HearAtLast to Develop 25 New Hearing Store Locations in the USA and Canada
July 02 2009 - 9:54PM
Marketwired
HearAtLast Holdings, Inc. (PINKSHEETS: HRAL), a leading provider of
suitable affordable solutions to clients with hearing needs in the
billion dollar hearing loss market, announced today it will be
developing 25 new Hearing Store locations in various markets in the
USA and Canada. These new locations will be by way of a joint
venture agreement between certain Joint Venture Partners and
HearAtLast Holdings, Inc.
This development is also part of the new licensing plan
previously released on June 19, 2009 where HearAtLast announced
that it would begin to license their HearAtLast Hearing Store brand
throughout North America. HearAtLast will have a majority interest
in the new Joint Venture locations and will be managed by
HearAtLast under their HearAtLast License.
"We believe that this approach will empower our Company for
rapid growth across the country as well as enabling us to penetrate
the vast USA and European markets," stated Matthew Sacco, CEO of
HearAtLast Holdings, Inc. Mr. Sacco further commented that the
Joint Venture Plan for these 25 locations has been designed in a
way that will have little to no dilution in the Company as well as
accommodating the numerous requests the Company receives in Joint
Venture interests for development of their Hearing Stores. "We
receive numerous requests from potential customers, not only from
Canada but also from the USA and Europe asking when we will be
developing in their areas. Along with this, we also field inquiries
from potential qualified business partners expressing interest in
opening up new Hearing Stores and using our expertise in managing
these stores," commented Mr. Sacco.
"In late April of this year, HearUSA Inc. announced that they
had sold 23 of their Ontario locations for USD$23.7M. Our goal is
to have 85 HearAtLast Stores opened within our Wal-Mart models and
by licensing and opening up new locations together with our Joint
Venture Partners; this will help us supercede the century mark
which will ultimately create value for our shareholders," stated
Mr. Sacco.
HearAtLast Focuses on Hearing Store Platform
Over the past several months HearAtLast has transformed its
clinics located in select Wal-Mart stores throughout Canada into
hearing boutiques, with the latest in amplified telephones, alarm
clocks, wireless headphones and accessories for both the hearing
and visually impaired.
This model that is poised to attract attention with the masses
walking by our storefront locations will simply heighten awareness
to lifestyle-oriented offerings. For too long consumers have not
had access to this wide array of assistive listening devices at the
retail level.
About HearAtLast
HearAtLast Holdings, Inc. is a Nevada corporation that owns and
operates its wholly-owned subsidiary of hearing stores co-located
within select Wal-Mart stores throughout Canada. Their chain of
hearing stores specializes in the sale of digital hearing aids and
testing services. The Company is the affordable hearing solution
for Canadians, combining the most sought after retail space in
North America with convenience and location. HearAtLast provides
State of the Art Hearing Testing and Dispensing services to
individuals with all types of measurable hearing loss.
HearAtLast facilities sell a selection of high quality brand
name hearing aids and also offer complimentary screening tests,
clinical hearing tests, high end ear buds and assistive listening
devices. The Company's mission is to consolidate the highly
fragmented hearing services industry while providing unparalleled
service to the estimated 30+ million hearing impaired individuals
throughout North America. After a prescription is approved, the
independent on-site audiologists and hearing aid practitioners at
HearAtLast utilize a refined process to dispense the latest in Name
Brand digital hearing aids.
For more information please visit www.hearatlast.com
Safe Harbor
Statements about the Company's future expectations and all other
statements in this press release other than historical facts, are
"forward-looking statements" within the meaning of Section 27A of
the Securities Act of 1933, Section 21E of the Securities Exchange
Act of 1934, and as that term is defined in the Private Securities
Litigation Reform Act of 1995. The Company intends that such
forward-looking statements be subject to the safe harbors created
thereby.
The above information contains information relating to the
Company that is based on the beliefs of the Company and/or its
management, as well as assumptions made by any information
currently available to the Company or its management. When used in
this document, the words "anticipate," "estimate," "expect,"
"intend," "plans," "projects," and similar expressions, as they
relate to the Company or its management, are intended to identify
forward-looking statements. Such statements reflect the current
view of the Company regarding future events and are subject to
certain risks, uncertainties and assumptions, including the risks
and uncertainties noted. Should one or more of these risks or
uncertainties materialize, or should underlying assumptions prove
to be incorrect, actual results may vary materially from those
described herein as anticipated, believed, estimated, expected,
intended or projected. In each instance, forward-looking
information should be considered in light of the accompanying
meaningful cautionary statements herein. Factors that could cause
results to differ include, but are not limited to, successful
performance of internal plans, the impact of competitive services
and pricing and general economic risks and uncertainties.
Investor Relations: HearAtLast Holdings, Inc. Aldo Rotondi
416-436-3795 investorrelations@hearatlast.com
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