America's number one frozen beverage brings
the flavors of Ghostbusters: Frozen Empire to life as movie
arrives in theaters March 22
NASHVILLE, Tenn., March 4,
2024 /PRNewswire/ -- The ICEE Company® today
announced a promotional collaboration with the newest chapter of
Sony Pictures' beloved franchise, Ghostbusters: Frozen
Empire. Fans of all ages can bring home the flavors of
everyone's favorite ghost fighting team with new and reimagined
ICEE flavors and limited-edition cups.
The Ghostbusters lineup of ICEE flavors includes reimagined
fan-favorite flavors Boo Raspberry
and Red-1/Cherry-1, and tangy Slimer's Back, as well as the new
Mischievous Mini-Pufts flavor. The new limited-edition Mischievous
Mini-Puft unleashes the sweet flavor of marshmallow in a
refreshingly frozen carbonated beverage.
Fans can enjoy the ICEE flavors of the new Ghostbusters
adventure at retailers nationwide, including Target, Dodge's
Southern Style, Showcase Cinemas, Santikos, Cinepolis, Jacksons
Food Stores, Hy-Vee, Main Event, Krystal, Pilot and Flying J,
Safeway, Tom Thumb, Vons, Checkers and Rally's, and Albertsons.
SLUSH PUPPiE fans can also experience these flavors at
participating Hy-Vee and Safeway locations.
"We are excited to bring the fun of Ghostbusters to
life," said Kimmra Hingher, Vice
President of Marketing for The ICEE Company. "Both ICEE and
Ghostbusters are cross-generational brands that adults and
kids can enjoy, and we are thrilled to help bring the latest
installment to life with a range of limited-edition flavors
inspired by the movie franchise. While most of the flavors are a
fun new take on some of our most beloved ICEE classics, Mischievous
Mini-Puft is a completely new flavor profile for us, so fans of all
ages can let the kid out with this playful addition."
ICEE, a subsidiary of J&J Snack Foods Corp. (NASDAQ: JJSF),
has been a household name since 1967, establishing its own category
in the food and beverage market.
Ghostbusters: Frozen Empire will arrive in theaters
on March 22.
About Ghostbusters: Frozen Empire
In
Ghostbusters: Frozen Empire, the Spengler family returns to
where it all started – the iconic New
York City firehouse – to team up with the original
Ghostbusters, who've developed a top-secret research lab to
take busting ghosts to the next level. But when the discovery of an
ancient artifact unleashes an army of ghosts that casts a death
chill upon the city, Ghostbusters new and old must join forces
to protect their home and save the world from a second
Ice Age.
Directed by Gil Kenan. Written by
Gil Kenan & Jason Reitman. Based on the 1984 film
"Ghostbusters" an Ivan Reitman film
written by Dan Aykroyd and
Harold Ramis. Produced by
Ivan Reitman, Jason Reitman and Jason
Blumenfeld. Executive Producers are Dan Aykroyd, Gil
Kenan, JoAnn Perritano,
Amie Karp, Erica Mills and Eric
Reich. The film stars Paul
Rudd, Carrie Coon,
Finn Wolfhard, Mckenna Grace, Kumail
Nanjiani, Patton Oswalt,
Celeste O'Connor, Logan Kim, Bill
Murray, Dan Aykroyd,
Ernie Hudson and Annie Potts.
About The ICEE Company
Founded in 1967, The ICEE Company is the leader and innovator in
the frozen beverage industry, offering the most comprehensive
frozen beverage package and service network in the beverage and
foodservice categories. The brand portfolio includes ICEE,
SLUSH PUPPIE, PARROT-ICE fruit smoothies, THELMA's frozen lemonade,
and frozen cocktails. The ICEE Company is also a major service
provider to the foodservice category through ICEE Managed
Service. The ICEE Company is a subsidiary of J&J
Snack Foods Corp. (NASDAQ-JJSF), and operates Service Centers
throughout the United States,
Mexico, Canada. ICEE is distributed globally across
Europe, China, Central
America, the GCC and Australia.
About J&J Snack Foods Corp.
J&J Snack Foods Corp. (NASDAQ: JJSF) is a leader and innovator
in the snack food and frozen beverage industry. For over fifty
years, the company has specialized in delicious snack and beverage
brands for foodservice and retail segments, serving up fun across
the U.S. market. J&J Snack Foods' core brands include
SUPERPRETZEL, the #1 soft pretzel brand, ICEE and SLUSH PUPPIE
frozen beverages, and Dippin' Dots, the original beaded ice cream.
The company's broad brand portfolio also includes LUIGI'S Real
Italian Ice, MINUTE MAID* frozen ices, WHOLE FRUIT frozen fruit
bars, DOGSTERS ice cream style treats for dogs, ¡Hola! Churros, THE
FUNNEL CAKE FACTORY funnel cakes and fries, and bakery brands
including MARY B'S, DADDY RAY'S, COUNTRY HOME BAKERS, and HILL
& VALLEY. For more information, please visit
http://www.jjsnack.com.
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SOURCE The ICEE Company