Hanzlik's expertise gives DrivenIQ with a more focused strategic
vision and a stronger ability to grow.
TOWSON,
Md., May 8, 2024 /PRNewswire-PRWeb/ --
DrivenIQ, a leading first-party data and audience engine, today
announced Vern Hanzlik as its new
Chief Executive Officer. Hanzlik joins the company at an important
time as DrivenIQ plans its new go-to-market strategy to improve the
future of data-driven marketing.
I look forward to our journey ahead,
transforming the way people across the globe use data to improve
their marketing and grow their businesses.
Hanzlik brings over 25 years of experience in leadership roles
at Software as a Service companies (SaaS) and software platforms.
His previous role as the President and CEO of Qumu – along with key
executive positions at Sajan Software and his role as co-founder of
Stellent – provides DrivenIQ with a more focused strategic vision
and a stronger ability to grow. Stellent was an Enterprise Content
Management company that eventually sold to Oracle for $440 million.
DrivenIQ will leverage Hanzlik's experience and network to
solidify its position as a first-party data and audience
technologies leader. The company will continue to introduce
groundbreaking solutions that empower marketers to enrich, expand,
activate, identify, and monetize their audiences effectively.
"I'm excited to lead DrivenIQ into its next chapter," said
Hanzlik. "Our mission is clear: to empower businesses worldwide
with AI-driven data and audience solutions. We offer an
enterprise-grade platform engineered for scalability, focusing on
simplifying data access and utilization for businesses of all
sizes. We are not just about data; we are platform builders,
dedicated to helping companies thrive in the digital age. I look
forward to our journey ahead, transforming the way people across
the globe use data to improve their marketing and grow their
businesses."
About DrivenIQ
DrivenIQ is a leading first-party data and audience engine,
empowering businesses to enrich, expand, activate, identify, and
monetize their audiences effectively. Serving leading agencies,
media companies, tech specialists, and strategic partners, DrivenIQ
helps businesses achieve the most personalized marketing outcomes.
Experience the power of DrivenIQ's Data Enrichment, Audience
Expansion, and Identity Attribution processes. Uncover hidden
customer insights, reach more ideal customers, and track campaign
effectiveness. Learn how DrivenIQ can work for your business at
www.driveniq.com/contact.
Media Contact
Jennifer Lange, DrivenIQ, 1
9494603408, jennifer@driveniq.com, www.driveniq.com
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SOURCE DrivenIQ