Science in Sport PLC SiS: Exclusive Nutrition Provider to Team INEOS
May 02 2019 - 2:00AM
RNS Non-Regulatory
TIDMSIS
Science in Sport PLC
02 May 2019
RNS REACH 2 May 2019
SCIENCE IN SPORT PLC
("SiS", "Company" or "Group")
SiS: Exclusive Nutrition Provider to Team INEOS
Science in Sport plc (AIM: SIS), the premium performance
nutrition company serving elite athletes, sports enthusiasts and
the gym lifestyle community, announces that its SiS brand has been
appointed as exclusive nutrition provider to Team INEOS, the
internationally acclaimed cycling team formerly known as Team
Sky.
Team INEOS includes the Tour de France-winning cyclists Chris
Froome and Geraint Thomas and elite rider Egan Bernal. The team
will have dedicated support from SiS to optimise performance during
training, racing and recovery and have access to a full range of
SiS products including Beta Fuel, GO Isotonic Energy Gels and GO
Energy Bars.
Team INEOS, which launched yesterday under new owner INEOS
Group, has committed to an enlarged budget to support the team in
its global ambitions. SiS and Team INEOS will work closely to
create innovative performance solutions to fuel the team through
its racing calendar, which starts today with the Tour de Yorkshire.
The team's second race follows later this month with the Giro
D'Italia, starting on 11 May 2019.
SiS was formerly official nutrition partner to Team Sky in a
collaboration that led to significant breakthroughs in sports
nutrition, particularly in developing innovative methods to fuel
and hydrate athletes to enable maximum performance.
David Brailsford, Team Principal for Team INEOS, commented:
"We developed a great partnership with Science in Sport during
our time as Team Sky. They understand how crucial it is in our
sport to get a nutrition and fuelling strategy correct - and, just
as importantly, are always striving to raise the bar. As we embark
on a new, exciting chapter as Team INEOS, we'll continue to enable
our riders to perform at their best - both in training and on race
day. Having the best partners is very much a part of that, and we
look forward to building on our relationship with SiS and achieving
more in the future with them as Team INEOS."
Stephen Moon, Science in Sport's Chief Executive Officer,
commented:
"We are tremendously excited by the opportunity to support Team
INEOS as exclusive nutrition provider and to continue our
involvement with the world's most successful cycling team. We look
forward to contributing to the further success of the team by
further driving the performance of these elite athletes through
continual innovation in their nutrition."
For further information:
Science in Sport plc
Stephen Moon, Chief Executive Officer
Elizabeth Lake, Chief Financial
Officer +44 (0) 20 7400 3700
Liberum Capital Ltd
Nominated adviser and broker
Clayton Bush
Chris Clarke
James Greenwood +44 (0) 20 3100 2000
Buchanan Communications +44 (0) 20 7466 5000
Financial PR ScienceInSport@buchanan.uk.com
Mark Court
Vicky Hayns
Tilly Abraham
Notes to Editors
About Science in Sport plc
Science in Sport plc is a leading sports nutrition business that
develops, manufactures and markets innovative nutrition products
for professional athletes, sports and fitness enthusiasts and the
gym lifestyle community. The Company has two highly regarded
brands: PhD Nutrition, a premium protein brand targeting gym
lifestyle and sports enthusiasts, and SiS, a leading brand among
elite athletes and professional sports teams.
The two brands are sold internationally through multiple retail
channels, both traditionally and online, including major
supermarkets and high street chains, specialist sports retailers
and e-commerce sites including Amazon and the brands' own websites.
They enable the Company to address the full breadth of the
performance nutrition market currently estimated at approximately
GBP10 billion worldwide.
PhD is one of the UK's leading protein brands with a reputation
for high quality and product innovation. The brand has grown
rapidly, based on its core protein powders, since launch in 2005.
The range now comprises powders, bars, flapjacks, drinks and other
products including the high protein, low sugar range, PhD Smart.
PhD is the exclusive sports nutrition supplier to David Lloyd Clubs
and its brand ambassadors include rapper Bugzy Malone and WBA
international champion Jordan Gill.
SiS, founded in 1992, has a core range comprising gels, powders
and bars focused on energy, hydration and endurance. SiS is the
official sports nutrition supplier to many professional cycling
teams and organisations including British Cycling, Cycling
Australia, USA Cycling and USA Triathlon. SiS supplies more than 80
professional football clubs in the UK and is an official partner to
British Triathlon and the Rock 'n' Roll Marathon Series. SiS brand
ambassadors include Olympians Sir Chris Hoy MBE, Mark Cavendish MBE
and Adam Peaty MBE.
Science in Sport is headquartered in London. Its shares joined
the AIM market of the London Stock Exchange in August 2013 and
trade under the ticker symbol SIS.
For further information, please visit www.scienceinsport.com
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END
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