ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS
AND RESULTS OF OPERATIONS
You should read the following
discussion and analysis of our financial condition and results of operations together with our financial statements and the related notes
included elsewhere in this Form 10-Q and in our Annual Report on Form 10-K for the year ended December 31,
2020. Some of the information contained in this discussion and analysis, particularly with respect to our plans and strategy for our business
and related financing, includes forward-looking statements within the meanings of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as amended, or the Exchange Act, including statements regarding expectations,
beliefs, intentions or strategies for the future. When used in this report, the terms “anticipate,” “believe,”
“estimate,” “expect,” “can,” “continue,” “could,” “intend,” “may,”
“plan,” “potential,” “predict,” “project,” “should,” “will,” “would”
and words or phrases of similar import, as they relate to our company or our management, are intended to identify forward-looking statements.
We intend that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act
of 1995. These forward-looking statements are only predictions and reflect our views as of the date they are made with respect to future
events and financial performance, and we undertake no obligation to update or revise, nor do we have a policy of updating or revising,
any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence
of unanticipated events, except as may be required under applicable law. Forward-looking statements are subject to many risks and uncertainties
that could cause our actual results to differ materially from any future results expressed or implied by the forward-looking statements
as a result of several factors including those set forth under “Risk Factors” in our Annual Report on Form 10-K
for the year ended December 31, 2020, and in this Quarterly Report on Form 10-Q for the quarter ended March 31,
2021.
The Company notes that in
addition to the description of historical facts contained herein, this report contains certain forward-looking statements that involve
risks and uncertainties as detailed herein and from time to time in the Company’s other filings with the Securities and Exchange
Commission and elsewhere. Such statements are based on management’s current expectations and are subject to a number of factors
and uncertainties, which could cause actual results to differ materially from those, described in the forward-looking statements. These
factors include, among others: (a) the Company’s fluctuations in sales and operating results; (b) regulatory, competitive and contractual
risks; (c) development risks; (d) the ability to achieve strategic initiatives, including but not limited to the ability to achieve sales
growth across the business segments through a combination of enhanced sales force, new products, and customer service; and (e) pending
litigation.
Overview and Outlook
Company Overview
The Company is a corporation incorporated under the
laws of Florida on September 21, 2005, which focuses on the business of using proprietary technology to provide e-banking and e-commerce
services delivering mobile banking, online banking, prepaid debit and digital content services to the unbanked, underbanked and underserved
communities. The Company’s exclusivity with CIMA’s proprietary software platform enables Cuentas to offer comprehensive financial
services and additional robust functionality that is absent from other General-Purpose Reloadable Cards (“GPR”).
Amendment to Bylaws
On December 30, 2020, in connection with the Company’s IPO, the Company
amended its Bylaws to, among other items:
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allow a majority of the directors to have the power to determine and declare whether a director was nominated in accordance with the prescribed procedures;
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allow a majority of the directors to have the power to determine and declare whether a business proposal was made in accordance with the prescribed procedures;
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allow the directors to appoint the chairman for each meeting of the shareholders;
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require that committees of the board be comprised of at least three members, each of whom must be independent; and
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allow for the compensation committee to review and approve compensation.
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Reverse Split
On January 28, 2021, the Company filed Articles of
Amendment to the Articles of Incorporation of the Company with the Secretary of State of Florida, pursuant to which, effective as of February
2, 2021, the Company effected a 1-for-2.5 reverse split of its authorized and issued and outstanding shares of Common Stock. No fractional
shares will be issued as a result of the reverse stock split. Fractional shares will be rounded up the nearest whole share, after aggregating
all fractional shares held by a stockholder.
Entry into and Repayment of a Short-Term Loan with
Labrys Funds LP
On September 2, 2020, the
Company issued the Labrys Note to Labrys Funds LP (“Labrys”). The Labrys Note bears interest at a rate of 12% per annum, and
was to mature on September 2, 2021. An amortized, monthly payment of principal and interest in the sum of $67,760 started in December
2020, with ability to extend the starting date of such amortized payments for up to two months upon notice, and the remaining loan principal
becomes payable on maturity. The Labrys Note had an original issue discount in the amount of $60,500, and the issuing expenses were $40,000,
resulting in net proceeds of $505,000. The Company also issued 70,906 shares of its Common Stock to Labrys. Out of those, 16,500 shares
of Common Stock were issued in consideration of a commitment fee and the balance are subject to return to the Company once the Labrys
Note is paid in full, if there were no defaults. In the event of a default, as defined in the Labrys Note, Labrys would have the right,
to convert all or any portion of the then outstanding and unpaid principal amount and interest into fully paid and non-assessable shares
of Common Stock, as such Common Stock exists on the date of the Labrys Note, or any shares of capital stock or other securities of the
Company into which such Common Stock shall be changed or reclassified, at the conversion price as set forth in the Labrys Note. On February
12, 2021, the Company prepaid its loan to Labrys and Labrys returned the Second Commitment shares to the Company.
The Company 2021 Share Incentive Plan
On June 17, 2021 the Board of the Company approved
the Cuentas Inc. 2021 Share Incentive Plan (the “2021 Plan”). which will be approved by the shareholders in a future date.
The maximum number of shares of stock reserved and available for issuance under the 2021 Plan is 1,800,000 shares. The
2021 Plan is designed to enable the flexibility to grant equity awards to the Company’s officers, employees, directors and consultants
as determined by the Company’s Compensation Committee.
Entry into a Joint-Venture Agreement with WaveMAX Corporation (“WaveMax”)
On July 21, 2021, The Company
and WaveMAX entered into a Definitive Joint-Venture Agreement (the “Agreement”). Pursuant to the Agreement, Cuentas and WaveMax
are to form a joint venture (“JVLLC”) which would install WiFi6 shared network (“WSN”) systems in 1,000 retail
locations in the New York metropolitan tristate area using access points and small cells to provide users with access to the WSN
(the “JV Project”). The WSN will allow the JVLLC to generate location-based advertising configured by advertisers using WaveMAX’s
advertising dashboard technology directly to users over the WSN, or permit users to pay a service fee for ad-free access to the WSN. The
ownership and management of the JVLLC shall be as follows: 50% to Cuentas, 25% to WaveMAX and 25% to Consultoria y Asesoria de Redes,
S.A. de C.V. (“Execon”). Execon currently manages approximately 20,000 WiFi endpoints with WaveMax in Mexico. Each of the
Company and WaveMAX agrees to fund $120,000 (for a total of $240,000) initially upon execution of the Agreement. In addition, each of
Cuentas and WaveMAX has agreed to fund an additional $127,500 over the succeeding five months, in each case, subject to approval of each
party’s board of directors and $500,000 from revenue in the first year of operation. The expenses of the JV Project shall include
acquiring the Access Points hardware, the installation and configuration of the Access Points hardware for use with the broadband internet
service at each Retail Location, entering into the necessary agreements with the Retail Locations, instore marketing and promotion of
the WSN program, and expenses relating to commercialization of the digital advertising program.
The Board of Directors of
the JVLLC shall initially be comprised of four persons, two designated by Cuentas, one designated by WaveMAX, and one designated by Execon.
The officers of the JVLLC shall be the persons from time to time designated by mutual agreement of Cuentas and WaveMAX, with the initial
officers to be determined.
The 1,000 high traffic, prime location convenience
stores and “bodegas” (small community markets) will be signed up in conjunction with Cuentas’ distribution network that
sells prepaid debit card, e-store, e-wallet and digital services.
A fee of 2% (two percent) of the Net Revenue of
the JVLLC will be paid by the JVLLC on a monthly basis as a commission to Innovateur Management SAPI de CV
WaveMax and Innovateur Management, SAPI de CV will
be included in the Cuentas Share Incentive plan subject to approval by the Cuentas BOD and approval by Cuentas shareholders and Side Letter
Participants at the next scheduled Annual Shareholders meeting.
WaveMAX grants the JVLLC exclusive rights to use
and deploy the WaveMAX Technology, including any and all patents owned or to be owned by WaveMAX and any and all related enhancements
or applications of the WaveMAX Technology and any and all prior and subsequent improvements and/or new technology developed by WaveMAX
solely in Cuentas BODEGAS network throughout the United States.
The parties have agreed to expand the JVLLC to other
areas of the US once the current deployment is in progress or has been completed.
Entry
into a Joint-Venture Agreement with Benelisha Group, Inc. (“Benelisha”)
On August 4, 2021, the Company
and Benelisha entered into a Definitive Marketing and Promotion Agreement (the “Belisha Agreement”). Pursuant to the Belisha
Agreement, the Company and Benelisha will market and promote Cuentas GPR cards and the mobile phone application (“DC/MA”)
products to Benelisha customers. During the Term, Benelisha’s goal is to register Benelisha customers to become activated users
of Cuentas DC/MA products by the following milestone goals.
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6 months to register 3,000
active cardholders
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1
year to register 15,000 active GPR cardholders,
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2
years to register 30,000 active GPR cardholders; and
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3
years to register 50,000 [active] GPR cardholders.
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If Benelisha reaches these milestone goals, it will be rewarded with
Most Favored Nation (MFN) status along with compensation consisting of 32% of Net Revenue from new cardholders that Benlisha registers
and maintain on the Cuentas GPR Platform. After year 3, Benelisha may continue to maintain MFN status by registering 50,000 new cardholders
each year after. If Benelisha does not maintain MFN status, it will still receive compensation of 32% of Net Revenue for the active cardholders
it maintains.
Results of operations for the six months ended
June 30, 2021 and 2020
Revenue
Revenues during the six months ended June 30, 2021
totaled $380,000 compared to $251,000 for the six months ended June 30, 2021. The Company generated most of its revenue through the sale
and distribution of prepaid telecom minutes, digital products and other related telecom services.
Costs of Revenue
Costs of revenue consists of the purchase of wholesale minutes for
resale and related telecom platform costs. Cost of revenues during the six months ended June 30, 2021 totaled $270,000 compared to $385,000
for the six months ended June 30, 2020. Cost of revenue consists mainly of the purchase of wholesale minutes for resale, related telecom
platform costs and purchase of digital products. Cost of revenue also included costs related to the sale of the Company’s GPR Card
in the amount of $38,000 due to additional developments and testing that the Company conducted on its GPR product.
Gross Profit (Loss)
Gross profit (loss) is the net profit (loss) existing
after the Cost of Sales. Gross Profit increased to $110,000 for the six months ended June 30, 2021, as compared to a loss of
$134,000 for the same period in the prior year. The increase in gross profit for the six months ended June 30, 2021, as compared
to the same period in the prior year, was primarily a result of higher profits in our telecom business.
Stock-based Compensation and shares issued for
services
Stock-based compensation and shares issued for services
expenses decreased to $286,000 for the six months ended June 30, 2021 from $1,205,000 for the six months ended June 30, 2020 as a
result of fewer issuance of shares issued for employees and for service providers and a decrease in the share price.
Other Selling, General and Administrative Expenses
Other selling, general and administrative expenses
totaled $2,525,000 during the six months ended June 30, 2021 compared to $1,593,000 during the six months ended June 30, 2021 representing
a net increase of $857,000. The increase in the operating expenses is mainly due to increase in the agreed Incomm payment in the amount
of $260,000, increase in the agreed maintenance and support services in accordance with the software maintenance agreement with CIMA in
the amount of $100,000, increase in our D&O insurance expenses in the amount of $237,000, settlement expense in the amount of $75,000
and increase in our compensation and director fees in the approximate amount of $145,000.
decrease in Stock based compensation and
shares issued for services which was mitigated by an increase in compensation cost, software development and maintenance
and the agreed Incomm monthly payment.
Amortization of Intangible assets
Amortization of Intangible assets totaled $905,000
for the six months ended June 30, 2021 and $900,000 for six months ended June 30, 2020, respectively. The increase is due to the
amortization of the domain cuentas.com which was purchased by the Company during the six months ended June 30, 2021 in consideration of
approximately $47,000.
Operating Expenses
Operating expenses totaled $3,716,000 for the
six months ended June 30, 2021 compared to $3,698,000 during the six months ended June 30, 2020 representing a net increase of $18,000.
The increase in the operating expenses is mainly due to an increase in compensation cost, software development and maintenance, settlement
expense and the agreed Incomm monthly payment which were mitigated by the decrease in Stock based compensation and shares issued
for services.
Other Income (Expenses)
The Company recognized other expense of $70,000 during the ended June
30, 2021 compared to income of $436,000 during the six months ended June 30, 2020. The net change from the prior period is mainly due
to the change in our stock-based liabilities and interest expenses that we occurred. Gain from Change in Fair Value of stock-based liabilities
for the six-month period ended June 30, 2021 was $359,000 as compared to a gain of $99,000 for the six-month period ended June 30, 2020.
The gain (loss) is attributable to the decrease in the Fair Value of our stock-based liabilities mainly due to the decrease (increase)
in the price of share of our common stock.
Net Income (Loss)
We incurred a net loss of $3,676,000 for the six-month
period ended June 30, 2021, as compared to a net loss of $3,399,000 for the six-month period ended June 30, 2020.
Results of operations for the three months ended
June 30, 2021 and 2020
Revenue
Revenues during the three months ended June 30, 2021
totaled $155,000 compared to $117,000 for the three months ended June 30, 2021. The Company generated most of its revenue through the
sale and distribution of prepaid telecom minutes, digital products and other related telecom services.
Costs of Revenue
Costs of revenue consists of the purchase of wholesale
minutes for resale and related telecom platform costs. Cost of revenues during the three months ended June 30, 2021 totaled $23,000 compared
to $208,000 for the three months ended June 30, 2020. Cost of revenue consists mainly of the purchase of wholesale minutes for resale,
related telecom platform costs and purchase of digital products. Cost of revenue also consisted from cost related to the sale of the Company’s
GPR Card in the amount of $7,000 due to additional developments and testing that the Company conducted on its GPR product.
Gross Profit
Gross profit (loss) is the net profit (loss) existing
after the cost of sales. Gross Profit increased to a profit of $132,000 for the three months ended June 30, 2021, as compared to a
loss of $91,000 for the same period in the prior year. The increase in gross profit for the three months ended June 30, 2021, as
compared to the same period in the prior year, was primarily a result of higher profits in our telecom business.
Stock-based Compensation and shares issued for
services
Stock-based compensation and shares issued for services
expenses decreased to $10,000 for the three months ended June 30, 2021 from $80,000 for the three months ended June 30, 2020 as a
result of fewer issuance of shares issued for employees and for service providers and a decrease in the share price.
Other Selling, General and Administrative Expenses
Other selling, general and administrative expenses
totaled $1,673,000 during the three months ended June 30, 2021 compared to $675,000 during the three months ended June 30, 2020, representing
a net increase of $913,000. The increase in the operating expenses is mainly due increase in the agreed Incomm payment in the amount of
$120,000, increase in the agreed maintenance and support services in accordance with the software maintenance agreement with CIMA in the
amount of $50,000, settlement expense in the amount of $75,000, increase in our D&O insurance expenses in the amount of $142,000,
increase in our marketing expenses of $112,000 and increase in our compensation and director fees in the approximate amount of $259,000.
.
Amortization of Intangible assets
Amortization of Intangible assets
totaled $453,000 for the three months ended June 30, 2021 and $450,000 for three months ended June 30, 2020, respectively.
The increase is due to the amortization of the domain cuentas.com which was purchased by the Company during the six months ended
June 30, 2021 in consideration of approximately $47,000.
Operating Expenses
Operating expenses totaled $2,126,000 for the
three months ended June 30, 2021 compared to $1,159,000 during the three months ended June 30, 2020 representing a net increase of 967,000.
The increase in the operating expenses is mainly due increase in compensation cost, settlement expense, software development and maintenance
and the agreed Incomm monthly fee during the three months ended June 30, 2021.
Other Income
The Company recognized other expense of $7,000
during the ended June 30, 2021 compared to income of $14,000 during the three months ended June 30, 2020.
Net Loss
We incurred a net loss of $2,001,000 for the three-month
period ended June 30, 2021, as compared to a net loss of $1,236,000 for the three-month period ended June 30, 2020.
We may incur future operating losses. To regain and
sustain profitability, we must, among other things, incrementally grow and maintain our customer base, sell our GPR products to existing
and new customers, implement successful marketing strategies, maintain and upgrade our technology and transaction-processing systems,
provide superior customer service, respond to competitive developments, attract, retain and motivate personnel, and respond to unforeseen
industry developments among other factors.
We believe that our success will depend in large part
on our ability to (a) grow sales, (b) manage our operating expenses, (c) add customers to our client base, (d) meet evolving customer
requirements and (e) adapt to technological changes in an emerging market. We continue to invest in our sales force and technology platforms
to drive revenue growth.
Inflation and Seasonality
In management’s opinion, our results of operations
have not been materially affected by inflation or seasonality, and management does not expect that inflation risk or seasonality would
cause material impact on our operations in the future.
Liquidity and Capital Resources
Liquidity is the ability of a company to generate
funds to support its current and future operations, satisfy its obligations, and otherwise operate on an ongoing basis. Significant factors
in the management of liquidity are funds generated by operations, levels of accounts receivable and accounts payable and capital expenditures.
As of June 30, 2021, the Company had $6,244,000 of
cash, total current assets of $6,590,000 and total current liabilities of $3,290,000 creating a working capital of $3,300,000. As of
December 31, 2020, the Company had $227,000 of cash, total current assets of $296,000 and total current liabilities of $6,480,000 creating
a working capital deficit of $6,184,000. The increase in our working capital was mainly attributable to the decrease in Accounts Payables
in the amount of $861,000, decrease in our other Accounts Payables in the amount of $1,165,000 and increase in our Cash and Cash equivalents
in the amount of $6,017,000.
During the first fiscal
half of 2021, we sold 3,089,197 shares of common stock under our equity offering. We generated approximately $13,283 thousand in gross
proceeds from the Offering and paid fees to the underwriting fee of $960 thousand, underwriter expense of $100 thousand, legal fees of
$500 thousand, advisory fees of $120 thousand and installment of our director and officer insurance premium in the amount of $138 thousand.
From the net proceeds of approximately $11,465 thousand we repaid the loan and accrued interest to Labrys in approximate amount of $635
thousand and a convertible note and accrued interest from a private investor in the approximate amount of $130 thousand. We also repaid
our loan to loan and accrued interest from Dinar Zuz in the approximate amount of $378 thousand. In total, we prepaid an approximate amount
of $1,143 thousand in principal loans and accrued interest. Additionally, we paid a special bonus in the amount of $250 thousand to each
of Mr. Maimon and Mr. De Prado due to the successful up-listing of the Company’s shares on the Nasdaq Capital Markets. We also paid
a special bonus in the amount of $100 thousand to Mr, Daniel due to the successful up-listing of the Company’s shares on the Nasdaq
Capital Markets. We paid $200 thousand in sales and marketing fees to SDI for sale and marketing of pout GPR card in the New York and
Connecticut. We also paid a settlement amount of $75 thousand. We have used the rest of funds, and intend to continue to use, the net
proceeds generated from the Offering for Sales and Marketing, Purchase of chip-based debit card stock for GPR and Starter cards, Research
and Development and Working capital, accrued salaries and other operating expenses.
On February 4, 2021 the Company sold an aggregate
of 2,790,697 units at a price to the public of $4.30 per unit (the “Offering”), each unit consisting of one share of the Company’s
Common Stock, par value $0.001 per share (the “Common Stock”), and a warrant exercisable for five years to purchase one share
of Common Stock at an exercise price of $4.30 per share (the “Warrants”), pursuant to that certain Underwriting Agreement,
dated as of February 1, 2021 (the “Underwriting Agreement”), between the Company and Maxim Group LLC (the “Representative”
or “Maxim”), as representative of the sole underwriter. In addition, pursuant to the Underwriting Agreement, the Company granted
the Underwriter a 45-day option to purchase up to 418,604 additional shares of Common Stock, and/or 418,604 additional Warrants, to cover
over-allotments in connection with the Offering. The Company received gross proceeds of approximately $12.0 million, before deducting
underwriting discounts and commissions of 8% of the gross proceeds and estimated Offering expenses. Pursuant to the Underwriting Agreement,
the Company also issued to the Underwriter warrants (the “Underwriter’s Warrants”) to purchase up to a total of 223,256
shares of Common Stock (8% of the shares of Common Stock sold in the Offering). The Underwriter’s Warrants are exercisable at $5.375
per share of Common Stock and have a term of five years. The total expenses of the offering were approximately $1.4 million, which included
Maxim’s expenses relating to the offering.
On February 12, 2021, the
Company prepaid its loan to Labrys and Labrys returned the Second Commitment shares to the Company. The prepayment amount was approximately
$635,000.
On March 4, 2021 and pursuant to the Underwriting
Agreement, Maxim exercised its 45-day option to purchase up to 418,604 additional Warrants in consideration of approximately $4,000, to
cover over-allotments in connection with the Offering.
On March 5, 2021 the Company
prepaid its loan to Dinar Zuz. The prepayment amount was approximately $378,000.
On April 20, 2021 the Company paid off its convertible
promissory note and accrued interest in the amount of $260,000 to the private investor. The Company paid an amount equal to $125,000 plus
$5,000, which represents the amount of interest accrued on such $125,000 since the date on which the loan was made under the Note through
April 16, 2021. In addition, The Company issued 30,233 shares of Common Stock of the Company. The Company issued such shares in reliance
on the exemptions from registration pursuant to Section 4(a)(2) of the Securities Act.
On June 30, 2021, 298,500 Warrants issued in the Offering
were exercised for 298,500 shares of the Company’s common stock in consideration of $1,204,000.
On July 1, 2021, 57,500 Warrants issued in the
Offering were exercised for 57,500 shares of the Company’s common stock in consideration of $247,000.
On July 1, 2021, the Company issued 2,943 of its
Common Stock par value $0.001 per share to a private investor due to a cashless exercise of warrants to purchase up to 6,667 shares
of its Common Stock at an exercise price equal to $4.30 per share.
On July 2, 2021, 1,095,500 Warrants issued in
the Offering were exercised for 1,095,500 shares of the Company’s common stock, par value $0.001 per share in consideration of approximately
$4,711,000.
Cash Flows
Net cash used in operating activities was $4,776,000 for the six-month
period ended June 30, 2021, as compared to cash used in operating activities of $1,011,000 for the six-month period ended June 30, 2020.
The Company’s primary uses of cash in operating activities have been for working capital purposes as described in the Company’s
Statement of Cash Flow,
Net cash used in investing activities was $47,000
for the six-month period ended June 30, 2021. Net cash used in investing activities was $0 for the six-month period ended June 30, 2020.
Net cash provided by financing activities was approximately
$10,840,000 for the six-month period ended June 30, 2021, as compared to net cash provided by financing activities of approximately $1,017,000
for the six-month period ended June 30, 2020.
Due to our operational losses, we have principally
financed our operations through the sale of our Common Stock and the issuance of convertible debt.
We have principally financed our operations through
the sale of our Common Stock and warrants in public offerings, sales to private investors, issuance of convertible loans debt and loans
from our shareholders.
Our lack of operating history makes predictions of
future operating results difficult to ascertain. Our prospects must be considered in light of the risks, expenses and difficulties frequently
encountered by companies in their early stage of development, particularly companies in new and rapidly evolving markets. Such risks for
us include, but are not limited to, an evolving and unpredictable business model and the management of growth.
To address these risks, we must, among other things,
implement and successfully execute our business and marketing strategy surrounding the Cuentas Mastercard, continually develop and upgrade
our website, respond to competitive developments, and attract, retain and motivate qualified personnel. There can be no assurance that
we will be successful in addressing such risks, and the failure to do so can have a material adverse effect on our business prospects,
financial condition and results of operations.
Off-Balance Sheet Arrangements
As at June 30, 2021, we had no off-balance sheet arrangements
of any nature.
Critical Accounting Policies
The preparation of financial statements in conformity
with GAAP in the United States requires our management to make assumptions, estimates and judgments that affect the amounts reported
in the financial statements, including the notes thereto, and related disclosures of commitments and contingencies, if any. Note 3 to
our consolidated audited financial statements filed with the Company’s Annual Report on Form 10-K for the fiscal year ended December
31, 2020 describes the significant accounting policies and methods used in the preparation of our financial statements.
Recently Issued Accounting Standards
New pronouncements issued but not effective as of
June 30, 2021 are not expected to have a material impact on the Company’s consolidated financial statements.
Other accounting standards that have been issued or proposed by the FASB
or other standards-setting bodies that do not require adoption until a future date are not expected to have a material impact on our financial
statements upon adoption.
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