Maxwell House Announces $200,000 Donation, Multiyear Partnership With Operation FINALLY HOME to Build Homes for Veterans in N...
November 09 2020 - 9:00AM
Business Wire
Veteran from Jacksonville, Fla. area will be
the first to receive a home through the multiyear partnership
More than 1 million veterans are considered at risk of
homelessness and hundreds of thousands more are impacted by
injuries and disabilities that make it hard for them to own a home
that suits their unique needs. This Veteran’s Day, Maxwell House, a
brand that has fueled and celebrated hardworking Americans for over
100 years, is partnering with Operation FINALLY HOME by donating
$200,000 to build mortgage-free homes for veterans in need over the
next two years.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20201109005402/en/
Just like Maxwell House, Operation FINALLY HOME is dedicated to
supporting our nation’s military heroes and their families. The
partnership will kick off this fall in Fernandina Beach near
Jacksonville, Fla., where U.S. Marine Sgt. Bradley Thomas and his
family will receive their new, mortgage-free home.
After serving his country for nearly eight years, Sgt. Thomas
medically retired in 2015 and received numerous accolades for his
patriotism. He has overcome several hardships while transitioning
from military to civilian life but has since found employment and
dedicated his life to giving back to his fellow veterans. Sgt.
Thomas now works as a Veterans Service Officer to help veterans
navigate benefits and healthcare. He also founded his own nonprofit
with the mission to help fellow veterans through fishing charters
and guided hunts. Receiving a mortgage-free home is the next step
in Sgt. Thomas’ journey and allows him to build a better life for
his family, while focusing on his work helping fellow veterans.
Click here to watch the moment Sgt. Thomas found out he would
receive a mortgage-free home and to learn more about his story.
“At Maxwell House, we believe that after their hard work
protecting our country, veterans deserve more. They deserve a home
to call their own,” said Darin Snyder, senior associate brand
manager for Maxwell House. “Sgt. Thomas’ story is truly an
inspiration. His story represents the larger issue of veteran
homelessness in the U.S. and the importance of bringing this issue
to light. We are so proud to work with Operation FINALLY HOME to
help build homes for veterans and help veterans after they’ve
sacrificed so much for us.”
Operation FINALLY HOME is a nonprofit that works with builders,
corporate sponsors and the local community to provide custom-built,
mortgage-free homes and home modifications to deserving veterans,
first responders and widows of the fallen, so they have a place to
call their own.
“We are honored to partner with Maxwell House, Lennar and the
Jacksonville community to provide a mortgage-free home for Sgt
Thomas,” said Rusty Carroll, executive director for Operation
FINALLY HOME. “Hearing Sgt. Thomas’ story and learning about his
service was extremely moving to all of us at Operation FINALLY
HOME. He has given so much back to his community and we are
grateful to be able to show our gratitude to him and his family
with the gift of a new, mortgage-free home.”
The home for Sgt. Thomas and his family is being built by the
Northeast Florida division of Lennar, a builder that has worked
hard to make homeownership more accessible for military members and
veterans.
“Lennar strives to make buying a new construction home an easy
experience for service members like Sgt. Thomas and his family,”
said Matt Devereaux, division president for Lennar Jacksonville.
“We believe every sailor, soldier and veteran deserves that
rewarding feeling of owning a home. This is the second
mortgage-free home Lennar has donated to a U.S. service member in
the Jacksonville area. Supporting our military veterans is an
important part of Lennar’s mission and always will be.”
Maxwell House is also inviting people to join in a virtual
housewarming celebration for Sgt. Thomas by using
#MaxwellHousesforHeroes on Twitter until Nov. 23 to thank him for
his service and congratulate him and his family on their new
home.
Homes aren’t the only way Maxwell House will say “thank you” to
the nation’s veterans this year. Starting today at 12 p.m. EST,
Maxwell House is offering veterans and active servicemen and women
coupons, while supplies last, for a free canister of the
limited-edition Maxwell Houses for Heroes Pack (1 lb. and 3 lbs.).
The coupon will be available to download on Coupons.com and can be
redeemed online and at select grocery retailers around the country
through November 16. No military ID required.
Through the end of the month, Maxwell House is also sponsoring
the Hero Block on the History Channel, which is from 9 a.m. to 12
p.m. EST on Saturdays and puts an extra spotlight on honoring our
country’s men and women of service. Viewers will be able to watch
the video featuring Sgt. Thomas and his family during the Hero
Block.
For more information on Maxwell House, visit
www.myfoodandfamily.com/brands/maxwell-house and follow Maxwell
House on Twitter (@Maxwell_House) for more information on Maxwell
Houses for Heroes.
ABOUT THE KRAFT HEINZ COMPANY
For 150 years, we have produced some of the world’s most beloved
products at The Kraft Heinz Company (Nasdaq: KHC). We are one of
the largest global food and beverage companies, with 2019 net sales
of approximately $25 billion. Our portfolio is a diverse mix of
iconic and emerging brands. As the guardians of these brands and
the creators of innovative new products, we are dedicated to the
sustainable health of our people and our planet. To learn more,
visit www.kraftheinzcompany.com or follow us on LinkedIn and
Twitter.
ABOUT Operation FINALLY HOME
Based in New Braunfels, Texas, Operation FINALLY HOME was
established in 2005 as a nonpartisan/nonprofit 501(c)(3)
organization with a mission to provide homes and home modifications
to America’s military heroes, first responders and widows of the
fallen. In 2020, Operation FINALLY HOME is celebrating 15 years of
honoring heroes with homes, and recently hit a milestone of 275
projects completed or in planning stages. Operation FINALLY HOME
partners with corporate sponsors, builder associations, builders,
remodelers, developers, individual contributors and volunteers to
help these heroes and their families by addressing one of their
most pressing needs – a place to call home. For more information
about Operation FINALLY HOME, visit OperationFINALLYHOME.org,
follow @OpFINALLYHOME on Twitter and find us on Facebook.
ABOUT LENNAR
Lennar Corporation, founded in 1954, is one of the nation's
leading builders of quality homes for all generations. Lennar
builds affordable, move-up and active adult homes primarily under
the Lennar brand name. Lennar's Financial Services segment provides
mortgage financing, title and closing services primarily for buyers
of Lennar's homes and, through LMF Commercial, originates mortgage
loans secured primarily by commercial real estate properties
throughout the United States. Lennar's Multifamily segment is a
nationwide developer of high-quality multifamily rental properties.
LenX drives Lennar's technology, innovation and strategic
investments. For more information about Lennar, please visit
www.lennar.com.
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Lynne Galia Kraft Heinz
lynne.galia@kraftheinz.com
Jenna Perlman ICF Next
jenna.perlman@icfnext.com
Kraft Heinz (NASDAQ:KHC)
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