Lands’ End and Country Music Legend Blake Shelton Launch First Spring Collection
February 27 2023 - 6:45AM
Lands’ End, a classic American lifestyle brand, and Blake Shelton,
a country music superstar, today announce the first spring Blake
Shelton x Lands’ End collection. The collaboration offers clothing
and accessories for the whole family, created with lightweight
fabrics and a fresh design palette for the new season.
The duo’s spring line celebrates America’s Heartland through
prints and patterns inspired by Lands’ End’s Wisconsin roots and
Shelton’s native Oklahoma. New offerings for the season include
swimwear, products made with COOLMAX® technology and garment-dyed
knitwear.
“Building off the success from our fall Blake Shelton X Lands'
End collaboration, we’re thrilled to continue our partnership for
spring,” said David Witkewicz, Senior Vice President of Design at
Lands' End. “His hands-on approach to the design process and shared
belief that clothing should be reliable and comfortable make us
feel confident that shoppers will resonate with this latest
unveil.”
Bestselling products from the fall collection will return as
well, including flannels, denim, and a classic six-string guitar
plaid. All styles in the collection are offered in extended
sizing.
“My new collection with Lands’ End is about clothes that feel
like they were made just for you,” said Blake Shelton. “It’s the
feeling, the fit, and the confidence you feel whether it’s working,
lounging, or just living life. After all, the only way to know if
something’s right is to see for yourself because when you know, you
know.”From September 1, 2022, through September 1, 2023, Lands’ End
will donate a portion of each purchase from the Blake Shelton x
Lands’ End collection to Habitat for Humanity, a global housing
organization that partners with people in communities in the U.S.
and around the world to build or improve a place they can call
home.
To shop the Blake Shelton x Lands’ End spring collection, please
visit www.landsend.com/blakeshelton or a Lands’ End retail store
location.
Media Contact:Tricia DudleyDirector, Global
CommunicationsTricia.Dudley@landsend.com
About Lands’ End:
Lands' End, Inc. (NASDAQ:LE) is a leading digital retailer of
casual clothing, accessories, footwear and home products. We offer
products online at www.landsend.com, through our own Company
Operated stores and through third-party distribution channels. We
are a classic American lifestyle brand with a passion for quality,
legendary service and real value. We seek to deliver timeless style
for women, men, kids and the home.
About Blake Shelton: Country Music superstar
Blake Shelton has expanded the genre he defines! He has 28 #1
country singles, sold more than 13 million albums, 52 million
singles and has nearly 11 Billion Global Streams. He’s won nearly
every award possible including ACM (5), AMA (3), CMA (10), CMT
(11) and People’s Choice Awards (7), among many others.
As a coach for the Emmy Award-winning television show The
Voice, Shelton enters his last season having coached nine winning
teams. He and “Voice” colleague Carson Daly have teamed to
executive produce and star in the successful celebrity game show
“Barmageddon,” which airs on USA Network.
The Grand Ole Opry member also remains focused on his Ole Red
partnership with Ryman Hospitality, with locations currently in
Tishomingo, Nashville, Gatlinburg, and Orlando. A noted
humanitarian, Shelton has helped raise millions of dollars for
children’s hospitals, disaster relief organizations, food banks and
more in his home state of Oklahoma and throughout the entire
country.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/d6cad74c-fb8a-4d39-bd97-20e526a8b153
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