rag & bone Announces New Collaboration with Disney and Lucasfilm
November 06 2017 - 4:03PM
Business Wire
rag & bone is proud to unveil a new limited edition
collaboration with Disney and Lucasfilm to coincide with the
release of Star Wars: The Last Jedi.
The capsule collection will offer a selection of iconic rag
& bone styles twisted with timeless Star Wars references.
Contrasting colorways and hidden details represent the balance
between good and evil in the saga depicting the two sides of the
Force - the light side and the dark side, the opposing factions of
the Galactic Empire and Rebel Alliance, or the conflict between the
Resistance and the First Order.
On the collection, rag & bone’s Chief Executive Marcus
Wainwright said, “I have always been a huge fan of Star Wars and it
has been awesome to create a collection which coincides not only
with the launch of Star Wars: The Last Jedi, but also with the 40th
anniversary of the franchise. Our approach was really to re-imagine
some of our favorite rag & bone pieces while taking influence
from some of our most memorable moments of past and present Star
Wars films.”
The special edition apparel and accessories styles range from
$95-$1295; due to be released in batches in select rag & bone
stores, on www.rag-bone.com and select pieces will also be
available on the newly relaunched ShopDisney.com site from December
1, 2017.
Wainwright continues: “We wanted the pieces to feel like
something that referenced Star Wars but that also fit the rag &
bone aesthetic—like a real-word Jedi.”
In addition to the capsule, rag & bone will support
Lucasfilm and Disney’s Force 4 Fashion initiative; a
charitable program under the banner Star Wars: Force for Change
that was created to empower and improve the lives of children
around the world. rag & bone will make a donation to Starlight
Children’s Foundation, continuing Lucasfilm’s philanthropic message
of encouraging fans to be forces of change in their community.
rag & bone also announces the launch of the rag & bone |
Star Wars secret site which will give viewers access to content
created to celebrate the collaboration; including a "making of"
video and other footage and images from the world of Star Wars,
which this year celebrates its 40th anniversary.
To celebrate the launch of the rag & bone | Star
Wars collaboration, rag & bone, Lucasfilm and Disney will
host three events on December 2nd in New York, Los
Angeles, and London featuring surprise elements from the Star
Wars franchise. Fans will also have the chance to purchase the
limited edition t-shirts with a new t-shirt landing in stores
and online each day beginning December 1st through December
4th.
To find out more, fans can visit rag-bone.com.
ABOUT RAG & BONE:
Since its origins in New York in 2001, rag & bone has
established itself as a critical and commercial success in the
international fashion world. Combining English heritage with
directional design, the brand has become synonymous with innately
wearable clothing that has an edgy yet understated New York
aesthetic.
rag & bone offers a full range of men’s and women’s ready to
wear, /JEAN, accessories and footwear collections. rag & bone
operates 26 stores worldwide and also available in boutiques and
department stores in over 53 countries. www.rag-bone.com
ABOUT LUCASFILM LTD.:
Lucasfilm Ltd., a wholly-owned subsidiary of The Walt Disney
Company, is a global leader in film, television and digital
entertainment production. In addition to its motion-picture and
television production, the company’s activities include visual
effects and audio post-production, cutting-edge digital animation,
interactive entertainment software, and the management of the
global merchandising activities for its entertainment properties
including the legendary STAR WARS and INDIANA JONES
franchises. Lucasfilm Ltd. is headquartered in northern
California.
STAR WARS and related properties are trademarks and/or
copyrights, in the United States and other countries, of Lucasfilm
Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.
ABOUT STAR WARS: FORCE FOR CHANGE:
Star Wars: Force for Change, a charitable initiative from
Lucasfilm and Disney, harnesses the strength of Star Wars to
empower and improve the lives of children around the world. Since
2014, it was inspired by Star Wars fans, and the countless hours
they have dedicated to philanthropy over the past four decades. To
date, over $16 million has been raised for charitable causes around
the world on behalf of Star Wars: Force for Change. With a bright
future ahead, and new Star Wars stories to be told, Force for
Change aims to continue collaborating with causes and encouraging
others to be forces for change in their own community. To learn
more, please visit: ForceForChange.com.
ABOUT STARLIGHT CHILDREN’S FOUNDATION:
Starlight creates moments of joy and comfort for hospitalized
kids and their families. For 35 years, Starlight’s programs have
positively impacted more than 60 million critically, chronically
and terminally ill or injured children in the US, Canada, Australia
and the UK. With your help, more kids and their families will
enjoy Starlight Brave Gowns, Starlight Fun Centers and other
Starlight programs at a children’s hospital or facility near you.
Support Starlight’s work by visiting www.starlight.org.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20171106006366/en/
rag & boneWhitney Saffel -
Whitney.Saffel@rag-bone.comorDisney Consumer Products and
Interactive MediaSamira Ibrahim – samira.a.ibrahim@disney.comMonica
Fernandez – monica.c.fernandez@disney.com
Walt Disney (NYSE:DIS)
Historical Stock Chart
From Aug 2024 to Sep 2024
Walt Disney (NYSE:DIS)
Historical Stock Chart
From Sep 2023 to Sep 2024