Sprint Expands Usage of Partnerize As Its Exclusive Affiliate Program Management Solution
December 06 2018 - 9:00AM
Partnerize, the leading provider of partner marketing software for
global brands, today announced that its engagement with Sprint has
expanded beyond its initial Boost Mobile assignment to encompass
all of the mobile carrier’s affiliate business. Partnerize was
selected as the exclusive partner and affiliate program management
solution for Sprint’s prepaid brand, Boost Mobile, in March. Swift
technology integration and strong results for the Boost assignment
led to the consolidation of all Sprint consumer affiliate programs
on the Partnerize platform.
Under the terms of the expanded agreement, the Sprint digital
marketing team now leverages the Partnerize Partner Management
Platform to integrate, manage, and make payments to its performance
marketing partners across its entire consumer telecom business.
Since implementation, Sprint’s early results show an increase in
online conversions by 513% compared to the same period in 2017
working with their previous solution.
“Partnerize helped us exceed our initial web sales and ROI
expectations for the Boost Mobile affiliate partner channel, and we
are pleased to consolidate all of the Sprint affiliate business
onto the Partnerize platform,” said Kristy LoSapio, Sprint Manager
of Affiliate Marketing. “Their simple interface and dashboard
provide rich, clean reporting and yield better insights than we’ve
seen elsewhere. Expanding our use of the Partnerize platform allows
for centralized, in-house program management as we evolve from the
traditional network model. Better visibility of insights makes us
more efficient and lets us have a bigger impact on the
business.”
“We are thrilled about our expanded relationship with Sprint,”
said Mal Cowley, Partnerize co-founder and CEO. “Sprint is a
recognized leader in telecom and innovation. We are immensely proud
that they have decided to expand usage of our tools and technology
to drive digital growth and performance across their
businesses.”
Prospective partners can apply to the Sprint and Boost programs
here. Read more in the Sprint and Boost Mobile Case Study.
About Partnerize
Partnerize helps the world's leading brands build powerful
business partnerships that drive extraordinary business growth. The
Partnerize Partner Management Platform (PMP) is an end-to-end,
SaaS-based solution for forming, managing, analyzing, and
predicting the future results of partner marketing programs using
artificial intelligence. Hundreds of the world's largest brands
leverage our real-time technology to drive and manage more than $6B
in partner programs and financial exchanges across 214 countries
and territories worldwide. Partnerize is the trading name of the
Performance Horizon group of companies. To learn more about
Partnerize and partner marketing, visit partnerize.com
About Sprint Sprint (NYSE: S) is a
communications services company that creates more and better ways
to connect its customers to the things they care about most. Sprint
served 54.6 million connections as of March 31, 2018, and is widely
recognized for developing, engineering and deploying innovative
technologies, including the first wireless 4G service from a
national carrier in the United States; leading no-contract brands
including Virgin Mobile USA, Boost Mobile, and Assurance Wireless;
instant national and international push-to-talk capabilities; and a
global Tier 1 Internet backbone. Today, Sprint's legacy of
innovation and service continues with an increased investment to
dramatically improve coverage, reliability, and speed across its
nationwide network and commitment to launching the first 5G mobile
network in the U.S. You can learn more and visit Sprint at
www.sprint.com or www.facebook.com/sprint and
www.twitter.com/sprint.
Media Contact:
Diane Anderson for Partnerize
danderson@witstrategy.com
415.254.9086
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