Intercept Music, Sanwire's Wholly Owned Subsidiary, Announces Label Services Program for Independent Artists
April 02 2020 - 9:00AM
InvestorsHub NewsWire
Intercept Music, Sanwire’s Wholly
Owned Subsidiary, Announces Label Services Program for Independent
Artists
Los Angeles, CA -- April 2, 2020 -- InvestorsHub
NewsWire -- Sanwire Corporation (“Sanwire” or the “Company”)
(OTC:
SNWR), a diversified company with a focus on the entertainment
industry, is pleased to announce that Intercept Music, Inc.
(“Intercept”), Sanwire’s wholly owned
subsidiary, today
announced a significant addition to its scope of artist-focused
services by launching a new music label services program (“Label
Services”) to deliver the benefits of traditional music label
services at a fraction of the cost.
With the new Label Services suite, independent
artists can access the full range of benefits traditionally offered
by a music label, while driving their own careers and maximizing
revenue. Among the Label Services functions announced today are
enhanced promotional and merchandising opportunities, including
playlisting, customized advertising, licensing, and much
more.
The invitation-only Label Services suite –
already beta-tested and proven by a dozen artists and bands – adds
to this solid backbone other important features typically performed
by a label: customized advertising, licensing, merchandise sales
and promotion, physical distribution, playlist creation, revenue
management, live broadcasting, and YouTube channel management.
Label Services features are funded entirely through revenue sharing
with artists.
There are currently an estimated 12 million
independent artists (i.e., those not signed to labels) worldwide
today, and independent music is the fastest-growing sector by
revenue in the music industry. The independent market generated
$1.6 billion in 2019 and is projected to grow 32% in 2020 to $2.1
billion, accounting for up to 10% of the global music industry.
Intercept Music offers an unparalleled level of support and service
to independent artists, at either do-it-yourself (DIY) or concierge
service levels.
Intercept Music is 100% dedicated to building
the careers of independent artists. The company has quickly grown
its stable of artists, who are now experiencing commercial success,
and generating present-day revenue, with social media marketing and
distribution services. Intercept’s platform allows artists to
upload and distribute their music to hundreds of digital stores and
every major streaming platform worldwide, including Spotify, Apple
Music, Amazon Music, Pandora and Google Play music. The software
also enables artists to promote songs and albums through social
media, drive sales of merchandise and tickets, and track sales and
marketing performance with state-of-the-art analytics. The platform
is built on proven enterprise software and also includes
individualized coaching from a team of advisors and music industry
professionals with more than 100 GRAMMY and other industry
awards.
“We originally created Intercept Music to put
control of artists’ destiny into their own hands, rather than a
traditional label,” said Tod Turner, CEO of Intercept Music. “With
our artist-centric Label Services, we’re bolstering every aspect of
the artists’ career, leveraging our data-sharing and marketing
muscle to deliver more revenue directly to them. From seeding their
first demo, to building a global fan base complete with merchandise
and live broadcasts, Intercept Music helps artists hold the keys to
their own success, without limitation.”
Now more than ever, artists don’t need a record
label!
About Intercept Music,
Inc.
Intercept Music is a technology company with the
soul of an artist. In the crowded music marketplace today, 12
million artists are competing for fans and audiences that have
almost unlimited access to music, whether from streaming services
or online retailers. Intercept's software platform delivers an
unsurpassed combination of distribution, marketing and expert
coaching, empowering artists to connect with new audiences, measure
their results and distribute and monetize their music like never
before. Intercept Music is wholly owned by Sanwire Corporation. For
more information, visit interceptmusic.com.
About Sanwire
Corporation
Sanwire has been involved in aggregating
technologies for a number of years. We look for opportunities in
fragmented markets, where technology can be applied to consolidate
services into a single platform of delivery. Our current focus is
advanced entertainment technologies. For more information, please
visit sanwirecorporation.com.
For information,
contact
Casper Casparian
Marketing
Communications
casper.casparian@interceptmusic.com
(310) 435-4833
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