Aaron's and La Quinta Inn & Suites Team Up to Reward Customers with Exclusive Discounts
July 23 2009 - 8:00AM
PR Newswire (US)
ATLANTA, July 23 /PRNewswire-FirstCall/ -- Specialty retailer
Aaron's, Inc. (NYSE:AAN), the nation's leader in sales and lease
ownership of residential and office furniture, consumer electronics
and home appliances and accessories, and LQ Management LLC,
operator of La Quinta Inn and La Quinta Inn & Suites, have
teamed up to provide their customers exclusive discounts and
offers. (Logo:
http://www.newscom.com/cgi-bin/prnh/20090423/CL03821LOGO) Aaron's
customers will enjoy a discount at participating La Quinta hotels
by using the discount promo code included in the 27 million
advertising flyers distributed monthly by Aaron's. Aaron's
employees will receive special offers from La Quinta, as well. La
Quinta customers who currently receive email communications from
the hotel company will be extended an offer to enjoy $50 off their
first payment on any new lease agreement from any of the Aaron's
stores throughout the U.S. and Canada. Aaron's has a wide selection
of name brands for customers to choose from, including Dell, HP,
LG, Sony, Frigidaire, Mitsubishi, GE, Sharp, Xbox, Maytag, JVC and
Philips. "The demographics of Aaron's customers and La Quinta
customers are very similar, so the two companies working together
made perfect sense," said Gary Reeves, Director of Partnership
Development for Aaron's. "This program also demonstrates Aaron's
commitment to continually seek out creative new ways to offer value
to its employees and customers across the nation." Derek Blake,
Vice President of Marketing for La Quinta, said, "We became
interested in an affinity marketing program with Aaron's after we
discovered that many of their employees were choosing La Quinta for
their travel accommodations. The initial idea evolved into the
ideal team effort - two cohesive brands, sharing the same customer
base, can now offer savings in extended areas for millions of
customers. It's the perfect example of a win-win situation." About
Aaron's, Inc. Aaron's, Inc. (NYSE:AAN), the nation's leader in the
sales and lease ownership, specialty retailing and rental of
residential and office furniture, consumer electronics and home
appliances and accessories has more than 1,613 Company-operated and
franchised stores in 48 states and Canada. Founded in 1955 by
entrepreneur R. Charles Loudermilk, Sr. and headquartered in
Atlanta, Aaron's has been publicly traded since 1982. About LQ
Management LLC LQ Management L.L.C. is one of the largest operators
of limited-service hotels in the United States. Based in Dallas,
Texas, the Company operates and provides franchise services to more
than 730 hotels in 47 states, Canada and Mexico under the La Quinta
Inn and La Quinta Inn & Suites brands. For reservations or more
information about La Quinta, please visit http://www.lq.com/ or
call 1-800-SLEEPLQ. Enjoy consistently clean and comfortable guest
rooms and suites with many of the frills found at higher priced
hotels, such as free high speed Internet, free Bright Side
Breakfast(TM) and refreshing swimming pools, all at some of the
most affordable and competitive rates anywhere. At every La Quinta
hotel, there's a dedicated staff and comfortable, affordable
lodging perfect for business or leisure travel.
http://www.newscom.com/cgi-bin/prnh/20090423/CL03821LOGODATASOURCE:
Aaron's Inc. CONTACT: Garet Hayes: +1-404-604-2602,
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