Musical.ly, TikTok, Triller and MoviePass Innovators Unite to Create Digital Media Disruption
January 21 2021 - 10:45AM
Business Wire
Vinco Ventures, Inc. Executes Agreement to Complete a Plan of
Merger with ZASH
Vinco Ventures, Inc. (NASDAQ: BBIG) and ZASH Global Media and
Entertainment Corporation, a U.S. based entertainment, content and
distribution company, today announced the signing of an Agreement
to Complete a Plan of Merger subject to certain conditions,
creating exciting acceleration and growth in live-streaming
content, video-sharing, distribution and production within its own
ecosystem.
ZASH, led by media disruptor and financier Ted Farnsworth,
Musical.ly TikTok and Triller innovator, User Generated Content
(UGC) expert Jaeson Ma, and social monetization expert Vincent
Butta, brings together three of the most successful and disruptive
leaders in the entertainment industry today. At the forefront of
today’s digital wave, the Company aims to invest, acquire and merge
the best-in-class media, entertainment and content-focused
technology companies globally – from East to West – aiming to build
a “Virtual Hollywood”, the future of media. ZASH provides its
content partners and producers with state-of-the art analytics and
distribution technology to ensure that consumer eyes are on their
content at the right time in the right place.
“The Company’s proprietary Influencer Platform had led to over 2
billion video views within a 30-day period. With a current follower
network of over 350+ million, we are poised to revolutionize the
next generation of video distribution,” said Brian McFadden, Chief
Strategy Officer.
“ZASH was formed to not only drastically reimagine today’s
global entertainment marketplace, but to combine first-class talent
and resources and technology, allowing acceleration and growth in
this dramatically changing environment,” said Co-Founder Ted
Farnsworth, former Chairman of MoviePass and Chairman and Founder
of MoviePass Films.
ZASH Co-founder innovator and expert in monetization strategies
for video platforms, mobile technologies and apps, Vince Butta,
said, “The landscape for distribution, content consumption and user
integration of video content is ready to be reimagined on a global
scale. We utilize data, meta data and the ioT [Internet of Things]
to meet the ever-changing engagement and content demands of content
developers, consumers and creators. We provide the consumer with
very high-quality products and superior delivery. The unique
monetization model for our global ecosystem of platforms really
differentiates ZASH and it’s why I am so enthusiastic to be part of
its leadership team.”
“The media and entertainment landscape is rapidly evolving,”
said ZASH Co-Founder Jaeson Ma, venture capitalist and private
equity investor who was an early investor in platforms including
Musical.ly (Tik Tok) and Triller video-sharing social platforms.
Mr. Ma continued, “Premium content is in higher demand than ever
before. Social interactive video and audio platforms are taking
over the mindshare of Gen Z and Y. Live events are being
transformed into virtual and augmented realities. Building direct
to consumer brands through the influencer economy is the new
consumption pattern of a generation born into a digital, e-commerce
driven marketplace. In other words, we now live in a digital world
and there has yet to be a media and entertainment force to capture
this disruption on all levels.”
Brian McFadden, Vinco’s Chief Strategy Officer, commented, “The
merger with ZASH and the resulting combined entity provides current
and prospective business partners with the assurance of our ability
to scale our production and creative services to meet their growing
content creation and distribution needs. The synergies between the
two entities will bring immediate scale to the existing business
along with clearly identified and obtainable growth initiatives. We
are excited to merge with ZASH in our ever-evolving pursuit to ‘Be
BIG’.”
About ZASH Global Media and Entertainment Corporation
ZASH Global Media and Entertainment Corporation is an evolved
network of synergetic companies working together to disrupt the
media and entertainment industry as we know it today. Our team is
managed by a group of smart, if not somewhat brazen, consummate
disrupters who have been to the rodeo before. They have an
exceptional ability to pivot because their knowledge and experience
is steadfast and unyielding.
For additional information about ZASH Global Media and
Entertainment Corporation, please visit our website at
www.zash.global.
About Vinco Ventures, Inc.
Vinco Ventures, Inc. (BBIG) is a mergers and acquisition company
focused on digital commerce and consumer brands. Vinco’s B.I.G.
(Buy. Innovate. Grow.) strategy will seek out acquisition
opportunities that are poised for scale and grow said acquisitions
through targeted traffic and content campaigns. For more
information, please view our investor presentation or visit
Investors.vincoventures.com.
Forward-Looking Statements and Disclaimers
To the extent any statements contained in this press release
contains “forward-looking statements” as defined in the Private
Securities Litigation Reform Act of 1995 and the information that
are based upon beliefs of, and information currently available to,
the company’s management as well as estimates and assumptions made
by the company’s management. These statements can be identified by
the fact that they do not relate strictly to historic or current
facts. When used in this presentation the words “estimate,”
“expect,” intend,” believe,” plan,” “anticipate,” “projected” and
other words or the negative of these terms and similar expressions
as they relate to the company or the company’s management identify
forward-looking statements. Such statements reflect the current
view of the company with respect to future events and are subject
to risks, uncertainties, assumptions and other factors relating to
the company’s industry, its operations and results of operations
and any businesses that may be acquired by the company. Should one
or more of these risks or uncertainties materialize, or the
underlying assumptions prove incorrect, actual results may differ
significantly from those anticipated, believed, estimated,
expected, intended, or planned. Although the company believes that
the expectations reflected in the forward-looking statements are
reasonable, the company cannot guarantee future results,
performance, or achievements. Except as required by applicable law,
including the security laws of the United States, the company does
not intend to update any of the forward-looking statements to
conform these statements to actual results.
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version on businesswire.com: https://www.businesswire.com/news/home/20210121005670/en/
Investor Relations: Aimee Carroll Phone: 866-900-0992 Email:
Investors@vincoventures.com
Media Contact: Gary Koops Phone: 917-225-6180 Email:
press@zash.global
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