HeadsUp Entertainment Consolidates Poker Operations Into New Division
June 01 2011 - 8:00AM
HeadsUp Entertainment International Inc. (Pink Sheets:HDUP)
operators of the Canadian Poker Tour, Canadian Poker Player
Magazine and the Canadian Poker Player Television Network today
announced it will consolidate all poker operations into a separate
new division. Kelly B. Kellner, President and CEO of HeadsUp
Entertainment International, Inc., said the Company is in the
process of recruiting a president for the new division which will
also include Canadian Poker Player Magazine, the Canadian Poker
Player Television Network and all affiliated licensing and
sponsorship agreements.
"As the result of recent expansion, new market
opportunities and potential interest from acquirers we have decided
it would be in the best interests of the company and its
shareholders to consolidate all poker operations into one unit,"
said Kellner. "We have begun to actively recruit a president
for that division who not only understands the industry but shares
the passion we all embrace at HeadsUp. We anticipate announcing the
successful candidate for this position in the next 2 weeks."
Kellner said they are currently building a new sponsorship team
to increase profitability nationally and with geo-targeted
campaigns as well as an aggressive expansion in its international
poker tourism operations.
"We are also looking to hire a new national tournament director,
support staff and regional directors for British Columbia, Ontario
and Quebec," added Kellner. "Because of recent events, specifically
the indictment of several major online poker sites, our business is
growing exponentially with our live poker tournament attendance up
35 percent across the board." Management believes there is an
estimated 3.5 million poker players in Canada alone and is the
second largest online poker revenue generating country in the
world.
Kellner said his International marketing team will have a major
presence at the 2011 World Series of Poker in Las Vegas, marketing
upcoming events and continuing negotiations with sponsors and
potential acquirers. The industry has seen a number of land
based poker tournament operators being acquired, most recently the
World Poker Tour having being purchased by Party Poker in 2009.
About HeadsUp Entertainment International
Inc.
HeadsUp Entertainment International Inc. is a global media and
entertainment company engaged in the creation of branded
entertainment through the development, production and marketing of
televised programming based on poker and other entertainment
themes. For more information see the Company's website
www.headsupentertainment.com.
Forward-Looking Statements:
This news release contains "forward-looking statements" within
the meaning of the U.S. Private Securities Litigation Reform Act of
1995. When used in this release, words such as "estimate,"
"expect," "anticipate," "projected," "planned," forecasted" and
similar expressions are intended to identify forward-looking
statements, which are, by their very nature, not guarantees of
HeadsUp Entertainment International Inc.'s future operational or
financial performance, and are subject to risks and uncertainties.
Readers are cautioned not to place undue reliance on these
forward-looking statements, which speak only as of the date of this
release. Due to the risks and uncertainties, actual events may
differ materially from current expectations. The Company disclaims
any intention or obligation to update or revise any forward-looking
statements, whether as a result of new information, future events
or otherwise.
CONTACT: HeadsUp Entertainment International Inc.
Investor Relations - Kelly B. Kellner
(403) 269-9039
Website: www.headsupentertainment.com
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