Shop Macy’s for Mom-Approved Gifts This Mother’s Day

In addition to the perfect present, join Macy’s “Thank-A-Mom Movement” and send a free e-card at facebook.com/macys

This Mother's Day, Macy’s will get the Mom stamp of approval with thoughtful gifts that bring a smile to her face. With the latest trends from her favorite brands in fashion, accessories, beauty and home goods, Macy’s wide selection of giftable items will offer a bevy of options at any price. Join Macy’s “Thank-A-Mom Movement” and send a free e-card at facebook.com/macys.

Coach watches, $158, available at select Macy's stores and on macys.com (Photo: Business Wire)

“We know you want to find the perfect gift for the most important woman in your life,” said Kathy Hilt, senior vice president of Macy's By Appointment. “Macy's is the one-stop-shop for all your Mother's Day needs, and with our expertise in gift giving, Macy's By Appointment can help you pick out just the right present for that special woman.”

“Thank-A-Mom Movement”

Beginning April 28, visit facebook.com/macys to participate in Macy’s "Thank-A-Mom Movement,” by sending a free personalized e-card to a special mom in your life. For each card sent, Macy's donates $2 to one of the following five "mom-approved" charities: Go Red For Women®, The RESPECT! Campaign™, an initiative of Futures Without Violence®, Make-A-Wish®, National Park Foundation and Reading Is Fundamental, up to a total of $400,000.

Perfect Gift Ideas

Choosing the perfect gift can be stressful, but Macy’s has something for every mom at any budget. Enchant the fashion-forward mom with a statement necklace from I.N.C. International Concepts or an eye catching satchel from Brahmin. If she prefers a modern look, a brushstroke Vince Camuto skirt paired with a slim-fit top will do the trick. An Anne Klein fit-and-flare dress and chic Style & Co. wedges are also an option to help Mom look chic even on her busiest days. Make sure she is on time for every important meeting with a bold-colored watch from Guess or Coach. Top off her ensemble with show-stopping makeup like Dior’s Addict Fluid Stick and the latest fragrance from Estée Lauder, Modern Muse. Choose from a wide variety of home gifts for Mom’s abode, including a whimsical, monogrammed Kate Spade mug and single-serve Keurig brewer to help start her day off right. To store her precious accessories, treat Mom to a beautifully crafted ring holder with orchid detail by Michael Aram. Vintage-inspired aprons from Martha Stewart Collection, with details from ruffles to polka dots, will make cooking and entertaining even more fun.

Need help shopping for that special mom in your life? Macy's By Appointment, a complimentary personal shopping service, is always available to assist when it comes to choosing a gift for Mom. If there’s no time to shop, pick up a Macy’s gift card to show her your appreciation. From the best brands to outstanding service, customers will find something for every mother at Macy’s this holiday. Visit macys.com/gifts for even more Mother’s Day ideas.

About Macy’s

Macy's, the largest retail brand of Macy's, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers.

For Macy’s media materials, including images and contacts, please visit our online pressroom at macys.com/pressroom.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140506005240/en/

Macy'sAlison Kmiotek, 646-429-7449alison.kmiotek@macys.comorTracy Hom, 646-429-7469tracy.hom@macys.com

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