HearAtLast Extends Licensing Agreement With World's Largest Retailer
October 15 2009 - 9:00AM
Marketwired
HearAtLast Holdings, Inc. (PINKSHEETS: HRAL), a leading provider of
suitable, affordable solutions to clients with hearing needs in the
billion dollar hearing loss market, is pleased to announce that its
license agreement with Wal-Mart Canada has been extended for an
additional 2 years plus 2 years for its "Exceptional Technology,
Expert Service and Unbeatable Price" Hearing Clinic Platform.
The extension of our license for our first clinic is a positive
message for HearAtLast and our shareholders. This provides a great
deal of confidence and the belief that this is a future-focused
model for the delivery of hearing devices for the millions of
hearing impaired Canadians. "Our London, Ontario Clinic is
celebrating its third anniversary October 18th, 2009 and was the
launch pad for this unique and groundbreaking model in North
America. HearAtLast's focus of convenience, affordable high end
product and unparallel service is accompanied by a professional
network of specialists throughout Canada," claims Matthew Sacco,
President and CEO.
"Our London clinic will now start to see a natural increase in
volume as outlined in our business model. The fourth and fifth year
of the plan sees significant growth as the sales cycle benefits
from repeat acquisitions of existing patients who re-qualify for
subsidies in the form of government grants," adds Mr. Sacco. This
coupled with our lower than average first time buyer group provides
an increase or spike in unit sales as clients seek out new hearing
aid technology.
About HearAtLast
HearAtLast Holdings, Inc. is a Nevada corporation that owns and
operates its wholly owned subsidiary of hearing stores co-located
within select Wal-Mart stores throughout Canada. Their chain of
hearing stores specializes in the sale of digital hearing aids and
testing services. The Company is the affordable hearing solution
for Canadians, combining the most sought after retail space in
North America with convenience and location. HearAtLast provides
State-of-the-Art Hearing Testing and Dispensing services to
individuals with all types of measurable hearing loss.
HearAtLast facilities sell a selection of high quality brand
name hearing aids and also offer complimentary screening tests,
clinical hearing tests, high end ear buds and assistive listening
devices. The Company's mission is to consolidate the highly
fragmented hearing services industry while providing unparalleled
service to the estimated 30+ million hearing impaired individuals
throughout North America. After a prescription is approved, the
independent on-site audiologists and hearing aid practitioners at
HearAtLast utilize a refined process to dispense the latest in Name
Brand digital hearing aids.
For more information please visit www.hearatlast.com
Safe Harbor
Statements about the Company's future expectations and all other
statements in this press release other than historical facts, are
"forward-looking statements" within the meaning of Section 27A of
the Securities Act of 1933, Section 21E of the Securities Exchange
Act of 1934, and as that term is defined in the Private Securities
Litigation Reform Act of 1995. The Company intends that such
forward-looking statements be subject to the safe harbors created
thereby.
The above information contains information relating to the
Company that is based on the beliefs of the Company and/or its
management, as well as assumptions made by any information
currently available to the Company or its management. When used in
this document, the words "anticipate," "estimate," "expect,"
"intend," "plans," "projects," and similar expressions, as they
relate to the Company or its management, are intended to identify
forward-looking statements. Such statements reflect the current
view of the Company regarding future events and are subject to
certain risks, uncertainties and assumptions, including the risks
and uncertainties noted. Should one or more of these risks or
uncertainties materialize, or should underlying assumptions prove
to be incorrect, actual results may vary materially from those
described herein as anticipated, believed, estimated, expected,
intended or projected. In each instance, forward-looking
information should be considered in light of the accompanying
meaningful cautionary statements herein. Factors that could cause
results to differ include, but are not limited to, successful
performance of internal plans, the impact of competitive services
and pricing and general economic risks and uncertainties.
Investor Relations: HearAtLast Holdings, Inc. Aldo Rotondi
416-436-3795 investorrelations@hearatlast.com
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