa or Japan;

17. if it is a pension fund or investment company, its acquisition of Placing Shares is in full compliance with applicable laws and regulations;

18. neither it, nor the person specified by it for registration as holder of Placing Shares is, or is acting as nominee or agent for, and the Placing Shares will not be allotted to, a person who is or may be liable to stamp duty or stamp duty reserve tax under any of sections 67, 70, 93 and 96 of the Finance Act 1986 (depositary receipts and clearance services), it is not participating in the Placing as nominee or agent for any person to whom the allocation, allotment, issue or delivery of the Placing Shares would give rise to such a liability and the Placing Shares are not being acquired in connection with arrangements to issue depositary receipts or to issue or transfer Placing Shares into a clearance service;

19. it has complied and will continue to comply with its obligations under the Criminal Justice Act 1993, MAR, UK MAR, any delegating acts, implementing acts, technical standards and guidelines and Section 118 of FSMA thereunder, and in connection with money laundering and terrorist financing under the Proceeds of Crime Act 2002 (as amended), the Terrorism Act 2000 (as amended), the Terrorism Act 2006, and the Money Laundering, Terrorist Financing and Transfer of Funds (Information on the Payer) Regulations 2017 (as amended) and any related or similar rules, regulations or guidelines issued, administered or enforced by any government agency having jurisdiction in respect thereof (the "Regulations") and the Money Laundering Sourcebook of the FCA and, if making payment on behalf of a third party, that satisfactory evidence has been obtained and recorded by it to verify the identity of the third party as required by the Regulations. If within a reasonable time after a request for verification of identity, the Joint Bookrunners have not received such satisfactory evidence, the Joint Bookrunners may, at their absolute discretion, terminate the Placee's Placing participation in which event all funds delivered by the Placee to the Joint Bookrunners will be returned without interest to the account of the drawee bank or CREST account from which they were originally debited;

20. if it is a financial intermediary, as that term is used in Article 5(1) of the Prospectus Regulation and Article 5(1) of the UK Prospectus Regulation, that the Placing Shares subscribed for by it in the Placing will not be subscribed for on a non-discretionary basis on behalf of, nor will they be subscribed for with a view to their offer or resale to, persons in a member state of the EEA other than Qualified Investors or persons in the UK other than Relevant Persons, or in circumstances in which the prior consent of the Joint Bookrunners has been given to the proposed offer or resales;

21. if it is in the United Kingdom it is a Relevant Person and if it is in a member state of the EEA it is a Qualified Investor and undertakes that it will subscribe for, hold, manage or dispose of any Placing Shares that are allocated to it for the purposes of its business;

22. it understands that any investment or investment activity to which this Announcement relates is available only to Relevant Persons in the United Kingdom and Qualified Investors in a member state of the EEA and will be engaged in only with Relevant Persons in the United Kingdom and Qualified Investors in a member state of the EEA, and further understands that this Announcement must not be acted on or relied on by persons who are not Relevant Persons in the United Kingdom and Qualified Investors in a member state of the EEA;

23. that it has not offered or sold and will not offer or sell any Placing Shares to persons in the United Kingdom, except to Relevant Persons or otherwise in circumstances which have not resulted and which will not result in an offer to the public in the United Kingdom within the meaning of section 85(1) of the FSMA;

24. that any offer of Placing Shares may only be directed at persons in member states of the EEA who are Qualified Investors and represents, warrants and undertakes that it has not offered or sold and will not offer or sell any Placing Shares to persons in the EEA prior to Admission except to Qualified Investors or otherwise in circumstances which have not resulted in and which will not result in an offer to the public in any member state of the EEA within the meaning of the Prospectus Regulation;

25. it has only communicated or caused to be communicated and will only communicate or cause to be communicated any invitation or inducement to engage in investment activity (within the meaning of section 21 of FSMA) relating to the Placing Shares in circumstances in which section 21(1) of FSMA does not require approval of the communication by an authorised person;

26. it has complied and will comply with all applicable laws (including all relevant provisions of FSMA in the United Kingdom) with respect to anything done by it in relation to the Placing Shares;

27. if in the United Kingdom, it is a Qualified Investor within the meaning of Article 2(e) of the UK Prospectus Regulation and is also a person (i) having professional experience in matters relating to investments and who falls within the definition of "investment professionals" in Article 19(5) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (as amended) (the "Order"); or (ii) who falls within Article 49(2)(a) to (d) of the Order; or (iii) to whom this Announcement may otherwise lawfully be communicated;

   28.            if it is in a member state of the EEA, it is a Qualified Investor; 

29. if in the United Kingdom, unless otherwise agreed by the Joint Bookrunners, it is a "professional client" or an "eligible counterparty" within the meaning of Chapter 3 of the FCA's Conduct of Business Sourcebook and it is purchasing Placing Shares for investment only and not with a view to resale or distribution;

30. if it is in Australia, it is (i) a "sophisticated investor" within the meaning of section 708(8) of the Corporations Act or a "professional investor" within the meaning of section 708(11) of the Corporations Act and a wholesale client under section 761G(7) of the Corporations Act and the issue of the Placing Shares to it under the Placing does not require a prospectus or other form of disclosure document under the Corporations Act, and no Placing Shares may be offered for sale (or transferred, assigned or otherwise alienated) to investors in Australia for at least 12 months after their issue, except in circumstances where disclosure to investors is not required under Part 6D.2 of the Corporations Act;

31. no action has been or will be taken by either the Company or the Joint Bookrunners or any person acting on behalf of the Company or the Joint Bookrunners that would, or is intended to, permit a public offer of the Placing Shares in any country or jurisdiction where any such action for that purpose is required;

32. it is acting as principal only in respect of the Placing or, if it is acting for any other person: (i) it is duly authorised to do so and has full power to make the acknowledgments, undertakings, representations and agreements and give the indemnities herein on behalf of each such person; and (ii) it is and will remain liable to the Company and/or the Joint Bookrunners for the performance of all its obligations as a Placee in respect of the Placing (regardless of the fact that it is acting for another person). Each Placee agrees that the provisions of this paragraph shall survive the resale of the Placing Shares by or on behalf of any person for whom it is acting;

33. (i) it and any person acting on its behalf is entitled to acquire the Placing Shares under the laws of all relevant jurisdictions which apply to it; (ii) it has paid any issue, transfer or other taxes due in connection with its participation in any territory; (iii) it has fully observed such laws and obtained all such governmental and other guarantees, permits, authorisations, approvals and consents which may be required thereunder and complied with all necessary formalities and that it has not taken any action or omitted to take any action which will or may result in the Joint Bookrunners, the Company or any of their respective affiliates or any of their respective Representatives acting in breach of the legal or regulatory requirements of any jurisdiction in connection with the Placing; and (iv) the acquisition of the Placing Shares by it or any person acting on its behalf will be in compliance with applicable laws and regulations in the jurisdiction of its residence, the residence of the Company, or otherwise;

34. it has all necessary capacity and has obtained all necessary consents and authorities to enable it to commit to its participation in the Placing and to perform its obligations in relation thereto (including, without limitation, in the case of any person on whose behalf it is acting, all necessary consents and authorities to agree to the terms set out or referred to in this Announcement) and will honour such obligations;

35. it (and any person acting on its behalf) has the funds available to pay for the Placing Shares it has agreed to acquire and acknowledges, agrees and undertakes that it (and any person acting on its behalf) will make payment for the Placing Shares allocated to it in accordance with the terms and conditions of this Announcement (including this Appendix) on the due time and date set out herein, failing which the relevant Placing Shares may be placed with other persons or sold as the Joint Bookrunners may in their absolute discretion determine and without liability to such Placee, and it will remain liable for any amount by which the net proceeds of such sale falls short of the product of the Placing Price and the number of Placing Shares allocated to it and may be required to bear any stamp duty or stamp duty reserve tax or other similar taxes (together with any interest or penalties due pursuant to the terms set out or referred to in this Announcement) which may arise upon the sale of such Placee's Placing Shares on its behalf;

36. its allocation (if any) of Placing Shares will represent a maximum number of Placing Shares which it will be entitled, and required, to acquire, and that the Joint Bookrunners or the Company may call upon it to acquire a lower number of Placing Shares (if any), but in no event in aggregate more than the aforementioned maximum;

37. neither the Joint Bookrunners nor any of their respective affiliates nor any of their respective Representatives nor any person acting on behalf of any of them, are making any recommendations to it or advising it regarding the suitability or merits of any transactions it may enter into in connection with the Placing and participation in the Placing is on the basis that it is not and will not be a client of either of the Joint Bookrunners and the Joint Bookrunners have no duties or responsibilities to it for providing the protections afforded to their respective clients or customers or for giving advice in relation to the Placing nor in respect of any representations, warranties, undertakings or indemnities contained in the Placing Agreement nor for the exercise or performance of any of their rights and obligations thereunder including any rights to waive or vary any conditions or exercise any termination right;

38. the person whom it specifies for registration as holder of the Placing Shares will be (i) itself; or (ii) its nominee, as the case may be. Neither the Joint Bookrunners nor the Company will be responsible for any liability to stamp duty or stamp duty reserve tax or other similar taxes resulting from a failure to observe this requirement. Each Placee and any person acting on behalf of such Placee agrees to indemnify on an after-tax basis and hold harmless the Company, each of the Joint Bookrunners and their respective affiliates and each of their respective Representatives in respect of the same on an after-tax basis on the basis that the Placing Shares will be allotted to the CREST stock account of the Joint Bookrunners (or either one of them) who will hold them as nominee on behalf of such Placee until settlement in accordance with its standing settlement instructions;

39. it will indemnify, on an after-tax basis, and hold harmless the Company, each of the Joint Bookrunners and their respective affiliates and their respective Representatives from any and all costs, claims, liabilities and expenses (including legal fees and expenses) arising, directly or indirectly, out of or in connection with any breach by it of the representations, warranties, acknowledgements, agreements and undertakings in this Appendix and further agrees that the provisions of this Appendix shall survive after completion of the Placing;

40. it acknowledges that it irrevocably appoints any director or authorised signatories of the Joint Bookrunners as its agent for the purposes of executing and delivering to the Company and/or its registrars any documents on its behalf necessary to enable it to be registered as the holder of any of the Placing Shares agreed to be taken up by it under the Placing;

41. in connection with the Placing, either of the Joint Bookrunners and any of their respective affiliates acting as an investor for their own account may acquire Placing Shares and in that capacity may acquire, retain, purchase or sell for their own account such Ordinary Shares in the Company and any other securities of the Company or related investments and may offer or sell such securities or other investments otherwise than in connection with the Placing. Accordingly, references in this Announcement to shares being issued, offered or placed should be read as including any issue, offering or placement of such shares in the Company to the Joint Bookrunners or their respective affiliates in such capacity. In addition, the Joint Bookrunners may enter into financing arrangements and swaps with investors in connection with which the Joint Bookrunners may from time to time acquire, hold or dispose of such securities of the Company, including the Placing Shares. Neither the Joint Bookrunners nor their respective affiliates intend to disclose the extent of any such investment or transactions otherwise than in accordance with any legal or regulatory obligation to do so;

42. a communication that the transaction or the book is "covered" (i.e. indicated demand from investors in the book equals or exceeds the amount of the securities being offered) is not any indication or assurance that the book will remain covered or that the transaction and securities will be fully distributed by the Joint Bookrunners. The Joint Bookrunners reserve the right to take up a portion of the securities in the Placing as a principal position at any stage at their sole discretion, inter alia, to take account of the Company's objectives, MiFID II requirements and/or their allocation policies;

43. its commitment to acquire Placing Shares on the terms set out in this Announcement (including this Appendix) and in the contract note or trade confirmation will continue notwithstanding any amendment that may in the future be made to the terms and conditions of the Placing and that Placees will have no right to be consulted or require that their consent be obtained with respect to the Company's or the Joint Bookrunners' conduct of the Placing;

44. neither the Company nor the Joint Bookrunners owes any fiduciary or other duties to any Placee in respect of any acknowledgements, confirmations, representations, warranties, undertakings or indemnities in the Placing Agreement;

45. it may not rely on any investigation that any of the Joint Bookrunners or any person acting on its behalf may or may not have conducted with respect to the Company and its affiliates, the Placing Shares or the Placing and the Joint Bookrunners have not made any representation or warranty to it, express or implied, with respect to the suitability or merits of any transactions it may enter into in connection with the Placing, or as to the condition, financial or otherwise, of the Company and its affiliates, or as to any other matter relating thereto, and no information has been prepared by, or is the responsibility of, the Joint Bookrunners for the purposes of the Placing;

46. these terms and conditions and any agreements entered into by it pursuant to these terms and conditions (including any non-contractual obligations arising out of or in connection with such agreements) shall be governed by and construed in accordance with the laws of England and it submits (on behalf of itself and on behalf of any person on whose behalf it is acting) to the exclusive jurisdiction of the English courts as regards any claim, dispute or matter arising out of any such agreements and such non-contractual obligations, except that enforcement proceedings in respect of the obligation to make payment for the Placing Shares (together with any interest chargeable thereon) may be taken by the Joint Bookrunners in any jurisdiction in which the relevant Placee is incorporated or in which any of its securities have a quotation on a recognised stock exchange; and

   47.            if it is resident in Canada: 

(a) it understands that the offering of the Placing Shares is being made on a private placement basis only in the provinces of British Columbia, Alberta, Ontario and Quebec (the "Canadian Private Placement Provinces") on a basis exempt from the requirement that the Company prepare and file a prospectus with the relevant securities regulatory authorities in Canada and as such, any resale of the Placing Shares must be made in accordance with an exemption from, or in a transaction not subject to, the prospectus requirements of applicable securities laws;

   (b)         it is resident in one of the Canadian Private Placement Provinces; 

(c) it is purchasing the Placing Shares as principal, or is deemed to be purchasing as principal in accordance with applicable Canadian securities laws, for investment only and not with a view to resale or redistribution;

   (d)         it is not an individual; 

(e) it is an "accredited investor" as such term is defined in section 1.1 of NI 45-106 or, in Ontario, as such term is defined in section 73.3(1) of the Securities Act (Ontario), as applicable;

   (f)          it is a "permitted client" as such term is defined in section 1.1 of NI 31-103; 

(g) it understand that any resale of the Placing Shares acquired by it in the Placing must be made in accordance with applicable Canadian securities laws, which may vary depending on the relevant jurisdiction, and which may require resales to be made in accordance with Canadian prospectus requirements, a statutory exemption from the prospectus requirements, in a transaction exempt from the prospectus requirements or otherwise under a discretionary exemption from the prospectus requirements granted by the applicable local Canadian securities regulatory authority and that these resale restrictions may under certain circumstances apply to resales of the Placing Shares outside of Canada; and

(h) no person has made any written or oral representations to such Placee (i) that any person will resell or repurchase the Instruments, (ii) that any person will refund the purchase price of the Placing Shares, or (iii) as to the future price or value of the Placing Shares; and

48. the Company, the Joint Bookrunners and their respective affiliates and their respective Representatives and others will rely upon the truth and accuracy of the acknowledgements, representations, warranties, indemnities, undertakings and agreements set forth herein and which are given to each of the Joint Bookrunners on its own behalf and on behalf of the Company and are irrevocable and it irrevocably authorises the Company and the Joint Bookrunners to produce this Announcement, pursuant to, in connection with, or as may be required by any applicable law or regulation, administrative or legal proceeding or official inquiry with respect to the matters set forth herein. It agrees that if any of the acknowledgements, representations, warranties, undertakings and agreements made in connection with its subscribing and/or acquiring of Placing Shares is no longer true or accurate, it shall promptly notify the Company and the Joint Bookrunners.

The agreement to allot and issue Placing Shares to Placees (or the persons for whom Placees are contracting as nominee or agent) free of stamp duty and stamp duty reserve tax relates only to their allotment and issue to Placees, or such persons as they nominate as their agents, direct from the Company for the Placing Shares in question. Such agreement is subject to the representations, warranties and further terms above and assumes, and is based on the warranty and representation from each Placee, that the Placing Shares are not being acquired in connection with arrangements to issue depositary receipts or to issue or transfer the Placing Shares into a clearance service. If there are any such arrangements, or the settlement relates to any other dealing in the Placing Shares, stamp duty or stamp duty reserve tax or other similar taxes may be payable, for which neither the Company nor the Joint Bookrunners will be responsible and each Placee shall indemnify on an after-tax basis and hold harmless the Company, the Joint Bookrunners and their respective affiliates and their respective Representatives for any stamp duty or stamp duty reserve tax or other similar tax paid or otherwise payable by them in respect of any such arrangements or dealings. If this is the case, each Placee should seek its own advice and notify the Joint Bookrunners accordingly.

Neither the Company nor the Joint Bookrunners is liable to bear any capital duty, stamp duty and all other stamp, issue, securities, transfer, registration, documentary or other duties or taxes (including any interest, fines or penalties relating thereto) payable in or outside the United Kingdom by any Placee or any other person on a Placee's acquisition of any Placing Shares or the agreement by a Placee to acquire any Placing Shares. Each Placee agrees to indemnify on an after-tax basis and hold harmless the Company, each of the Joint Bookrunners and their respective affiliates and their respective Representatives from any and all interest, fines or penalties in relation to any such duties or taxes.

Each Placee should seek its own advice as to whether any of the above tax liabilities arise and notify the Joint Bookrunners accordingly.

Each Placee, and any person acting on behalf of each Placee, acknowledges and agrees that the Joint Bookrunners and/or any of their respective affiliates may, at their absolute discretion, agree to become a Placee in respect of some or all of the Placing Shares. Each Placee acknowledges and is aware that the Joint Bookrunners are receiving a fee in connection with their role in respect of the Placing as detailed in the Placing Agreement. When a Placee or person acting on behalf of the Placee is dealing with either of the Joint Bookrunners any money held in an account with the relevant Joint Bookrunner on behalf of the Placee and/or any person acting on behalf of the Placee will not be treated as client money within the meaning of the rules and regulations of the FCA made under FSMA. The Placee acknowledges that the money will not be subject to the protections conferred by the client money rules; as a consequence, this money will not be segregated from the relevant Joint Bookrunner's money in accordance with the client money rules and will be used by the relevant Joint Bookrunner in the course of its own business; and the Placee will rank only as a general creditor of the relevant Joint Bookrunner.

The rights and remedies of the Joint Bookrunners and the Company under these terms and conditions are in addition to any rights and remedies which would otherwise be available to each of them and the exercise or partial exercise of one will not prevent the exercise of others.

All times and dates in this Announcement may be subject to amendment by the Joint Bookrunners (in their absolute discretion). The Joint Bookrunners shall notify the Placees and any persons acting on behalf of the Placees of any changes.

In this Announcement, "after-tax basis" means in relation to any payment made to the Company, the Joint Bookrunners or their respective affiliates or their respective Representatives pursuant to this Announcement where the payment (or any part thereof) is chargeable to any tax, a basis such that the amount so payable shall be increased so as to ensure that after taking into account any tax chargeable (or which would be chargeable but for the availability of any relief unrelated to the loss, damage, cost, charge, expense or liability against which the indemnity is given on such amount (including on the increased amount)) there shall remain a sum equal to the amount that would otherwise have been so payable.

APPIX II - Risk Factors

 
  Any investment in the Capital Raising Shares is subject to 
   a number of risks. Prior to investing in the Capital Raising 
   Shares, you should carefully consider risks associated with 
   any investment in securities and, in particular, the Capital 
   Raising Shares, as well as each of the Existing Group's, the 
   LiveAuctioneers Group's and (subject to Completion) the Combined 
   Group's business, its industry and the macroeconomic environment 
   in which it operates, together with all other information 
   contained in this announcement and its appendices including, 
   in particular, the risk factors described below. 
   The risk factors described below represent the risks that 
   the Directors believe to be material to the Company, the Existing 
   Group, the LiveAuctioneers Group and (subject to Completion) 
   the Combined Group and/or the industry and macroeconomic environment 
   in which any of them operates as at the date of this announcement. 
   However, these risk factors are not the only ones facing the 
   Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group. Other risks and uncertainties 
   relating to an investment in the Capital Raising Shares and 
   to each of the Existing Group's, the LiveAuctioneers Group's 
   and (subject to Completion) the Combined Group's business, 
   its industry and the macroeconomic environment in which it 
   operates, that are not currently known to the Existing Group 
   or the LiveAuctioneers Group, or that the Directors currently 
   deem immaterial, may individually or cumulatively also have 
   a material adverse effect on each of the Existing Group's, 
   the LiveAuctioneers Group's and (subject to Completion) the 
   Combined Group's business, results of operations, financial 
   condition and/or prospects. If any such risks occur, the price 
   of the Capital Raising Shares may decline, and you could lose 
   all or part of your investment. An investment in the Capital 
   Raising Shares involves complex financial risks and is suitable 
   only for investors who (either alone or in conjunction with 
   an appropriate financial or other adviser) are capable of 
   evaluating the merits and risks of such an investment and 
   who have sufficient resources to be able to bear any losses 
   that may result therefrom. You should consider carefully whether 
   an investment in the Capital Raising Shares is suitable for 
   you in light of the information in this announcement and its 
   appendices and your personal circumstances. 
  Risks relating to the company 
  A. RISKS RELATING TO THE ACQUISITION 
   A.1 Completion is subject to the satisfaction or waiver of 
   a number of conditions which, if not satisfied or waived, 
   could result in the Acquisition not proceeding and in which 
   case the Platinum Parent, Inc. Purchaser may be liable to 
   pay a break fee to Platinum Parent, Inc.. 
   Completion is subject to the satisfaction or waiver of a number 
   of conditions, some of which are outside of the control of 
   the parties, including: 
    *    approval of the Resolutions by a requisite percentage 
         of the Shareholders; 
 
 
   approval of the Acquisition by the relevant antitrust authorities 
   in the US and UK (including the expiration or termination 
   of any applicable waiting periods under US antitrust laws) 
   (the "Regulatory Conditions"); and 
    *    the Placing Agreement not having been terminated and 
         having become wholly unconditional save in respect of 
         any conditions relating to the Acquisition. 
 
 
   In relation to the conditions related to antitrust laws and 
   approval, such consents and/or expiry of any waiting periods 
   may take a longer time than expected to obtain, may not be 
   granted and/or the relevant authorities may consider, as a 
   condition to granting their approval or confirmation, requiring 
   divestitures or restrictions on the conduct of the Combined 
   Group's business. This could delay and/or prevent Completion, 
   reduce the expected benefits of the Acquisition or result 
   in a material adverse effect on the business, results of operations, 
   financial condition and prospects of the Combined Group. 
   If Completion does not occur, the Existing Group may experience 
   a delay in the achievement of its strategic objectives and 
   could suffer a significant impact on its reputation. Additionally 
   (i) subject to the approval of the Reverse Termination Fee 
   Resolution, in the event that the Regulatory Conditions are 
   not satisfied or otherwise waived by the Platinum Parent, 
   Inc. Purchaser by 5pm on 20 July 2022, (ii) if Shareholders 
   do not approve the Resolutions and (iii) and in certain other 
   circumstances, and a party elects to terminate the Acquisition 
   Agreement, the Platinum Parent, Inc. Purchaser has agreed 
   to pay a reverse termination fee of $25 million to LiveAuctioneers 
   (the "Reverse Termination Fee"). If Shareholders do not approve 
   the agreement to pay the Reverse Termination Fee, the amount 
   of such fee payable by the Platinum Parent, Inc. Purchaser 
   shall be capped at GBP12.5 million (inclusive of VAT), which 
   is equal to one per cent. of the market capitalisation of 
   the Company at the close of business on the day prior to the 
   announcement of the Acquisition. If Completion does not occur, 
   this could have a material adverse effect on the business, 
   financial condition, results of operation and prospects of 
   the Existing Group. 
   A.2 Completion may occur even if there is an adverse change 
   in the business, financial condition, results of operations 
   and prospects of the Existing Group or the LiveAuctioneers 
   Group. 
   The Acquisition Agreement contains very limited rights for 
   the Existing Group to terminate it prior to Completion if 
   a breach of warranty or conduct undertaking occurs. In particular, 
   the Platinum Parent, Inc. Purchaser may only terminate the 
   Acquisition Agreement (i) with the prior written consent of 
   Platinum Parent, Inc.; (ii) in the event of a material breach 
   of the Acquisition Agreement by Platinum Parent, Inc. or the 
   Sellers which remains unremedied 30 days after the Platinum 
   Parent, Inc. Purchaser notifies Platinum Parent, Inc. of such 
   breach; (iii) if the Capital Raising does not complete; (iv) 
   if the Regulatory Conditions are not satisfied or otherwise 
   waived by the Purchaser by 5pm on 20 July 2022; (v) if the 
   Platinum Parent, Inc. Purchaser or the Company are injuncted 
   from consummating the Acquisition; or (vi) if Shareholders 
   do not approve the Resolutions. Accordingly, the Platinum 
   Parent, Inc. Purchaser has no right to terminate the Acquisition 
   Agreement if either the LiveAuctioneers Group or the Existing 
   Group suffers a material adverse change. 
   As a result, Completion may occur even if there is a material 
   adverse change in relation to the LiveAuctioneers Group or 
   the Existing Group. If a material adverse change occurs and 
   Completion proceeds, the commercial benefits of the Acquisition 
   identified by the Directors may cease to exist or may be materially 
   reduced, and the Combined Group may be unable to integrate 
   the LiveAuctioneers Group into the Group more widely or it 
   may no longer be commercially beneficial to so do. Any of 
   the above could have a detrimental effect on the Combined 
   Group's business, results of operations, financial condition 
   and/or prospects. 
   A.3 The Combined Group may fail to realise anticipated benefits 
   of the Acquisition or the total cost of the Acquisition may 
   exceed the Combined Group's cost expectations. 
   Realising the benefits of the Acquisition will depend partly 
   on the efficient management and coordination of the activities 
   of the Existing Group and the LiveAuctioneers Group. This 
   is likely to require a significant amount of management time 
   and, as a result, may affect or impair the ability of the 
   management team of the Combined Group to run the business 
   effectively during the period of integration. There is a risk 
   that the anticipated benefits of the Acquisition may fail 
   to materialise, or that they may not meet management or shareholder 
   expectations. If the Acquisition takes place, the LiveAuctioneers 
   Group will need to be integrated into the internal management 
   and other reporting requirements of the Existing Group. The 
   Combined Group may encounter difficulties when seeking so 
   to integrate the LiveAuctioneers Group, as a result of differences 
   in organisational structure, IT systems, operating cultures, 
   internal controls and financial reporting and management and 
   operational issues. In particular, certain remedial actions 
   relating to the LiveAuctioneers Group's data protection, IT 
   systems security infrastructure and cybersecurity processes 
   following a data breach in 2020 will need to be implemented 
   as part of the integration process. See the risk factor entitled 
   "The LiveAuctioneers Group may suffer losses as a result of 
   a data breach attack in June 2020" below. If the integration 
   process takes longer, or proves more costly, than expected, 
   or difficulties relating to the integration, of which the 
   Directors are not yet aware, arise, there is a risk that the 
   operations of the Combined Group may be negatively affected. 
   The Combined Group may also incur higher than expected integration, 
   transaction and costs relating to the Acquisition. In the 
   short to medium term following Completion, the Directors intend 
   to maintain the LiveAuctioneers Marketplace on the LiveAuctioneers 
   Group's technology platform and integrate relevant features 
   on a modular basis between this platform and the Existing 
   Group's Platform. However, integrating aspects of these differing 
   tech stacks may be impractical, or may be delayed or cost 
   more to implement than the Directors had anticipated. Additionally, 
   elements of the LiveAuctioneers Group's technology platform 
   may not be sufficiently scalable and/or secure to enable a 
   quick and efficient integration with the Platform. In particular, 
   the Directors believe that the LiveAuctioneers Group's payments 
   solution will be integrated into the Combined Group's other 
   North American Marketplaces within six months of Completion, 
   with integration across the UK and DACH region Marketplaces 
   within 12-15 months of Completion, but such integration may 
   be delayed (which would impede the Combined Group's ability 
   to realise anticipated benefits of the Acquisition) and/or 
   more expensive to implement than the Directors had anticipated. 
   Similarly, the Combined Group may experience difficulties 
   in retention and integration of employees from the LiveAuctioneers 
   Group, including difficulties relating to differing corporate 
   cultures and internal control and financial reporting environments. 
   The Directors value the LiveAuctioneers Group employees and 
   the loss of key personnel may have a short-term impact on 
   the LiveAuctioneers Group's relationships with certain of 
   its auctioneer customers. Additionally, if any senior employee 
   of the LiveAuctioneers Group were to leave, this could require 
   additional direct input and oversight by the Existing Group's 
   management team, which could distract them from pursuing the 
   Existing Group's (and, from Completion, the Combined Group's) 
   growth strategy. 
   In addition, the Existing Group will incur legal, accounting 
   and transaction fees and other costs related to the Acquisition. 
   Some of these costs are payable regardless of whether Completion 
   occurs and such costs may be higher than anticipated, which 
   may reduce the net benefits of the Acquisition and have a 
   detrimental effect on the Combined Group's business, results 
   of operations, financial condition and/or prospects. 
   A.4 Increased indebtedness of the Group in connection with 
   the New Senior Facilities Agreement and the Acquisition may 
   affect the Combined Group's flexibility in the longer term. 
   Following Completion, as a result of the draw down of the 
   New Senior Facilities Agreement the Combined Group will have 
   increased debt relative to the Existing Group's historical 
   level of debt. As at 31 March 2021, the Existing Group had 
   borrowings of GBP38.6 million and a net cash position of GBP6.1 
   million. 
   Assuming satisfaction of the relevant conditions relating 
   to the New Senior Facilities Agreement, in order to pay the 
   Cash Consideration under the Acquisition Agreement the Company 
   intends to draw the New Senior Term Facility of $183 million 
   in full, together with up to $21 million of the revolving 
   credit facility which has been re-designated as part of the 
   New Senior Term Facility. Under the terms of the New Senior 
   Facilities Agreement, the Existing Group and (subject to Completion) 
   the Combined Group must comply with the terms of various covenants 
   for so long as it continues to have outstanding indebtedness. 
   Such covenants include maximum adjusted net leverage ratios 
   and a minimum interest cover ratio. Additionally, the New 
   Senior Facilities Agreement will limit the ability in certain 
   circumstances of the Company and its subsidiaries to pay dividends, 
   make certain restricted payments and investments (including 
   acquisitions), enter into certain transactions, transfer or 
   otherwise sell or dispose of assets, grant certain security 
   and/or provide guarantees and incur additional debt. 
   This increase in indebtedness will increase the Group's finance 
   costs. In the longer term, this increased level of debt could 
   have the effect of, amongst other things, reducing the Combined 
   Group's flexibility to respond to changing business and economic 
   conditions and/or reduce funds available for the Combined 
   Group's investments in capital expenditure and other activities 
   and may create competitive disadvantages for the Combined 
   Group relative to other companies with lower debt levels, 
   which could have a material adverse effect on the business, 
   financial condition, results of operation and prospects of 
   the Combined Group. 
   A.5 The LiveAuctioneers Group may suffer losses as a result 
   of a data breach attack in June 2020. 
   The LiveAuctioneers Group contracts with a third-party supplier 
   to provide a development analytics tool in relation to the 
   LiveAuctioneers Group's IT infrastructure and systems. In 
   June 2020, an unauthorised third party was able to access 
   certain of that supplier's systems and thereby was able to 
   access that supplier's IT systems and a number of that supplier's 
   partners' IT systems, including the LiveAuctioneers Group's 
   systems, and was able to access personal information from 
   the LiveAuctioneers Group's bidder database. The data breach 
   compromised the personal information of 3.4 million users 
   of the LiveAuctioneers Group's platform. The data that was 
   exposed as a result of this unauthorised access included user 
   account information such as names, email addresses, mailing 
   addresses, phone numbers, and encrypted passwords. The unauthorised 
   third party was able to decrypt the passwords following the 
   unauthorised access to the LiveAuctioneers Group's systems. 
   The LiveAuctioneers Group took steps to mitigate the results 
   of this unauthorised access upon becoming aware of it, including 
   resetting bidder account passwords, notifying bidders and 
   recommending that they change the password to any other online 
   account which had used the same password.As part of its regulatory 
   obligations, the LiveAuctioneers Group notified relevant regulatory 
   authorities, including various data protection regulators 
   in the US, the UK, Canada, the EU and elsewhere. The LiveAuctioneers 
   Group has received confirmation from some of these regulators 
   that no regulatory action will be taken, however there remains 
   a risk that the LiveAuctioneers Group could face regulatory 
   action in the future in relation to the attack. The LiveAuctioneers 
   Group has also engaged a number of third parties to perform 
   penetration tests and vulnerability assessments of the LiveAuctioneers 
   Group's IT systems to assist with recommendations to improve 
   the LiveAuctioneers Group's IT systems security infrastructure 
   and cybersecurity processes. Whilst the LiveAuctioneers Group 
   has implemented a number of the actions recommended by such 
   third parties, some of these recommendations remain to be 
   implemented. There can be no assurance that the steps taken 
   by the LiveAuctioneers Group since the attached will be successful 
   in addressing all of the risks arising from this unauthorised 
   access including any risk of litigation, regulatory action 
   or unauthorised access to the LiveAuctioneers Group's systems 
   in the future. 
   Additionally, and particularly given the extensive press coverage 
   of the attack, the LiveAuctioneers Group's reputation could 
   be adversely impacted as a result of the data breach if auctioneers, 
   bidders or other potential users of the platform were to view 
   the LiveAuctioneers Group's platform as being less secure 
   as a result, as further detailed in the risk factors entitled 
   "An inability to maintain a consistently high-quality and 
   secure experience for each of the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   auctioneers and bidders across its respective Marketplaces 
   or the Platform or the LiveAuctioneers Group's platform or 
   to keep pace with innovation and changes in technology could 
   result in fewer auctioneers and/or bidders using the Marketplaces, 
   the Platform and/or the LiveAuctioneers Group's platform" 
   and "Each of the Existing Group and the LiveAuctioneers Group 
   relies, and (following Completion) the Combined Group will 
   rely, on its brand and reputation, which could be impaired." 
   As a result of this data breach incident, the LiveAuctioneers 
   Group is currently subject to individual claims against it 
   and litigation and is potentially exposed to regulatory action 
   and/or further individual claims and litigation, which could 
   have a material adverse effect on the LiveAuctioneers Group's 
   and (subject to Completion) the Combined Group's business, 
   financial condition, results of operations and prospects. 
   A.6 The Capital Raising is not conditional on Completion and 
   if Completion does not occur, the net proceeds of the Capital 
   Raising will be retained by the Company. 
   The Capital Raising is not conditional on Completion and may 
   therefore complete while the Acquisition does not. In such 
   circumstances, the Directors' current intention is that the 
   net proceeds of the Capital Raising will be invested by the 
   Company on a short term basis in high quality, highly liquid 
   assets and/or in pursuing other M&A opportunities. 
   If the Group is unable to identify uses for the net proceeds 
   of the Capital Raising which the Directors consider to be 
   appropriate then the Company may seek to return some of the 
   net proceeds of the Capital Raising to Shareholders, at which 
   point the Directors will evaluate how best, in their view, 
   to execute such return of capital. However, there can be no 
   guarantee that such proceeds will be returned to Shareholders 
   in a timely manner or at all. Additionally, the Company has 
   incurred and will incur costs and expenses in connection with 
   the Capital Raising and the Acquisition, which will diminish 
   the available proceeds to return to Shareholders. In particular, 
   if Completion does not occur, in certain circumstances the 
   Platinum Parent, Inc. Purchaser may be required to pay the 
   Reverse Termination Fee to Platinum Parent, Inc., as detailed 
   in the risk factor entitled "Completion is subject to the 
   satisfaction or waiver of a number of conditions which, if 
   not satisfied or waived, could result in the Acquisition not 
   proceeding and in which case the Platinum Parent, Inc. Purchaser 
   may be liable to pay a break fee to Platinum Parent, Inc.." 
   A.7 The Combined Group may not be able to recover damages 
   for any losses suffered as a result of a breach of a business 
   warranty by the Sellers under the Acquisition Agreement. 
   Under the Acquisition Agreement, each of the Management Sellers 
   has given certain business representations and warranties 
   to the Platinum Parent, Inc. Purchaser that are customary 
   for an acquisition of this nature, certain of which will be 
   repeated on Completion. The Platinum Parent, Inc. Purchaser 
   has obtained a representations and warranty insurance policy 
   (the " R&W Policy ") that will become effective on Completion 
   pursuant to which the Platinum Parent, Inc. Purchaser will 
   be able to seek to recover from third-party insurers for losses 
   incurred as a result of a breach, prior to signing the Acquisition 
   Agreement, of any of the representations and warranties given 
   by the Sellers or Platinum Parent, Inc. under the Acquisition 
   Agreement, subject to the terms thereof and certain exemptions 
   and exclusions. The liability of the insurers under the R&W 
   Policy is subject to customary limitations and a coverage 
   limit of $25 million. 
   Certain claims under the business warranties given by the 
   Management Sellers are subject to limitations, including financial 
   and timing limitations. In certain circumstances therefore, 
   there may be no recourse for any breaches of such business 
   warranties, and so the Combined Group may not have contractual 
   recourse against, or otherwise be able to recover from, the 
   Sellers, Platinum Parent, Inc. or any other party, in respect 
   of any losses which it may suffer in respect of a breach of 
   such business warranties in the Acquisition Agreement. In 
   particular, if a breach of warranty or representation occurs 
   between the date of signing the Acquisition Agreement and 
   the date of Completion, the Platinum Parent, Inc. Purchaser 
   will not be able to bring a claim under the R&W Policy in 
   respect of such breach. Even if the Platinum Parent, Inc. 
   Purchaser is able to successfully claim for a breach of representation 
   or warranty under the R&W Policy, if the insurers under the 
   R&W Policy dispute any claim under the policy then the Platinum 
   Parent, Inc. Purchaser will be delayed in recovering such 
   sums and may incur costs (including legal expenses) in so 
   doing, which it may not recover in full. 
   As a result, any such losses resulting from the breach of 
   any such business warranties may not be recoverable (either 
   in full or in part) under the terms of the Acquisition Agreement 
   and/or the R&W Policy and such losses could have a material 
   adverse effect on the business, financial condition, results 
   of operation and prospects of the Combined Group. 
   A.8 Uncertainties associated with the Acquisition may have 
   a destabilising effect on employees and/or auctioneer customers 
   of the Combined Group. 
   The Acquisition and any uncertainty regarding the effect of 
   the Acquisition could cause disruptions to the businesses 
   of the Combined Group. Uncertainty about the effect of the 
   Acquisition on employees and/or auctioneer customers of the 
   Existing Group and/or the LiveAuctioneers Group may have an 
   adverse effect on the respective groups and, consequently, 
   on the Combined Group following Completion. 
   These uncertainties may also impair the Combined Group's ability 
   to attract, retain and motivate key personnel for a period 
   of time after Completion. If, despite retention efforts, key 
   employees and/or auctioneer customers depart because of issues 
   relating to the uncertainty and difficulty of integration 
   or a desire not to remain, this may adversely affect the financial 
   position of the Combined Group, and ultimately the trading 
   price of the Shares. 
   A.9 The Existing Group and, following Completion, the Combined 
   Group will have greater exposure to foreign exchange rate 
   risk. 
   The Cash Consideration payable by the Platinum Parent, Inc. 
   Purchaser in relation to the Acquisition is payable in US 
   dollars and has been set in the Acquisition Agreement. Whilst 
   the New Senior Term Facility is US dollar denominated, the 
   net proceeds receivable by the Company in connection with 
   the Capital Raising will be denominated in pounds sterling 
   and the amount of the net proceeds will be set on the date 
   of the Capital Raising. However, the Company will not receive 
   the proceeds of the Capital Raising until the day following 
   Capital Raising Shares Admission, at which point the Directors 
   intend to convert the net proceeds into US dollars. If there 
   is a weakening of the value of the pound sterling relative 
   to the US dollar between the date of this document and the 
   conversion of the net proceeds by the Company into US dollars, 
   this would affect the amount of US dollars received by the 
   Company on conversion. 
   If Completion does not occur and the Company elects to convert 
   the net proceeds back to pounds sterling in order to pursue 
   other M&A opportunities or return some proceeds to Shareholders, 
   if there is a weakening of the US dollar relative to the pound 
   sterling, this would affect the amount of pounds sterling 
   received by the Company on conversion. 
   In addition, the Existing Group and (following Completion) 
   the Combined Group are also exposed to currency translation 
   risk. The Existing Group's financial statements are reported 
   in pounds sterling, which is the Group's (and will (following 
   Completion) be the Combined Group's) presentation currency, 
   while the functional currencies of the Existing Group's subsidiaries 
   in the US and Germany are US dollars and the Euro (respectively) 
   and the functional currency of the LiveAuctioneers Group is 
   US dollars. The LiveAuctioneers Group generates most of its 
   revenue in US dollars and pays its supplier in US dollars. 
   The Existing Group translates, for the purposes of financial 
   reporting, revenue and expenses from other currencies into 
   pounds sterling using the exchange rates prevailing at the 
   dates of the transactions or valuation where items are remeasured, 
   while assets and liabilities are translated at period-end 
   exchange rates, with the effect of such translation being 
   recognised in the Existing Group's cumulative translation 
   reserve. 
   The Existing Group's exposure to this risk was significantly 
   increased as a result of the Proxibid Acquisition and this 
   risk will be exacerbated as a result of the Acquisition because, 
   following Completion, it is expected that approximately 80 
   per cent. of the revenue of the Combined Group will be generated 
   in US dollars. Any decline in the value of the US dollar against 
   the pound sterling, could have a material adverse effect on 
   the Combined Group's reported results of operations. 
   The Marketplaces which target the US markets (Proxibid, BidSpotter 
   US and, following Completion, LiveAuctioneers) generate their 
   revenue in US dollars. The revenues generated in US dollars 
   account for a significant proportion of the Existing Group's 
   and, following Completion and together with the revenues attributable 
   to the LiveAuctioneers Marketplace, the Combined Group's revenue 
   (in H1 FY21, approximately 60 per cent. of the Existing Group's 
   revenue, in its FY20, 36 per cent. of the Standalone ATG Group's 
   revenue, 100 per cent. of the Standalone Proxibid Group's 
   revenue and in the LiveAuctioneers Group's FY20 100 per cent. 
   of the LiveAuctioneers Group's revenue) and therefore the 
   exchange rate of the US dollar against the pound sterling 
   is particularly material to the Existing Group and (subject 
   to Completion) the Combined Group. 
 
   Any decline in the value of foreign currencies, particularly 
   the US dollar and, to a lesser extent, the Euro, against the 
   pound sterling, could have a material adverse effect on the 
   Existing Group's and/or (following Completion) the Combined 
   Group's reported results of operations. The Directors expect 
   that the Existing Group and (following Completion) Combined 
   Group will continue to report their financial results in pounds 
   sterling and, consequently, their reported earnings could 
   fluctuate materially as a result of foreign exchange translation 
   gains or losses. 
   A.10 Existing Shareholders will have a reduced ownership and 
   voting interest in the Combined Group than they currently 
   do in the Existing Group. 
   Due to the issue of the Capital Raising Shares, Shareholders 
   holding Existing Shares will experience an estimated 20 per 
   cent. dilution as a result of the issue of the Capital Raising 
   Shares. Shareholders holding will experience a further dilution 
   following the issue of the Consideration Shares and Management 
   RSU Shares. The number of Consideration Shares and Management 
   RSU Shares is not fixed and will depend on, amongst other 
   things, (i) how many options over Platinum Parent, Inc. shares 
   are exchanged at Completion pursuant to the terms of the Rollover, 
   (ii) the per share Acquisition value of a Platinum Parent, 
   Inc. share, (iii) the closing share price of the Shares on 
   the date of Completion and (iv) the US $ to pound sterling 
   exchange rate at Completion. The interests of the Rollover 
   Management Sellers may not always be aligned with those of 
   other Shareholders. In exercising their voting rights, the 
   Rollover Management Sellers may be motivated by interests 
   that differ from those of the other Shareholders. 
   A.11 The Combined Group will have greater exposure to concentration 
   risk. 
   In H1 FY21, the Existing Group generated 67 per cent. of its 
   revenue and in its FY20, the LiveAuctioneers Group generated 
   89 per cent. of its revenue from North America. Subject to 
   Completion, the Directors expect that approximately 80 per 
   cent. of the revenues of the Combined Group will be generated 
   from lots sold via the Marketplaces, the Platform or the LiveAuctioneers 
   Group platform which originate in North America. 
   As a result of an increased percentage of the Combined Group's 
   revenue being attributable to North America, (subject to Completion) 
   the Combined Group will have a greater exposure to events 
   in North America, and therefore a greater concentration risk, 
   including increased risks relating to natural catastrophic 
   events (as detailed in the risk factor entitled "Factors outside 
   of the Existing Group's, the LiveAuctioneers Group's or (following 
   Completion) the Combined Group's control, such as fires, floods 
   and other natural catastrophic events, any epidemics or pandemics, 
   or man-made events such as terrorism, protests or other harassment 
   could have a material adverse effect on its business, results 
   of operations, financial condition and prospects") and macroeconomic 
   factors (as detailed in the risk factor entitled "General 
   economic factors, including a decline in consumer spending, 
   may adversely affect the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial performance and results of operations, 
   including impacting the willingness of bidders to purchase 
   goods or reducing the prices at which they are willing to 
   make such purchases") in North America. 
   RISKS RELATING TO THE GROUP, THE LIVEAUCTIONEERS GROUP AND 
   (SUBJECT TO COMPLETION) THE COMBINED GROUP 
   B. RISKS RELATING TO THE GROUP'S, THE LIVEAUCTIONEERS GROUP'S 
   AND (SUBJECT TO COMPLETION) THE COMBINED GROUP'S BUSINESS 
   ACTIVITIES AND INDUSTRY 
   B.1 The Existing Group and the LiveAuctioneers Group face 
   and (subject to Completion) the Combined Group will face competition 
   on a number of fronts and may fail to compete effectively. 
   The industry in which the Existing Group and the LiveAuctioneers 
   Group operate, and (subject to Completion) the Combined Group 
   will operate, is competitive and rapidly changing. The Existing 
   Group and the LiveAuctioneers Group face, and (subject to 
   Completion) the Combined Group will face, competition in a 
   number of respects. 
   Some of the Existing Group's, the LiveAuctioneers Group's 
   and/or (subject to Completion) the Combined Group's existing 
   competitors may have greater brand recognition, as well as 
   financial, distribution, advertising and marketing resources 
   than the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group, and may be able 
   to secure better terms with auctioneers and bidders, adopt 
   more aggressive pricing and maintain more capacity to absorb 
   costs. Further, new competitors with greater financial and 
   other resources and/or different business models or strategies 
   may enter the markets in which any of the Existing Group and/or 
   the LiveAuctioneers Group operates presently or in which either 
   of them (subject to Completion) the Combined Group operates 
   in the future, which could intensify competition. These may 
   include competitors who currently operate in different segments 
   or markets within the wider online marketplace industry, some 
   of whom may already enjoy strong name and brand recognition 
   and have access to large user bases, and who may be able to 
   provide users with certain products and services that the 
   Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group do not offer, should they 
   enter the markets of the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group. Competitive 
   pressures that each of the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group experiences 
   may intensify if its competitors consolidate or enter into 
   business combinations or alliances. 
   The Directors believe that eBay, Etsy and Ritchie Bros., among 
   others, compete directly with A&A, A&A and I&C auctioneers 
   (respectively) who use the Marketplaces and/or Platform in 
   relation to acquiring consignments of items for sale and attracting 
   prospective bidders, and the Existing Group and LiveAuctioneers 
   Group compete (and, following Completion, the Combined Group 
   will compete) with eBay, Etsy and Ritchie Bros., among others, 
   in relation to the provision of a secure and user-friendly 
   end-to-end buying experience. In this way, the Existing Group 
   and the LiveAuctioneers Group compete, and (subject to Completion) 
   the Combined Group will also compete, with eBay and Etsy in 
   the A&A vertical and Ritchie Bros. in the I&C vertical. 
   The Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group may experience competitive 
   pressure relating to its respective take rate. For example, 
   the Existing Group's, the LiveAuctioneers Group's and/or (subject 
   to Completion) the Combined Group's competitors may seek to 
   undercut the Group by offering a lower (and therefore more 
   attractive) take rate. 
   Additionally, existing or future competitors may succeed in 
   entering and establishing successful operations in new geographic 
   markets (where the Existing Group, the LiveAuctioneers Group 
   and/or (subject to Completion) the Combined Group is not yet 
   active but has intent to expand) prior to the Existing Group's, 
   the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's entry into those markets. This may make 
   it more difficult for any of the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group to 
   establish itself in those markets. Similarly, take rates in 
   any new markets that the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group may 
   seek to penetrate may have pre-existing competitors who charge 
   lower take rates, and the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group may 
   need to reduce its own respective take rate to enhance its 
   competitive position in such markets. 
   Commission on lots sold represents the majority of the Existing 
   Group's annual revenue (in its FY20, 61 per cent. of the Standalone 
   ATG Group's revenue and 75 per cent. of the Standalone Proxibid 
   Group's revenue) and the LiveAuctioneers Group's annual revenue 
   and (subject to Completion) will represent the majority of 
   the Combined Group's revenue. Since the Existing Group, the 
   LiveAuctioneers Group and (subject to Completion) the Combined 
   Group only earn commission on winning bids which are placed 
   online via its respective Marketplaces or Platform, the Existing 
   Group's and the LiveAuctioneers Group's respective business 
   faces, and (subject to Completion) the Combined Group's business 
   will face, competition from in-person and telephone bidders 
   at physical auction houses, as further detailed in the risk 
   factor entitled "A decrease in successful online bids and/or 
   a decline in the value of inventory listed by auctioneers 
   on its Marketplaces or Platform would reduce the Existing 
   Group's, the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's commissions, which are the Existing Group's, 
   the LiveAuctioneers Group's and (subject to Completion) the 
   Combined Group's primary revenue stream." 
   Additionally, the Existing Group and the LiveAuctioneers Group 
   compete, and (subject to Completion) the Combined Group will 
   compete, to attract and retain potential auctioneers and bidders 
   with platforms operated by other auction marketplaces and 
   white/private label providers in what is a fragmented market, 
   and the Existing Group's, the LiveAuctioneers Group's and/or 
   (subject to Completion) the Combined Group's success in competing 
   with these competitors depends upon a number of factors, including 
   those detailed in the risk factor entitled "The Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group may be unable to retain existing, or attract 
   new, bidders and auctioneers, who are the principal drivers 
   of the Existing Group's, the LiveAuctioneers Group's and (subject 
   to Completion) the Combined Group's respective revenue." 
   If the Existing Group and the LiveAuctioneers Group is not 
   able to maintain its respective market position and effectively 
   compete in the markets in which it operates, or in which either 
   of them and/or (subject to Completion) the Combined Group 
   will operate, or into which it or they seek to expand, its 
   respective business, financial condition, results of operations 
   and prospects may be materially adversely affected. 
   B.2 The Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group may be unable to retain 
   existing, or attract new, bidders and auctioneers, who are 
   the principal drivers of the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's respective 
   revenue. 
   The Existing Group's, the LiveAuctioneers Group's and (subject 
   to Completion) the Combined Group's revenues and performance 
   are driven primarily by the volume and price of goods sold 
   through its respective Marketplaces and the Platform, which 
   in turn depend significantly upon the number of bidders and 
   auctioneers using the Marketplaces and the Platform. 
   The Existing Group's, the LiveAuctioneers Group's and (subject 
   to Completion) the Combined Group's strategy relies on bidders 
   and auctioneers returning to use its Marketplaces or the Platform 
   on a regular basis as one of the drivers of revenue stability 
   and growth for the Existing Group, the LiveAuctioneers Group 
   and/or (subject to Completion) the Combined Group. Revenue 
   attributable to existing auctioneer customers typically represents 
   a substantial portion of the Existing Group's and the LiveAuctioneers 
   Group's respective revenues in each financial period, and 
   (subject to Completion) is expected to represent a substantial 
   portion of the Combined Group's revenues. For example, net 
   revenue retention (representing revenue from the pool of auctioneers 
   from whom revenue was generated in the prior financial period, 
   expressed as a percentage of the revenue generated by these 
   auctioneers in the prior financial period) was 117 per cent. 
   for the Existing Group's Aggregated Operations in its FY20 
   and 119 per cent. for the LiveAuctioneers Group in its FY20. 
   Additionally, part of the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's growth 
   strategy is to increase its revenues by attracting new bidders 
   and auctioneers to its Marketplaces or Platform. 
   The Existing Group's, the LiveAuctioneers Group's and (subject 
   to Completion) the Combined Group's ability to retain existing 
   bidders and auctioneers and to attract new bidders and auctioneers 
   to utilise its Marketplaces or the Platform will depend on 
   a number of factors, including: 
    *    the uptake of online auctions across the auction 
         landscape more generally by moving bidders from 
         offline channels (such as in-room and phone-based 
         bidding) to online channels; 
 
 
    *    the volume of bidders and auctioneers that will 
         return to physical auction rooms once the COVID-19 
         pandemic and the mitigation responses thereto have 
         substantially passed; 
 
 
    *    the overall volume of active users of its 
         Marketplaces or the Platform; 
 
 
    *    the strength of the markets and customer demand for 
         the goods sold via its Marketplaces or the Platform; 
 
 
    *    the competition from other auction or e-commerce 
         platforms for the types of goods sold on the 
         Marketplaces or the Platform; 
 
 
    *    the Existing Group's, the LiveAuctioneers Group's 
         and/or (subject to Completion) the Combined Group's 
         fee structure and payment terms in comparison to its 
         competitors; 
 
 
    *    the maintenance and enhancement of the Existing 
         Group's, the LiveAuctioneers Group's and (subject to 
         Completion) the Combined Group's Marketplaces and the 
         Platform as well as auction management solutions and 
         other ancillary services to keep pace with auctioneer 
         and bidder demands; 
 
 
    *    the strength of the Existing Group's, the 
         LiveAuctioneers Group's and/or (subject to 
         Completion) the Combined Group's brands; 
 
 
    *    the strength of the Existing Group's, the 
         LiveAuctioneers Group's and/or (subject to 
         Completion) the Combined Group's white label 
         offerings for auctioneers; 
 
 
    *    the level and effectiveness of the Existing Group's, 
         the LiveAuctioneers Group's and/or (subject to 
         Completion) the Combined Group's sales and marketing 
         activities directed towards attracting auctioneers 
         and bidders, including marketing opportunities that 
         the Existing Group, the LiveAuctioneers Group and/or 
         (subject to Completion) the Combined Group offers, 
         such as within the Existing Group's trade magazine, 
         the Antiques Trade Gazette; 
 
 
    *    the Existing Group's, the LiveAuctioneers Group's 
         and/or (subject to Completion) the Combined Group's 
         search engine optimisation ("SEO") strategy, which 
         influences the Existing Group's, the LiveAuctioneers 
         Group's and/or (subject to Completion) the Combined 
         Group's domain authority and ranking within internet 
         search results; 
 
 
    *    the effect of exclusivity clauses in certain of the 
         Existing Group's and (subject to Completion) the 
         Combined Group's agreements with auctioneers in the 
         US which restrict the Existing Group's and/or 
         (subject to Completion) the Combined Group's ability 
         to do business with specific competitors of such 
         auctioneers; and 
 
 
    *    the amount and effectiveness of the Existing Group's, 
         the LiveAuctioneers Group's and/or (subject to 
         Completion) the Combined Group's customer 
         relationship management ("CRM") expenditure directed 
         towards retaining auctioneers and bidders. 
 
 
   Moreover, each of the Existing Group and the LiveAuctioneers 
   Group relies, and (subject to Completion) the Combined Group 
   will rely, on the value it delivers to auctioneers rather 
   than on contracts to retain auctioneers' business. The Existing 
   Group's agreements with auctioneers do not require auctioneers 
   to continue to use its Marketplaces or the Platform for ongoing 
   sales of goods. Even with those auctioneers who pay monthly 
   subscription-style event fees to host auctions on the Existing 
   Group's or the LiveAuctioneers Group's Marketplaces or Platform, 
   auctioneers (other than certain auctioneers in North America) 
   are free to use other auction platforms (including their own 
   websites or platforms) or other venues to sell their goods, 
   concurrently or otherwise. Some of the Existing Group's and 
   some of the LiveAuctioneers Group's auctioneer customers have 
   in the past ceased using its Marketplaces and/or the Platform 
   and have set up their own platform(s). Accordingly, there 
   is no guarantee that auctioneers or bidders will use, or continue 
   to use, any of the Marketplaces or the Platform for the sale 
   or purchase of goods or that the proportion of these goods 
   sold on the Existing Group's, the LiveAuctioneers Group's 
   or, (subject to Completion) the Combined Group's Marketplaces 
   or the Platform rather than via other platforms or venues 
   will not decrease. 
   If a significant number of the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   existing bidders or auctioneers were to stop using one or 
   more of its Marketplaces or the Platform the Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group (as the case may be) would, over time, lose 
   the benefit of the "network effect" (i.e. the virtuous circle 
   which the Directors believe is generated by a steadily growing 
   number of new and returning bidders choosing to place more 
   bids through the Existing Group's, the LiveAuctioneers Group's 
   and/or (subject to Completion) the Combined Group's Marketplaces, 
   thus encouraging more items to be listed by more auctioneers 
   and vice versa), potentially leading to a decline in the number 
   of bidders and/or auctioneers and, consequently, revenue. 
   If any of the Existing Group, the LiveAuctioneers Group or 
   (subject to Completion) the Combined Group is unable to attract 
   or maintain sufficient numbers of auctioneers to or on its 
   Marketplaces or the Platform, it may need to reduce its take 
   rate (including commissions) in order to incentivise auctioneers 
   to hold more auctions on its Marketplaces or the Platform 
   and to incentivise bidders (both new and existing) to use 
   its Marketplaces or the Platform. 
   Any of the foregoing could have a material adverse effect 
   on the Existing Group's, the LiveAuctioneers Group's and/or 
   (subject to Completion) the Combined Group's business, financial 
   condition, results of operations and prospects. 
   B.3 A decrease in successful online bids and/or a decline 
   in the value of inventory listed by auctioneers on its Marketplaces 
   or Platform would reduce the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   commissions, which are the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's primary 
   revenue stream. 
   The Existing Group's and the LiveAuctioneers Group's primary 
   revenue stream is, and (subject to Completion) the Combined 
   Group's primary revenue stream will be, from commissions paid 
   by successful (i.e. winning) bidders, which are only payable 
   to the Existing Group, the LiveAuctioneers Group or (subject 
   to Completion) the Combined Group when a winning bid is made 
   by an online bidder using its Marketplaces or Platform. Such 
   commissions comprise the majority of the Existing Group's 
   and the LiveAuctioneers Group's revenue (in H1 FY21, 66 per 
   cent. of the Existing Group's revenue, in its FY20, 61 per 
   cent. of the Standalone ATG Group's revenue and 75 per cent. 
   of the Standalone Proxibid Group's revenue) and, subject to 
   Completion, will constitute the majority of the Combined Group's 
   revenue. In order to maintain and grow its respective revenues 
   from commissions on online sales, the Existing Group, the 
   LiveAuctioneers Group and (subject to Completion) the Combined 
   Group must not only attract bidders to its Marketplaces and 
   Platform, but a significant proportion of those bidders must 
   also make successful bids on auctions on those Marketplaces 
   or the Platform. To the extent the auctions taking place on 
   any of the Marketplaces or Platform are simultaneously taking 
   place in physical auction houses or on other internet platforms 
   not owned by the Existing Group, the LiveAuctioneers Group 
   or (subject to Completion) the Combined Group, winning bidders 
   not using its Marketplaces or Platform would not generate 
   any commission for the Existing Group, the LiveAuctioneers 
   Group or (subject to Completion) the Combined Group. 
   In addition, as the Existing Group's and the LiveAuctioneers 
   Group's commissions are calculated, and (subject to Completion) 
   the Combined Group's commissions will be calculated, as a 
   percentage of the winning bid price, the amount of commissions 
   that the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group is able to generate 
   also depends on the prices achieved on the inventory sold 
   in the auction. Various factors may affect the proportion 
   of bidders on the Existing Group's, the LiveAuctioneers Group's 
   and/or (subject to Completion) the Combined Group's Marketplaces 
   or the Platform who make successful bids (the "conversion 
   rate") and the price achieved on the inventory, including: 
    *    the number of potential bidders who are signed up to 
         its Marketplaces or Platform but do not place a bid, 
         for example if the range of inventory available is 
         not adequate, does not meet their needs or is not 
         priced competitively enough, to entice them to bid at 
         all; 
 
 
    *    the quality of the inventory, including the market 
         perceptions of the quality and value of such 
         inventory, and the number of bidders bidding on 
         particular inventory; 
 
 
    *    the effectiveness of the Existing Group's, the 
         LiveAuctioneers Group's and/or (subject to 
         Completion) the Combined Group's conversion rate 
         optimisation efforts to encourage bidders on its 
         Marketplaces or the Platform to place bids; 
 
 
    *    auctioneers' ability to respond to changing consumer 
         tastes and supply inventory that is attractive to 
         bidders, in a timely manner and at competitive 
         prices; 
 
 
    *    the level of disposable income or financing available 
         to the Existing Group's, the LiveAuctioneers Group's 
         and/or (subject to Completion) the Combined Group's 
         bidder base as compared with bidders not using the 
         Existing Group's, the LiveAuctioneers Group's and/or 
         (subject to Completion) the Combined Group's 
         Marketplaces or the Platform; 
 
 
    *    the availability of the Marketplaces and Platform, 
         including any IT failures or outages, even if such 
         failures are only brief, given the time-sensitive 
         nature of auctions; 
 
 
    *    the number of auctions held as online-only (where all 
         winning bids will contribute positively to the 
         conversion rate) rather than live auctions with 
         in-room and telephone bidders; and 
 
 
    *    whether the auction is conducted only on the Existing 
         Group's, the LiveAuctioneers Group's and/or (subject 
         to Completion) the Combined Group's Marketplaces 
         and/or the Platform or whether it is simultaneously 
         conducted on multiple platforms. 
 
 
   If any of these factors, among others, were to cause the conversion 
   rate or commission levels to decline, it could cause the Existing 
   Group's, the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's revenue to decline or to grow less quickly, 
   which could have a material adverse effect on its business, 
   financial condition, results of operations and prospects. 
   B.4 The Existing Group's, the LiveAuctioneers Group's and/or 
   (subject to Completion) the Combined Group's business models 
   may come under significant pressure should a significant number 
   of auctioneers choose to take bidder generation, technology 
   development and customer service (amongst other things) in-house 
   and so bypass the Marketplaces or Platform, including as a 
   result of auctioneers who use the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   white label offering attempting to maintain their own platforms 
   rather than use the Existing Group's Platform. 
   The Existing Group's and the LiveAuctioneers Group's business 
   models include, and (subject to Completion) the Combined Group's 
   business model will include, a white label offering, which 
   enables auctioneers to maintain their own brands whilst using 
   the Existing Group's Platform or the LiveAuctioneers Group's 
   platform on their own websites. The Existing Group's white 
   label offering represented a small proportion of revenue in 
   FY20 (one per cent. of the Standalone ATG Group's revenue 
   and zero per cent. of the Standalone Proxibid Group's revenue) 
   but this grew for the Existing Group in its H1 FY21, following 
   the Auction Mobility Acquisition in October 2020 (10 per cent. 
   of the Existing Group's revenue in H1 FY21). The LiveAuctioneers 
   Group does not generate revenue directly via its white label 
   offering, which is included at no additional cost to auctioneers 
   other than the event fee for the auction. The Existing Group 
   and (subject to Completion) the Combined Group intends to 
   enhance its white label offering with a premium and fully 
   customisable white label service through Auction Mobility, 
   capitalising in particular on its reputation within the North 
   American A&A vertical / geography but expanding it to other 
   verticals / geographies as well in due course. However, the 
   white label offering inherently gives rise to certain risks 
   as auctioneers using this offering are not utilising the Existing 
   Group's, the LiveAuctioneers Group's or (subject to Completion) 
   the Combined Group's, branded Marketplaces to the same extent 
   and may therefore find it easier to change to alternative 
   platforms. Auctioneers may choose to use a white label solution 
   provided by one of the Existing Group's, the LiveAuctioneers 
   Group's or (subject to Completion) the Combined Group's, competitors. 
   Alternatively, use of the Existing Group's, the LiveAuctioneers 
   Group's or (subject to Completion) the Combined Group's, white 
   label offering could, in time, result in auctioneers attempting 
   to replicate the power and size of the Marketplaces for bidder 
   generation, technology development, customer support and conversion 
   tools so as to enable them to bypass the Existing Group's, 
   or (subject to Completion) the Combined Group Platform, or 
   the LiveAuctioneers Group's platform entirely and maintain 
   their own platform. If a sufficient number of auctioneers 
   were to choose not to continue to use the Existing Group's, 
   the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's offering as a result, this could have 
   a material adverse effect on the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   business, financial condition, results of operations and prospects. 
   B.5 An inability to maintain a consistently high-quality and 
   secure experience for each of the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   auctioneers and bidders across its respective Marketplaces 
   or the Platform or the LiveAuctioneers Group's platform or 
   to keep pace with innovation and changes in technology could 
   result in fewer auctioneers and/or bidders using the Marketplaces, 
   the Platform and/or the LiveAuctioneers Group's platform. 
   The Existing Group's and the LiveAuctioneers Group's and (subject 
   to Completion) the Combined Group's success and ability to 
   compete depends (or (subject to Completion) in the case of 
   the Combined Group will depend) on its ongoing ability to 
   maintain a consistent, convenient, high quality and secure 
   experience for auctioneers and bidders across its Marketplaces, 
   the Platform and/or the LiveAuctioneers Group's platform, 
   through well-trained and skilled personnel as well as effective 
   technology and digital tools that have the right features 
   and are reliable, secure and easy to use. 
   Each of the Existing Group's, the LiveAuctioneers Group's 
   and (subject to Completion) the Combined Group's ability to 
   deliver such an experience depends and will depend on its 
   ability to adapt to changing technologies, including changing 
   consumer trends in relation to technologies and adapting to 
   new technologies that the Existing Group, the LiveAuctioneers 
   Group, (subject to Completion) the Combined Group and/or the 
   market have not yet encountered, as well as adapting to evolving 
   industry standards. In particular, it is necessary for the 
   Marketplaces, the Platform and the LiveAuctioneers Group's 
   platform to evolve and innovate through regular improvements 
   and enhancements to functionality, performance, conversion 
   rate optimisation (i.e. features that help to increase the 
   proportion of bidders that make successful bids), reliability, 
   design, security and scalability of its technology. The Existing 
   Group, the LiveAuctioneers Group and (subject to Completion) 
   the Combined Group may be unable to attract and retain sufficient 
   technical personnel required to deliver such improvements 
   and enhancements. An inability to keep pace with innovation 
   and changes in technology could result in a deterioration 
   in the user experience and, consequently, fewer auctioneers 
   and/or bidders using the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   Marketplaces, the Platform and/or the LiveAuctioneers Group's 
   platform. 
   Each of the Existing Group, the LiveAuctioneers Group and 
   (subject to Completion) the Combined Group needs to continually 
   update, test and enhance its respective software, to seek 
   to ensure that its respective technology operates effectively 
   across multiple devices, operating systems and internet browsers. 
   Software development involves significant amounts of time 
   and financial resources to update, code and test new and upgraded 
   solutions and integrate them into the Existing Group's, the 
   LiveAuctioneers Group's and/or (subject to Completion) the 
   Combined Group's existing technology infrastructure. 
   Additionally, whilst some of the Existing Group's technologies 
   are developed and maintained in-house, the Existing Group 
   contracts with third-party developers in relation to development 
   and maintenance. In particular, the Existing Group relies 
   on a third-party developer, Objectivity Limited ("Objectivity"), 
   with respect to certain software development. The Existing 
   Group has had an agreement in place with Objectivity since 
   2017 and Objectivity has assisted the Existing Group in the 
   development of software through a number of "work packages" 
   which each governs the specific software development services 
   to be provided by Objectivity. Objectivity represented the 
   Existing Group's highest expenditure of any supplier in FY20. 
   Similarly, the LiveAuctioneers Group also contracts with third-party 
   developers in relation to development and maintenance of its 
   IT infrastructure and has in the past experienced disruptions 
   in its operations due to a third-party, as detailed in the 
   risk factor entitled "The LiveAuctioneers Group may suffer 
   losses as a result of a data breach attack in June 2020". 
   If the Existing Group or (subject to Completion) the Combined 
   Group is unable to secure ongoing "work packages" with Objectivity 
   on a favourable basis, or if either of them or the LiveAuctioneers 
   Group is unable to secure contracts with other third-party 
   developers on a favourable basis, or if the Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group or third parties on whom such party relies, 
   in particular Objectivity, experience difficulties in developing 
   key software in a timely manner, within anticipated cost parameters, 
   effectively, or at all, this could delay or prevent the development, 
   introduction or implementation of new solutions and enhancements 
   to its technology infrastructure. 
   As access to the internet via desktop and laptop computers 
   declines due to the increased use and functionality of mobile 
   devices, voice-assisted speakers, wearables and automobile 
   in-dash systems, the functionality and user experiences associated 
   with the use of devices other than a desktop computer, such 
   as a smaller screen size or lack of a screen, may make the 
   use of the Marketplaces, the Platform and/or the LiveAuctioneers 
   Group's platform through such devices more difficult than 
   through a desktop computer, lower the use of the Marketplaces, 
   the Platform and/or the LiveAuctioneers Group platform and/or 
   require additional technological innovation by the Existing 
   Group, the LiveAuctioneers Group and/or (subject to Completion) 
   the Combined Group to keep pace with changing device preferences. 
   In addition, consumer purchasing patterns can differ on alternative 
   devices, and it is uncertain how the proliferation of mobile 
   devices will impact the use of the Marketplaces, the Platform 
   and/or the LiveAuctioneers Group's platform. Each of the Existing 
   Group, the LiveAuctioneers Group and (subject to Completion) 
   the Combined Group will need to ensure that its online offering 
   remains attractive as consumers shift to these alternative 
   means of accessing the internet. 
   If any of the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group is unable to consistently 
   meet customer expectations or to develop or improve customer-facing 
   technology in a timely manner that responds to its own or 
   auctioneers' or bidders' evolving needs, its business, financial 
   condition, results of operations and prospects will be adversely 
   affected. 
   B.6 The Existing Group and (subject to Completion) the Combined 
   Group may be unable to successfully manage its future growth. 
   The Existing Group has grown rapidly since FY16 and the Directors 
   believe future growth is important to the ongoing success 
   of the Existing Group and (subject to Completion) the Combined 
   Group. The Existing Group and (subject to Completion) the 
   Combined Group may fail to achieve further growth, may encounter 
   setbacks in its ongoing expansion, or may be unable to successfully 
   manage its expanding operations, any of which could have a 
   material adverse effect on its business, financial condition, 
   results of operations and prospects. Additionally, the Existing 
   Group incurred losses for the year of GBP3.5 million, GBP8.8 
   million and GBP16.0 million for FY18, FY19 and FY20, respectively, 
   and losses of GBP24 million for the six-months of H1 FY21, 
   and the Existing Group and/or (following Completion) the Combined 
   Group may not be able to achieve profitability. 
   Each of the Existing Group's, the LiveAuctioneers Group's 
   and (subject to Completion) the Combined Group's growth strategy 
   contemplates significant investments and initiatives designed 
   to continue the growth of its revenue and market share, particularly 
   through acquisitions and the ongoing development of the Platform 
   and/or the LiveAuctioneers Group's platform. 
   In implementing its growth strategy, the Existing Group, the 
   LiveAuctioneers Group and (subject to Completion) the Combined 
   Group must effectively manage an increasing number of distinct 
   business divisions and revenue streams, as well as new business 
   opportunities, whilst maintaining operational service quality 
   and increasing capacity and Marketplace traffic to meet the 
   expectations of existing and prospective auctioneers and bidders. 
   The Existing Group's, the LiveAuctioneers Group's and (subject 
   to Completion) the Combined Group's respective growth strategy 
   also entails developing new offerings with which it has less 
   experience. For example, the Existing Group and (subject to 
   Completion) the Combined Group intends to expand its service 
   offerings to auctioneers and bidders in the future, including 
   developing an ecosystem on its Marketplaces which would support 
   bidders and auctioneers in accessing financing, logistics, 
   maintenance and repair, restoration and inventory storage 
   via third parties. However, each of the Existing Group's, 
   the LiveAuctioneers Group's and (subject to Completion) the 
   Combined Group's efforts and investments may be unsuccessful 
   in growing its business as planned. The Existing Group, the 
   LiveAuctioneers Group and/or (subject to Completion) the Combined 
   Group may incur higher than expected capital expenditures 
   and other costs, and may be unable to realise the anticipated 
   benefits of the capital expenditure and other investments, 
   within the anticipated timelines or at all. The Existing Group, 
   the LiveAuctioneers Group and (subject to Completion) the 
   Combined Group may also have reduced amounts of cash available 
   for use towards other initiatives. 
   The implementation of the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's respective 
   growth strategy, including the Acquisition, is also expected 
   to expose each of the Existing Group, the LiveAuctioneers 
   Group and (subject to Completion) the Combined Group to additional 
   competitive and operational complexities, and may place additional 
   requirements and strain on the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   respective infrastructure and systems, controls, procedures 
   and management, including the need to invest in recruiting 
   and training incremental personnel with relevant expertise, 
   and to expand the scope of the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   current technology systems beyond current expectations. In 
   addition, the Existing Group's, the LiveAuctioneers Group's 
   and/or (subject to Completion) the Combined Group's investments 
   in new technology may not provide anticipated benefits or 
   may expose any or all of them to additional risks, for example, 
   due to poor implementation or due to unexpected outcomes of 
   new functionalities. Some of the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's systems 
   are interdependent and a failure of one of these systems may 
   result in dependent systems failing. Any updates to the Existing 
   Group's, the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's systems and infrastructure to support 
   its operations and growth and/or respond to changes in regulations 
   and markets, create risks associated with implementing new 
   systems and integrating them with existing ones, including 
   as a result of the Acquisition, as detailed in the risk factors 
   entitled "The Combined Group may fail to realise anticipated 
   benefits of the Acquisition or the total cost of the Acquisition 
   may exceed the Combined Group's cost expectations" and "The 
   Existing Group has in the past made, and in the future it 
   and/or (subject to Completion) the Combined Group may make, 
   acquisitions and investments, which may prove unsuccessful 
   or divert its resources, result in operating difficulties 
   and otherwise disrupt the Existing Group's or the Combined 
   Group's operations". 
   The Directors believe the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's innovation 
   and collaboration-driven cultures are core to their success 
   and such culture may fail to be maintained or adequately adapted 
   to meet the needs of future and evolving operations, in particular 
   as the Existing Group, the LiveAuctioneers Group and (subject 
   to Completion) the Combined Group grow internationally. Each 
   of the Existing Group, the LiveAuctioneers Group and (subject 
   to Completion) the Combined Group may also fail to apply best 
   practices in marketing, CRM, IT processes and systems as it 
   expands into new businesses or into new markets. 
   If the Existing Group's, the LiveAuctioneers Group's and/or 
   (subject to Completion) the Combined Group's fails to implement 
   its growth strategy and manage the related risks and costs 
   successfully, its business, financial condition, results of 
   operations and prospects may be materially adversely affected. 
   B.7 The Existing Group has in the past made, and in the future 
   it and/or (subject to Completion) the Combined Group may make, 
   acquisitions and investments, which may prove unsuccessful 
   or divert its resources, result in operating difficulties 
   and otherwise disrupt the Existing Group's and/or the Combined 
   Group's operations. 
   Acquisitions and investments, such as the Acquisition, are 
   a significant component of the Existing Group's and (subject 
   to Completion) Combined Group's growth strategy. The Existing 
   Group has in the past made, and in the future it or (subject 
   to Completion) the Combined Group may make, acquisitions and 
   investments which are material to its financial condition 
   and results of operations. For example, in February 2020 the 
   Existing Group acquired Proxibid which has had a material 
   effect on the Existing Group's financial condition and results 
   of operations, with the Existing Group's THV (Total Hammer 
   Value, representing the total final sale value of all lots 
   listed on the Existing Group's Marketplaces or Platform) growing 
   from GBP1,500 million in FY19 to GBP4,900 million in FY20 
   (with the Standalone Proxibid Group accounting for GBP3,200 
   million of that sum and the Standalone ATG Group accounting 
   for GBP1,700 million). Similarly, in October 2020, the Existing 
   Group completed the Auction Mobility Acquisition, with the 
   Existing Group's revenue from its white label offering growing 
   from a small proportion of its revenue in FY20 (one per cent. 
   of the Standalone ATG Group's revenue and zero per cent. of 
   the Standalone Proxibid Group's revenue) to 10 per cent. of 
   the Existing Group's revenue in H1 FY21. Please also refer 
   to the risk factors in Section A (Risks relating to the Acquisition) 
   of this Error! Reference source not found. . 
   The Existing Group and/or (subject to Completion) the Combined 
   Group may make additional significant acquisitions in the 
   future and, subject to the provisions of the Listing Rules 
   or other applicable law, Shareholders may not have the opportunity 
   to vote on or approve future acquisitions. 
   The process of acquiring and integrating another company or 
   technology could create unforeseen operating difficulties 
   and expenditures and involves a number of risks, such as: 
    *    diversion of management time and focus from operating 
         the business; 
 
 
    *    use of resources as part of the initial target 
         scoping, due diligence and integration processes that 
         are needed in other areas of the business; 
 
 
    *    implementation or remediation of controls, procedures 
         and policies of the acquired company in order to 
         bring them up to the standards of, and achieve 
         uniformity with, those applied by the Existing Group 
         or the Combined Group more widely; 
 
 
    *    difficulties integrating the systems of the acquired 
         operations with those of the Existing Group or the 
         Combined Group, potential delays and difficulties 
         associated with incrementally migrating the 
         operations to the Platform and the potential 
         diversion of technology resource from the ongoing 
         development of the Platform and the existing 
         Marketplaces in addition to the opportunity cost of 
         trying to achieve certain technical synergies from 
         integrating an acquisition which may result in the 
         diversion of key employees from the achievement of 
         other synergies; 
 
 
    *    difficulties in co-ordination of product, engineering 
         and selling and marketing functions, including 
         difficulties and additional expenses associated with 
         supporting legacy services and products and hosting 
         infrastructure of the acquired company and difficulty 
         converting the auctioneer clients of the acquired 
         company onto the Existing Group's or the Combined 
         Group's contract terms; 
 
 
    *    disparities in the revenues, licensing, support or 
         professional services model of the acquired company; 
 
 
    *    difficulties in retention and integration of 
         employees from the acquired company including 
         difficulties relating to differing corporate cultures 
         as well as integration and re-restructuring costs, 
         both one-off and ongoing; 
 
 
    *    failures in due diligence prior to acquisition, 
         leading to unforeseen costs or liabilities; 
 
 
    *    adverse effects on the Existing Group's or the 
         Combined Group's existing business relationships with 
         auctioneers and bidders; 
 
 
    *    adverse tax consequences; 
 
 
    *    regulatory risks, including the risk that such 
         acquisition or investment attracts scrutiny from 
         competition authorities, as further detailed in the 
         risk factor entitled "The Group is subject to 
         regulatory oversight by competition authorities, 
         including the Competition and Markets Authority in 
         the UK"; 
 
 
    *    litigation or other claims arising out of the 
         acquisitions; 
 
 
    *    the need to integrate operations across different 
         cultures and languages and to address the particular 
         economic, currency, political and regulatory risks 
         associated with specific countries; and 
 
 
    *    a failure to generate expected margins or cash flows, 
         or to realise the anticipated benefits of any 
         acquisitions, including expected operational, revenue, 
         technical and other synergies or other benefits 
         within anticipated timeframes or at all. 
 
 
   In addition, the Existing Group's and/or the Combined Group's 
   assessments of, and assumptions regarding acquisition targets 
   may prove to be incorrect, and actual results may differ significantly 
   from expectations. A significant portion of the purchase price 
   of acquisitions may be allocated to acquired goodwill and 
   other intangible assets, which must be assessed for impairment 
   at least annually and could therefore have a material effect 
   on the Existing Group's or the Combined Group's financial 
   position. If the Existing Group's or the Combined Group's 
   acquisitions or investments do not yield expected returns, 
   it may be required to take charges or impairments to its operating 
   results based on this impairment assessment process, which 
   could adversely affect the Existing Group's or the Combined 
   Group's business, financial condition, results of operations 
   and prospects. 
   Moreover, acquisitions or investments in jurisdictions other 
   than the ones the Existing Group currently operates in, or 
   (subject to Completion) the Combined Group will operate in, 
   would subject it to market practices, as well as other regulatory 
   and tax requirements, that differ from those it is currently 
   familiar with, which may in turn expose the Existing Group 
   and/or the Combined Group to unanticipated risks. 
   Any of the above risks associated with acquisitions could 
   have a material adverse effect on the Existing Group's and/or 
   the Combined Group's business, financial condition, results 
   of operations and prospects. 
   B.10 The loss of senior executives or one or more of the Existing 
   Group's, the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's key employees could adversely affect 
   its business, results of operations and financial condition. 
   Each of the Existing Group's, the LiveAuctioneers Group's 
   and (subject to Completion) the Combined Group's success depends 
   to a large extent on the experience and knowledge of its key 
   executive officers and other key employees, and loss of the 
   services of one or more of such persons could adversely affect 
   its business. 
   Each of the Existing Group's, the LiveAuctioneers Group's 
   and (subject to Completion) the Combined Group's success also 
   depends on its ability to attract, motivate and retain skilled 
   development, technical, operating and sales and marketing 
   personnel, and it may not be able to continue attracting similarly 
   qualified and skilled individuals to join its staff and senior 
   management or to retain its current personnel. For example, 
   the Existing Group is currently in the process of recruiting 
   a new Chief Marketing Officer. Competition for qualified employees 
   (particularly in the technology field) is intense and changes 
   in labour or tax laws could require the Existing Group, the 
   LiveAuctioneers Group and/or (subject to Completion) the Combined 
   Group to incur higher labour costs. The specialised skills 
   the Existing Group, the LiveAuctioneers Group and (subject 
   to Completion) the Combined Group require are difficult and 
   time consuming to acquire and, as a result, such skills are 
   in short supply and may be more expensive to employ (particularly 
   in concentrated tech hubs such as London). Further, the effects 
   of the United Kingdom's withdrawal from the European Union 
   (commonly referred to as "Brexit") have resulted in a reduction 
   in freedom of movement between the United Kingdom and Europe, 
   which could impair in particular the Existing Group's, and 
   (subject to Completion) the Combined Group's, ability to hire 
   new personnel from the European Union. 
   If the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group loses a number of qualified 
   employees to its competitors, new entrants or otherwise, is 
   unable to attract, retain and motivate the additional highly 
   skilled employees required for the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   activities, or is required to pay substantially higher wages 
   in order to attract and retain the highly qualified and skilled 
   personnel it needs, this could delay or curtail the successful 
   implementation of the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   strategic objectives and result in significant costs being 
   incurred, which could have a material adverse effect on its 
   business, financial condition, results of operations and prospects. 
   B.11 Each of the Existing Group and the LiveAuctioneers Group 
   relies, and (following Completion) the Combined Group will 
   rely, on its brand and reputation, which could be impaired. 
   Any failure to maintain the Marketplaces, Platform or the 
   LiveAuctioneers Group's platform, or perception that the Marketplaces, 
   the Platform or the LiveAuctioneers Group's platform are not 
   maintained, at the level expected by the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's auctioneers or bidders, or any failure 
   to maintain high quality customer service, could adversely 
   affect the Existing Group's, the LiveAuctioneers Group's and/or 
   (following Completion) the Combined Group's reputation and 
   undermine the strength of its brands. Any negative information 
   or commentary relating to the Existing Group, the LiveAuctioneers 
   Group, (following Completion) the Combined Group, the Marketplaces, 
   the Platform, or the LiveAuctioneers Group's platform, whether 
   accurate or not, may be widely disseminated on social networking 
   platforms, which could amplify any adverse effect on the reputation 
   of the Existing Group, the LiveAuctioneers Group, (following 
   Completion) the Combined Group, the Marketplaces, the Platform, 
   and/or the LiveAuctioneers Group's platform. Each of the Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group may also suffer reputational harm or suffer 
   negative publicity as a result of the actions of auctioneers 
   using its Marketplaces, the Platform, or the LiveAuctioneers 
   Group platform for example listing items that are defective 
   or incorrectly described, or items which give rise to controversy, 
   including firearms and offensive items, as further detailed 
   in the risk factor entitled "The Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group could 
   incur liability by reason of the actions of auctioneers on 
   its Marketplaces, the Platform or the LiveAuctioneers Group's 
   platform". Similarly, none of the Existing Group nor the LiveAuctioneers 
   Group tests, nor (following Completion) will the Combined 
   Group test, any products which are sold on its Marketplaces, 
   the Platform or the LiveAuctioneers platform prior to their 
   sale, including electrical products and industrial equipment, 
   and so there is a risk that such products could be defective 
   and potentially dangerous if they have not been properly tested, 
   or tested at all, by auctioneers, in which case the Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group could suffer reputational harm. 
   In addition, the Existing Group has an editorial team that 
   publishes editorial reviews and opinionated comments relating 
   to auction items and the state of the market for certain categories 
   of goods in the Existing Group's trade magazine, the Antiques 
   Trade Gazette. This editorial content, whilst controlled by 
   the Existing Group, could have a negative effect on consumer 
   sentiment relating to the A&A market and/or any of the Marketplaces, 
   or could be perceived unfavourably by auctioneers and/or bidders, 
   which could have a material adverse effect on the Existing 
   Group's or (following Completion) the Combined Group's reputation. 
   Any negative publicity associated with the Existing Group, 
   the LiveAuctioneers Group and/or (following Completion) the 
   Combined Group or its Marketplaces, or any deterioration in 
   the strength of the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   or their Marketplaces' brands or reputation could adversely 
   affect the volume of traffic through the Marketplaces and 
   therefore have a material adverse effect on the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's business, financial condition, results 
   of operations and prospects. 
   B.12 The Existing Group, the LiveAuctioneers Group and/or 
   (following Completion) the Combined Group may be unable to 
   adequately promote its services through digital marketing, 
   social media, e-mails or other marketing efforts and would 
   be adversely affected by any adverse fluctuations in search 
   engine search result rankings. 
   Each of the Existing Group and the LiveAuctioneers Group relies 
   and (subject to Completion) the Combined Group will rely on 
   its ability to attract auctioneers and bidders to the Marketplaces 
   through internet search results on search platforms such as 
   Google, as well as advertising through digital marketing and 
   social media (including via Facebook, Twitter and Instagram). 
   Each of the Existing Group and the LiveAuctioneers Group views 
   these as an important means of promoting its services and 
   reaching auctioneers and bidders. The Existing Group and the 
   LiveAuctioneers Group also provide, and (following Completion) 
   the Combined Group will provide, e-mails and "push" communications 
   to existing bidders and other visitors informing them of what 
   is currently, or will be, available for purchase via its Marketplaces. 
   The Directors believe these platforms help (in the case of 
   the Existing Group and the LiveAuctioneers Group) and will 
   help ((subject to Completion) in the case of the Combined 
   Group) generate a substantial portion of its revenue and form 
   an important part of the customer experience. 
   An important factor in attracting bidders to the Marketplaces 
   is how prominently listings are displayed in response to search 
   queries for key search terms. Search engines typically rely 
   on algorithms to determine which websites are included in 
   search results and at what ranking. The Existing Group's, 
   the LiveAuctioneers Group's and (following Completion) the 
   Combined Group's domain name ranking may change from time 
   to time, due to factors that may be outside the control of 
   the Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group, such as a change in a search 
   engine's ranking algorithm or methodology. Historically, the 
   Existing Group has been able to maintain a stable, targeted 
   and efficient level of marketing spend due to its high ranking 
   in search results. If the Marketplaces are ranked lower or 
   fail to appear in search results for any reason, visits to 
   the Marketplaces could decline, and the Existing Group, the 
   LiveAuctioneers Group and/or (following Completion) the Combined 
   Group may not be able to replace this traffic. The Marketplaces 
   have experienced fluctuations in search result rankings in 
   the past and the Directors anticipate that such fluctuations 
   will occur from time to time in the future. Adverse changes 
   in search engine rankings may have an adverse effect on the 
   Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's business, financial condition, 
   results of operations and prospects. Additionally, to further 
   grow online presence, the Existing Group is currently executing 
   a revised and enhanced SEO strategy but there is no guarantee 
   that it will be effective or, if it is initially effective, 
   that it will remain effective. 
   If the Existing Group's, the LiveAuctioneers Group's and/or 
   (following Completion) the Combined Group's domain name authority 
   decreases, or the price of marketing the Marketplaces via 
   search engines or on social media platforms increases, the 
   Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's marketing spend may need 
   to be increased, or a larger portion may need to be allocated 
   to search engine marketing which will increase the Existing 
   Group's, the LiveAuctioneers Group's and/or the Combined Group's 
   direct marketing costs. 
   The Existing Group's, the LiveAuctioneers Group's and/or (subject 
   to Completion) the Combined Group's growth strategy contemplates, 
   among other things, an increase in digital marketing activities, 
   social media engagement and customer support (including enhanced 
   CRM) across the online channel. If any of the Existing Group, 
   the LiveAuctioneers Group and/or (following Completion) the 
   Combined Group is unable to successfully implement these initiatives, 
   its business and results of operations could be materially 
   adversely affected. 
   Each of the Existing Group and the LiveAuctioneers Group is 
   also exposed, and (subject to Completion) the Combined Group 
   will also be exposed, to the risk that search engines, e-mail, 
   current major social media platforms or other messaging services 
   are replaced with more popular services to which the Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group is slow to adapt. Additionally, changes 
   in how webmail applications organise and prioritise e-mail 
   may reduce the number of subscribers opening the Existing 
   Group's, the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's e-mails. Actions by third parties to 
   block, impose restrictions on, or charge for, the delivery 
   of e-mails, social media posts or other messages could also 
   adversely affect the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business. 
   Each of the Existing Group and the LiveAuctioneers Group uses 
   the placement and use of "cookies" (text files stored on an 
   auctioneer's or user's web browser or device) to support tailored 
   marketing to consumers. The Existing Group's, the LiveAuctioneers 
   Group's and (following Completion) the Combined Group's marketing 
   activities, including its use of cookies, are (or, in the 
   case of the Combined Group, will be) subject to data protection 
   regulation as further detailed in the risk factor entitled 
   "The Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group's may incur additional costs 
   in implementing and complying with new regulations, or any 
   changes to existing regulations, such as the GDPR". 
   In addition, any disruption or downtime experienced by search 
   engines, e-mail providers or social networking services, or 
   a decline in the use or engagement with such platforms and 
   services by customers and potential customers, could have 
   a material adverse effect on the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial condition and results of operations. 
   B.13 The Existing Group, the LiveAuctioneers Group and/or 
   (following Completion) the Combined Group could incur liability 
   by reason of the actions of auctioneers on its Marketplaces, 
   the Platform or the LiveAuctioneers Group's platform. 
   The law relating to the liability of online services companies 
   for information carried on, hosted by or disseminated through 
   websites operated by such companies is currently unclear, 
   and there is a risk that any of the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group could 
   be held liable for information posted on its websites by third 
   parties, such as auctioneers. Although none of the Existing 
   Group nor the LiveAuctioneers Group creates, nor (following 
   Completion) will the Combined Group create, the listings or 
   take possession of the items offered for auction on its Marketplaces, 
   the Platform or the LiveAuctioneers Group's platform, since 
   it does not verify the authenticity of the items listed it 
   may be subject to allegations that items listed are counterfeit, 
   defective or illegal. Although each of the Existing Group 
   and the LiveAuctioneers Group has processes in place in order 
   to reduce the risk of fraudulent items being sold via its 
   Marketplaces, the Platform or the LiveAuctioneers Group platform, 
   there can be no assurance that such policies and procedures 
   will be effective in preventing them from materialising in 
   the future. 
   In particular, a number of auctioneers using the Proxibid 
   Marketplace and/or the LiveAuctioneers Marketplace in the 
   United States sell firearms, which is subject to both US federal 
   and state law and regulation. Whilst the Existing Group and 
   the LiveAuctioneers Group have systems in place to confirm 
   that any auctioneer which indicates at sign-up it is intending 
   to sell firearms via the Proxibid Marketplace and/or the LiveAuctioneers 
   Marketplace has the required US Federal Firearms Licence, 
   neither the Existing Group nor the LiveAuctioneers Group then 
   verifies or monitors that any subsequent sales by such auctioneers 
   are compliant with the terms of that licence, and the Existing 
   Group and the LiveAuctioneers Group rely on the relevant auctioneer 
   to ensure compliance with this as well as other federal and 
   state laws and regulations. Additionally, pursuant to the 
   International Traffic in Arms Regulations ("ITAR"), the Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group could incur liability in relation to any 
   sale of military-grade weaponry on the Marketplaces, the Platform 
   and/or the LiveAuctioneers Group's platform. ITAR restricts 
   not only the sale of relevant items for export but also the 
   brokering of such a sale. The definition of brokering under 
   ITAR is broad and, although the Existing Group has been advised 
   that it is unlikely to be deemed to be brokering the sale 
   by an auctioneer of an item, there can be no assurance that 
   relevant regulators will not take a contrary view. The Existing 
   Group has banned the sale of items restricted under ITAR with 
   effect from 4 January 2021. The most likely impact of an auction 
   being found to be non-compliant with ITAR would be for the 
   US Department of Defense Trade Controls to require the auction 
   to be closed or for an ITAR-registered broker to be present 
   at the auction but in extreme cases the Existing Group, the 
   LiveAuctioneers Group and/or (following Completion) the Combined 
   Group could face criminal penalties of not more than a $1,000,000 
   fine and/or imprisonment for culpable individuals of not more 
   than 20 years and civil penalties of a fine of up to approximately 
   $1,200,000, if the Existing Group, the LiveAuctioneers Group 
   or (following Completion) the Combined Group were found to 
   have committed a wilful violation of ITAR, including providing 
   wilful untrue statements regarding material facts and making 
   wilful omission of material facts. 
   Some auctioneers, particularly in Germany and the UK, may 
   also sell offensive or "hate" items, which are subject to 
   additional local restrictions with which the Existing Group, 
   the LiveAuctioneers Group and (following Completion) the Combined 
   Group must comply-for example Paragraph 86 of the German Criminal 
   Code which outlaws the use of symbols of unconstitutional 
   organisations including the Nazi regime. Although the law 
   is currently unclear as to whether the Existing Group, the 
   LiveAuctioneers Group and/or (following Completion) the Combined 
   Group or the relevant auctioneer would be liable for non-compliance 
   with this legislation, if the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group were 
   to be found liable, it could be subject to a fine, the quantum 
   of which is subject to the discretion of the relevant German 
   court but could, in an extreme scenario, be in the region 
   of approximately EUR10 million. In order to comply with this 
   legislation, with limited exceptions, the Existing Group and 
   the LiveAuctioneers Group prohibit auctioneers from listing 
   offensive items on any of its Marketplaces. This includes 
   items that promote or glorify hatred or violence toward people 
   on the basis of race, ethnicity, religion, gender, identity, 
   disability or sexual orientation, or that promote organisations 
   with such views. However, the Existing Group and the LiveAuctioneers 
   Group recognise that there may be legitimate reasons for preserving 
   antique items that represent historical injustices or antiquated 
   social norms. The Existing Group's policies relating to "hate" 
   items requires auctioneers to include information about historical 
   context when such items are listed and expressly forbids the 
   sale of all such items except in accordance with those requirements 
   and, in particular, expressly forbids the sale of all items 
   promoting or linked to white supremacist groups including 
   the Ku Klux Klan; Nazi items unless established as legitimate 
   historical artefacts produced before 1945; items that support 
   or imply support of terrorist groups; items that convey racist, 
   homophobic or otherwise offensive portrayals of their subjects; 
   and items of an explicit or offensive sexual nature. Additionally, 
   the Existing Group's terms and conditions with its auctioneers 
   prohibit the sale of any lot which is 'harmful' or 'questionable', 
   which includes (amongst other things) any items which may 
   cause the auctioneer or the Existing Group to suffer civil 
   or criminal liability of any kind. The Existing Group employs 
   a compliance team to monitor compliance with the above restrictions 
   and remove listings if issues are identified. Similarly, the 
   LiveAuctioneers Group's terms and conditions with its auctioneers 
   prohibit the sale of any lot which would violate any applicable 
   laws or regulations or which would subject the LiveAuctioneers 
   Group or its suppliers to potential harm, damages or liability. 
   However, there can be no assurance the Existing Group, the 
   LiveAuctioneers Group or (following Completion) the Combined 
   Group will always be effective in identifying listings in 
   breach of its policies. 
   Particularly given recent events in the United States, as 
   well as the change in US administration and in control of 
   the US Senate, laws and regulations in the United States governing 
   the sale of firearms could change, as could laws and regulations 
   governing liability of online service companies for information 
   carried on, hosted by or disseminated through websites operated 
   by such companies. See also the risk factor entitled "The 
   Existing Group and the LiveAuctioneers Group are, and (following 
   Completion) the Combined Group will be, subject to a range 
   of laws and regulations of general applicability, as well 
   as evolving laws and regulations affecting the use of the 
   internet and e-commerce". Future restrictions on online sales 
   of firearms could reduce or eliminate the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's revenue associated with auctions of firearms, 
   and changes more broadly to the liability regime that would 
   apply to the Existing Group, the LiveAuctioneers Group and/or 
   (following Completion) the Combined Group could have a material 
   adverse effect on its business, financial condition, results 
   of operations and prospects. Changes in consumer sentiment 
   with respect to the availability for bidding of firearms or 
   items associated with extremist groups could also lead to 
   reputational damage for the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group were 
   such items to remain available for auction on Marketplaces, 
   the Platform or the LiveAuctioneers Group platform, and would 
   also require greater compliance resources to be dedicated 
   to monitoring of listings. Similarly, firearms acquired through 
   a Marketplace that are used in the commission of crimes or 
   terrorist incidents could also give rise to reputational damage, 
   as detailed in the risk factor entitled "Each of the Existing 
   Group and the LiveAuctioneers Group relies, and (following 
   Completion) the Combined Group will rely, on its brand and 
   reputation, which could be impaired". 
   Additionally, the Existing Group and the LiveAuctioneers Group 
   allow, and (following Completion) the Combined Group will 
   allow, third-party auctioneers to advertise their products 
   and auctions, including links to their websites, on the Existing 
   Group's, the LiveAuctioneers Group's or (following Completion) 
   the Combined Group's websites (respectively). These third-party 
   websites are outside of the Existing Group's, the LiveAuctioneers 
   Group's and the Combined Group's control and may contain information 
   or content which may be subject to copyright or trademark 
   infringement claims or other claims (based on the nature and 
   content of the information disseminated) under the laws of 
   the UK, US or other relevant jurisdictions. While the Existing 
   Group and the LiveAuctioneers Group review, and (following 
   Completion) the Combined Group will review, advertisements 
   before they are placed on the Existing Group's, the LiveAuctioneers 
   Group's or (following Completion) the Combined Group's websites 
   (respectively) in order to mitigate this risk, it does not 
   audit the website of each third-party seeking to advertise 
   on its websites. Further, while the Existing Group's and the 
   LiveAuctioneers Group's contracts with auctioneers confirm 
   that the Existing Group acts only as a conduit of products 
   on its Marketplaces and its Platform and that the LiveAuctioneers 
   Group acts only as a conduit of products on the LiveAuctioneers 
   Marketplace and its platform, and that it is the responsibility 
   of the relevant auctioneer to ensure that all sales are compliant 
   with applicable law, the laws in this area are evolving and 
   could evolve in such as a way as to create greater liability 
   for the Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group. 
   B.14 The Marketplaces', the Platform's and LiveAuctioneers 
   Group's platform's systems and processes may be subject to 
   undetected errors, defects or bugs which could adversely affect 
   the Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's business. 
   Each of the Existing Group's, the LiveAuctioneers Group's 
   and (following Completion) the Combined Group's business is 
   dependent on the suitability, reliability, durability and 
   performance of its Marketplaces', the Platform's and the LiveAuctioneers 
   Group's platform's systems and processes, including third-party 
   components and systems that support its business. The software 
   underlying the Marketplaces, the Platform and the LiveAuctioneers 
   Group's platform is complex and may contain undetected errors, 
   defects or bugs. In the past, the Existing Group and the LiveAuctioneers 
   Group have experienced instances where defects have been released 
   onto the Platform despite its engineering and quality assurance 
   processes. Although these defects have usually been discovered 
   and resolved quickly and there has been no material adverse 
   effect on the Existing Group's or the LiveAuctioneers Group's 
   business as a result of any such instances to date, the Existing 
   Group, the LiveAuctioneers Group or (following Completion) 
   the Combined Group may discover significant errors, defects 
   or bugs in the future that it may not be able to correct in 
   a timely, cost-effective manner, or at all. In addition, the 
   Existing Group's and LiveAuctioneers Group's services are, 
   and (subject to Completion) the Combined Group's services 
   will be, integrated with products and systems developed by 
   third parties. Such third-party software programs may contain 
   undetected errors, defects or bugs when they are first introduced 
   or when subsequent updates are released. 
   Additionally, the Existing Group and the LiveAuctioneers Group 
   provide white label auction products (via GAP White Label 
   and Auction Mobility in the case of the Existing Group and 
   via its own white label offering in the case of the LiveAuctioneers 
   Group) which auctioneers can use to run auctions via their 
   own websites, and the back-office systems (via GAP Office 
   and Wavebid in the case of the Existing Group and via its 
   payments processing service in the case of the LiveAuctioneers 
   Group) which auctioneers can use to support the administrative 
   aspects of running an auction house. If the software supplied 
   by the Existing Group, the LiveAuctioneers Group or (following 
   Completion) the Combined Group is defective, including if 
   such software contains a virus or other forms of malware, 
   this software could cause loss or damage to an auctioneer 
   which may result in claims being brought against the Existing 
   Group, the LiveAuctioneers Group and/or the Combined Group. 
   If such a claim were successfully brought against the Existing 
   Group, the LiveAuctioneers Group or the Combined Group, its 
   insurance may not cover such claim fully or at all and its 
   reputation, business, results of operations, financial condition 
   and prospects may be materially adversely affected. 
   Errors, defects or bugs could be found in the Existing Group's 
   or the LiveAuctioneers Group's existing, or any of their or 
   (following Completion) the Combined Group's future, services 
   or third-party products upon which its services are dependent. 
   This could cause, among other things, delays in, or loss of 
   market acceptance of, its services, loss of key internal systems, 
   diversion of resources and injury to its reputation, which 
   could have a material adverse effect on the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's business, financial condition, results 
   of operations and prospects. 
   Any security intrusion, virus or other breach may also compromise 
   information held by the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group (see 
   further the risk factor below entitled "Security breaches 
   and other disruptions to, or failures in, the Group's IT infrastructure 
   and networks, or those of third parties, could disrupt the 
   Group's business, comprise sensitive and confidential information, 
   affect the Group's reputation, increase its operational costs, 
   and cause losses."). 
   B.15 Disruptions in third-party systems and processes that 
   the Existing Group and the LiveAuctioneers Group rely on, 
   and/or that (following Completion) the Combined Group will 
   rely on, could result in lower sales and increased costs. 
   The Marketplaces, the Platform and the LiveAuctioneers Group's 
   platform are designed to work in conjunction with hardware, 
   software and data hosted and maintained by third parties, 
   including Microsoft and Amazon Web Services. Any significant 
   disruption in the supply or maintenance of such third-party 
   hardware, software and data could impair the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's ability to offer its services until the 
   functionality offered by the third-party providers is rectified 
   or replaced. In addition, the Existing Group and the LiveAuctioneers 
   Group utilise, and (subject to Completion) the Combined Group 
   will utilise, services provided by third parties to enhance 
   its current service offering and respond to emerging industry 
   standards and other technological changes in a timely and 
   cost-effective manner. 
   The Existing Group and the LiveAuctioneers Group also rely, 
   and (subject to Completion) the Combined Group will also rely, 
   on third parties to provide payment processing services, as 
   the Marketplaces, the Platform and the LiveAuctioneers Group's 
   platform are integrated with such processing systems, which 
   are offered to auctioneers if they do not wish to arrange 
   payment themselves. If these companies become unwilling or 
   unable to provide these payment services, if such services 
   are disrupted, or if the cost of providing such services increases, 
   the Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's operations may be disrupted 
   and the Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group may lose revenue from referral 
   and transaction fees that it generates from such services. 
   Any significant failure of payment processing systems, including 
   third-party systems such as those maintained by banks, could 
   have a material adverse effect on the Existing Group's, the 
   LiveAuctioneers Group's and/or (following Completion) the 
   Combined Group's revenue and undermine confidence in the Marketplaces, 
   the Platform and/or the LiveAuctioneers Group's platform. 
   The Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group may be unable to source alternative 
   providers of such services in a timely manner, or at all. 
   Any failure by the Existing Group, the LiveAuctioneers Group 
   and/or (following Completion) the Combined Group or its third-party 
   service providers to maintain and improve the relevant technology 
   systems and infrastructure may result in system interruptions. 
   Like many technology-based businesses, each of the Existing 
   Group and the LiveAuctioneers Group and its respective third-party 
   service suppliers have experienced, and may experience, material 
   system interruptions, which could be caused by any number 
   of factors, including fires, floods, power loss, telecommunications 
   failures, physical or electronic break-ins, earthquakes, acts 
   of war or terrorism or other events or disruptions. Additionally, 
   in the event of such interruptions the Existing Group, the 
   LiveAuctioneers Group and/or (following Completion) the Combined 
   Group may need, for commercial reasons, to compensate its 
   auctioneers for income lost as a result of being unable to 
   host auctions on the Marketplaces, the Platform and/or the 
   LiveAuctioneers Group's platform during those interruptions, 
   or may otherwise result in auctioneers reducing their use 
   of the Marketplaces, Platform and/or the LiveAuctioneers Group's 
   platform. The Existing Group, the LiveAuctioneers Group and/or 
   (following Completion) the Combined Group may fail to replace 
   the functionality or data provided by the third-party vendors 
   that is presently incorporated into the Existing Group's and/or 
   LiveAuctioneers Group's. or (following Completion) is at a 
   point in time incorporated into the Combined Group's, technology 
   infrastructure in the event that the hardware, software or 
   data provided by the third parties becomes obsolete or incompatible 
   with its services, or is not adequately maintained or updated. 
   If any of the factors noted above were to occur, it could 
   impair the Existing Group's, the LiveAuctioneers Group's and/or 
   (following Completion) the Combined Group's ability to process 
   bidder traffic and transactions which, in turn, might materially 
   adversely affect its business, financial condition, results 
   of operations and prospects. 
   B.16 Security breaches and other disruptions to, or failures 
   in, the Existing Group's, the LiveAuctioneers Group's and/or 
   (following Completion) the Combined Group's IT infrastructure 
   and networks, or those of third parties, could disrupt its 
   business, compromise sensitive and confidential information, 
   affect its reputation, increase its operational costs and 
   cause losses. 
   The Existing Group and the LiveAuctioneers Group rely, and 
   (subject to Completion) the Combined Group will rely, on information 
   technology networks and systems, some of which are managed 
   by third parties, to process, encrypt, transmit and store 
   electronic information and sensitive or confidential data, 
   and to manage or support a variety of business processes and 
   activities, including user registration and payments. The 
   Existing Group and the LiveAuctioneers Group also collect 
   and store, and (subject to Completion) the Combined Group 
   will collect and store, sensitive data in information technology 
   networks (including third-party servers or applications by 
   means of "cloud computing"), including intellectual property, 
   proprietary business information (including proprietary business 
   information on the Existing Group's, the LiveAuctioneers Group's 
   and/or (following Completion) the Combined Group's bidders 
   and auctioneers), personally identifiable information of the 
   Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's employees, bidders and auctioneers 
   and other confidential information. 
   The Existing Group's and the LiveAuctioneers Group's systems, 
   data (wherever stored), software or networks, and those of 
   third parties, are, and (subject to Completion) the Combined 
   Group's will be, vulnerable to security breaches, including 
   unauthorised access from within the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group or 
   by third parties, computer viruses or other malicious code 
   and other cyber threats that could have an adverse security 
   impact. The Existing Group, the LiveAuctioneers Group, (following 
   Completion) the Combined Group and third parties may be unable 
   to anticipate evolving technologies used to effect security 
   breaches or prevent attacks by hackers or breaches due to 
   employee error or malfeasance, in a timely manner, or at all. 
   Cyber-attacks in particular have become far more prevalent 
   in the past few years, leading potentially to the manipulation 
   and/or theft of confidential and proprietary business and 
   personal information, or loss of access to, or destruction 
   of, data on the Existing Group's, the LiveAuctioneers Group's 
   and/or (following Completion) the Combined Group's systems, 
   as well as interruptions or malfunctions in its or third parties' 
   operations. 
   The Existing Group and the LiveAuctioneers Group are regularly 
   subject to attempted attacks on its information technology 
   networks. The LiveAuctioneers Group suffered a data breach 
   attack on its network in June 2020, as further detailed in 
   the risk factor entitled "The LiveAuctioneers Group may suffer 
   losses as a result of a data breach attack in June 2020". 
   Although to date no such attack on the Existing Group has 
   been successful, if one were to be successful, or if a further 
   attack on the LiveAuctioneers Group were succesful, the Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group, auctioneers, bidders, vendor partners, 
   employees or other individuals are at risk of suffering materially 
   from such attacks and breaches, including as a result of public 
   disclosure, loss or misuse of confidential, proprietary or 
   personal information. As a result, the Existing Group, the 
   LiveAuctioneers Group and/or (following Completion) the Combined 
   Group could be exposed to related litigation, liability and/or 
   regulatory intervention, fines and sanctions (particularly 
   as a result of the increasing regulatory focus on promoting 
   the protection of customer/client information and the integrity 
   of information technology systems) that are either not insured 
   against or not fully covered through the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's insurance policies. The Existing Group 
   and the LiveAuctioneers Group are, and (subject to Completion) 
   the Combined Group will be, also subject to risks related 
   to compliance with the GDPR, as detailed in the risk factor 
   entitled "The Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group may incur additional 
   costs in implementing and complying with new regulations, 
   or any changes to existing regulations, such as the GDPR". 
   The Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group may also experience losses 
   in auctioneers, bidders or vendor partners, as well as reputational 
   harm, competitive disadvantage and sometimes physical damage. 
   Any such attacks and breaches could also adversely affect 
   the Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's ability to process transactions, 
   which could result in the Existing Group, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group incurring 
   significant losses of revenue, as well as significant additional 
   costs to modify its protective measures or to investigate 
   and remediate vulnerabilities. 
   B.17 The Existing Group and the LiveAuctioneers Group use, 
   and (subject to Completion) the Combined Group will use, open 
   source software, which may pose particular risks to its proprietary 
   software and services including additional security risks 
   and claims relating to breach of licence. 
   Each of the Existing Group and the LiveAuctioneers Group use, 
   and (subject to Completion) the Combined Group will use, open 
   source software in the Marketplaces, the Platform and/or the 
   LiveAuctioneers Group's platform and expects to continue to 
   do so in the future. Open source licence terms may be ambiguous, 
   and many of the risks associated with open source software 
   cannot be eliminated. Use of certain open source software 
   can lead to greater risks than use of third-party commercial 
   software, as open source licensors generally do not provide 
   warranties or controls on the origin of their software. Whilst 
   each of the Existing Group and the LiveAuctioneers Group considers 
   that it complies with the terms of the open source licences 
   and it takes steps to monitor such compliance, the Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group could potentially face claims from third 
   parties claiming ownership of, or demanding release of, the 
   open source software or derivative works developed using such 
   software (which could include its proprietary source code), 
   or otherwise seeking to enforce the terms of the applicable 
   open source licence. These claims could result in litigation 
   and could require the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group to 
   enter into or purchase a costly licence or stop offering the 
   implicated services unless and until the Existing Group, the 
   LiveAuctioneers Group and/or the Combined Group can re-engineer 
   them to avoid infringement. This re-engineering process could 
   require significant additional research and development resources. 
   Additionally, use of certain open source software can lead 
   to greater risks than use of third-party commercial software, 
   as open source licensors generally do not provide warranties, 
   indemnities or other contractual protections with respect 
   to the functionality of the open source software. Use of open 
   source software by the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group may 
   also present additional security risks because the source 
   code for such software is publicly available, which may make 
   it easier for third parties to analyse it and determine how 
   to breach systems that rely on open source software. 
   Any of these risks could be difficult to eliminate or manage, 
   and, if not addressed successfully, could have a material 
   adverse effect on the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial condition, results of operations and prospects. 
   B.18 Failure to adequately protect, maintain or enforce the 
   Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's intellectual property rights 
   could substantially harm its business and results of operations. 
   The Existing Group and the LiveAuctioneers Group rely, and 
   (subject to Completion) the Combined Group will rely, on a 
   combination of trademark, copyright, confidential information, 
   trade secrets and contractual restrictions to protect its 
   intellectual property. The Existing Group owns a large number 
   of domain names relating to its business and considers its 
   key domain names to be the-saleroom.com, proxibid.com, lot-tissimo.com, 
   i-bidder.com, BidSpotter.com, BidSpotter.co.uk and lofty.com 
   and it takes steps to maintain these registrations by activating 
   auto-renewal of these domain names. The LiveAuctioneers Group 
   also owns a large number of domain names relating to its business 
   and considers its key domain names to be LiveAuctioneers.com, 
   auctioncentralnews.com and Jasper52.com. The Existing Group 
   also owns 36 registered trademarks in the territories of the 
   EU, UK and US relating to the Marketplaces and the ATG brand. 
   The LiveAuctioneers Group owns two registered trademarks in 
   the territories of the EU and US relating to the LiveAuctioneers 
   brand. However, there is no guarantee that any or all of these 
   measures will provide complete protection to the Existing 
   Group, the LiveAuctioneers Group or (following Completion) 
   the Combined Group. In particular, the domain names listed 
   above are of significant value to the Existing Group's and 
   the LiveAuctioneers Group's operations, and (following Completion) 
   will be of significant value to the Combined Group's operations, 
   and any loss of rights in or damage to the value of those 
   intellectual property would adversely affect the Existing 
   Group's, the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's business. 
   Neither the Existing Group nor the LiveAuctioneers Group has 
   comprehensive registered protection for all of its intellectual 
   property in all jurisdictions of the world. For example, the 
   Existing Group does not hold registered trademarks in respect 
   of the trade names "The Saleroom", "GAP Office" or "Antiques 
   Trade Gazette" and the LiveAuctioneers Group does not hold 
   registered trademarks in respect of the trade name "Jasper52". 
   Additionally, the Existing Group does not have exclusive rights 
   to its trade names in every country, and others may use the 
   same or similar trade names in other, non-competing industries. 
   In Germany, the Existing Group has entered into a co-existence 
   agreement with a third-party in relation to use of the name 
   "ATG". The contemporaneous usage by third parties of the "ATG" 
   trade name, or any of the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   other trade names, could result in confusion among consumers 
   between the Existing Group's, the LiveAuctioneers Group's 
   and/or (subject to Completion) the Combined Group's brand 
   and other brands, which may undermine the its reputation and 
   brand image and reduce the value of its trade names. Each 
   of the Existing Group, the LiveAuctioneers Group and (following 
   Completion) the Combined Group also faces the risk that it 
   is unable to use unregistered intellectual property or that 
   it becomes subject to ownership or infringement claims brought 
   by owners of other rights, including registered trademarks, 
   which are similar to the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   intellectual property. 
   Litigation or similar proceedings may be necessary in the 
   future, as they have on occasion been in the past (in respect 
   of the Existing Group), to protect, register and enforce the 
   Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group's intellectual property rights, 
   to protect its trade secrets and domain names and determine 
   the validity and scope of the proprietary rights of others. 
   Any litigation or other adverse proceedings could result in 
   substantial costs and diversion of resources and could have 
   a material adverse effect on the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial condition, results of operations and prospects. 
   Monitoring the unauthorised use of each of the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's intellectual property rights is difficult 
   and any measures it takes to protect its intellectual property 
   rights may prove inadequate to prevent misappropriation of 
   its intellectual property, which may result in: 
    *    the Existing Group's, the LiveAuctioneers Group's 
         and/or (following Completion) the Combined Group's 
         trademarks becoming generic and losing the protection 
         of intellectual property laws; 
 
 
    *    substantial costs and diversion of resources; and/or 
 
 
    *    counterclaims or other claims against the Existing 
         Group, the LiveAuctioneers Group and/or (following 
         Completion) the Combined Group, 
 
 
   and could significantly harm its results of operations. Changes 
   in law, rule, or regulation, or the interpretation thereof, 
   particularly intellectual property laws, may affect the Existing 
   Group's, the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's ability to protect, register or enforce 
   its intellectual property rights. Domain names generally are 
   regulated by internet regulatory bodies, and the regulation 
   of domain names is subject to change. Regulatory bodies have 
   established and may continue to establish top-level domains, 
   appoint additional domain name registrars or modify the requirements 
   for holding domain names. The Existing Group and/or, the LiveAuctioneers 
   Group may not be able to, or it may no longer be cost effective 
   to, maintain all domain names which are currently owned or 
   maintained by either of them. The loss of use of a domain 
   name may result in the incurring of additional expenses, including 
   requiring the development of new branding. This could have 
   a material adverse effect on the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial condition, results of operations and prospects. 
   B.19 The Existing Group and/or (following Completion) the 
   Combined Group may have difficulty finding suitable acquisition 
   targets. 
   Selective acquisitions and other investments play an important 
   part in the Existing Group's growth strategy, and, from time 
   to time, the Existing Group, or (following Completion) the 
   Combined Group, may evaluate potential strategic acquisition 
   or investment opportunities. The Existing Group or (following 
   Completion) the Combined Group may not be able to identify 
   acquisition or investment opportunities that meet its strategic 
   objectives, or, to the extent such opportunities are identified, 
   may not be able to negotiate terms with respect to the acquisition 
   or investment that are acceptable to it or on terms that are 
   commercially favourable including as a result of competition 
   from other companies in relation to such opportunities. The 
   Existing Group and/or (following Completion) the Combined 
   Group may incur substantial expenses and devote significant 
   management time and resources in seeking to complete acquisitions 
   which may not come to fruition. 
   In addition, the Existing Group's or (following Completion) 
   the Combined Group's cash generation from its trading activities 
   may be insufficient to finance the pursuit or realisation 
   of acquisitions. In this instance, the Existing Group or (following 
   Completion) the Combined Group would need to access external 
   sources of finance in order to execute its growth strategy, 
   increasing its leverage. There can be no assurance given that 
   financing would be available to the Existing Group or (following 
   Completion) the Combined Group in order for it to pursue acquisition 
   opportunities on acceptable terms or at all. Limitations on 
   the Existing Group's or (following Completion) the Combined 
   Group's access to capital could arise from events or causes 
   beyond the Existing Group's or (following Completion) the 
   Combined Group's control, including a reduction in its creditworthiness, 
   decreases in the availability of credit or the tightening 
   of terms required by lenders. Any limitation on the Existing 
   Group's or (following Completion) the Combined Group's ability 
   to access capital could limit the Existing Group's and/or 
   (following Completion) the Combined Group's liquidity and 
   ability to pursue acquisitions opportunities which would limit 
   its growth and could have a material adverse effect on its 
   business and prospects. 
   B.20 Provisions of the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   current or future debt instruments could restrict its ability 
   to pursue its business strategies. 
   Each of the Existing Group and the LiveAuctioneers Group utilise 
   debt as part of its finance strategy. The Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's level of indebtedness may increase in 
   the future, including as a result of undertaking acquisitions 
   and investments. In particular, the Existing Group's level 
   of indebtedness is expected to increase in connection with 
   the utilisation of the New Senior Term Facility in connection 
   with the payment of the Cash Consideration payable to the 
   Sellers in connection with the Acquisition, as detailed in 
   the risk factor entitled "Increased indebtedness of the Group 
   in connection with the New Senior Facilities Agreement and 
   the Acquisition may affect the Combined Group's flexibility 
   in the longer term." 
   Under the terms of the New Senior Facilities Agreement, the 
   Existing Senior Facilities Agreement and other of its debt 
   instruments (in respect of the Existing Group) and the LiveAuctioneers 
   Group's facilities agreement] (in respect of the LiveAuctioneers 
   Group), the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group must comply with 
   the terms of various covenants for so long as the relevant 
   agreements are outstanding. Such covenants include maximum 
   adjusted net leverage ratios and a minimum interest cover 
   ratio. 
   The provisions of the New Senior Facilities Agreement, the 
   Existing Senior Facilities Agreement, the LiveAuctioneers 
   Group's facilities agreement or the provisions of any of the 
   Existing Group's or the LiveAuctioneers Group's other debt 
   instruments or any debt instruments which the Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group may enter into in the future, may limit its 
   ability or the ability of any of its subsidiaries to, amongst 
   other things: 
    *    pay dividends or make other distributions to 
         Shareholders; 
 
 
    *    make acquisitions, investments, loans or advances; 
 
 
    *    transfer or otherwise sell or dispose of assets; 
 
 
    *    grant certain security and/or provide guarantees; and 
 
 
    *    incur additional indebtedness. 
 
 
   Although the Existing Group does not anticipate a default 
   under the New Senior Facilities Agreement, the Existing Senior 
   Facilities Agreement, or any of its other debt instruments, 
   if the Existing Group, or (following Completion) the Combined 
   Group defaults under any of its debt instruments and such 
   event of default is not cured or waived, this could result 
   in an acceleration of indebtedness then outstanding under 
   the New Senior Facilities Agreement, the Existing Senior Facilities 
   Agreement, and/or the relevant debt instrument. Similarly, 
   although the LiveAuctioneers Group does not anticipate a default 
   under any of its other debt instruments, if the LiveAuctioneers 
   Group defaults under any of its debt instruments and such 
   event of default is not cured or waived, this could result 
   in an acceleration of indebtedness then outstanding under 
   the relevant debt instrument. 
   The Existing Group is repaying its existing debt facilities 
   using cash on its balance sheet and obtaining new financing 
   in connection with the New Senior Facilities Agreement. Whilst 
   it has no requirement or plans to further refinance its existing 
   debt instruments or obtain new financing in the medium term, 
   the Existing Group and/or (following Completion) the Combined 
   Group may seek to refinance its existing debt instruments 
   or to obtain new financing (for example, to fund its acquisition 
   strategy). Should the Existing Group and/or (following Completion) 
   the Combined Group seek to enter into debt instruments in 
   the future, whether in replacement of or in addition to its 
   existing debt instruments, it cannot be sure that additional 
   financing will be available to it on reasonable terms or at 
   all. In addition, the terms of future debt agreements could 
   include more restrictive covenants, which could further restrict 
   the Existing Group's, the LiveAuctioneers Group's and/or (following 
   Completion) the Combined Group business operations. 
 
   Interest rates under the Existing Senior Facilities Agreement 
   are based partly on US dollar and sterling LIBOR, the London 
   interbank offered rate, which is the basic rate of interest 
   used in lending between banks on the London interbank market 
   and is widely used as a reference for setting the interest 
   rate on loans globally. Sterling LIBOR will cease to be widely 
   available by the end of 2021 and US dollar libor by June 2023. 
   Interest rates under the New Senior Facilities Agreement are 
   based on US dollar LIBOR; (to the extent pound sterling drawings 
   are made on the revolving credit facility) will be based partly 
   on SONIA (the Sterling Overnight Index Average)l; and (to 
   the extent Euro drawings are made on the revolving credit 
   facility) partly on EURIBOR. The New Senior Facilities Agreement 
   includes provisions to enable the facilites to transition 
   from LIBOR and EURIBOR to be based on new risk-free rates 
   in due course. 
 
   Additionally, as a function of the interest rates under the 
   Existing and New Senior Facilities Agreement being partly 
   based on LIBOR or EURIBOR (the Euro interbank offered rate), 
   and under the New Senior Facilities Agreement being partly 
   based on SONIA, the Existing Group is exposed to risks resulting 
   from increases to interest rates, including as a result of 
   general economic factors, as further detailed in the risk 
   factor entitled "General economic factors, including a decline 
   in consumer spending, may adversely affect the Group's business, 
   financial performance and results of operations, including 
   impacting the willingness of bidders to purchase goods or 
   reducing the prices at which they are willing to make such 
   purchases." The Group's debt service obligations will reduce 
   cash available for other purposes. 
   B.21 Goodwill reported in the Existing Group's consolidated 
   statement of financial position may be written down as a result 
   of impairment testing, which may result in a loss in the Existing 
   Group's or (subject to Completion) the Combined Group's statement 
   of comprehensive income. 
   As of 31 March 2021, the goodwill recognised in the Existing 
   Group's consolidated statement of financial position amounted 
   to GBP140 million, of which 19 per cent. was attributable 
   to the Proxibid Acquisition and 14 per cent. to the Auction 
   Mobility Acquisition. The Company expects to recognise additional 
   goodwill in relation to the LiveAuctioneers Group following 
   Completion. In accordance with IFRS, goodwill is tested for 
   impairment at least annually. Impairment may result from, 
   among other things, a deterioration in the Existing Group's 
   (or a specific cash-generating unit's or, (subject to Completion) 
   the Combined Group's) performance, a decline in expected future 
   cash flows, adverse market conditions, adverse changes in 
   applicable laws and regulations and a variety of other factors. 
   For the preparation of its consolidated financial statements, 
   the Existing Group estimates the recoverable amount of cash-generating 
   units to which goodwill has been allocated. If the recoverable 
   amount of the cash-generating unit is less than the carrying 
   amount of the unit, the impairment loss is allocated first 
   to reduce the carrying amount of any goodwill allocated to 
   the unit and then to the other assets of the unit pro-rata 
   on the basis of the carrying amount of each asset in the unit. 
   If the Exiting Group or (following Completion, the Combined 
   Group) has to recognise any impairment in its goodwill (including, 
   in particular, any deterioration in the goodwill attributable 
   to the Proxibid Acquisition, but also other acquisitions in 
   the future), it would have an adverse (non-cash) impact on 
   its consolidated statement of comprehensive income and consolidated 
   statement of financial position. 
   B.22 The Existing Group, the LiveAuctioneers Group and/or 
   (following Completion) the Combined Group could be adversely 
   affected if it is unable to grow its revenue in the medium 
   term through offering incremental ancillary services to auctioneers. 
   The Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group may be unable to develop and 
   provide the additional ancillary services that the Directors 
   believe will enable the Existing Group, the LiveAuctioneers 
   Group and (subject to Completion) the Combined Group to earn 
   additional revenues from such incremental services in the 
   medium term or, to the extent the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group does 
   launch such services, there may be insufficient demand in 
   the market to support ongoing provision of such services. 
   For example, the LiveAuctioneers Group has recently launched 
   a payments processing service and there is no guarantee of 
   demand from auctioneers for such a service. Further, auctioneers 
   may not value any additional services as anticipated by the 
   Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group. 
   Additionally, it is expected that such services will be provided 
   by third-parties. Any significant failure by such third parties 
   could have a material adverse effect on the Existing Group's, 
   the LiveAuctioneers Group's and/or (following Completion) 
   the Combined Group's revenue and undermine confidence in the 
   Marketplaces, the Platform and/or the LiveAuctioneers Group's 
   platform, or in the Existing Group, the LiveAuctioneers Group 
   and/or (following Completion) the Combined Group as a facilitator 
   of access to such third parties. The Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group may 
   also be unable to source alternative providers of such services 
   in a timely manner, or at all. 
   If the Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group is unable to increase its take 
   rate through the provision of incremental ancillary services 
   in the medium term, this could have a material adverse effect 
   on its growth strategy, financial condition, results of operations 
   and prospects. 
   B.23 Factors outside of the Existing Group's, the LiveAuctioneers 
   Group's or (following Completion) the Combined Group's control, 
   such as fires, floods and other natural catastrophic events, 
   any epidemics or pandemics, or man-made events such as terrorism, 
   protests or other harassment could have a material adverse 
   effect on its business, results of operations, financial condition 
   and prospects. 
   The Existing Group's, the LiveAuctioneers Group's and (following 
   Completion) the Combined Group's systems and operations are 
   vulnerable to damage or interruption from fires, floods, pandemics, 
   power losses, telecommunications failures, terrorist attacks, 
   civil unrest, human error, break-ins and similar events. The 
   Existing Group operates from three locations across the UK, 
   Germany and the United States, and the LiveAuctioneers Group 
   operates primarily from three locations across the United 
   States, meaning that there is some concentration risk. A significant 
   natural disaster, such as a fire or flood, could have a material 
   adverse effect on the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial condition, results of operations and prospects 
   if it affected any of the Existing Group's, the LiveAuctioneers 
   Group's or (following Completion) the Combined Group's offices 
   or cloud data centres, and the Group's insurance coverage 
   may be insufficient to compensate it for losses that may occur. 
   For example, in the spring of 2019, the Proxibid Group's revenue 
   was adversely affected by floods in the Midwest of the United 
   States, which contributed to lower-than-expected revenue growth 
   in FY19 compared to FY18. Mitigation efforts associated with 
   the COVID-19 pandemic affected access to physical premises, 
   and such restrictions could again be implemented. See further 
   the risk factor below entitled "The consequences of the COVID-19 
   pandemic, the associated ongoing mitigation restrictions, 
   or the lifting of those restrictions, including any related 
   economic deterioration, may have an adverse impact on auctioneers 
   and/or potential bidders, which could have a material adverse 
   effect on the Existing Group, the LiveAuctioneers Group and/or 
   (following Completion) the Combined Group". 
   In addition, acts of terrorism, which may be targeted at metropolitan 
   areas that have higher population density than rural areas, 
   could cause disruptions in its businesses or the economy as 
   a whole. The Existing Group's, the LiveAuctioneers Group's 
   and/or (following Completion) the Combined Group's servers 
   may also be vulnerable to computer viruses, break-ins, denial-of-service 
   attacks and similar disruptions from unauthorised tampering 
   with its computer systems, which could lead to interruptions, 
   delays, loss of critical data or the unauthorised disclosure 
   of confidential client data, as described in the risk factor 
   entitled "The LiveAuctioneers Group may suffer losses as a 
   result of a data breach attack in June 2020". The Existing 
   Group, the LiveAuctioneers Group and/or (following Completion) 
   the Combined Group may not have sufficient protection or recovery 
   plans in certain circumstances. As the Existing Group and 
   the LiveAuctioneers Group rely, and (following Completion) 
   the Combined Group will rely, heavily on its servers, computer 
   and communications systems and the internet to conduct its 
   business and provide high-quality customer service, such disruptions 
   could negatively impact its ability to run its business and 
   either directly or indirectly disrupt its business, which 
   could have a material adverse effect on the Existing Group's, 
   the LiveAuctioneers Group's and (following Completion) the 
   Combined Group's business, financial condition, results of 
   operations and prospects. 
   C. RISKS RELATING TO THE GENERAL ECONOMIC CLIMATE 
   C.1 The consequences of the COVID-19 pandemic, the associated 
   ongoing mitigation restrictions, or the lifting of those restrictions, 
   including any related economic deterioration, may have an 
   adverse impact on auctioneers and/or potential bidders, which 
   could have a material adverse effect on the Existing Group, 
   the LiveAuctioneers Group and (following Completion) the Combined 
   Group. 
   The COVID-19 pandemic has caused widespread disruption to 
   normal business activity across the globe, including the imposition 
   of restrictions on movement and social distancing measures 
   in the US, UK and elsewhere. In the US, gross domestic product 
   ("GDP") contracted by 31.4 per cent. during the three month 
   period to 30 June 2020 and 3.5 per cent. in the calendar year 
   2020 and, in the UK, GDP contracted by 20.4 per cent. during 
   the three month period to 30 June 2020, 9.9 per cent. in the 
   calendar year 2020 and 1.5 per cent. during the three month 
   period to 31 March 2021, which was generally attributable 
   to the COVID-19 pandemic. The effects of the COVID-19 pandemic 
   have had an adverse impact on many of the Existing Group's 
   and the LiveAuctioneers Group's auctioneers, particularly 
   those trading on The Saleroom and LiveAuctioneers Marketplaces, 
   with many auctioneers experiencing significant operational 
   disruption (including in some cases temporary closure), severely 
   depressed financial performance and increased risk of insolvency 
   in the early part of the COVID-19 pandemic. The Saleroom and 
   LiveAuctioneers Marketplaces were particularly impacted by 
   this impact on auctioneers during March, April and May 2020. 
   Additionally, The Saleroom waived many of its monthly event 
   fees with auctioneers during this period to assist auctioneers 
   with dealing with the impact of the COVID-19 pandemic, waiving 
   fees of GBP460,000 in total between 1 April and 30 June 2020. 
   Similarly, the LiveAuctioneers Group reduced many of its event 
   fees with auctioneers and provided some temporary commission 
   discounts during this period, as well as helping auctioneers 
   to reschedule auctions to a later date, in order to assist 
   auctioneers with dealing with the impact of the COVID-19 pandemic. 
   Whilst the Directors believe this was the right step to take 
   in order to support auctioneers on The Saleroom, the LiveAuctioneers 
   Marketplace and the market more generally, this had an impact 
   on the Existing Group's and the LiveAuctioneers Group's profitability 
   for the period. 
   Revenue generated by the Existing Group's trade magazine, 
   the Antiques Trade Gazette, also fell during the second half 
   of FY20 (recovering slightly in H1 FY21 but remaining below 
   levels prior to the COVID-19 pandemic) as a result of a reduction 
   in advertising spend within the publication compared to the 
   first half of FY20 due to the impact of the COVID-19 pandemic. 
   The further tightening of restrictions in relation to the 
   COVID-19 pandemic in the first few months of 2021, in particular 
   in the UK, continued to have an impact on the Existing Group 
   and the LiveAuctioneers Group, auctioneers and bidders. Despite 
   the gradual easing of COVID-19-related restrictions in the 
   UK and US in the spring/summer of 2021, the Group has not 
   seen significant further changes in auctioneer or bidder behaviour 
   to date. 
   Whilst the direct impact of the COVID-19 pandemic on the Existing 
   Group and the LiveAuctioneers Group to date has been largely 
   accretive to revenue (notwithstanding the initial impact on 
   The Saleroom and LiveAuctioneers Marketplaces in particular), 
   due to the closure of many physical auction rooms as a result 
   of COVID-19 restrictions resulting in more auctions being 
   held online, this trend may not continue following the easing 
   of those restrictions and therefore the Existing Group's FY20 
   or H1 FY21 results and/or the LiveAuctioneers Group's FY20 
   results may not be indicative of the trend in future periods. 
   Moreover, new auctioneers and bidders acquired during the 
   COVID-19 pandemic may return to the use of physical auction 
   rooms following the easing of such restrictions. These risks 
   could have the effect of reducing the number of auctioneers 
   and/or bidders using the Marketplaces or Platform, or reducing 
   projected growth, either of which could have a material adverse 
   effect on the Existing Group's, the LiveAuctioneers Group's 
   and/or (following Completion) the Combined Group's business, 
   financial condition, results of operations and prospects. 
   C.2 The medium- and long-term impacts of Brexit are not yet 
   known. 
   The Existing Group's operations span a number of jurisdictions, 
   including the DACH Region in the EU and the UK. In time, Brexit 
   could lead to legal uncertainty and potentially divergent 
   national laws and regulations as the United Kingdom determines 
   which European Union laws to replace or replicate. For example, 
   the laws and regulations that impact the Existing Group's 
   and/or (subject to Completion) the Combined Group's UK and 
   EU operations, including privacy and data protection, legal 
   protection for platforms, workers' rights, and intellectual 
   property, may now be modified, as further detailed in the 
   risks entitled "The Existing Group and the LiveAuctioneers 
   Group are and, (following Completion) the Combined Group will 
   be, subject to a range of laws and regulations of general 
   applicability, as well as evolving laws and regulations affecting 
   the use of the internet and e-commerce" and "The Existing 
   Group, the LiveAuctioneers Group and/or (subject to Completion) 
   the Combined Group may incur additional costs in implementing 
   and complying with new regulations, or any changes to existing 
   regulations, such as the GDPR." No assurance can be given 
   as to the impact of any possible judicial decision or change 
   to English law or administrative practice, whether as a result 
   of the United Kingdom's departure from the European Union 
   or otherwise. 
   In addition, the macroeconomic effects on the Existing Group 
   and auctioneers and bidders on its Marketplaces and/or Platform 
   are unknown including, in particular, whether auctioneers 
   and/or bidders will reduce international cross-border sales 
   and/or purchases in whole or in part, and whether the UK and/or 
   EU may experience a recession owing, in whole or in part, 
   to the trade deal agreed between the UK and the EU not providing 
   sufficient incentive and/or certainty to businesses, although 
   the Existing Group has not experienced such effects to date. 
   Any changes in law or regulation as a result of Brexit that 
   have a negative impact on the Existing Group, or (following 
   Completion) the Combined Group, or increase the Existing Group's 
   costs, and/or (following Completion) the Combined Group's 
   costs, and any adverse economic conditions arising from the 
   effects of Brexit, could have a material adverse effect on 
   the Existing Group's and/or (following Completion) the Combined 
   Group's, business, financial condition, results of operations 
   and prospects. 
   C.3 General economic factors, including a decline in consumer 
   spending, may adversely affect the Existing Group's, the LiveAuctioneers 
   Group's and/or (following Completion) the Combined Group's 
   business, financial performance and results of operations, 
   including impacting the willingness of bidders to purchase 
   goods or reducing the prices at which they are willing to 
   make such purchases. 
   Whilst the Existing Group's business model is largely cycle-neutral, 
   the Existing Group's and the LiveAuctioneers Group's businesses 
   depends (and, following Completion, the Combined Group's business 
   will depend) on demand for the goods that auctioneers have 
   available for sale via the Marketplaces or Platform and the 
   price achieved upon the sale of these goods (which has a direct 
   impact on the Group's commissions). A number of product categories, 
   particularly in the A&A vertical, are discretionary purchases, 
   which are highly dependent on trends in consumer spending 
   and, consequently, are sensitive to a number of factors that 
   are beyond the Group's control. In particular, auctioneers 
   that focus on rarer, higher value, lower volume goods are 
   often more significantly affected by an economic downturn 
   due to decreases in discretionary spending (particularly in 
   the fine art market). Due to the LiveAuctioneers Marketplace's 
   focus on the A&A vertical, the Combined Group's exposure to 
   this risk will increase following Completion. 
   Adverse changes in factors affecting discretionary consumer 
   spending, including a prolonged slowdown in the UK, US, DACH 
   or global economy, higher interest rates, inflation, rates 
   and levels of taxation, levels of unemployment, consumer debt 
   levels, unsettled financial markets, tightening of credit 
   markets and other economic factors, whether as a result of 
   the COVID-19 pandemic, political uncertainty, or any other 
   reason, could result in a decrease in the supply of, and/or 
   demand for, goods sold through the Marketplaces or the Platform, 
   or in a decrease in prices achieved, any of which could lead 
   to a reduction in the Existing Group's and/or the LiveAuctioneers 
   Group's THV and consequently its GMV. Any decrease in the 
   volume or price of goods sold through the Marketplaces or 
   Platform may have a material adverse impact on the Existing 
   Group's, the LiveAuctioneers Group's and/or the Combined Group's 
   business, financial condition, results of operations and prospects 
   as a result of the reduction in its GMV, on which its commissions 
   are based. 
   Economic or industry downturns may also result in longer payment 
   cycles, increased collection costs and defaults in excess 
   of the Existing Group's, the LiveAuctioneers Group's and/or 
   the Combined Group's expectations, particularly due to auctioneer 
   insolvency. If any of the above circumstances were to arise, 
   it could have a material adverse effect on the Existing Group's, 
   the LiveAuctioneers Group's and/or the Combined Group's business, 
   financial condition, results of operations and prospects. 
   C.4 The Existing Group and (following Completion) the Combined 
   Group may be affected by changes in currency exchange rates. 
   The Existing Group's financial statements are reported in 
   pounds sterling, which is the Group's (and will (following 
   Completion) be the Combined Group's) presentation currency. 
   This exposes the Existing Group to currency translation risk 
   and (following Completion) the Group's exposure to this risk 
   will be increased, as detailed in the risk factor entitled 
   "The Combined Group will have greater exposure to foreign 
   exchange rate risk". 
   The Existing Group trades internationally and is exposed to 
   transactional foreign exchange rate risk on purchases and 
   sales, primarily in US dollars and, to a lesser extent, in 
   Euros, because it generates revenues and incurs costs in both 
   pounds sterling and a number of different foreign currencies. 
   Additionally, the Lot-tissimo Marketplace, which focuses on 
   the DACH region, generates its revenue in Euros. The revenue 
   generated by each of the Existing Group's and/or the Combined 
   Group's Marketplaces which operates primarily outside of the 
   UK (Proxibid, BidSpotter US, Lot-tissimo and (following Completion) 
   LiveAuctioneers) is therefore particularly at risk to any 
   adverse currency movements as a result of Brexit and its associated 
   impacts. 
   D. LEGAL AND REGULATORY RISK 
   D.1 The Existing Group and the LiveAuctioneers Group are, 
   and (subject to Completion) the Combined Group will be, subject 
   to regulatory oversight by competition authorities, including 
   the Competition and Markets Authority in the UK, which may 
   impact its acquisition activity. 
   The Existing Group's, the LiveAuctioneers Groups and (subject 
   to Completion) the Combined Group's activity, including in 
   particular its acquisition activity, is subject to the jurisdiction 
   of various competition bodies, including the Competition and 
   Markets Authority ("CMA") in the UK, the European Commission 
   in the EU and the Federal Trade Commission and the Department 
   of Justice in the US. Private parties may also pursue legal 
   action against the Group under competition laws in certain 
   circumstances. 
   On 22 November 2016, the CMA commenced an investigation (the 
   "Investigation") into the Existing Group, having determined 
   it had reasonable grounds for suspecting that the Existing 
   Group's practices and the agreements it had entered into with 
   auction house customers may constitute an abuse of a dominant 
   position under UK and EU competition law. The Investigation 
   focused on the following restrictions agreed or required by 
   the Existing Group in its dealings with certain of its auction 
   house customers (the "Relevant Conduct"): (i) offering discounts 
   or other incentives to customers in exchange for being appointed 
   as their exclusive supplier of live online bidding auction 
   platform services; (ii) requiring customers to offer "no less 
   favourable terms" to bidders on The Saleroom than those available 
   to bidders using a competing third-party live online bidding 
   auction platform or the customer's own live online bidding 
   auction platform (in particular as regards the bidder commission 
   charged by auction houses); and (iii) restricting auction 
   houses from advertising or promoting offers of competing online 
   auction platforms on landing pages that directly linked to 
   The Saleroom. 
   The CMA did not address any statement of objections to the 
   Existing Group containing formal allegations in respect of 
   the Existing Group's conduct as, prior to such a statement 
   of objections being issued, the CMA adopted a decision on 
   29 June 2017 to accept commitments offered by the Existing 
   Group (the "Commitments") in order to bring the CMA's Investigation 
   to a close by addressing the concerns raised by the CMA during 
   the Investigation (the "Decision"). In the Decision, the CMA 
   set out its preliminary view that the Relevant Conduct may 
   restrict competition by (in broad terms): (i) foreclosing 
   the market to competitors and new entrants and thereby restricting 
   the degree of competition on the market; and (ii) softening 
   price competition between competing platforms, reducing choice 
   for consumers and deterring rival live online bidding auction 
   platforms from competing with the Existing Group on price. 
   As part of the Commitments, the Existing Group agreed for 
   a period of five years commencing on 29 June 2017 not to engage 
   in any conduct or enter into any agreement or arrangement 
   that: (i) restricts any UK auction house from using or contracting 
   with a competing live online auction platform for the provision 
   of live online auction platform services; (ii) restricts any 
   UK auction house from charging fees, commissions or any other 
   forms of remuneration to online bidders using a competing 
   live online auction platform that are lower than those charged 
   to online bidders using a live online auction platform of 
   the Existing Group; or (iii) restricts the freedom of any 
   UK auction house to advertise or promote the services and 
   products of a competing live online auction platform (save 
   on any website or publication owned or operated by the Existing 
   Group). 
   As a result of the CMA accepting the Commitments offered by 
   the Existing Group, the CMA discontinued the Investigation. 
   As noted in the Commitments, the giving of the Commitments 
   by the Existing Group does not constitute an admission of 
   any wrongdoing by the Group, and the Existing Group has not 
   been the subject of a CMA infringement decision or statement 
   of objections in this regard. Accordingly, no financial penalty 
   or any other sanction was imposed on the Existing Group by 
   the CMA. 
   The Existing Group is required under the Commitments to inform 
   the CMA of any breach of the Commitments, and provide a statement 
   confirming compliance each year. The CMA has not identified 
   to the Existing Group any breach of the Commitments by the 
   Existing Group during the time period in which the Commitments 
   have been in place, nor is the Existing Group aware of any 
   circumstances that would constitute a breach of the Commitments. 
   If the CMA has reasonable grounds to suspect that the Existing 
   Group has failed to adhere to one or more terms of the Commitments, 
   then the CMA may take action in accordance with its statutory 
   powers, which may include continuing the Investigation. 
   In the UK and certain other jurisdictions, notifications of 
   acquisitions to the relevant competition authority are voluntary 
   and the Existing Group, or (following Completion) the Combined 
   Group, may decide not to notify, bearing the risk that the 
   competition authority may later open an investigation on its 
   own initiative following completion of an acquisition. The 
   competition authority may request that a notification be filed 
   and may require the Existing Group, or (following Completion) 
   the Combined Group to give certain undertakings, such as disposing 
   of parts of the Existing Group or (following Completion) the 
   Combined Group or parts or all of the acquired business, to 
   satisfy competition concerns. 
   In the US and certain other jurisdictions, the Existing Group 
   or (following Completion) the Combined Group may be required 
   to notify a potential acquisition before such acquisition 
   has completed, and to obtain clearance from the relevant competition 
   authority in that jurisdiction. It is possible that the Existing 
   Group or (following Completion) the Combined Group may not 
   obtain these clearances, or that they may not be obtainable 
   within a timescale acceptable to the Existing Group or (following 
   Completion) the Combined Group, or that they may only be obtained 
   subject to certain conditions or undertakings, such as the 
   disposal of parts of the Existing Group or (following Completion) 
   the Combined Group or parts or all of the target business, 
   which may not be acceptable to the Existing Group or (following 
   Completion) the Combined Group. In the event that any required 
   clearance is not obtained, such acquisition may not be completed. 
   D.2 The Existing Group and the LiveAuctioneers Group are, 
   and (subject to Completion) the Combined Group will be subject 
   to a range of laws and regulations of general applicability, 
   as well as evolving laws and regulations affecting the use 
   of the internet and e-commerce. 
   The Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group could be adversely affected 
   by changes in, or interpretations of, existing laws, rules 
   and regulations or the promulgation of new laws, rules and 
   regulations applicable to the internet and e-commerce, including 
   data protection and privacy, geo-blocking and other geographically 
   based restrictions, internet advertising and price display. 
   The Existing Group and the LiveAuctioneers Group are, and 
   (subject to Completion) the Combined Group could be, also 
   subject to, and could be affected by, existing and new laws 
   and regulations regulating or otherwise addressing consumer 
   protection, anti-corruption, antitrust and competition, economic 
   and trade sanctions, tax, data security and network and information 
   systems security. Law enforcement or regulatory authorities 
   could prevent or temporarily suspend the Existing Group, the 
   LiveAuctioneers Group and/or (subject to Completion) the Combined 
   Group from carrying on some or all of its activities or otherwise 
   penalise the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group if its practices 
   were found not to comply with applicable regulatory or any 
   binding interpretation of such requirements. Any such changes 
   or interpretations could decrease demand for the Existing 
   Group's, the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's services, limit marketing methods and 
   capabilities, affect its margins, increase costs or subject 
   the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group to additional liabilities. 
   There are, and will likely continue to be, an increasing number 
   of laws and regulations pertaining to the internet and e-commerce 
   that may impose liability for information retrieved from, 
   or transmitted over, the internet, display of certain taxes 
   and fees, online editorial and consumer-generated content, 
   user privacy, data security, network and information systems 
   security, behavioural targeting and online advertising, taxation, 
   liability for third-party e-commerce activities and the quality 
   of services. Furthermore, the growth and development of e-commerce 
   may prompt calls for more stringent consumer protection laws 
   and more aggressive enforcement efforts, which may impose 
   additional burdens on online businesses generally, including 
   the Group. 
   The Existing Group operates, and (subject to Completion) the 
   Combined Group will operate, marketplaces across the UK, US 
   and DACH region and, in its FY20, goods were sold via its 
   Marketplaces or the Platform to bidders in approximately 150 
   countries. The LiveAuctioneers Group operates a marketplace 
   across the US and, in its FY20, goods were sold via the LiveAuctioneers 
   Marketplace to bidders in approximately 70 countries. The 
   global nature of the the Existing Group's, the LiveAuctioneers 
   Group's and (subject to Completion) the Combined Group's business 
   therefore means it may be subject to numerous customs and 
   international trade laws and regulations in addition to the 
   laws and regulations of the UK, US (both federal and state) 
   and DACH region. The Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   failure to comply with local and international trade rules 
   and restrictions, could expose it to fines and penalties. 
   The Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group may be required to make 
   significant expenditure or modify its business practices to 
   comply with existing or future trade laws and regulations, 
   which may affect its business, results of operations, financial 
   condition and business prospects. 
   Although the Existing Group and the LiveAuctioneers Group 
   have, and (subject to Completion) the Combined Group will 
   have, policies and procedures in place designed to promote 
   compliance with laws and regulations, which are continually 
   reviewed as the Existing Group and/or the LiveAuctioneers 
   Group expands, and (subject to Completion) will be reviewed 
   as the Combined Group expands, its operations in existing 
   and new jurisdictions, the Existing Group's, the LiveAuctioneers 
   Group's and/or (subject to Completion) the Combined Group's 
   employees, partners or agents could take actions in contravention 
   of its policies and procedures, or violate applicable laws 
   or regulations. As regulations continue to develop and regulatory 
   oversight continues to focus on these areas, the Existing 
   Group's, the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's policies and procedures may not comply 
   at all times with all applicable laws or regulations. In the 
   event the Existing Group's, the LiveAuctioneers Group's and/or 
   (subject to Completion) the Combined Group's controls should 
   fail or the Group is found to not be in compliance for other 
   reasons, the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group could be subject 
   to monetary damages, civil and criminal monetary penalties, 
   litigation and damage to its reputation and the value of its 
   brands. The promulgation of new laws, rules and regulations, 
   or the new interpretation of existing laws, rules and regulations, 
   in each case that restrict or otherwise unfavourably impact 
   the ability or manner in which the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group conducts 
   business, could require the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group to 
   change certain aspects of its business, operations and commercial 
   relationships to ensure compliance, which could decrease demand 
   for services, reduce revenue, increase costs or subject the 
   Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group to additional liabilities. 
   A failure to comply with current laws, rules and regulations 
   or changes to such laws, rules and regulations and other legal 
   uncertainties may adversely affect the Existing Group's, the 
   LiveAuctioneers Group's and/or (subject to Completion) the 
   Combined Group's business, results of operations, financial 
   condition and business prospects. 
   D.3 The Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group may incur additional costs 
   in implementing and complying with new regulations, or any 
   changes to existing regulations, such as the GDPR. 
   The introduction of new regulations, or changes to existing 
   regulations, could make it more expensive for the Existing 
   Group, the LiveAuctioneers Group and/or (subject to Completion) 
   the Combined Group to conduct its business, require that the 
   Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group change the way in which 
   it operates or require that the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group implement 
   time-consuming and costly measures. The reputational and financial 
   penalties associated with any breach of such regulations could 
   also be significant. 
   For example, the GDPR, which was introduced in May 2018, has 
   increased the regulatory burden on the Existing Group and 
   the LiveAuctioneers Group in processing personal information 
   of employees, auctioneers, bidders and vendor partners, and 
   has also increased the potential sanctions for breaches. The 
   GDPR includes significant financial penalties of up to EUR20 
   million or four per cent. of the annual worldwide turnover 
   of the Existing Group, the LiveAuctioneers Group or (subject 
   to Completion) the Combined Group, whichever is greater. Whilst 
   the Existing Group and the LiveAuctioneers Group have implemented 
   policies designed to comply with the GDPR (with such policies 
   being subject to regular review), there can be no assurance 
   that regulators will conclude that the Existing Group, the 
   LiveAuctioneers Group and/or (subject to Completion) the Combined 
   Group is fully compliant with its respective obligations under 
   the GDPR. The LiveAuctioneers Group's privacy governance framework, 
   in particular, will require certain remediation actions in 
   order to ensure satisfactory compliance of the LiveAuctioneers 
   Group with the GDPR. In addition, the GDPR is a principles-based 
   regulation and does not contain a series of prescriptive rules, 
   and therefore in the event of any breach, the Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group could be subject to regulatory action or financial 
   penalties, which could also result in adverse publicity and 
   reputational damage. 
   In particular, following the ruling of the Court of Justice 
   of the European Union in Case C-311/18-Data Protection Commissioner 
   v Facebook Ireland Ltd and Maximillian Schrems in July 2020, 
   which held the EU-US privacy shield to be invalid, the position 
   in relation to international transfers of personal data is 
   unclear and the Existing Group and the LiveAuctioneers Group 
   continue to review their data protection policies in line 
   with changing guidance on the correct practices for international 
   transfers of personal data from UK and EU supervisory authorities. 
   The European Commission is currently conducting a data adequacy 
   assessment of the UK in respect of whether personal data can 
   continue to flow freely from the EU to the UK following the 
   end of the Brexit transition period. Pending completion of 
   that assessment, the legal position in relation to the flow 
   of personal data from the EU to the UK is currently unclear. 
   In addition, following Brexit, the data collected and processed 
   by the Existing Group or the LiveAuctioneers Group is subject 
   to regulation by a different regulator in the United Kingdom 
   than in the EU. Although following the end of the Brexit transition 
   period the UK's data protection laws and regulations have 
   not changed, it is possible that applicable privacy and data 
   protection laws and regulations may be interpreted and applied 
   in a manner that is inconsistent from one jurisdiction to 
   another or may conflict with other rules or the Existing Group's 
   or the LiveAuctioneers Group's practices. That concern is 
   particularly relevant for the GDPR, given that different Member 
   State regulators may differ as to its interpretation and their 
   approach to enforcement, and for the Privacy and Electronic 
   Communications Regulations ("PECR"), which are currently under 
   review. 
   On 15 December 2020, the European Commission announced a draft 
   legislative package comprising the Digital Services Act ("DSA") 
   and the Digital Markets Act ("DMA"). Although all of the likely 
   impacts are not yet fully known, this legislative package 
   is aimed at providers of digital services and online platforms, 
   such as the Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group. The draft DSA 
   in particular introduces new and more onerous obligations 
   for such businesses, together with a stricter enforcement 
   regime, including penalties for non-compliance. It is intended 
   to apply to all businesses which offer digital services within 
   the EU (whether or not they are established in the EU). Additional 
   obligations would apply to "very large online platforms". 
   Alongside this, the draft DMA would allow the European Commission 
   to designate certain consumer-facing online platforms as having 
   "gatekeeper" status, at which point those businesses would 
   be subject to more onerous obligations. Although it is currently 
   unclear whether the Existing Group, the LiveAuctioneers Group 
   and/or (subject to Completion) the Combined Group would constitute 
   a "very large online platform" or a "gatekeeper" under the 
   DSA or DMA, should these measures become law and the Existing 
   Group, the LiveAuctioneers Group and/or (subject to Completion) 
   the Combined Group be so designated, they have the potential 
   to impose additional costs on the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group and/or 
   constrain certain aspects of its commercial strategy in EU 
   markets. 
   Following the effective date of the GDPR, other jurisdictions, 
   such as the State of California, have promulgated data privacy 
   regulations. Other states in the United States are considering 
   data privacy legislation (and federal legislation might also 
   emerge), and other countries have adopted, or are considering, 
   data privacy laws. Each set of rules could apply different 
   standards and could impose different obligations, and as a 
   global business the Existing Group, the LiveAuctioneers Group 
   and/or (subject to Completion) the Combined Group would need 
   the resources to comply with all of them. 
   If the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group , or any of its third-party 
   service providers, is unable to effectively implement measures 
   required as a result of new regulations or changes to existing 
   regulations, or ensure compliance by the Existing Group, the 
   LiveAuctioneers Group and/or (subject to Completion) the Combined 
   Group with applicable regulatory requirements (including in 
   relation to privacy and data protection), it could be subject 
   to fines, penalties and reputational damage which could have 
   a material adverse effect on its business, operating results 
   and financial condition. 
   D.4 The Group is subject to risks associated with violations 
   of business conduct rules. 
   The Group's activities are subject to laws regarding the prevention 
   of money laundering, the prevention of tax evasion, the financing 
   of terrorism and bribery, although the primary responsibility 
   for compliance with these regimes generally lies with the 
   auctioneers using its Marketplaces or Platform. For example, 
   the 5(th) Anti-Money Laundering Directive (Directive (EU) 
   2018/843)) ("5AML") came into effect in July 2018 and required 
   EU member states to transpose amendments into national legislation 
   by 10 January 2020. Under 5AML, auctioneers are required to 
   conduct appropriate due diligence on any bidders spending 
   more than EUR10,000 (or its foreign currency equivalent) in 
   any single transaction or series of linked transactions. 
   Auctioneers are responsible for compliance with 5AML in relation 
   to the auctions they host on the Group's Marketplaces or Platform. 
   Whilst the Group is not responsible for this compliance, it 
   has developed features to assist auctioneers with 5AML compliance. 
   However, there is a risk that auctioneers may misrepresent 
   their process in relation to their compliance with 5AML or 
   with anti-money laundering laws or regulations more broadly 
   (including laws and regulations relating to anti-corruption, 
   anti-bribery, anti-tax evasion and anti-terrorism financing), 
   in which event the Group could suffer reputational harm. Additionally, 
   the auction industry has in the past been the subject of allegations 
   of money laundering and the Group's reputation may be damaged 
   if auctioneers on its Platform or Marketplaces (or even those 
   not on its Platform or Marketplaces) are found to be non-compliant 
   with relevant anti-money laundering laws. If the Group's reputation 
   is damaged, this could have a material adverse effect on its 
   business, operating results and financial condition, as described 
   in the risk factor entitled "The Group relies on its brand 
   and reputation, which could be impaired." 
   Monitoring the Group's own compliance with anti-corruption, 
   anti-tax evasion and anti-bribery rules imposes a financial 
   burden on the Group and requires significant technical capabilities. 
   The Group's compliance policies and procedures may not prevent 
   all instances of money laundering or bribery, or other prohibited 
   transactions or behaviours, including those arising from actions 
   by its employees, for which the Group might be held responsible. 
   Any such events may have severe consequences, including sanctions, 
   fines, penalties and reputational consequences, which could 
   have a material adverse effect on its business, operating 
   results and financial condition. 
   D.5 The Existing Group, the LiveAuctioneers Group and/or 
   (subject to Completion) the Combined Group may be subject 
   to general litigation, regulatory disputes and government 
   inquiries. 
   The Existing Group and the LiveAuctioneers Group have in the 
   past faced and they, or (subject to Completion) the Combined 
   Group, may in the future face the risk of claims, lawsuits, 
   government investigations and other proceedings involving 
   competition and antitrust, intellectual property, privacy, 
   consumer protection, accessibility claims, securities, tax, 
   labour and employment, commercial disputes, services and other 
   matters. The number and significance of these disputes and 
   inquiries have increased as the political and regulatory landscape 
   changes, as the Existing Group and the LiveAuctioneers Group 
   have grown larger and expanded in scope and geographic reach, 
   and as the Existing Group's and the LiveAuctioneers Group's 
   business operations have increased in complexity. In addition, 
   if the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group were to undertake a significant 
   acquisition or the acquisition of a direct competitor, such 
   acquisition could attract regulatory scrutiny from competition 
   authorities and could as a result bear substantial additional 
   costs or fail to gain regulatory approval or require the Existing 
   Group, the LiveAuctioneers Group and/or (subject to Completion) 
   the Combined Group to comply with undertakings set by a regulator. 
   The Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group cannot predict the outcome 
   of such disputes and inquiries, and such disputes or inquiries 
   could have an adverse impact on the Group because of legal 
   costs, diversion of management resources and other factors. 
   Determining reserves for any litigation or investigation is 
   a complex, fact-intensive process that is subject to judgement 
   calls. For instance, in the case of antitrust claims, the 
   European Commission is under a legal obligation to assess 
   complaints, and unless a complaint is withdrawn, it must reject 
   it by a formal decision where it takes the view that there 
   are no grounds for action. Due to this process, complaints 
   often remain open for several years. It is possible that a 
   resolution of one or more such proceedings could require the 
   Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group to make substantial payments 
   to satisfy judgments, fines or penalties or to settle claims 
   or proceedings, any of which could harm the Existing Group's, 
   the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's business. 
   Legal proceedings or inquiries could also result in reputational 
   harm, criminal sanctions, consent decrees or orders preventing 
   the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group from offering certain products 
   or services, or requiring a change in the Existing Group's, 
   the LiveAuctioneers Group's and/or (subject to Completion) 
   the Combined Group's business practices in costly ways or 
   requiring development of non-infringing or otherwise altered 
   products or technologies. Litigation and other claims and 
   regulatory proceedings against the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group could 
   result in unexpected expenses and liabilities, which could 
   have a material adverse effect on the Existing Group's, the 
   LiveAuctioneers Group's and/or (subject to Completion) the 
   Combined Group's business, financial condition, results of 
   operations and prospects. 
   D.6 The Company is a holding company with no business operations 
   of its own and depends on its subsidiaries for cash, including 
   in order to pay dividends. 
   The Company is a group holding company with no independent 
   operations and is dependent on earnings and distributions 
   of funds from its operating subsidiaries for cash, including 
   in order to pay dividends to Shareholders. The Company currently 
   intends to retain any future earnings to finance the operation 
   and expansion of its business, including additional acquisitions. 
   The Company will review its dividend policy on an ongoing 
   basis but does not expect to declare or pay any dividends 
   for the foreseeable future. 
   Should the Company decide to declare dividends in the future, 
   as a matter of English law, the Company can pay dividends 
   only to the extent that it has sufficient distributable reserves 
   and cash available for this purpose, which depends upon the 
   Company receiving cash from its operating subsidiaries in 
   a manner which creates distributable reserves. The Company's 
   ability to pay dividends to Shareholders therefore depends 
   on its future Group or (following Completion) Combined Group 
   profitability, the ability to distribute or dividend profits 
   from its operating subsidiaries up the Group structure to 
   the Company, general economic conditions and other factors 
   the Directors deem significant. The Group's distributable 
   reserves can be affected by reductions in profitability as 
   well as by impairment of assets. Similar rules apply in the 
   US and Germany, where certain of the Company's subsidiaries 
   are located. Dividends paid between members of the Group or 
   (following Completion) the Combined Group (including the Company) 
   may be subject to irrecoverable withholding or other taxes, 
   reducing the amounts ultimately available for distribution 
   by the Company. 
   In addition, the Company may not pay dividends if the Directors 
   believe this would cause the Company to be inadequately capitalised 
   or if, for any other reason, the Directors conclude it would 
   not be in the best interests of the Company. 
   D.7 The application, interpretation or amendment of tax laws, 
   rules or regulations in relation to the Existing Group, the 
   LiveAuctioneers Group and/or (subject to Completion) the Combined 
   Group are subject to uncertainties and the Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group may become the subject of a dispute with a 
   taxation authority. 
   The tax laws of various jurisdictions to which the Existing 
   Group and/or the LiveAuctioneers Group are subject, and/or 
   to which (subject to Completion) the Combined Group will be 
   subject, are complex and capable of differences in application 
   or interpretation. The application of tax laws in different 
   jurisdictions can be subject to diverging and sometimes conflicting 
   interpretations by taxpayers, tax advisers and taxation authorities, 
   and judgement and estimation are often required in determining 
   tax liabilities. Taxation authorities may challenge the application 
   or interpretation of tax laws, rules and regulations by, or 
   the tax (including transfer pricing) methodologies of, the 
   Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group or may seek to determine 
   that the manner in which the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group operates 
   does not achieve the expected or intended tax consequences. 
   Historical tax liabilities of the LiveAuctioneers Group should 
   generally remain with the LiveAuctioneers Group following 
   the Acquisition (and as such will be "inherited" by the Combined 
   Group). Historical tax assets and attributes of a company 
   or group (such as carried forward tax losses) may be subject 
   to restriction or limitation in certain circumstances, including 
   following a change of ownership. Accordingly, the tax assets 
   or attributes of the LiveAuctioneers Group may be subject 
   to restriction or limitation following the Acquisition and 
   therefore may be wholly or partly unavailable. 
   Taxation authorities have become more assertive in their interpretation 
   and enforcement of tax laws, rules and regulations over time, 
   as tax authorities and governments are increasingly focused 
   on ways to increase tax revenues. This has contributed to 
   an increase in audit activity and more stringent interpretations 
   by taxation authorities. The Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group could 
   be subject to audit, enquiry or investigation by, or involved 
   in a dispute with, a taxation authority. 
   Taxation authorities may seek to assess additional taxes on 
   the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group and/or impose interest and 
   penalties. Any successful challenge by a taxation authority 
   could increase the worldwide effective tax rates of the Existing 
   Group, the LiveAuctioneers Group and/or (subject to Completion) 
   the Combined Group. Any additional taxes or other assessments 
   may be in excess of the current tax reserves and/or provisions 
   of the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group and the Existing Group, 
   the LiveAuctioneers Group and/or (subject to Completion) the 
   Combined Group may be required to modify its business practices 
   to reduce its exposure to additional taxes going forward. 
   Any of the risks identified above could adversely affect the 
   business, financial condition, results of operations and prospects 
   of the Existing Group, the LiveAuctioneers Group and/or (subject 
   to Completion) the Combined Group. 
   Additionally, the levels of, and reliefs from, taxation to 
   which the Existing Group and/or the LiveAuctioneers Group 
   are subject, or (subject to Completion) the Combined Group 
   will be subject, or from which it benefits (or, subject to 
   Completion, will benefit), are subject to changes that may 
   adversely affect the business and profitability of the Group. 
   Any change in the Existing Group's, the LiveAuctioneers Group's 
   and/or (subject to Completion) the Combined Group's tax status 
   or in tax laws, rules or regulations (including a change in 
   interpretation by the relevant taxation authorities) in any 
   jurisdictions where the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group operates, 
   is tax resident or has a taxable presence such as a branch 
   or permanent establishment (or in any other jurisdiction, 
   such as where customers, auctioneers or bidders are located) 
   could affect the business, financial condition, results of 
   operations and prospects of the Existing Group, the LiveAuctioneers 
   Group and/or (subject to Completion) the Combined Group. The 
   Directors cannot predict the timing or impact of any such 
   future changes to tax laws, rules or regulations. 
   E. RISKS RELATING TO THE OFFER AND THE SHARES 
   E.1 The Shares may be subject to market price volatility and 
   the market price of the Shares may decline disproportionately 
   in response to developments that are unrelated to the Company's 
   operating performance. 
   The Placing Price is not indicative of the market price of 
   the Shares following Admission. The market price of the Shares 
   may be volatile and subject to wide fluctuations. The market 
   price of the Shares may fluctuate as a result of a variety 
   of factors, including, but not limited to, those referred 
   to in these risk factors, as well as period to period variations 
   in operating results or changes in revenue or profit estimates 
   by the Existing Group, the LiveAuctioneers Group and/or (following 
   Completion) the Combined Group, industry participants or financial 
   analysts. The market price could also be adversely affected 
   by developments unrelated to the Group's operating performance, 
   such as the operating and share price performance of other 
   companies that investors may consider comparable to the Group, 
   speculation about the Existing Group, the LiveAuctioneers 
   Group and/or (following Completion) the Combined Group in 
   the press or the investment community, unfavourable press, 
   strategic actions by competitors (including acquisitions and 
   restructurings), changes in market conditions, regulatory 
   changes, broader market volatility and movements and the take 
   up (or lack thereof) of Shares under the Capital Raising. 
   Any or all of these factors could result in material fluctuations 
   in the price of Shares, which could lead to investors getting 
   back less than they invested or a total loss of their investment. 
   E.2 TA Associates will retain significant interests in, and 
   will continue to exert substantial influence over, the Group 
   following the Capital Raising and the Acquisition and its 
   interests may differ from or conflict with those of other 
   Shareholders. 
   Immediately following Capital Raising Shares Admission, TA 
   Associates will continue to beneficially own approximately 
   25.9 per cent. of the Enlarged Share Capital (assuming that 
   no Shares are sold by TA Associates). As a result, whilst 
   the Company and TA Associates will continue to be parties 
   to the Relationship Agreement, TA Associates will continue 
   to possess sufficient voting power to have a significant influence 
   over all matters requiring Shareholder approval, including 
   the election of Directors, approval of significant corporate 
   transactions and delay, deferral or prevention of a change 
   of control. The interests of TA Associates may not always 
   be aligned with those of other Shareholders. In exercising 
   its voting rights, TA Associates may be motivated by interests 
   that differ from those of the other Shareholders and the interests 
   of TA Associates and its affiliates could conflict with or 
   differ from the Company's interests. TA Associates shall also 
   continue to be entitled to appoint a Director to the Board 
   of the Company and to remove or replace that Director pursuant 
   to the terms of the Relationship Agreement. 
   So long as TA Associates continues to own, whether directly 
   or indirectly, a significant amount of the Group's equity, 
   TA Associates will continue to be able to substantially influence 
   or effectively control the Group's ability to enter into any 
   corporate transactions. 
   In addition, TA Associates may invest in companies and from 
   time to time acquire and hold interests in businesses that 
   compete, directly, or indirectly, with the Group. TA Associates 
   may also pursue acquisition opportunities that may be complementary 
   to the Group's business and, as a result, those acquisition 
   opportunities may not be available to the Group. 
   E.3 Further issuances of Shares may result in immediate dilution 
   and depress the price of the Shares. 
   In the future, the Company may issue additional Shares or 
   other equity or debt securities convertible into Shares in 
   connection with a financing, acquisition, litigation settlement 
   or employee arrangement or otherwise. Any additional capital 
   raised through the sale of equity could dilute existing Shareholders' 
   ownership interest, cause the value of existing Shareholders' 
   investments to decline and cause the trading price of the 
   Shares to decline. Additional capital raised through the issuance 
   of equity or debt may result in creditors or other investors 
   having rights, preferences and privileges that are senior 
   to those of existing Shareholders. As a result of the Capital 
   Raising in connection with the Acquisition, existing Shareholders 
   will suffer an immediate dilution in their ownership interest, 
   and as a result of the issue of the Consideration Shares and 
   the Management RSU Shares, Shareholders will suffer a further 
   filution in their ownership interest, as detailed in the risk 
   factor entitled "Existing Shareholders will have a reduced 
   ownership and voting interest in the Combined Group than they 
   currently do in the Existing Group". 
   E.4 The market price of the Shares could be negatively affected 
   by sales of substantial amounts of such Shares in the public 
   markets, including following the expiry of the IPO Lock-Up 
   Period or the Acquisition Lock-Up Period, or the perception 
   that these sales could occur. 
   The Company, TA Associates, ECI Partners, the Directors and 
   the Senior Managers are subject and, following Completion 
   Consideration Shares and Management RSU Shares Admission, 
   the Management Sellers will be subject, to restrictions on 
   the issue, sale and/or transfer, as applicable, of their respective 
   holdings in the Company's issued share capital. 
   The issue or sale of a substantial number of Shares by the 
   Company, TA Associates, ECI Partners, the Directors or the 
   Senior Managers in the public market after the lock-up restrictions 
   in the IPO Underwriting and Sponsor Agreement, the IPO Senior 
   Manager Lock-Up Agreements and the IPO Deeds of Election expire 
   (24 August 2021 in relation to TA Associates and ECI Partners, 
   25 February 2022 in relation to the Directors, the Senior 
   Managers and the Other IPO Selling Shareholders) or are waived 
   by the Company or the Joint Global Co-Ordinators (in the case 
   of the Other IPO Selling Shareholders) or by the Joint Global 
   Co-Ordinators (in all other cases), or the perception that 
   these sales may occur, may depress the market price of the 
   Shares and could impair the Company's ability to raise capital 
   through the sale of additional equity securities. 
   Similarly the sale of a substantial number of Shares by the 
   Rollover Management Sellers in the public market after the 
   lock-up restrictions imposed on them in conjunction with the 
   Acquisition expire (twelve months after the date of Completion) 
   or are waived by the Company, or the issue or sale of any 
   further Shares in connection with financing the Shares, or 
   the perception that any such sales may occur, may depress 
   the market price of the Shares and could impair the Company's 
   ability to raise capital through the sale of additional equity 
   securities. 
   In addition, certain of the Shares could be granted as security 
   by TA Associates in connection with margin loan facilities, 
   the enforcement of which would reduce TA Associates' shareholdings, 
   may have a significant impact on the Company's shareholding 
   structure and corporate governance, may depress the market 
   price of the Shares and could impair the Group's ability to 
   raise capital through the issue of further Shares. 
   Other than in connection with the Capital Raising, the Acquisition 
   or pursuant to employee Share Plans, the Company has no current 
   plans for an offer of Shares. It is, however, possible that 
   the Company may decide to offer additional Shares in the future. 
   Any future sales or issuances of Shares, or the perception 
   that such sales or issuances could occur, could dilute the 
   holdings of Shareholders or adversely affect the prevailing 
   market price of Shares. The Company may also issue additional 
   Shares or other securities that are convertible into or exercisable 
   for Shares in future public offerings or private placements 
   for capital raising purposes or for other business purposes, 
   potentially at an offering price, conversion price or exercise 
   price that is below the Offer Price. 
   E.5 Shareholders in the United States and other jurisdictions 
   outside the United Kingdom may not be able to exercise their 
   pre-emption rights. 
   The Articles provide for pre-emptive rights to be granted 
   to Shareholders on future equity offerings, unless such rights 
   are disapplied by a Shareholder resolution. However, securities 
   laws of certain jurisdictions outside the United Kingdom may 
   restrict the Group's ability to allow participation by Shareholders 
   located in such jurisdictions in the Capital Raising and future 
   equity offerings unless the Company decides to comply with 
   applicable local laws and regulations and, in the case of 
   Shareholders in the United States, a registration statement 
   under the US Securities Act is effective with respect to such 
   rights and Shares or an exemption from the registration requirements 
   of the US Securities Act is available. The Company does not 
   intend to file any such registration statement, and the Company 
   cannot assure prospective US investors that any exemption 
   from the registration requirements of the US Securities Act 
   or applicable non-US securities laws is (in relation to the 
   Capital Raising) or would be (in relation to future issues 
   of Shares) available to enable US or other non-UK holders 
   to exercise such pre-emptive rights or, if available, that 
   the Company will utilise any such exemption. The holdings 
   of Shareholders located outside the United Kingdom who are 
   not able to participate in any future equity offerings could 
   be further diluted by any such offerings. 
   E.6 Changes in taxation laws or regulation or the interpretation 
   of tax laws or regulation could affect the returns received 
   and retained by Shareholders. 
   Any change in taxation laws or regulations or the interpretation 
   of taxation laws or regulations could affect the returns received 
   and retained by Shareholders. Such changes may include (but 
   are not limited to) the taxation of investment income, dividends 
   received or (in the specific context of withholding tax) dividends 
   paid. Statements in this announcement concerning the taxation 
   of investors in the Shares are based on current tax law and 
   practice in the UK and the United States, which are subject 
   to change. The taxation of an investment in the Group depends 
   on the individual circumstances of the relevant investor. 
   Any Shareholder who is in doubt as to its tax position should 
   consult an appropriate adviser. 
   E.7 Overseas Shareholders may be subject to exchange rate 
   risk 
   The Shares are, and any dividends to be paid in respect of 
   them will be, denominated in pounds sterling. An investment 
   in Shares by an investor whose principal currency is not pounds 
   sterling exposes the investor to foreign currency exchange 
   rate risk (and any associated tax risks). Any depreciation 
   of pounds sterling in relation to such foreign currency will 
   reduce the value of the investment in the Shares or any dividends 
   in foreign currency terms. 
   E.8 Overseas Shareholders may have limited ability to bring 
   actions or enforce judgments against the Company or its Directors 
   The ability of an overseas Shareholder to bring an action 
   against the Company may be limited under law. The Company 
   is a public limited company incorporated in England and Wales, 
   and the rights of the Shareholders are governed by the laws 
   of England and Wales and the Company's articles of association. 
   These rights differ from the rights of shareholders in typical 
   US corporations and some other non-UK corporations. It may 
   not be possible for an overseas Shareholder to enforce any 
   judgments in civil or commercial matters or any judgments 
   in securities laws of countries other than the United Kingdom 
   against some or all of the Directors or executive officers 
   of the Company who are resident in the United Kingdom or countries 
   other than those in which judgment is made. 
   Service of process upon the Directors and the officers of 
   the Company, most of whom reside outside the United States, 
   may be difficult to obtain within the United States. Furthermore, 
   since a substantial portion of the directly owned assets of 
   the Company and the Directors are located outside the United 
   States, any judgment obtained in the United States against 
   the Company or the Directors may not be enforceable outside 
   of the United States, including without limitation judgments 
   based upon the civil liability provisions of the US federal 
   securities laws or the laws of any state or territory within 
   the US. In addition, an award or awards of punitive damages 
   in actions brought in the US or elsewhere may be unenforceable 
   in the UK. Investors may also have difficulties enforcing, 
   in original actions brought in courts in jurisdictions outside 
   the US, liabilities under US securities laws. 
 

APPENDIX III - Definitions

"2019 LiveAuctioneers Acquisition" means the acquisition of LiveAuctioneers, Inc. by Platinum Purchaser Inc., on 21 May 2019.

"A&A" means Arts and Antiques.

"Acquisition" means the acquisition by the Platinum Parent, Inc. Purchaser, a member of the Group, of all of the outstanding equity securities of Platinum Parent, Inc. pursuant to the Acquisition Agreement.

"Acquisition Agreement" means the acquisition agreement dated 17 June 2021 and made between the Company, the Platinum Parent, Inc. Purchaser, Platinum Parent, Inc., a Delaware corporation, Cove Hill Partners, certain other stockholders of Platinum Parent, Inc. (together with Cove Hill Partners, the "Sellers"), and CHP Representative, LLC solely in its capacity of Sellers' representative.

"Acquisition Lock-Up Period" means the 12-month period starting on the date of Completion.

"Adjusted EBITDA" means profit/(loss) before taxation, finance costs (including non-operating gains and losses in respect of financial instruments), depreciation and amortisation, share-based compensation and exceptional costs. Adjusted EBITDA at segment level is consistently defined with the above but excludes central administration costs including directors' salaries.

"CAGR" means compounded annual growth rate.

"Capital Raising" means the placing of the Capital Raising Shares.

"Capital Raising Shares" means the 19,999,990 new Shares to be issued in connection with the Capital Raising.

"Capital Raising Shares Admission" means the admission of the Capital Raising Shares to the premium listing segment of the official list of the FCA and to trading on the London Stock Exchange's main market for listed securities.

"Circular and Prospectus" means the circular and prospectus to be published by the Company in due course in connection with the Acquisition.

"Combined Group" means the Group following Completion.

"Completion" means completion of the Acquisition.

"Consideration Shares" means the consideration Shares to be issued to the Rollover Management Sellers in connection with the Rollover Options.

"Consideration Shares and Management RSU Shares Admission" means the admission of the Consideration Shares and Management RSU Shares to the premium listing segment of the official list of the FCA and to trading on the London Stock Exchange's main market for listed securities.

"Cove Hill Partners" means Cove Hill Partners, L.P. and certain affiliated funds.

"Enlarged Share Capital" means the issued share capital of the Company, as enlarged by the Capital Raising Shares.

"Existing Group" means the Group prior to Completion.

"FCA" means the Financial Conduct Authority of the United Kingdom.

"Group" means the Company and its subsidiaries from time to time.

"I&C" means Industrial and Commercial.

"IFRS" means International Financial Reporting Standards as adopted for use in the European Union.

"IPO" means the admission of the existing Shares to the premium listing segment of the official list of the FCA and to trading on the London Stock Exchange's main market for listed securities on 26 February 2021.

"IPO Prospectus" means the prospectus dated 17 February 2021 published by the Company in connection with the IPO.

"LiveAuctioneers Group" means Platinum Parent, Inc. and its subsidiaries.

"Management RSU Shares" means the Shares to be issued in connection with the Management RSUs.

"Management RSUs" means the restricted stock units over new Shares to be granted to participants of the Rollover.

"Management Sellers" means certain management stockholders in LiveAuctioneers who have agreed to sell their entire ownership interests in LiveAuctioneers to the Platinum Parent, Inc. Purchaser, a member of the Group, pursuant to the Acquisition Agreement.

"New Shares" means the Capital Raising Shares, the Consideration Shares and the Management RSU Shares.

"North America" means US and Canada.

"Platinum Parent, Inc. Purchaser" means ATG Media US, Inc.

"Regulatory Conditions" means approval of the Acquisition by the relevant antitrust authorities in the US and UK (including the expiration or termination of any applicable waiting periods under US antitrust laws).

"Relationship Agreement" means the relationship agreement made between the Company and TA Associates on 17 February 2021 in connection with the IPO.

"Reverse Termination Fee" means the reverse termination fee which may be payable by the Platinum Parent, Inc. Purchaser in connection with the Acquisition.

"Rollover" means the exchange by the Rollover Management Sellers of a specified percentage of their outstanding options over equity securities in Platinum Parent, Inc..

"Rollover Management Sellers" means those Management Sellers who will receive Rollover Options, including Phil Michaelson, Rob Cummings, Gilad Andorn, Erwin Hungerbuhler, Wyatt Barrett, Suzie Ryu and Jessica Mizrachi and any other Management Seller who elects to become a Rollover Management Seller prior to Completion.

"Rollover Options" means options over Shares to be issued to the Rollover Management Sellers in connection with the Rollover.

"Sellers" means the existing stockholders of Platinum Parent, Inc. who have agreed to sell their entire ownership interests in Platinum Parent, Inc. to the Platinum Parent, Inc. Purchaser, a member of the Group, pursuant to the Acquisition Agreement.

"Shareholders" means holders of Shares.

"Shares" means ordinary shares of 0.01 pence each in the share capital of the Company.

"TAM" means total addressable market.

"US" means the United States of America, its territories and possessions, any State of the United States and the District of Columbia.

[1] To reflect the agreed terms of the Placing Agreement.

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