MOUNTAIN VIEW, Calif.,
Feb. 22, 2021 /PRNewswire/ -- Pure
Storage (NYSE: PSTG), the IT pioneer that delivers storage
as-a-service in a hybrid world, today announced that leading
B2B digital publisher for associations, Multiview selected Pure
Storage to support its hybrid cloud transition and scale its
delivery of the insight-driven, digital connections customers need
to compete and grow.
With over 1,200 association partnerships and 11,000 customers,
Multiview is able to capture a substantial amount of data and
insights from millions of B2B professionals. As Multiview's client
base continued to rapidly expand, so did the business needs to make
the company's tools highly available and backed by built-in
disaster recovery support, without compromising performance.
Furthermore, Multiview needed a partner who could support both
their lift and shift strategy and digital transformation strategy
at the same time.
Pure Storage® stood out from the other major competitors
Multiview considered in its extensive review of market offerings
for support of hybrid models and the transition from on-premises to
cloud. From a performance value standpoint, Pure offered Multiview
incredibly low latency demonstrated by the shift from measuring in
milliseconds to microseconds. The ability to scale without
disruption was a key factor in Multiview's decision as well as
Pure's simplification of the journey to multi-cloud deployments
that enabled Multiview to bridge the cloud divide within a unified
and seamless experience.
Additionally, Multiview knew the company needed a robust data
protection solution that delivered a simple, comprehensive, and
reliable disaster recovery plan to ensure business continuity for
its 1,200 customers/partners. Choosing Pure FlashBlade® along with
FlashRecover™, Powered by Cohesity®, the industry's first jointly
engineered, all-flash, modern data protection solution, provided
Multiview the best return on investment with the ability to
efficiently replicate data to the cloud as well as faster recovery
and restore time, in the event of any unplanned outages or
ransomware attacks. Due to Multiview's existing relationship with
SHI, a Pure Storage partner, the adoption process was streamlined.
SHI and Pure are able to complement efforts by sharing details on
Multiview's multiple projects to stay in sync and work as one
team.
"Pure delivers the performance and agility we need to power the
multitude of robust intelligence services we offer with a cost
savings that empowers us to make capital investments elsewhere.
Furthermore, as we look into the future of where our workloads
reside, Pure as a Service gives us the flexibility to make the
shift when and how we want to with hybrid cloud mobility and
consistency across our environment." -- Sean McPartlin, Director, Infrastructure
Operations, Multiview
"The data landscape is changing rapidly, which is why we're
committed to delivering future-proof solutions that meet the
business demands of today and offer the ability to scale for
tomorrow. We're proud to help customers like Multiview bridge the
cloud divide and provide options for both operational and financial
flexibility as well as operational agility across the IT
infrastructure." -- Amy Fowler, VP,
Strategy and Solutions, FlashBlade Business Unit, Pure Storage
Multiview innovatively combines its proprietary data on 10
million B2B buyers with advanced technology, a full-service
creative department and B2B marketing experts to help customers
reach their ideal audience with their ideal message through digital
advertisements.
About Pure Storage
Pure Storage (NYSE: PSTG) gives technologists their time back.
Pure delivers a modern data experience that empowers organizations
to run their operations as a true, automated, storage as-a-service
model seamlessly across multiple clouds. One of the fastest-growing
enterprise IT companies in history, Pure helps customers put data
to use while reducing the complexity and expense of managing the
infrastructure behind it. And with a certified customer
satisfaction score in the top one percent of B2B companies, Pure's
ever-expanding list of customers are among the happiest in the
world.
Pure Storage, the "P" Logo, Evergreen, FlashArray, FlashBlade,
Pure1 and Pure as-a-Service are trademarks or registered trademarks
of Pure Storage. All other trademarks or names referenced in this
document are the property of their respective owners.
Analyst Recognition
Pure Storage has been named a Leader in the 2020 Gartner
Magic Quadrant for Primary Storage.
View original content to download
multimedia:http://www.prnewswire.com/news-releases/b2b-marketing-leader-selects-pure-storage-in-pivot-to-hybrid-cloud-301231649.html
SOURCE Pure Storage