The Established Report Analyzes Data from
Blackbaud's YourCause® Portfolio for Centralized Social Impact to
Show How Companies and Their Employees Engage with Purpose
CHARLESTON, S.C., July 13,
2022 /PRNewswire/ -- Blackbaud (NASDAQ:
BLKB), the world's leading cloud software company
powering social good, today released its 10th annual
Industry Review: Employee Engagement and Corporate Social
Responsibility Report, which analyzes corporate social
responsibility (CSR) program data and employees' philanthropic
behavior. The report provides insights and trends from more than
380 participating companies and their 7.6 million+ employees using
data collected between January and December
2021 within Blackbaud's YourCause® CSRconnect®,
GrantsConnect® and NPOconnect® solutions. Companies
evaluated in this report represent a subset of the total client
base.
"With an increased focus on environmental, social and governance
(ESG) policies, and employees' continued desire to engage in
purpose-driven work, it's more important than ever for companies to
build and grow their CSR programs," said Brandon Sharrett, president and general manager,
Corporate Solutions, Blackbaud. "We've been in the social good
business for 40 years and are dedicated to helping companies drive
giving and volunteering. This report provides data and insights to
help CSR leaders make decisions, benchmark their companies and
explore strategies for boosting employee engagement."
Key findings from this year's Industry Review:
- Employees volunteered more in-person than virtually in 2021 and
continued to favor individual volunteer events over group events.
Of the more than 6 million volunteer hours tracked, 72% took place
at in-person events. CSR programs can benefit from a hybrid
approach to volunteering by offering in-person and virtual
opportunities that allow employees to engage with social impact in
any way they feel comfortable.
- Nearly half of the total donation amount in 2021 from companies
evaluated were dollars funded through matching gifts, volunteer
grant programs and other incentive and recognition programs. The
sum of these company dollars was 43.7% of the total donation
amount.
- 91% of companies supported offline giving within their
programs, allowing employees to make donations in a way they are
comfortable with. Offline giving accounted for 27% of the total
donation amount from companies evaluated in the report.
- Companies within the study enabled an additional $1.59 million in donations in 2021 by covering
third-party credit card fees as a program benefit.
- Over $607 million in grants were
awarded from companies using YourCause GrantsConnect in 2021. These
companies ran grant programs of all sizes, starting as low as
$1,000 in grants awarded.
In addition to 2021 data, the report also provides a look at a
few trends overtime from 2016–2021 for full-time employees. It can
be helpful to look back on how the industry has shifted alongside
changes in the economy and work trends as companies and people
continue to focus on purpose. The number of companies and employees
evaluated has significantly grown over the years, with 35% more
companies represented in this report than last year. The robust
report looks at programs and employee engagement by geographic
region—both in the U.S and globally. Companies of all sizes are
included to provide a holistic view of the current
industry.
"We are working in a world that is changing dramatically and
with people who are seeking increased support from their employers
to help manage these shifts," said Rachel
Hutchisson, vice president, global social responsibility,
Blackbaud. "I am heartened to see companies of all sizes,
especially the small businesses, cultivate a focus on giving and
service within their employee community."
The 2022 Edelman Trust Barometer reported that 60% of global
employees will choose a place to work based on their beliefs and
values, and companies investing in purpose will be well positioned
to attract that talent. Download the full Industry
Review here, and learn more about Blackbaud's CSR solutions
for companies here.
About Blackbaud
Blackbaud (NASDAQ: BLKB) is the world's leading cloud
software company powering social good. Serving the entire social
good community—nonprofits, higher education institutions, K–12
schools, healthcare organizations, faith communities, arts and
cultural organizations, foundations, companies and individual
change agents—Blackbaud connects and empowers organizations to
increase their impact through cloud software, services, expertise
and data intelligence. The Blackbaud portfolio is tailored to the
unique needs of vertical markets, with solutions for fundraising
and CRM, marketing, advocacy, peer-to-peer fundraising, corporate
social responsibility (CSR) and environmental, social and
governance (ESG), school management, ticketing, grantmaking,
financial management, payment processing and analytics. Serving the
industry for more than four decades, Blackbaud is a remote-first
company headquartered in Charleston,
South Carolina, with operations in the United States, Australia, Canada, Costa
Rica and the United
Kingdom. For more information, visit
www.blackbaud.com or follow us on Twitter,
LinkedIn, Instagram and Facebook.
Media Inquiries
media@blackbaud.com
Forward-looking
Statements
Except for historical information, all of the statements,
expectations, and assumptions contained in this news release are
forward-looking statements that involve a number of risks and
uncertainties, including statements regarding expected benefits of
products and product features. Although Blackbaud attempts to be
accurate in making these forward-looking statements, it is possible
that future circumstances might differ from the assumptions on
which such statements are based. In addition, other important
factors that could cause results to differ materially include the
following: general economic risks; uncertainty regarding increased
business and renewals from existing customers; continued success in
sales growth; management of integration of acquired companies and
other risks associated with acquisitions; risks associated with
successful implementation of multiple integrated software products;
the ability to attract and retain key personnel; risks associated
with management of growth; lengthy sales and implementation cycles,
particularly in larger organization; technological changes that
make our products and services less competitive; and the other risk
factors set forth from time to time in the SEC filings for
Blackbaud, copies of which are available free of charge at the
SEC's website at www.sec.gov or upon request from Blackbaud's
investor relations department. All Blackbaud product names
appearing herein are trademarks or registered trademarks of
Blackbaud, Inc.
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SOURCE Blackbaud, Inc.