Dillard’s Introduces The Broke Brooke for Edgehill Collection
February 23 2024 - 8:00AM
Business Wire
Dillard’s, Inc. (“Dillard’s”) (“the Company”) (NYSE: DDS) is
pleased to introduce The Broke Brooke for Edgehill, the Company’s
first influencer collaboration focused exclusively and entirely on
childrenswear. Designed in collaboration with fashion and lifestyle
tastemaker, Brooke Jensen, this collection is inspired by timeless
children’s clothing from family photos and traditions. Brooke’s
classic design and feminine touch shine through in every design
bringing elegance and charm to every occasion. This limited-edition
collection is now available in Dillard’s locations and online at
dillards.com.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20240223645283/en/
Brooke Jensen pictured with The Broke
Brooke for Edgehill collection. Available exclusively at Dillard's.
(Photo: Business Wire)
Dillard’s Vice President of Merchandising Alexandra Dillard
Lucie adds, “We cannot imagine a more perfect talent for this
collaboration than Brooke Jensen. Together, we have created a
thoughtfully designed line for Edgehill that will celebrate life's
special moments. With this beautiful collection, we are welcoming
spring and all of its traditions with classic themes that revel in
timeless nostalgia.”
Brooke Jensen is a fashion, “mommy & me” and lifestyle
blogger at thebrokebrooke.com and on Instagram @thebrokebrooke. She
was born and raised in Salina, Kansas and earned both her
undergraduate and master’s degrees from the University of Kansas.
She is a wife, mother of two, Charleston and William, and currently
resides in Wichita, Kansas. Brooke lightheartedly shares that she
worked as a CPA (Certified Public Accountant) for six years before
leaving the profession to become a CPA (Charleston’s Personal
Assistant). Encouraged by her husband, Brooke created The Broke
Brooke as a source of fashion inspiration for other mothers that is
both affordable and fun.
She adds, “I have always loved shopping at Dillard’s, and I am
so excited about The Broke Brooke for Edgehill collection! I love
all things classic and feminine, vintage silhouettes and
delightful, soft color palettes - and this collection truly
captures that. I believe this collaboration was a match made in
heaven, and we have created some truly special pieces for every
occasion. I hope you enjoy it, too!”
About Edgehill
Available exclusively at Dillard’s and rooted in timeless
tradition, the Edgehill Collection represents a refined sense of
Southern style and an elevated taste, providing upscale pieces for
boys and girls in preemie, newborn, infant, and toddler sizes. The
line’s greatest objective is to create unique items to inspire
sweet, memorable moments for Dillard’s clients and their families.
The Broke Brooke for Edgehill features apparel selections in
infants, toddler and children’s sizes as well as swimwear and
coordinating accessories. See the full collection online at
dillards.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240223645283/en/
Dillard’s, Inc. Julie Johnson Guymon 501-376-5965
julie.guymon@dillards.com
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