Freshpet teams up with the critically
acclaimed superstar and dog-lover to raise awareness around the
benefits of feeding fresh food to pets
Editor's Note: Images and New Song can be found via this
LINK
SECAUCUS, N.J., April 11,
2024 /PRNewswire/ -- Freshpet (FRPT), the leading
fresh pet food brand, announced today a long-term partnership with
global superstar Meghan Trainor, the
pop hitmaker behind "All About That Bass," "Made You Look," and
latest track with T-Pain, "Been Like This", as its first Freshpet
Ambassador, on National Pet Day. As part of the Freshpet campaign,
Trainor wrote and recorded a new song, specifically highlighting
her love of being a dog mom and the importance she places on
feeding real, healthy food to pets.
"Being a parent to my two boys and four pups has been the
greatest joy of my life," said Trainor. "Freshpet and I share
similar mindsets in wanting what's best for our pets to help them
live the longest, happiest lives. I used to make my dogs' food from
scratch. So, when I came across Freshpet, made with real meat,
fruits, and vegetables, I knew I found a brand I could trust, and
I've never seen them more excited for mealtime. My girls deserve
the best, and the best is Freshpet."
Trainor will appear in a wide-reaching online and social media
campaign along with a personal appearance, and more, throughout the
partnership.
"Meghan is a remarkable talent and we know she's only going to
continue to rise to new heights," said Scott Morris, Freshpet Co-Founder and President.
"We were drawn to her confidence, her warm personality, and, of
course, her love for her dogs. She is unapologetically obsessed
with her dogs and their health and happiness, which makes her align
perfectly with Freshpet and what we stand for. Meghan's
authenticity and spirit is something we admire, and we're thrilled
to welcome her to the Freshpet family," Morris continued.
Trainor rose to prominence with her breakout song, "All About
That Bass," which reached #1 on the U.S. Billboard Hot 100
chart and sold 11 million copies worldwide in 2014. This year, the
iconic hit also celebrates its 10-year anniversary. To date,
Trainor has released five studio albums and has received various
accolades, including the 2016 Grammy Award for Best New Artist. She
has also developed a strong social media presence, amassing more
than 62 million followers across platforms. For the holiday 2023,
she released the song, "Wrap Me Up" with Jimmy Fallon. Most recently, she announced her
sixth album, Timeless, will be released June 7, with her first tour in seven years
beginning in September 2024.
Freshpet hopes the partnership with Meghan will awaken more pet
parents to the benefits and importance of feeding their pets real,
fresh food. Meghan Trainor will
begin appearing on behalf of Freshpet across multiple media
platforms beginning this month.
About Freshpet:
Freshpet is the leading fresh food for dogs and cats, feeding fresh
to over 12 million pet households. Since its conception in 2006,
Freshpet has been on a mission to transform the lives of dogs and
cats through the power of fresh, nutritious food, while pushing the
boundaries of sustainable practices. The recipes are developed by
Veterinarian Nutritionists and made with natural whole ingredients,
like fresh meats, vegetables and fruits, which are cooked in small
batches at lower temperatures to preserve their natural goodness.
Sustainably-made in Bethlehem, PA
and their new Kitchens in Ennis
TX, Freshpet foods and treats are kept refrigerated until
they arrive at Freshpet fridges in your local market, or are
delivered direct to your door.
Freshpet is available in a growing number of mass, grocery,
natural food, club, and pet specialty retailers across the United States, Canada and Europe, as well as online in the U.S. for
direct delivery and through its partnership with Petco. From the
care taken in partnering with farmers whose values align with
theirs, to how each recipe is made, Freshpet's commitment to
integrity, transparency and social responsibility is a point of
pride.
About Meghan Trainor:
Meghan Trainor first made
history in 2014 with her diamond-certified smash single "All
About That Bass." Since then, the award-winning singer,
songwriter, and multi-instrumentalist has garnered a GRAMMY® for
Best New Artist, achieved eight multi-platinum singles and two
multi-platinum albums, sold out three world tours, penned
multi-platinum hits for peers across pop and country, and received
countless industry awards and nominations. Expanding her influence
on pop culture, she starred on FOX's hit series THE FOUR: Battle
for Stardom and on the superstar coaching panel of The Voice
UK. She kicked off 2020 with the release of her third
full-length album, Treat Myself (Epic Records), which
includes the platinum smash "No Excuses" as well as
blockbuster anthems and collaborations such as "Nice To Meet
Ya" [feat. Nicki Minaj], "Genetics" [feat. Pussycat
Dolls], and "Wave" [feat. Mike
Sabath]. At the end of 2020 she released her first-ever
Christmas album, A Very Trainor Christmas, featuring
the #1 holiday radio single "White Christmas" featuring
Seth MacFarlane. In 2021, we got to
watch her as the host of Top Chef Family Style on Peacock
and as a judge on Clash of the Cover Bands on E!. In
September of 2021 she also launched her podcast Workin' On
It which she hosts alongside her brother, Ryan Trainor. In 2022 Meghan released her fourth
full-length album, Takin' It Back, which takes you
through her journey into marriage, motherhood, and achieving a new
level of confidence. The album features colossal certified platinum
hit "Made You Look," which has garnered over 300 million
streams and become a global sensation, being used in over 6 million
videos on social media to date. The track also took the #1 spot on
Billboard's Adult Pop Airplay chart and Hot AC chart and won the
first-ever Rolling Stone Sound of the Year award at the Streamys.
She kicked off 2023 by joining the judging panel of the iconic
star-maker series, Australian Idol, in its highly
anticipated return to air. In March, Meghan released Takin'
It Back (Deluxe), which features 3 new songs including new
single "Mother." To celebrate the holiday season, Meghan
teamed up with Jimmy Fallon to
release their playful collaboration, "Wrap Me Up." In
April 2023, Meghan made her literary
debut with Dear Future Mama, a humorous, unflinching guide
to pregnancy and motherhood. Meghan also gave birth to her second
child with husband Daryl Sabara,
Barry Bruce Trainor. This year,
Meghan is releasing her sixth album, Timeless, out
June 7, and embarking on a North
American touring run this fall. Stay tuned for more updates!
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SOURCE Freshpet