Hyundai Motor Group Selects NVIDIA DRIVE Infotainment and AI Platform for All Future Hyundai, Kia and Genesis Models
November 09 2020 - 5:00PM
NVIDIA and Hyundai Motor Group today announced that the automaker’s
entire lineup of Hyundai, Kia and Genesis models will come standard
with NVIDIA DRIVE™ in-vehicle infotainment (IVI) systems starting
in 2022. From entry-level to premium vehicles, these fleets will
feature a rich, software-defined AI user experience that is
perpetually updateable.
Recent breakthroughs in AI and accelerated computing have opened
the door for next-generation cars and trucks to benefit from new
functionality, capabilities and enhanced safety features that can
be added after the car is purchased. With a centralized,
software-defined computing architecture, future vehicles can always
have the latest AI cockpit features.
For Hyundai Motor Group, standardizing on the high-performance,
energy-efficient NVIDIA DRIVE platform for its future models allows
for a seamless and continuously enhanced in-vehicle AI user
experience. NVIDIA DRIVE includes a hardware and software stack,
enabling Hyundai, Kia and Genesis IVI systems to feature audio,
video, navigation, connectivity and AI-enhanced connected car
services.
Paul Choo, senior vice president of the Electronics Tech Unit at
Hyundai Motor Group, said: “At Hyundai Motor Group, we’re committed
to delivering greater value, safety, functionality and enjoyment
over the lifetime of the car. The NVIDIA DRIVE platform is proven —
it is scalable, energy-efficient and has the performance to support
our next generation of software-defined vehicles.”
Hyundai Motor Group has been working with NVIDIA since 2015 —
with the Genesis GV80 and G80 featuring a state-of-the-art IVI
system powered by NVIDIA DRIVE. The companies have also been
collaborating to create an advanced digital cockpit for release in
late 2021. Today’s announcement takes the relationship further with
Hyundai Motor Group standardizing on NVIDIA DRIVE for its entire
fleet of vehicles — marking the automaker’s commitment to
integrating the capacity to support future apps and features.
“NVIDIA brought consumer electronic functionality and a
graphics-rich user interface to infotainment systems more than a
decade ago,” said Ali Kani, vice president of autonomous vehicles
at NVIDIA. “Now, we are once again transforming these systems
through the power of AI — helping Hyundai Motor Group increase
safety and value, along with enhancing customer satisfaction,
throughout the lifetime of the vehicle.”
Enabling a Connected Car Operating
System
NVIDIA will enable Hyundai Motor Group to roll
out its new connected car operating system (ccOS) across future
models. Developed in-house by Hyundai Motor Group, the new ccOS
will bring together the large amount of data generated by the
vehicle and its network of sensors, as well as external connected
car data centers, providing a more pleasurable and convenient
experience for the driver and occupants.
ccOS also incorporates an integrated
architecture for a new connected car service platform, or ccSP,
which is an open platform enabling a wide range of partners to
provide relevant services to owners.
Hyundai Motor Group will announce more details surrounding its
upcoming IVI and ccOS capabilities in line with future vehicle
announcements.
About Hyundai Motor GroupHyundai Motor Group is
a global corporation that has created a value chain based on
automobiles, steel, and construction and includes logistics,
finance, IT and service. With about 250,000 employees worldwide,
the Group’s automobile brands include Hyundai Motor Co. and Kia
Motors Corp and Genesis. Armed with creative thinking, cooperative
communication and the will to take on all challenges, we are
working to create a better future for all. More information about
Hyundai Motor Group, please see: www.hyundaimotorgroup.com.
About NVIDIANVIDIA’s (NASDAQ: NVDA) invention
of the GPU in 1999 sparked the growth of the PC gaming market,
redefined modern computer graphics and revolutionized parallel
computing. More recently, GPU deep learning ignited modern AI — the
next era of computing — with the GPU acting as the brain of
computers, robots and self-driving cars that can perceive and
understand the world. More information at
https://nvidianews.nvidia.com/.
For further information, contact:Marie
LabrieAutomotive PR ManagerNVIDIA Corporationmlabrie@nvidia.com
+1-408-921-6987
Jin ChaGlobal PR TeamHyundai Motor Groupsjcar@hyundai.com
+82-2-3464-2128
Certain statements in this press release including, but not
limited to, statements as to: Hyundai making NVIDIA DRIVE
infotainment platform standard across future Hyundai, Kia and
Genesis models and the timing for adding the platform; the
features, benefits, performance and abilities of our products and
technologies, including the NVIDIA DRIVE platform; the benefits of
recent breakthroughs in AI; what centralized, software-defined
computing architectures will enable; what the use of the NVIDIA
DRIVE platform allows; the NVIDIA DRIVE platform’s benefits and
performance supporting Hyundai’s next generation of
software-defined vehicles; NVIDIA transforming infotainment systems
through the power of AI and helping Hyundai; the benefits, features
and performance of the ccOS and NVIDIA enabling Hyundai to roll it
out; and the announcement of more details from Hyundai coming with
future vehicle announcements are forward-looking statements that
are subject to risks and uncertainties that could cause results to
be materially different than expectations. Important factors that
could cause actual results to differ materially include: global
economic conditions; our reliance on third parties to manufacture,
assemble, package and test our products; the impact of
technological development and competition; development of new
products and technologies or enhancements to our existing product
and technologies; market acceptance of our products or our
partners' products; design, manufacturing or software defects;
changes in consumer preferences or demands; changes in industry
standards and interfaces; unexpected loss of performance of our
products or technologies when integrated into systems; as well as
other factors detailed from time to time in the most recent reports
NVIDIA files with the Securities and Exchange Commission, or SEC,
including, but not limited to, its annual report on Form 10-K and
quarterly reports on Form 10-Q. Copies of reports filed with the
SEC are posted on the company's website and are available from
NVIDIA without charge. These forward-looking statements are not
guarantees of future performance and speak only as of the date
hereof, and, except as required by law, NVIDIA disclaims any
obligation to update these forward-looking statements to reflect
future events or circumstances.
© 2020 NVIDIA Corporation. All rights reserved. NVIDIA, the
NVIDIA logo and NVIDIA DRIVE are trademarks and/or registered
trademarks of NVIDIA Corporation in the U.S. and other countries.
Other company and product names may be trademarks of the respective
companies with which they are associated. Features, pricing,
availability and specifications are subject to change without
notice.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/26b6ffff-4062-48b4-92c9-f6a29636bb0b
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