Lands’ End Creates Collection With Country Music Icon Blake Shelton
September 08 2022 - 6:45AM
Lands’ End, a classic American lifestyle brand, and Blake Shelton,
a country music superstar and television personality, today
announce a fall and holiday collection – Blake Shelton x Lands'
End. The collaboration will offer apparel for every member of the
family – pets included! – as well as items for the home, grounding
itself in familiarity, utility and comfort with nods to passions
close to Shelton’s heart.
A six-string guitar plaid and a color palette inspired by what
home means to Blake – from the blue sky above his Ten Point Ranch
to the rich ambers of a great brew – makes this collection
especially authentic, perfectly resonating with Lands’ End’s
emphasis on comfort.
“We knew that Blake values comfortable and ready-to-wear
clothing – all elements that stand at the core of our design
process at Lands’ End,” said Jerome Griffith, chief executive
officer at Lands’ End. “As we eyed our next collaboration partner,
Blake was a natural fit for not only our brand, but our shopper.
Reliable styles that can comfortably be dressed up or down and fit
every body is where Lands' End – and this collection – strikes a
chord.”
The Lands’ End x Blake Shelton collection will feature men’s,
women’s and kids’ apparel, spanning stylish layers, show stopping
denim and graphic tees, as well as pet essentials like beds and
bandanas and cozy home finds, including faux fur throws, percale
sheets and more.
“When you know what works, you stick with it,” said Blake
Shelton. “Flannel shirt, jeans, a great jacket…when clothes are
done right, it’s just easy. This is what I wear. It's really
fashion for folks who want to look good and feel comfortable, no
matter where they are or what they're doing. My collection with
Lands’ End is about making clothes you’ll know are keepers the
second you put them on. When you know, you know.”
From September 1, 2022 through September 1, 2023, Lands’ End
will donate a portion of each purchase from the Blake Shelton x
Lands’ End collection to Habitat for Humanity, a global housing
organization that partners with people in communities in the U.S.
and around the world to build or improve a place they can call
home.
To shop the Blake Shelton x Lands’ End collection, please visit
www.landsend.com/blakeshelton or a Lands’ End retail store
location.
About Lands’
End: Lands’ End, Inc. (NASDAQ:LE)
is a leading uni-channel retailer of casual clothing, accessories,
footwear and home products. We offer products online
at www.landsend.com, through our own Company Operated stores
and through third-party distribution channels. We are a classic
American lifestyle brand with a passion for quality, legendary
service and real value. We seek to deliver timeless style for
women, men, kids and the home.
About Blake Shelton:Blake Shelton
continues to add to his impressive resume of music with the release
of his latest single “No Body.” The song comes on the heels of his
most recent album Body Language Deluxe which features his
Platinum-selling 28th country radio chart-topper, “Happy
Anywhere” (featuring Gwen Stefani). Prior to “Happy Anywhere,”
Shelton and Stefani celebrated a 2x Platinum, multi-week No. 1 with
“Nobody But You,” which is now approaching 500 million global
streams. The single made its TV debut on the 62nd GRAMMY Awards,
where Shelton was also nominated for Best Country Solo Performance
for his hit “God’s Country.” The 4x Platinum smash earned the 2019
CMA Award and 2020 ACM Award for Single of the Year. As his award
wins approach the hundreds, Shelton remains a force in the industry
with ACM (5), AMA (3), CMA (10), CMT (11) and People’s Choice
Awards (7), among many others.
As a coach for the Emmy Award-winning television
show The Voice, Shelton is an eight-time champion, most
recently with his contestant Cam Anthony. He and Carson Daly
recently revealed that they would be teaming up to executive
produce and star in a new celebrity game show, Barmageddon, to
air on USA Network. The Grand Ole Opry member also remains focused
on his Ole Red partnership with Ryman Hospitality, with locations
currently in Tishomingo, Nashville, Gatlinburg and Orlando. A noted
humanitarian, Shelton has helped raise millions of dollars for
children’s hospitals, disaster relief organizations, food banks and
more in his home state of Oklahoma and throughout the entire
country.
Media Contact: Lindsey
Schubert Public Relations
SpecialistLindsey.Schubert@landsend.com
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/da5fc9d5-7cba-451e-9e6a-32d04faa70e2
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