NEW YORK, Sept. 13, 2021 /PRNewswire/ -- Wheels Up
(NYSE:UP), the leading brand in private aviation, announced
today the appointment of Julia Zhang
as Senior Vice President of Pricing and Revenue
Management.
In her new role, Ms. Zhang will focus on developing and
implementing data-driven profitable revenue growth strategies for
Wheels Up that provide significant enterprise value to the
organization. In addition, she will work to create dynamic pricing
rules and enhanced processes in the day-to-day pricing decisions,
allowing the company to grow its membership base aggressively,
optimize fleet strategies for customer needs, and maximize
profitability.
Prior to Wheels Up, Ms. Zhang was Vice President of Device &
Supply Chain Strategy, Analytics, Planning and Reporting, at
T-Mobile, leading an organization of 85 people, including corporate
strategists, data scientists, operation research scientists and
reporting analysts.
As a member of T-Mobile's device and supply chain executive
leadership team, Ms. Zhang led the development and launch of
innovative "un-carrier" initiatives as well as highly profitable
device and service programs that attracted and retained millions of
customers. As a result of the "un-carrier" strategies, T-Mobile
went from the fourth wireless carrier to the second, surpassing
AT&T, and becoming a Fortune 50 company.
"As Wheels Up continues to grow, we remain committed to
attracting top talent from diverse backgrounds to drive strategic
growth," said Vinayak Hegde, Chief
Marketplace Officer. "Julia's expertise will allow us to enhance
and deliver optimal aircraft solutions and pricing options
throughout our marketplace, while also accelerating revenue growth
across the enterprise. We are delighted to welcome Julia to the
team."
Ms. Zhang received a bachelor's degree in international
economics from the Southwestern
University of Finance and Economics in China and an MBA from California State University, Bakersfield.
This new hire comes on the heels of several prominent additions
to the Wheels Up executive leadership team. In May, Vinayak
Hegde was appointed Chief Marketplace Officer. In this role,
Mr. Hegde oversees strategy and execution of initiatives across all
aspects of the Wheels Up Marketplace, including revenue
accountability, product strategy, technology development, business
strategy, sales and member experience. Previously, Mr. Hegde
was a senior executive at Airbnb, Groupon and Amazon.
Last month, Wheels Up appointed software engineer and
entrepreneur Gene McKenna as its
Chief Product Officer, overseeing the private aviation supplier's
product portfolio. Previously, Mr. McKenna held leadership
positions at Groupon and database marketing company Acxiom as well
as starting and founding two tech companies.
About Wheels Up
Wheels Up Experience Inc. ("Wheels
Up"), a leading demand generator in private aviation, offers a
total private aviation solution that includes world-class safety,
service, and flexibility through on-demand flights, membership
programs, corporate solutions, aircraft management, whole aircraft
sales, and commercial travel benefits through a strategic
partnership with Delta Air Lines. Wheels Up, which was founded and
is led by renowned entrepreneur Kenny Dichter, is uniquely
positioned to offer its Customers and Members access to over 1,500
safety-vetted and verified aircraft.
Through the Wheels Up App anyone can search, book, and fly.
Wheels Up Connect, Core, and Business memberships provide
enhancements such as flight sharing, empty-leg Hot Flights, Shuttle
Flights, Shared Flights, signature Wheels Down events, and
exclusive member benefits from preeminent lifestyle brands. The
Company's ongoing Wheels Up Cares program aligns with philanthropic
organizations and initiatives that affect and matter to the Company
and its customers, members, stakeholders, families, and friends.
The Wheels Up Cares fleet is comprised of five custom painted
Beechcraft King Air 350i aircraft; each plane serves as a flying
symbol for a specific cause.
All Wheels Up flights are operated by the Company's
DOT/FAA-authorized air carrier subsidiaries (Wheels Up Private Jets
LLC, Gama Aviation LLC, Mountain Aviation LLC, Sterling Aviation
LLC, and TWC Aviation LLC) or by an approved vendor air carrier
that has undergone a comprehensive safety assessment.
Wheels Up Media Contact:
JONESWORKS
wheelsup@jonesworks.com
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SOURCE Wheels Up